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Nonprofiteer
← US TRAVEL ASSOCIATION

Form 990 for tax year 2023

Filed by US TRAVEL ASSOCIATION.

What the amendment changed

Compared with the return it replaced , filed 6 November 2024. matched by us Only the return's totals, a 990-PF's accounting method and the names listed in Part VII (Part VIII on a 990-PF) are compared. We relate returns by organization, tax year and form, and order them by each return's own timestamp; the filer's own "amended return" checkbox is a separate fact.

Those are the same on the two returns, so the amendment changed something else.

Totals

Total revenue
$33,420,504
Total expenses
$32,085,710
Contributions and grants received
$2,384,585
Grants paid
$79,367
Program service revenue
$30,198,370
Investment income
$207,216
Other revenue
$630,333
Total assets, end of year
$30,169,630
Total liabilities, end of year
$15,623,646
Net assets or fund balances, end of year
$14,545,984
Program services expenses (Part IX)
not reported
Management and general expenses
not reported
Fundraising expenses
not reported
Program service expenses (Part III)
not reported

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1f · All other contributions, gifts and grants

    $2,384,585

  • 1g · Noncash contributions included above

    $1,484,679

  • 2a · Program service revenue: IPW TRADE SHOW

    total $14,755,382 · related or exempt $10,906,953 · unrelated business $157,090 · excluded $3,691,339

  • 2b · Program service revenue: MEMBERSHIP DUES

    total $14,442,082 · related or exempt $14,442,082

  • 2c · Program service revenue: SPONSORSHIP

    total $845,375 · related or exempt $845,375

  • 2d · Program service revenue: COALITION & COUNCIL FE

    total $86,369 · related or exempt $86,369

  • 2e · Program service revenue: RESEARCH CONTRACTS

    total $69,162 · related or exempt $69,162

  • 3 · Investment income

    total $885,028 · excluded $885,028

  • 7a · Gross sales of assets other than inventory

    securities $42,589,786

  • 7b · Less cost or other basis and sales expenses

    securities $43,267,598

  • 7c · Gain or loss

    securities -$677,812

  • 7d · Net gain or loss

    total -$677,812 · excluded -$677,812

  • 11a · Other revenue: INSURANCE RECOVERY

    total $630,000 · excluded $630,000

  • 11b · Other revenue: MISCELLANEOUS INCOME

    total $333 · excluded $333

  • 11e · Other revenue, total

    $630,333

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $79,367

  • 5 · Compensation of officers, directors and key employees

    total $6,406,871

  • 7 · Other salaries and wages

    total $7,648,570

  • 8 · Pension plan contributions

    total $357,750

  • 9 · Other employee benefits

    total $980,396

  • 10 · Payroll taxes

    total $644,772

  • 11b · Fees: legal

    total $353,288

  • 11c · Fees: accounting

    total $91,021

  • 11d · Fees: lobbying

    total $1,008,277

  • 11f · Fees: investment management

    total $42,567

  • 11g · Fees: other

    total $1,933,135

  • 12 · Advertising and promotion

    total $509,552

  • 13 · Office expenses

    total $161,921

  • 14 · Information technology

    total $785,115

  • 16 · Occupancy

    total $1,312,560

  • 17 · Travel

    total $528,388

  • 19 · Conferences, conventions and meetings

    total $7,485,264

  • 22 · Depreciation, depletion and amortization

    total $377,730

  • 23 · Insurance

    total $217,871

  • 24a · Other expenses: MEMBERSHIPS & SUBSCRIPT

    total $385,200

  • 24b · Other expenses: BANK & CREDIT CARD FEES

    total $369,737

  • 24c · Other expenses: TAXES

    total $285,389

  • 24e · All other expenses

    total $120,969

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $3,403,679 · end of year $4,292,270

  • 2 · Savings and temporary cash investments

    beginning of year $18,807,630 · end of year $11,840,468

  • 4 · Accounts receivable

    beginning of year $517,153 · end of year $198,010

  • 9 · Prepaid expenses and deferred charges

    beginning of year $801,839 · end of year $939,692

  • 10a · Land, buildings and equipment: cost or other basis

    $5,613,154

  • 10b · Land, buildings and equipment: accumulated depreciation

    $4,623,798

  • 10c · Land, buildings and equipment, net

    beginning of year $1,011,446 · end of year $989,356

  • 11 · Investments: publicly traded securities

    beginning of year $308,531 · end of year $8,741,045

  • 15 · Other assets

    beginning of year $4,377,370 · end of year $3,168,789

  • 17 · Accounts payable and accrued expenses

    beginning of year $4,417,657 · end of year $4,092,264

  • 19 · Deferred revenue

    beginning of year $6,597,055 · end of year $6,169,918

  • 23 · Secured mortgages and notes payable

    beginning of year $4,023 · end of year $2,044

  • 25 · Other liabilities

    beginning of year $5,785,446 · end of year $5,359,420

  • 27 · Net assets without donor restrictions

    beginning of year $11,959,138 · end of year $14,370,379

  • 28 · Net assets with donor restrictions

    beginning of year $464,329 · end of year $175,605

Mission and programs · 2023

Mission

THE ASSOCIATION IS ORGANIZED PRINCIPALLY TO REPRESENT THE WHOLE OF THE UNITED STATES TRAVEL INDUSTRY AND TO FACILITATE INCREASED TRAVEL TO AND WITHIN THE UNITED STATES. ACTIVITIES INCLUDE TRADE EVENTS, ADVOCATING ON BEHALF OF THE TRAVEL INDUSTRY, RESEARCH PROJECTS, PUBLICATIONS AND EDUCATIONAL MEETINGS TO SERVICE THE TRAVEL INDUSTRY.

Activities or mission (Part I)

THE MISSION OF THE U.S. TRAVEL ASSOCIATION IS TO INCREASE TRAVEL TO AND WITHIN THE UNITED STATES.

  • TRADE SHOWS AND EVENTS - U.S. TRAVEL ASSOCIATION'S IPW IS THE TRAVEL INDUSTRY'S PREMIER INTERNATIONAL MARKETPLACE AND IS THE LARGEST GENERATOR OF INTERNATIONAL TRAVEL TO THE U.S. MORE THAN 900 US TRAVEL ORGANIZATIONS FROM EVERY REGION OF THE USA AND REPRESENTING ALL INDUSTRY CATEGORY COMPONENTS AND OVER 1,300 INTERNATIONAL AND DOMESTIC BUYERS FROM MORE THAN 70 COUNTRIES CONDUCT BUSINESS NEGOTIATIONS THAT RESULT IN THE GENERATION OF $4.7 BILLION IN FUTURE TRAVEL TO THE UNITED STATES. AT IPW, BUYERS AND SELLERS ARE ABLE TO CONDUCT BUSINESS THAT WOULD OTHERWISE BE GENERATED ONLY THROUGH AN EXHAUSTIVE NUMBER OF AROUND-THE-WORLD TRIPS. THE EDUCATIONAL SEMINAR FOR TOURISM ORGANIZATIONS (ESTO) IS THE PREMIER ANNUAL LEARNING AND KNOWLEDGE-SHARING FORUM FOR DESTINATION MARKETING PROFESSIONALS. IT IS UNIQUE IN THAT IT IS CREATED BY AND EXCLUSIVELY FOR THIS SPECIFIC TARGET AUDIENCE. ESTO IS NOT OPEN TO OTHER INDUSTRY SECTORS. ESTO IS THE PLACE WHERE DESTINATION PROFESSIONALS GO TO LEARN ABOUT NEW TOOLS AND TECHNIQUES, SHARE BEST PRACTICES AND DEBATE PRESSING ISSUES AFFECTING DESTINATIONS IN A NON-SALES ENVIRONMENT.

  • GOVERNMENT AFFAIRS - U.S. TRAVEL ASSOCIATION'S NATIONAL ADVOCACY AGENDA FOCUSED ON INCREASING INTERNATIONAL INBOUND TRAVEL AND THE IMPORTANCE OF BUSINESS TRAVEL AND MEETINGS AND EVENTS. THROUGH ITS COMMISSION ON SEAMLESS AND SECURE TRAVEL, U.S. TRAVEL ASSOCIATION AIMS TO BUILD A VISION AND RECOMMEND POLICIES TO INCREASE U.S. COMPETITIVENESS, IMPROVE GOVERNMENT FOCUS AND COORDINATION ON TRAVEL ISSUES AND FACILITATE GROWTH.

  • CONVENING TRAVEL LEADERS - THROUGH ITS VARIOUS COUNCILS, COMMITTEES, AND COALITIONS, U.S. TRAVEL ASSOCIATION CONVENES TRAVEL LEADERS TO DISCUSS SHARED CHALLENGES AND PRIORITIES. THROUGH ITS MEETINGS MEAN BUSINESS COALITION, U.S. TRAVEL ASSOCIATION SHOWCASES THE UNDENIABLE VALUE THAT BUSINESS MEETINGS, TRADE SHOWS, INCENTIVE TRAVE, EXHIBITIONS, CONFERENCES AND CONVENTIONS BRING TO PEOPLE, BUSINESSES AND COMMUNITIES. THE NATIONAL COUNCIL OF STATE TOURISM DIRECTORS LEVERAGES THE COLLECTIVE STRENGTH OF STATE TOURISM OFFICES TO PROVIDE LEADERSHIP AND A FORUM FOR INFORMATION SHARING ON ISUES IMPACTING TOURISM.

As filed on the 2023 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • Christopher Nassetta

    CHAIR

    Total calculated
    $0
    Hours/week
    0.5
  • Caroline Beteta

    VICE CHAIR

    Total calculated
    $0
    Hours/week
    0.5
  • Tim Mapes

    VICE CHAIR

    Total calculated
    $0
    Hours/week
    0.5
  • Casandra Matej

    VICE CHAIR

    Total calculated
    $0
    Hours/week
    0.5
  • Michael Massari

    TREASURER

    Total calculated
    $0
    Hours/week
    0.5
  • Xiomara Wiley

    SECRETARY

    Total calculated
    $0
    Hours/week
    0.5
  • Jonathan Tisch

    CHAIRMAN EMERITUS

    Total calculated
    $0
    Hours/week
    0.5
  • Melissa Basu

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Doreen Burse

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Tammy Canavan

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Paul F Cash

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Annika Chase

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Chris Chiames

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Julie Coker

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Craig Davis

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Fred Dixon

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Elliott L Ferguson II

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Melissa Froehlich Flood

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Nate Gatten

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Stephanie Glanzer

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Steve Hill

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Walt Leger

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • David Lorenz

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Christine Maguire

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Monya Mandich

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Omar Marchi

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Jack McNeill

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Stephen Revetria

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Phillip A Washington

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Dana Young

    DIRECTOR

    Total calculated
    $0
    Hours/week
    0.5
  • Geoff Freeman

    PRESIDENT & CEO

    Total calculated
    $2,115,345
    From this org
    $1,556,987
    From related orgs
    $0
    Other
    $558,358
    Hours/week
    40 + 0.1 related

    Schedule J breakdown matched by us

    Base
    $1,340,177
    Bonus
    $216,000
    Other
    $810
    Deferred
    $519,800
    Nontaxable benefits
    $38,558
    Filer's total
    $2,115,345
  • Victoria Barnes

    EXECUTIVE VICE PRESIDENT

    Total calculated
    $1,315,103
    From this org
    $1,114,116
    From related orgs
    $0
    Other
    $200,987
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $715,900
    Bonus
    $245,000
    Other
    $153,216
    Deferred
    $169,800
    Nontaxable benefits
    $31,187
    Filer's total
    $1,315,103
  • Ellen Davis

    EXECUTIVE VICE PRESIDENT

    Total calculated
    $662,392
    From this org
    $612,326
    From related orgs
    $0
    Other
    $50,066
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $536,583
    Bonus
    $0
    Other
    $75,743
    Deferred
    $9,900
    Nontaxable benefits
    $40,166
    Filer's total
    $662,392
  • Delisa Selwitz

    EXECUTIVE VICE PRESIDENT

    Total calculated
    $574,302
    From this org
    $516,152
    From related orgs
    $0
    Other
    $58,150
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $307,393
    Bonus
    $106,437
    Other
    $102,322
    Deferred
    $19,800
    Nontaxable benefits
    $38,350
    Filer's total
    $574,302
  • Malcolm Smith

    SENIOR VICE PRESIDENT (THRU 11/2/23)

    Total calculated
    $474,709
    From this org
    $439,912
    From related orgs
    $0
    Other
    $34,797
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $356,099
    Bonus
    $81,603
    Other
    $2,210
    Deferred
    $19,800
    Nontaxable benefits
    $14,997
    Filer's total
    $474,709
  • Djenane Marchand

    SENIOR VICE PRESIDENT (THRU 11/2/23)

    Total calculated
    $471,351
    From this org
    $424,221
    From related orgs
    $0
    Other
    $47,130
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $338,343
    Bonus
    $68,248
    Other
    $17,630
    Deferred
    $19,800
    Nontaxable benefits
    $27,330
    Filer's total
    $471,351
  • Erik Hansen

    SENIOR VICE PRESIDENT

    Total calculated
    $440,384
    From this org
    $382,388
    From related orgs
    $0
    Other
    $57,996
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $330,691
    Bonus
    $51,157
    Other
    $540
    Deferred
    $19,800
    Nontaxable benefits
    $38,196
    Filer's total
    $440,384
  • Laura Holmberg

    SENIOR VICE PRESIDENT

    Total calculated
    $406,847
    From this org
    $348,101
    From related orgs
    $0
    Other
    $58,746
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $292,422
    Bonus
    $55,139
    Other
    $540
    Deferred
    $19,800
    Nontaxable benefits
    $38,946
    Filer's total
    $406,847
  • Charles Staley

    SENIOR VICE PRESIDENT

    Total calculated
    $343,881
    From this org
    $309,646
    From related orgs
    $0
    Other
    $34,235
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $260,205
    Bonus
    $48,199
    Other
    $1,242
    Deferred
    $18,569
    Nontaxable benefits
    $15,666
    Filer's total
    $343,881
  • Angela Briggs

    VICE PRESIDENT

    Total calculated
    $325,728
    From this org
    $293,199
    From related orgs
    $0
    Other
    $32,529
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $258,468
    Bonus
    $33,274
    Other
    $1,457
    Deferred
    $16,178
    Nontaxable benefits
    $16,351
    Filer's total
    $325,728
  • Contina Djaouga

    VICE PRESIDENT

    Total calculated
    $325,005
    From this org
    $267,699
    From related orgs
    $0
    Other
    $57,306
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $228,439
    Bonus
    $38,018
    Other
    $1,242
    Deferred
    $16,005
    Nontaxable benefits
    $41,301
    Filer's total
    $325,005
  • Adam Vance

    FORMER EXECUTIVE VICE PRESIDENT

    Total calculated
    $793,668
    From this org
    $787,668
    From related orgs
    $0
    Other
    $6,000
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $0
    Bonus
    $136,860
    Other
    $650,808
    Deferred
    $5,641
    Nontaxable benefits
    $359
    Filer's total
    $793,668

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 1a · First-class or charter travel
  • 1a · Travel for companions
  • 1b · Written policy on the line-1a expenses
  • 2 · Substantiation required before reimbursing expenses
  • 3 · Compensation committee
  • 3 · Approval by the board or compensation committee
  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan

Answered no

  • 4c · Equity-based compensation arrangement

The filer's explanations (Part III)

PART I, LINE 1A
FIRST CLASS AIRFARE WAS PROVIDED TO THE CEO ON A LIMITED BASIS WHERE IN COMPLIANCE WITH THE US TRAVEL ASSOCIATION POLICY ON TRAVEL. EMPLOYEES IN CERTAIN LIMITED SITUATIONS AND ON A CASE BY CASE BASIS MAY TRAVEL AT A CLASS OTHER THAN COACH. THE AMOUNTS ARE NONTAXABLE TO THE EMPLOYEE. SPOUSAL TRAVEL IS PROVIDED TO EXECUTIVE VP'S A FEW TIMES DURING THE YEAR IF THE SPOUSE IS EXPECTED TO TAKE PART IN BUSINESS ACTIVITIES. THESE AMOUNTS ARE TAXABLE TO THE EMPLOYEE.
PART I, LINES 4A-B
DURING THE YEAR THERE WERE SEVERANCE PAYMENTS MADE TO TWO KEY EMPLOYEES. ALL AMOUNTS ARE PROPERLY REPORTED ON FORM W-2 AND IN FORM 990, PART VII AND ON FORM 990, SCHEDULE J, PART II. DUE TO THE CONFIDENTIAL NATURE OF THE TERMS OF THESE SEVERANCE AGREEMENTS, THE DETAILS WILL BE PROVIDED TO THE IRS UPON REQUEST. THE EMPLOYMENT AGREEMENTS FOR SELECT EMPLOYEES INCLUDE ASSOCIATION CONTRIBUTIONS TO A DEFERRED COMPENSATION PLAN. THE AMOUNTS ARE DEFINED BY THE AGREEMENTS, PAID ANNUALLY, AND DEPOSITED WITHIN THE PLAN'S INVESTMENT ACCOUNT. TOTAL EMPLOYER CONTRIBUTIONS FOR THE YEARS ENDED DECEMBER 31, 2023 AND 2022, WERE $650,000 AND $435,049, RESPECTIVELY. A PORTION OF THE EMPLOYER CONTRIBUTIONS WILL VEST OVER THE NEXT TWO YEARS. DURING 2023 AND 2022, THE ASSOCIATION DISTRIBUTED $152,406 AND $608,832, RESPECTIVELY. THE CUMULATIVE DEFERRED COMPENSATION LIABILITY BALANCE AT DECEMBER 31, 2023 AND 2022, IS $816,824 AND $303,951, RESPECTIVELY. THE DEFERRED COMPENSATION PLAN ASSETS ARE INCLUDED IN INVESTMENTS IN THE AUDITED FINANCIAL STATEMENTS.

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

Related organizations on this return

Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.

  • TRAVEL INDUSTRY ASSOCIATION OF AMERICA FOUNDATION

    501(C)(3) · TRAVEL INDUSTRY GRANTS AND RESEARCH · DC · controlled entity

    Directly controlled by US TRAVEL ASSOCIATION

  • US TRAVEL ASSOCIATION POLITICAL ACTION COMMITTEE

    527 · PAC · DC · controlled entity

    Directly controlled by US TRAVEL ASSOCIATION

Provenance

Return type
form_990
Tax year
2023
Filed
26 February 2025
IRS schema version
2023v6.0
Source object
202510579349301666

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