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Nonprofiteer
← KISS THE GROUND

Form 990 for tax year 2025

Filed by KISS THE GROUND.

Totals

Total revenue
$1,956,625
Total expenses
$2,708,294
Contributions and grants received
$1,865,020
Grants paid
$351,750
Program service revenue
$70,668
Investment income
$34,347
Other revenue
-$13,410
Total assets, end of year
$2,784,815
Total liabilities, end of year
$211,737
Net assets or fund balances, end of year
$2,573,078
Program services expenses (Part IX)
$2,154,485
Management and general expenses
$280,422
Fundraising expenses
$273,387
Program service expenses (Part III)
$2,154,485

Program services were 79.6% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1c · Fundraising events

    $12,976

  • 1f · All other contributions, gifts and grants

    $1,852,044

  • 1g · Noncash contributions included above

    $13,008

  • 2a · Program service revenue: PROGRAM SERVICE FEES

    total $70,668 · related or exempt $70,668

  • 3 · Investment income

    total $34,347 · excluded $34,347

  • 8a · Fundraising events: gross income

    $74,292

  • 8a · Fundraising events: contributions included on line 1c

    $12,976

  • 8b · Fundraising events: direct expenses

    $74,292

  • 8c · Net income from fundraising events

    total $0

  • 10a · Gross sales of inventory

    $17,957

  • 10b · Cost of goods sold

    $31,367

  • 10c · Net income from sales of inventory

    total -$13,410 · excluded -$13,410

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $311,750 · program services $311,750

  • 2 · Grants to domestic individuals

    total $40,000 · program services $40,000

  • 5 · Compensation of officers, directors and key employees

    total $436,915 · program services $363,510 · management and general $29,542 · fundraising $43,863

  • 7 · Other salaries and wages

    total $963,642 · program services $781,217 · management and general $101,930 · fundraising $80,495

  • 9 · Other employee benefits

    total $35,169 · program services $28,438 · management and general $4,130 · fundraising $2,601

  • 10 · Payroll taxes

    total $111,898 · program services $91,619 · management and general $10,464 · fundraising $9,815

  • 11b · Fees: legal

    total $13,285 · program services $3,019 · management and general $9,667 · fundraising $599

  • 11c · Fees: accounting

    total $66,474 · management and general $66,474

  • 11g · Fees: other

    total $240,641 · program services $222,488 · management and general $3,878 · fundraising $14,275

  • 12 · Advertising and promotion

    total $99,878 · program services $73,792 · management and general $11,631 · fundraising $14,455

  • 13 · Office expenses

    total $125,074 · program services $70,491 · management and general $10,321 · fundraising $44,262

  • 16 · Occupancy

    total $7,423 · management and general $7,423

  • 17 · Travel

    total $92,937 · program services $66,009 · management and general $9,058 · fundraising $17,870

  • 19 · Conferences, conventions and meetings

    total $29,954 · program services $19,437 · fundraising $10,517

  • 23 · Insurance

    total $6,368 · management and general $6,368

  • 24a · Other expenses: DUES AND SUBSCRIPTIONS

    total $103,474 · program services $82,715 · management and general $8,694 · fundraising $12,065

  • 24b · Other expenses: BANK AND MERCHANT FEES

    total $23,412 · management and general $842 · fundraising $22,570

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $1,889,763 · end of year $1,275,346

  • 2 · Savings and temporary cash investments

    beginning of year $201,518 · end of year $207,053

  • 3 · Pledges and grants receivable

    beginning of year $572,645 · end of year $267,579

  • 4 · Accounts receivable

    beginning of year $10,383

  • 8 · Inventories for sale or use

    beginning of year $36,570 · end of year $23,926

  • 9 · Prepaid expenses and deferred charges

    beginning of year $12,730 · end of year $7,674

  • 10a · Land, buildings and equipment: cost or other basis

    $0

  • 10c · Land, buildings and equipment, net

    beginning of year $0

  • 12 · Investments: other securities

    beginning of year $751,041 · end of year $1,001,417

  • 13 · Investments: program-related

    beginning of year $1,820 · end of year $1,820

  • 17 · Accounts payable and accrued expenses

    beginning of year $151,723 · end of year $211,737

  • 27 · Net assets without donor restrictions

    beginning of year $2,366,272 · end of year $2,105,499

  • 28 · Net assets with donor restrictions

    beginning of year $958,475 · end of year $467,579

Mission and programs · 2025

Mission

OUR MISSION IS TO AWAKEN THE PEOPLE TO THE POSSIBILITIES OF REGENERATION. WE DO THIS BY GENERATING AWARENESS AND OFFERING EDUCATION AROUND SOIL HEALTH AND REGENERATIVE AGRICULTURE. ADDITIONALLY, KISS THE GROUND MAY ENGAGE IN ANY ACTIVITIES THAT ARE REASONABLY RELATED TO OR IN FURTHERANCE OF ITS STATED CHARITABLE

Activities or mission (Part I)

PROMOTING REGENERATIVE AGRICULTURE AND SOIL HEALTH AS SOLUTIONS FOR CLIMATE RESILIENCE, ECOLOGICAL RESTORATION, AND HUMAN WELL-BEING.

  • COMMUNICATIONSTHE STORYTELLING PROGRAM IS AT THE HEART OF KTG. KTG CREATES AND PRODUCES DOCUMENTARIES, EDUCATIONAL VIDEOS, AND SOCIAL MEDIA CONTENT THAT ARE ENGAGING AND ACCESSIBLE TO ALL. IN ITS LONG-FORM MINI-DOCUMENTARY SERIES, KTG HIGHLIGHTS INDIVIDUAL FARMERS' JOURNEYS AS THEY IMPLEMENT REGENERATIVE PRACTICES ON THEIR LAND. IN ITS EDUCATIONAL VIDEOS, KTG EDUCATES AUDIENCES ON TOPICS SUCH AS SOIL HEALTH, COMPOSTING, AND REGENERATIVE AGRICULTURE, WITH THE INVOLVEMENT OF LEADING EXPERTS AND ACTIVISTS IN THE MOVEMENT. KTG'S SHORT-FORM CONTENT, PRIMARILY FEATURED ON SOCIAL MEDIA PLATFORMS, IS DESIGNED TO BE APPROACHABLE AND WIDELY ACCESSIBLE. KTG HAS SPREAD AWARENESS THROUGH CREATIVE COLLABORATIONS THAT HAVE RESULTED IN TWO CRITICALLY ACCLAIMED DOCUMENTARIES, THE FIRST KISS THE GROUND, RELEASED ON NETFLIX IN SEPTEMBER 2020, AND THE FOLLOW-UP FILM COMMON GROUND, RELEASED IN THEATERS IN 2023. BOTH FILMS CONTINUE TO SERVE AS FOUNDATIONAL TOOLS FOR EDUCATION, OUTREACH, AND COMMUNITY ENGAGEMENT. IN 2025, COMMUNICATIONS ACTIVITY CONSISTED OF: 460+ ORIGINAL PIECES OF CONTENT PRODUCED20M+ PEOPLE REACHED4.7M+ ENGAGEMENTS GENERATED8,200+ CONFIRMED SCREENINGS OF KISS THE GROUND DOCUMENTARY TO DATE60,000+ SCHOOL EDUCATORS AND STUDENTS USING THE EDUCATIONAL CUT2,200+ EDUCATIONAL AND COMMUNITY SCREENINGS CONFIRMED TO DATE

    Expenses $893,243 · Revenue $70,669

  • EDUCATIONTHE EDUCATION PROGRAM WAS CREATED TO EDUCATE, INSPIRE, AND EMPOWER INDIVIDUALS, FARMERS, AND BUSINESSES TO BECOME IMPACTFUL ADVOCATES FOR THE REGENERATIVE MOVEMENT BY PROVIDING ONLINE CLASSES, WORKSHOPS, AND A SPEAKER'S BUREAU. KTG BELIEVES THAT EDUCATION IS ONE OF THE MOST POWERFUL TOOLS OF THE REGENERATIVE MOVEMENT. THROUGH ON-DEMAND COURSES, PUBLIC SPEAKING ENGAGEMENTS, AND FREE RESOURCES, WE OFFER MULTIPLE WAYS FOR INDIVIDUALS TO LEARN AND GROW WITHIN THIS EXPANDING GLOBAL MOVEMENT. THROUGH THIS WORK, KTG CONTINUES TO SERVE AS A LEADING EDUCATIONAL HUB FOR REGENERATIVE AGRICULTURE, EQUIPPING INDIVIDUALS WITH THE KNOWLEDGE AND TOOLS TO DRIVE MEANINGFUL CHANGE. IN 2025, KTG EXPANDED ITS EDUCATIONAL REACH AND ACCESSIBILITY THROUGH DIGITAL CONTENT, PURCHASING GUIDES, AND COURSE OFFERINGS, INCLUDING SPANISH-LANGUAGE PROGRAMMING. WHILE EDUCATION REMAINS A CORNERSTONE OF KTG'S EFFORTS, ITS FEDERAL POLICY ADVOCACY WORK, INCLUDING ENGAGEMENT WITH THE REGENERATE AMERICA COALITION AND ACTIVITIES RELATED TO THE FARM BILL, WAS PAUSED IN 2025. IN RESPONSE TO SHIFTING LEGISLATIVE TIMELINES, WE REDIRECTED OUR EFFORTS TOWARD DIRECT FARMER SUPPORT AND PROGRAMMATIC INITIATIVES DESIGNED TO ACCELERATE THE ADOPTION OF REGENERATIVE PRACTICES. KTG EXPANDED ITS INITIATIVES SUPPORTING FARMERS IN REGENERATIVE AGRICULTURE AND ADDRESSING KEY CHALLENGES THEY FACE IN THEIR TRANSITION. IN 2025, KTG PROVIDED DIRECT FINANCIAL SUPPORT AND RESOURCES TO FARMERS AND RANCHERS, STRENGTHENING THE CONNECTION BETWEEN CONSUMERS AND REGENERATIVE AGRICULTURE. IN 2025, EDUCATION ACTIVITY CONSISTED OF: 2.5M+ PEOPLE REACHED THROUGH EDUCATIONAL CONTENT35+ EDUCATIONAL RESOURCES DEVELOPED15 NEW REGENERATIVE PURCHASING GUIDES RELEASED53 SCHOLARSHIPS AWARDED$500,000 AWARDED DIRECTLY TO FARMERS AND RANCHERS215 FARMS SUPPORTED73,000 ACRES TRANSITIONED TOWARD REGENERATIVE PRACTICES

    Expenses $837,085 · Grants $351,750

  • PARTNERSHIPSTHE PARTNERSHIP PROGRAM REFLECTS KTG'S BELIEF THAT MEANINGFUL TRANSFORMATION IS MADE POSSIBLE THROUGH STRONG, ALIGNED PARTNERSHIPS. SINCE 2013, KTG HAS BEEN A TRUSTED VOICE IN THIS SPACE, SUPPORTING COMPANIES IN THEIR EFFORTS TO ADVANCE REGENERATION THROUGH STORYTELLING AND EDUCATION. EMPLOYEES, COMPANY LEADERSHIP, AND CONSUMERS ARE INCREASINGLY INTERESTED IN REGENERATIVE AGRICULTURE AS A SOLUTION FOR HUMAN AND PLANETARY HEALTH. KTG PROVIDES GUIDANCE, SUPPORT, AND EDUCATION TO HELP PARTNERS ENGAGE IN THE REGENERATIVE MOVEMENT AND MAKE AN IMPACT ACROSS FOOD, FIBER, AND RELATED INDUSTRIES. IN 2025, EDUCATION ACTIVITY CONSISTED OF: 22 MULTI-YEAR BRAND PARTNERS ACROSS DIVERSE SECTORS$100,000+ RAISED THROUGH CONSUMER-FACING CAMPAIGNS IN ADDITION, KTG CONTINUED TO EXPLORE INNOVATIVE PARTNERSHIP MODELS THROUGH PILOT INITIATIVES SUCH AS THE KISS THE GROUND COFFEE PROJECT, WHICH HIGHLIGHTED REGENERATIVE SUPPLY CHAINS, FARMER LIVELIHOODS, AND CONSUMER EDUCATION.

    Expenses $406,652

  • FISCAL SPONSORSHIPKTG ACTS AS A FISCAL SPONSOR FOR VARIOUS PROJECTS THAT ALIGN WITH ITS EXEMPT PURPOSES.

    Expenses $17,505

As filed on the 2025 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • Adrienne Callandrello

    BOARD CHAIR (THROUGH APRIL 2025)

    Total calculated
    $0
    Hours/week
    1
  • Becky Cassel

    BOARD SECRETARY (EFFECTIVE AUGUST 2025)

    Total calculated
    $0
    Hours/week
    1
  • Evan Harrison

    CHIEF EXECUTIVE OFFICER

    Total calculated
    $295,422
    From this org
    $285,304
    From related orgs
    $0
    Other
    $10,118
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $285,304
    Bonus
    $0
    Other
    $0
    Deferred
    $0
    Nontaxable benefits
    $10,118
    Filer's total
    $295,422
  • David Lewis

    BOARD CHAIR (EFFECTIVE APRIL 2025)

    Total calculated
    $0
    Hours/week
    1
  • Stephen Pfahler

    BOARD SECRETARY (THROUGH JULY 2025)

    Total calculated
    $0
    Hours/week
    1
  • Robert Raich

    BOARD TREASURER (EFFECTIVE APRIL 2025)

    Total calculated
    $0
    Hours/week
    1
  • Karen Rodriguez

    CHIEF OPERATIONS OFFICER

    Total calculated
    $141,493
    From this org
    $133,919
    From related orgs
    $0
    Other
    $7,574
    Hours/week
    40
  • Patrick Brown

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Ryan Chavez

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Nathan Rice

    COMMUNICATIONS AND MARKETING DIRECTOR

    Total calculated
    $115,620
    From this org
    $115,500
    From related orgs
    $0
    Other
    $120
    Hours/week
    40

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 3 · Approval by the board or compensation committee

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement
  • 5a · Pay contingent on this organization's revenues
  • 5b · Pay contingent on a related organization's revenues
  • 6a · Pay contingent on this organization's net earnings
  • 6b · Pay contingent on a related organization's net earnings
  • 7 · Other non-fixed payments
  • 8 · Paid under the initial-contract exception

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

  • LANDERS FAMILY FARM

    $40,000

    FARM EQUIPMENT AND SUPPLIES

  • KOKES CATTLE COMPANY LLC

    $35,000

    WELL DRILLING

  • FARM EQUIPMENT AND SUPPLIES

  • WILD TYPE RANCH LLC

    $25,000

    FARM EQUIPMENT AND SUPPLIES

  • PT RANCH

    $20,000

    FARM EQUIPMENT AND SUPPLIES

  • FARM EQUIPMENT AND SUPPLIES

  • ML RANCH LLC

    $20,000

    FARM EQUIPMENT AND SUPPLIES

  • MUD RIDGE RANCH LLC

    $15,000

    FARM EQUIPMENT AND SUPPLIES

  • SQUEEZE CITRUS LLC

    $15,000

    FARM EQUIPMENT AND SUPPLIES

  • PROVENANCE ORGANIC FARM LLC

    $15,000

    FARM EQUIPMENT AND SUPPLIES

The 10 largest by cash amount. The API serves every itemized grant.

Provenance

Return type
form_990
Tax year
2025
Filed
5 August 2026
IRS schema version
2025v4.2
Source object
202602179349301110

Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.

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