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Nonprofiteer
← THE FRIDA CINEMA

Form 990 for tax year 2023

Filed by THE FRIDA CINEMA.

Totals

Total revenue
$1,520,868
Total expenses
$1,488,532
Contributions and grants received
$454,414
Grants paid
$3,439
Program service revenue
$1,066,454
Investment income
$0
Other revenue
$0
Total assets, end of year
$518,071
Total liabilities, end of year
$501,383
Net assets or fund balances, end of year
$16,688
Program services expenses (Part IX)
$1,144,511
Management and general expenses
$320,259
Fundraising expenses
$23,762
Program service expenses (Part III)
$1,144,511

Program services were 76.9% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1b · Membership dues

    $29,585

  • 1e · Government grants (contributions)

    $162,903

  • 1f · All other contributions, gifts and grants

    $261,926

  • 2a · Program service revenue: TICKET SALES

    total $691,810 · related or exempt $691,810

  • 2b · Program service revenue: CONCESSIONS

    total $247,492 · related or exempt $247,492

  • 2c · Program service revenue: PARTNERED FILM SCREENIN

    total $40,076 · related or exempt $40,076

  • 2d · Program service revenue: POPCORN

    total $80,775 · related or exempt $80,775

  • 2e · Program service revenue: MERCHANDISE

    total $6,301 · related or exempt $6,301

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $3,439 · program services $3,439

  • 5 · Compensation of officers, directors and key employees

    total $134,871 · program services $33,718 · management and general $101,153

  • 7 · Other salaries and wages

    total $335,863 · program services $335,863

  • 8 · Pension plan contributions

    total $3,868 · management and general $3,868

  • 9 · Other employee benefits

    total $16,663 · management and general $16,663

  • 10 · Payroll taxes

    total $39,980 · management and general $39,980

  • 11c · Fees: accounting

    total $1,100 · management and general $1,100

  • 11g · Fees: other

    total $133,886 · program services $76,738 · management and general $33,386 · fundraising $23,762

  • 12 · Advertising and promotion

    total $9,895 · program services $9,895

  • 13 · Office expenses

    total $14,675 · program services $7,481 · management and general $7,194

  • 16 · Occupancy

    total $111,417 · program services $74,528 · management and general $36,889

  • 20 · Interest

    total $26,172 · management and general $26,172

  • 22 · Depreciation, depletion and amortization

    total $37,369 · program services $37,012 · management and general $357

  • 23 · Insurance

    total $18,532 · management and general $18,532

  • 24a · Other expenses: CONCESSION SUPPLIES

    total $113,086 · program services $113,086

  • 24b · Other expenses: FILM LICENSING

    total $244,903 · program services $244,903

  • 24c · Other expenses: PERMITS TAXES LICENSES

    total $6,765 · program services $6,719 · management and general $46

  • 24d · Other expenses: POSTAGE AND SHIPPING

    total $6,895 · program services $6,895

  • 24e · All other expenses

    total $229,153 · program services $194,234 · management and general $34,919

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $303,675 · end of year $307,468

  • 10a · Land, buildings and equipment: cost or other basis

    $489,953

  • 10b · Land, buildings and equipment: accumulated depreciation

    $279,350

  • 10c · Land, buildings and equipment, net

    beginning of year $176,069 · end of year $210,603

  • 15 · Other assets

    beginning of year $2,295

  • 23 · Secured mortgages and notes payable

    beginning of year $490,626 · end of year $490,626

  • 25 · Other liabilities

    beginning of year $7,061 · end of year $10,757

  • 31 · Retained earnings, endowment or other funds

    beginning of year -$15,648 · end of year $16,688

Mission and programs · 2023

Mission

THE FRIDA CINEMA SERVES AS THE ONLY NON-PROFIT CURATORIAL CINEMA IN ORANGE COUNTY, CA. OUR MISSION IS TO ENRICH, CONNECT, AND EDUCATE COMMUNITIES THROUGH THE ART OF CINEMA.

  • THE FRIDA CINEMA IS AN ART HOUSE MODEL CULTURAL INSTITUTION WHICH TAKES A COMMUNITY-BASED, MISSION-DRIVEN APPROACH TO CINEMATIC PROGRAMMING. ESCHEWING THE TRADITIONAL STUDIO SYSTEM, THE FRIDA CURATES A RICH AND ECLECTIC VARIETY OF FILM PROGRAMMING WITH A FOCUS ON DOCUMENTARIES WHICH SERVE TO BOTH EDUCATE AND INSPIRE, INTERNATIONAL FILMS WHICH INTRODUCE AUDIENCES TO CULTURES, TRADITIONS, AND HISTORIES FROM AROUND THE WORLD, REVIVAL SCREENINGS OF REVERED CLASSIC FILMS, STUDENT FILMS PRODUCED BY OUR COMMUNITY OF TALENTED AND VISIONARY YOUNG ARTISTS AND NON-CINEMATIC FARE SUCH AS CONCERT EVENTS, ART SHOWS, EDUCATIONAL PANELS, AND OTHER CIVIC AND ARTISTIC ENGAGEMENTS. THE FRIDA CINEMA ALSO SERVES AS AN ENRICHING HUB FOR A CONSISTENT FAMILY OF VOLUNTEERS, MOST OF WHICH ARE HIGH SCHOOL AND COLLEGE STUDENTS LOOKING TO COMPLEMENT THEIR ACADEMIC STUDIES WITH REAL-WORLD EXPERIENCE.

    Expenses $1,055,056 · Grants $187,271 · Revenue $1,048,853

  • DTSA FIRST SATURDAY ARTWALK (ARTWALK) IS A FREE EVENT THAT TAKES PLACE MONTHLY IN DOWNTOWN SANTA ANA. ARTWALK INCREASES COMMUNITY ACCESS TO MULTIDISCIPLINARY ARTS AND PARTICIPATORY ARTS ACTIVITIES MORE THAN 4,000 MONTHLY ATTENDEES, INCREASES VISIBILITY FOR LOCAL ARTISTS AND ART GALLERIES, AND INCREASES VISIBILITY FOR SMALL BUSINESSES CONTINUING TO FINANCIALLY RECOVER FROM THE COVID PANDEMIC. EACH ARTWALK INCLUDES FREE GALLERY TOURS, OUTDOOR ENTERTAINMENT STAGES FEATURING MUSIC AND DANCE, BUSKERS AND ARTS WORKSHOPS STAGED THROUGHOUT THE EVENT FOOTPRINT, AND VENDORS VILLAGE FEATURING HANDMADE LOCALLY PRODUCED ART FROM MORE THAN 40 ARTISTS.

    Expenses $81,328 · Grants $117,347 · Revenue $14,049

  • OUR COMMUNITY OUTDOOR CINEMA PROGRAM ALLOWS US TO TRANSFORM PUBLIC SPACES SUCH AS PARKS, PARKING LOTS, AND SCHOOL CAMPUSES TO PROVIDE OPPORTUNITIES FOR MEMBERS OF OUR COMMUNITY TO ENJOY FREE FILM SCREENINGS UNDER THE STARS. IN PARTNERSHIP WITH WITH HOST VENUES THROUGHOUT SANTA ANA, OUR SERIES INVITES INDIVIDUALS AND FAMILIES OF ALL AGES TO JOIN FRIENDS AND NEIGHBORS FOR CLASSIC FILM SCREENINGS, AS WELL AS ACCOMPANYING FEATURES SUCH AS LIVE MUSIC BY LOCAL MUSICIANS.THIS SERIES ALSO EXTENDS OUR TRADITION OF PARTNERING WITH COMMUNITY EDUCATIONAL AND ORGANIZATIONS BY LENDING OUR RESOURCES TO THE PRODUCTION OF THEIR OWN OUTDOOR FILM SCREENING ENDEAVORS.

    Expenses $8,127 · Grants $8,500 · Revenue $3,552

As filed on the 2023 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • LOGAN R CROW

    EXECUTIVE DIRECTOR

    Total calculated
    $134,870
    From this org
    $134,870
    From related orgs
    $0
    Other
    $0
    Hours/week
    50
  • NAVREET DHALIWAL

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • M GISELLE CROW

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • CHRIS PLANTE

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • CRAIG DUFFY

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • ALLEN MOON

    DIRECTOR

    Total calculated
    $0
    Hours/week
    8
  • LEONARDO OSTERGREN

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • ATALIA LOPEZ

    SECRETARY

    Total calculated
    $0
    Hours/week
    8
  • LAURA VASQUEZ

    PRESIDENT

    Total calculated
    $0
    Hours/week
    8
  • VICKI MEROLA

    TREASURER

    Total calculated
    $0
    Hours/week
    2

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those.

Grants on this return

No itemized grants to organizations on this return.

Provenance

Return type
form_990
Tax year
2023
Filed
7 February 2024
IRS schema version
2023v4.0
Source object
202400519349301710

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