Form 990 for tax year 2024
Filed by NATIONAL INDEPENDENT VENUE ASSOCIATION.
Totals
- Total revenue
- $2,714,382
- Total expenses
- $2,158,491
- Contributions and grants received
- $348,461
- Grants paid
- $0
- Program service revenue
- $2,186,709
- Investment income
- $0
- Other revenue
- $179,212
- Total assets, end of year
- $1,159,485
- Total liabilities, end of year
- $495,429
- Net assets or fund balances, end of year
- $664,056
- Program services expenses (Part IX)
- not reported
- Management and general expenses
- not reported
- Fundraising expenses
- not reported
- Program service expenses (Part III)
- not reported
Line items
Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.
Revenue
Part VIII, the statement of revenue.
-
1f · All other contributions, gifts and grants
$348,461
-
1g · Noncash contributions included above
$18,999
-
2a · Program service revenue: MEMBERSHIP DUES
total $978,034 · related or exempt $978,034
-
2b · Program service revenue: CONFERENCE & EVENTS
total $829,650 · excluded $829,650
-
2c · Program service revenue: CONFERENCE REGISTRATIONS
total $372,830 · excluded $372,830
-
2d · Program service revenue: MERCHANDISE SALES&FEES
total $6,195 · related or exempt $6,195
-
11a · Other revenue: GROUP PURCHASING
total $164,962 · unrelated business $164,962
-
11b · Other revenue: MISCELLANEOUS
total $14,250 · excluded $14,250
-
11e · Other revenue, total
$179,212
Functional expenses
Part IX, the statement of functional expenses.
-
5 · Compensation of officers, directors and key employees
total $226,349
-
7 · Other salaries and wages
total $449,531
-
9 · Other employee benefits
total $39,882
-
10 · Payroll taxes
total $62,883
-
11b · Fees: legal
total $1,129
-
11c · Fees: accounting
total $59,831
-
11d · Fees: lobbying
total $282,704
-
11g · Fees: other
total $248,092
-
12 · Advertising and promotion
total $19,878
-
13 · Office expenses
total $9,472
-
14 · Information technology
total $133,178
-
17 · Travel
total $81,327
-
19 · Conferences, conventions and meetings
total $13,313
-
22 · Depreciation, depletion and amortization
total $3,900
-
23 · Insurance
total $8,727
-
24a · Other expenses: PRODUCTION COSTS
total $462,890
-
24b · Other expenses: CREDIT CARD PROC. FEES
total $40,553
-
24c · Other expenses: PROCESSING FEES
total $13,399
-
24d · Other expenses: ADMIN. FEES
total $1,453
Balance sheet
Part X, book values.
-
1 · Cash, non-interest-bearing
beginning of year $267,825 · end of year $838,961
-
3 · Pledges and grants receivable
end of year $42,750
-
4 · Accounts receivable
beginning of year $214,618 · end of year $272,627
-
9 · Prepaid expenses and deferred charges
beginning of year $6,852 · end of year $3,199
-
10a · Land, buildings and equipment: cost or other basis
$11,698
-
10b · Land, buildings and equipment: accumulated depreciation
$9,750
-
10c · Land, buildings and equipment, net
beginning of year $5,848 · end of year $1,948
-
17 · Accounts payable and accrued expenses
beginning of year $300,431 · end of year $381,307
-
19 · Deferred revenue
beginning of year $86,547 · end of year $114,122
-
27 · Net assets without donor restrictions
beginning of year $108,165 · end of year $664,056
Mission and programs · 2024
Mission
AS THE NATION'S LIVE ENTERTAINMENT ASSOCIATION, OUR MISSION IS TO CULTIVATE, ELEVATE, AND ADVOCATE FOR A SUSTAINABLE AND EQUITABLE ECOSYSTEM OF INDEPENDENT PERFORMANCE VENUES, FESTIVALS, AND PROMOTERS.
Activities or mission (Part I)
SEE PART III, LINE 1.
-
MEMBERSHIP:NIVA MEMBERS REPRESENT THE SMALL BUSINESSES, NON-PROFITS, AND PUBLICLY-OWNED SPACES THAT MAKE UP MOST OF THE LIVE ENTERTAINMENT ECOSYSTEM. NIVA OFFERS A RANGE OF VALUABLE MEMBER SERVICES DESIGNED TO SUPPORT AND UPLIFT ITS COMMUNITY OF NEARLY 1,500 MEMBERS. THESE SERVICES INCLUDE A PLATFORM FOR NETWORKING AND KNOWLEDGE EXCHANGE WITHIN THE LIVE ENTERTAINMENT INDUSTRY, MONTHLY TOWN HALL MEETINGS, EXCLUSIVE PARTNER DISCOUNTS, AND ADVOCACY ON THE FEDERAL, STATE AND LOCAL LEVELS. NIVA ALSO HAS A GROUP DISCOUNT PROGRAM TO LEVERAGE THE COLLECTIVE BUYING POWER OF OUR MEMBERS TO PROVIDE DISCOUNTS ON EVERY-DAY PRODUCTS AND SERVICES USED BY OUR MEMBERS. NIVA AIMS TO PROVIDE EVERY MEMBER THE EQUAL OPPORTUNITY TO THRIVE, WHICH IN TURN CONTRIBUTES TO THE OVERALL SUCCESS OF OUR SECTOR AND THE EVOLVING NEEDS OF OUR COMMUNITY.
-
ADVOCACY: NIVA ENGAGES WITH FEDERAL, STATE, AND LOCAL POLICYMAKERS TO PROTECT AND STRENGTHEN THE INDEPENDENT LIVE ENTERTAINMENT INDUSTRY AND ADVOCATE ON BEHALF OF INDEPENDENT VENUES, PROMOTERS, FESTIVALS, AND PERFORMING ARTS CENTERS ACROSS THE COUNTRY. IN FY 2025, NIVA ENGAGED ON LEGISLATION ACROSS 24 STATES AND CONTINUED LEADING THE FIX THE TIX COALITION, A BROAD ALLIANCE OF LIVE EVENT INDUSTRY ORGANIZATIONS AND PROFESSIONALS WORKING TO COMBAT PRICE GOUGING, SPECULATIVE TICKETING, DECEPTIVE MARKETING, HIDDEN FEES, AND OTHER HARMFUL PRACTICES IMPACTING FANS, ARTISTS, AND INDEPENDENT BUSINESSES. TO FURTHER SUPPORT THESE ADVOCACY EFFORTS, NIVA LAUNCHED THE STATE OF LIVE, THE FIRST COMPREHENSIVE NATIONAL ECONOMIC IMPACT STUDY FOCUSED ON THE INDEPENDENT LIVE ENTERTAINMENT SECTOR. RELEASED ON JUNE 23, 2025, THE REPORT QUANTIFIES THE INDUSTRY'S ECONOMIC CONTRIBUTIONS, EXAMINES THE CHALLENGES THREATENING ITS SUSTAINABILITY, AND PROVIDES CRITICAL DATA TO INFORM POLICYMAKING AND PUBLIC AWARENESS EFFORTS. THE STUDY EMPOWERS NIVA MEMBERS WITH STATE AND LOCALIZED ECONOMIC IMPACT DATA AND INDUSTRY INSIGHTS TO STRENGTHEN ADVOCACY EFFORTS AT THE FEDERAL, STATE, AND LOCAL LEVEL AND REINFORCE THE ESSENTIAL ROLE INDEPENDENT LIVE ENTERTAINMENT PLAYS IN COMMUNITIES AND LOCAL ECONOMIES ACROSS THE COUNTRY.
-
CONFERENCE: NIVA CONTINUES ITS GROWING AND INCREASINGLY IMPACTFUL CONFERENCE. NIVA HAS GROWN FROM A 550 ATTENDEE CONFERENCE IN 2022 TO A 1400 ATTENDEE CONFERENCE IN 2025. NIVA'S CONFERENCE HAS TAKEN PLACE IN CLEVELAND, WASHINGTON (D.C.), NEW ORLEANS AND MILWAUKEE. THE CONFERENCE PROVIDES ITS DIVERSE MEMBERS, AFFILIATES, AND PARTNERS WITH FOUR DAYS OF PROGRAMMING, EDUCATION, NETWORKING AND ENTERTAINMENT. IMPORTANT TOPICS DISCUSSED INCLUDED INDUSTRY DIVERSITY, MENTAL HEALTH, SAFETY, INSURANCE, ECONOMIC IMPACT OF LIVE ENTERTAINMENT, BOOKING, ARTIST DEVELOPMENT, TICKETING, AND THE ROLE OF LIVE ENTERTAINMENT IN POLICYMAKING. MONUMENTAL MOMENTS FROM NIVA '25 INCLUDED THE DEBUT OF THE STATE OF LIVE ECONOMIC IMPACT STUDY, THE ANNOUNCEMENT OF MINNEAPOLIS AS THE HOST CITY FOR NIVA '26, DISCUSSIONS ON HOW TO ADDRESS THE LIVE NATION MONOPOLY AND PROS NOT PAYING SONGWRITERS. NIVA '26 PLANNING, WHICH WILL TAKE PLACE JUNE 7 TO JUNE 10, 2026, IS WELL UNDERWAY.
As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.
Listed in Part VII
-
Andre PerryANDRE PERRY
PRESIDENT
- Total calculated
- $0
- Hours/week
- 8
-
Audrey Fix SchaeferAUDREY FIX SCHAEFER
VICE PRESIDENT
- Total calculated
- $0
- Hours/week
- 8
-
Jim BrunbergJIM BRUNBERG
VICE PRESIDENT
- Total calculated
- $0
- Hours/week
- 8
-
Brad GrossmanBRAD GROSSMAN
TREASURER
- Total calculated
- $0
- Hours/week
- 8
-
Sean WattersonSEAN WATTERSON
SECRETARY
- Total calculated
- $0
- Hours/week
- 8
-
Grace BlakeGRACE BLAKE
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 8
-
Shahida MausiSHAHIDA MAUSI
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 8
-
Hal RealHAL REAL
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 8
-
Kira KarbocusKIRA KARBOCUS
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 8
-
Jamie LoebJAMIE LOEB
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 8
-
Katie TutenKATIE TUTEN
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 8
-
Stephen ParkerSTEPHEN PARKER
EXECUTIVE DIRECTOR
- Total calculated
- $171,817
- From this org
- $165,000
- From related orgs
- $0
- Other
- $6,817
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $165,000
- Bonus
- $0
- Other
- $0
- Deferred
- $0
- Nontaxable benefits
- $6,817
- Filer's total
- $171,817
-
Cody CowanCODY COWAN
COO (UNTIL 9/2024)
- Total calculated
- $107,328
- From this org
- $100,721
- From related orgs
- $0
- Other
- $6,607
- Hours/week
- 40
-
Lauren KehrliLAUREN KEHRLI
HEAD OF MRKTG & BRAND STRAT.
- Total calculated
- $134,808
- From this org
- $128,000
- From related orgs
- $0
- Other
- $6,808
- Hours/week
- 40
Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.
Schedule J
Answered yes
- 3 · Independent compensation consultant
- 3 · Compensation survey or study
- 3 · Approval by the board or compensation committee
Answered no
- 4a · Severance or change-of-control payment
- 4b · Supplemental nonqualified retirement plan
- 4c · Equity-based compensation arrangement
Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.
Grants on this return
No itemized grants to organizations on this return.
Related organizations on this return
Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.
-
NATIONAL INDEPENDENT VENUES ASSOCIATION PAC
527 · PAC · KS · controlled entity
Directly controlled by NIVA
Provenance
- Return type
- form_990
- Tax year
- 2024
- Filed
- 15 May 2026
- IRS schema version
- 2024v5.5
- Source object
- 202601359349312845
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