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Nonprofiteer
← VALLEY OF THE SUN BOWL FOUNDATION

Form 990 for tax year 2023

Filed by VALLEY OF THE SUN BOWL FOUNDATION.

Totals

Total revenue
$5,251,287
Total expenses
$4,193,773
Contributions and grants received
$0
Grants paid
$0
Program service revenue
$5,251,287
Investment income
$0
Other revenue
$0
Total assets, end of year
$747,779
Total liabilities, end of year
$15,570,116
Net assets or fund balances, end of year
-$14,822,337
Program services expenses (Part IX)
$3,692,269
Management and general expenses
$501,504
Fundraising expenses
$0
Program service expenses (Part III)
$3,692,269

Program services were 88.0% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 2a · Program service revenue: GAME REVENUE

    total $3,983,893 · related or exempt $3,983,893

  • 2b · Program service revenue: EVENT REVENUE

    total $1,249,894 · excluded $1,249,894

  • 2c · Program service revenue: ADVERTISING

    total $15,000 · unrelated business $15,000

  • 2d · Program service revenue: ACKNOWLEDGMENTS

    total $2,500 · related or exempt $2,500

Functional expenses

Part IX, the statement of functional expenses.

  • 5 · Compensation of officers, directors and key employees

    total $142,723 · program services $87,346 · management and general $55,377

  • 7 · Other salaries and wages

    total $460,175 · program services $283,515 · management and general $176,660

  • 8 · Pension plan contributions

    total $22,427 · program services $13,725 · management and general $8,702

  • 9 · Other employee benefits

    total $64,422 · program services $39,426 · management and general $24,996

  • 10 · Payroll taxes

    total $39,008 · program services $23,873 · management and general $15,135

  • 12 · Advertising and promotion

    total $145,450 · program services $145,450

  • 13 · Office expenses

    total $16,029 · program services $16,029

  • 14 · Information technology

    total $29,844 · program services $29,844

  • 17 · Travel

    total $23,159 · program services $23,159

  • 19 · Conferences, conventions and meetings

    total $18,712 · program services $18,712

  • 22 · Depreciation, depletion and amortization

    total $54,082 · program services $33,098 · management and general $20,984

  • 24a · Other expenses: UBIT

    total $1,535 · program services $1,535

  • 24b · Other expenses: GAME EXPENSES

    total $2,691,132 · program services $2,646,142 · management and general $44,990

  • 24c · Other expenses: ASF OVERHEAD ALLOCATION

    total $398,351 · program services $243,791 · management and general $154,560

  • 24d · Other expenses: GAME PROMOTIONS & HOSPI

    total $71,045 · program services $71,045

  • 24e · All other expenses

    total $15,679 · program services $15,579 · management and general $100

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $51,946 · end of year $17,973

  • 4 · Accounts receivable

    beginning of year $32,876 · end of year $728,118

  • 9 · Prepaid expenses and deferred charges

    beginning of year $3,281 · end of year $1,688

  • 10a · Land, buildings and equipment: cost or other basis

    $36,035

  • 10b · Land, buildings and equipment: accumulated depreciation

    $36,035

  • 10c · Land, buildings and equipment, net

    beginning of year $0 · end of year $0

  • 17 · Accounts payable and accrued expenses

    beginning of year $249,809 · end of year $1,578,764

  • 19 · Deferred revenue

    beginning of year $7,950 · end of year $50

  • 25 · Other liabilities

    beginning of year $15,710,195 · end of year $13,991,302

  • 27 · Net assets without donor restrictions

    beginning of year -$15,879,851 · end of year -$14,822,337

Mission and programs · 2023

Mission

SEE SCHEDULE O.

Activities or mission (Part I)

VALLEY OF THE SUN BOWL FOUNDATION IS COMMITTED TO FOSTERING A CULTURE OF COMMUNITY INVOLVEMENT AND GIVING THROUGH THE ANNUAL GUARANTEED RATE BOWL AND RELATED EVENTS.

  • THE VALLEY OF THE SUN BOWL FOUNDATION'S MISSION IS TO BE A WORLD-CLASS COMMUNITY ORGANIZATION DEDICATED TO PROVIDING A PREMIER COLLEGE FOOTBALL BOWL EXPERIENCE AND RELATED GAME DAY EVENTS THAT SERVE AS ECONOMIC DRIVERS FOR ARIZONA AND PROVIDE CHARITABLE RESOURCES FOR OUR COMMUNITY. AS A NONPROFIT ORGANIZATION, WE BELIEVE IN THE IMPORTANCE OF FOSTERING A CULTURE OF COMMUNITY OUTREACH AND SERVICE. THE VALLEY OF THE SUN BOWL FOUNDATION ANNUALLY STAGES THE GUARANTEED RATE BOWL, WHICH MATCHES TEAMS FROM THE BIG TEN AND THE BIG 12 CONFERENCES (OR MOUNTAIN WEST IF EITHER CONFERENCE CANNOT PROVIDE A TEAM). THE GAME IS PLAYED AT CHASE FIELD IN PHOENIX, ARIZONA. THE 34TH ANNUAL GAME WAS PLAYED [CONTINUED ON SCHEDULE O]ON DECEMBER 26, 2023. KANSAS DEFEATED UNLV 49-36.AN ESTIMATED 500 VOLUNTEERS CONTRIBUTE APPROXIMATELY 2,500 HOURS OF THEIR TIME AS COMMUNITY SERVICE TO HELP PUT ON THE BOWL AND RELATED GAME DAY EVENTS.

    Expenses $3,692,269 · Revenue $3,986,393

As filed on the 2023 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • Erik Moses

    EXECUTIVE DIRECTOR

    Total calculated
    $619,215
    From this org
    $0
    From related orgs
    $614,274
    Other
    $4,941
    Hours/week
    5 + 35 related

    Schedule J breakdown matched by us

    Base
    $0 + $542,765 related
    Bonus
    $0 + $53,333 related
    Other
    $0 + $18,176 related
    Deferred
    $0 + $4,410 related
    Nontaxable benefits
    $0 + $531 related
    Filer's total
    $0 + $619,215 related
  • Curt Krizan

    CHIEF FINANCIAL OFFICER (THRU 11/23)

    Total calculated
    $424,683
    From this org
    $0
    From related orgs
    $386,748
    Other
    $37,935
    Hours/week
    5 + 35 related

    Schedule J breakdown matched by us

    Base
    $0 + $283,347 related
    Bonus
    $0 + $102,950 related
    Other
    $0 + $451 related
    Deferred
    $0 + $17,346 related
    Nontaxable benefits
    $0 + $20,589 related
    Filer's total
    $0 + $424,683 related
  • Jose Moreno

    CHIEF MARKETING OFFICER (THRU 5/23)

    Total calculated
    $400,242
    From this org
    $0
    From related orgs
    $383,122
    Other
    $17,120
    Hours/week
    5 + 35 related

    Schedule J breakdown matched by us

    Base
    $0 + $101,444 related
    Bonus
    $0 + $121,126 related
    Other
    $0 + $160,552 related
    Deferred
    $0 + $7,189 related
    Nontaxable benefits
    $0 + $9,931 related
    Filer's total
    $0 + $400,242 related
  • Michael Nealy

    FORMER EXEC. DIRECTOR (THRU 3/22)

    Total calculated
    $250,994
    From this org
    $0
    From related orgs
    $242,307
    Other
    $8,687
    Hours/week
    0

    Schedule J breakdown matched by us

    Base
    $0
    Bonus
    $0 + $112,500 related
    Other
    $0 + $129,807 related
    Deferred
    $0
    Nontaxable benefits
    $0 + $8,687 related
    Filer's total
    $0 + $250,994 related
  • Scott Leightman

    VICE PRESIDENT OF COMMUNICATIONS

    Total calculated
    $221,193
    From this org
    $0
    From related orgs
    $203,079
    Other
    $18,114
    Hours/week
    5 + 35 related

    Schedule J breakdown matched by us

    Base
    $0 + $182,499 related
    Bonus
    $0 + $19,800 related
    Other
    $0 + $780 related
    Deferred
    $0 + $12,829 related
    Nontaxable benefits
    $0 + $5,285 related
    Filer's total
    $0 + $221,193 related
  • Bob Whitehouse

    CHIEF OPERATING OFFICER (THRU 6/23)

    Total calculated
    $218,690
    From this org
    $0
    From related orgs
    $208,368
    Other
    $10,322
    Hours/week
    5 + 35 related

    Schedule J breakdown matched by us

    Base
    $0 + $115,521 related
    Bonus
    $0 + $90,822 related
    Other
    $0 + $2,025 related
    Deferred
    $0 + $8,228 related
    Nontaxable benefits
    $0 + $2,094 related
    Filer's total
    $0 + $218,690 related
  • Kristina Chumpol

    CHIEF OF STAFF & VP OF COMMUNITY INVESTMENT

    Total calculated
    $174,084
    From this org
    $0
    From related orgs
    $154,344
    Other
    $19,740
    Hours/week
    5 + 35 related

    Schedule J breakdown matched by us

    Base
    $0 + $141,344 related
    Bonus
    $0 + $13,000 related
    Other
    $0
    Deferred
    $0 + $9,893 related
    Nontaxable benefits
    $0 + $9,847 related
    Filer's total
    $0 + $174,084 related
  • Anthony J Econ

    PREMIUM SALES MANAGER

    Total calculated
    $164,510
    From this org
    $0
    From related orgs
    $155,281
    Other
    $9,229
    Hours/week
    5 + 35 related

    Schedule J breakdown matched by us

    Base
    $0 + $49,775 related
    Bonus
    $0 + $104,881 related
    Other
    $0 + $625 related
    Deferred
    $0 + $8,174 related
    Nontaxable benefits
    $0 + $1,055 related
    Filer's total
    $0 + $164,510 related
  • Rosemary James

    CONTROLLER (THRU 10/23)

    Total calculated
    $154,573
    From this org
    $0
    From related orgs
    $138,554
    Other
    $16,019
    Hours/week
    5 + 35 related

    Schedule J breakdown matched by us

    Base
    $0 + $121,402 related
    Bonus
    $0 + $16,460 related
    Other
    $0 + $692 related
    Deferred
    $0 + $8,546 related
    Nontaxable benefits
    $0 + $7,473 related
    Filer's total
    $0 + $154,573 related
  • Emily Holden

    SENIOR DIRECTOR OF GAME & EVENT OPERATIONS

    Total calculated
    $130,584
    From this org
    $0
    From related orgs
    $117,711
    Other
    $12,873
    Hours/week
    5 + 35 related
  • Patrick Barkley

    CHAIR EMERITUS

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Judy Bernas

    CHAIR-ELECT

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Randy Norton

    CHAIR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Bryce Hancock

    TREASURER

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Kelly Mero

    SECRETARY

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Ray Artigue

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Brian Bednar

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Tim Brown

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Dave Dorward

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Ed Erhardt

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Mark Fast

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Marchelle Franklin

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Harry Grewal

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Gary Hanson

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • James Hatfield

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Tom O'Malley

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • John Rawicz

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Don Reese

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Dawn Rogers

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Rachel Sacco

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Denise Seomin

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Gene Smith

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Nick Smith

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Jeff Smith

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Brent Stoddard

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Mike Wilcox

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related
  • Glenn Wong

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 4 related

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 4b · Supplemental nonqualified retirement plan
  • 5b · Pay contingent on a related organization's revenues
  • 6b · Pay contingent on a related organization's net earnings

Answered no

  • 4a · Severance or change-of-control payment
  • 4c · Equity-based compensation arrangement
  • 5a · Pay contingent on this organization's revenues
  • 6a · Pay contingent on this organization's net earnings
  • 7 · Other non-fixed payments
  • 8 · Paid under the initial-contract exception

The filer's explanations (Part III)

PART I, LINE 3
THE ARIZONA SPORTS FOUNDATION DETERMINED COMPENSATION OF THE FORMER EXECUTIVE DIRECTOR USING A COMPENSATION COMMITTEE, FORM 990 OF OTHER ORGANIZATIONS, COMPENSATION SURVEY OR STUDY, AND APPROVAL BY BOARD OR COMPENSATION COMMITTEE.
PART I, LINE 4B
ASF PAID A SEVERANCE TO MICHAEL NEALY IN THE AMOUNT OF $129,807 AND TO JOSE MORENO IN THE AMOUNT OF $159,296, INCLUDED IN COLUMN B(III) IN PART II, DURING THE TAX YEAR. ALL AMOUNTS WERE INCLUDED IN TAXABLE WAGES FOR THE APPROPRIATE CALENDAR YEAR. THE ARIZONA SPORTS FOUNDATION, RELATED ORGANIZATION, PROVIDES A SPLIT DOLLAR LIFE INSURANCE PLAN TO ITS FORMER EXECUTIVE DIRECTOR, MICHAEL NEALY. NO CASH PAYMENTS WERE MADE TO MICHAEL NEALY UNDER THIS PLAN DURING THE REPORTING YEAR.
PART I, LINE 5
THE ARIZONA SPORTS FOUNDATION, RELATED ORGANIZATION, HAS A FORMAL BONUS PLAN BASED UPON ORGANIZATIONAL AND INDIVIDUAL GOALS. THESE GOALS MAY INCLUDE RESULTS CONTINGENT ON REVENUE OR NET INCOME OF THE ARIZONA SPORTS FOUNDATION AND RELATED ORGANIZATIONS. BONUSES ARE APPROVED BY THE BOARD OF DIRECTORS PRIOR TO PAYMENT.
PART I, LINE 6
THE ARIZONA SPORTS FOUNDATION, RELATED ORGANIZATION, HAS A FORMAL BONUS PLAN BASED UPON ORGANIZATIONAL AND INDIVIDUAL GOALS. THESE GOALS MAY INCLUDE RESULTS CONTINGENT ON REVENUE OR NET INCOME OF THE ARIZONA SPORTS FOUNDATION AND RELATED ORGANIZATIONS. BONUSES ARE APPROVED BY THE BOARD OF DIRECTORS PRIOR TO PAYMENT.
SCHEDULE J, PART II
FOR PAYROLL TAX PURPOSES, THE ARIZONA SPORTS FOUNDATION (ASF) PAYS ALL EMPLOYEES OF ASF AND ITS RELATED ORGANIZATIONS: VALLEY OF THE SUN BOWL FOUNDATION, FIESTA EVENTS, INC. AND THE ARIZONA COLLEGE FOOTBALL CHAMPIONSHIP FOUNDATION. ALLOCATIONS OF OFFICER, KEY EMPLOYEE AND STAFF COMPENSATION ARE MADE IN ACCORDANCE WITH THE EMPLOYEES' AVERAGE TIME DEVOTED TO EACH OF THE ORGANIZATIONS.

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

No itemized grants to organizations on this return.

Related organizations on this return

Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.

Provenance

Return type
form_990
Tax year
2023
Filed
3 February 2025
IRS schema version
2023v6.0
Source object
202520379349301812

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