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Nonprofiteer
← GREETING CARD ASSOCIATION

Form 990 for tax year 2023

Filed by GREETING CARD ASSOCIATION.

Totals

Total revenue
$1,296,818
Total expenses
$1,215,321
Contributions and grants received
$595,325
Grants paid
$0
Program service revenue
$698,773
Investment income
$2,720
Other revenue
$0
Total assets, end of year
$757,775
Total liabilities, end of year
$419,413
Net assets or fund balances, end of year
$338,362
Program services expenses (Part IX)
$751,105
Management and general expenses
$464,216
Fundraising expenses
$0
Program service expenses (Part III)
not reported

Program services were 61.8% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1b · Membership dues

    $345,325

  • 1f · All other contributions, gifts and grants

    $250,000

  • 2a · Program service revenue: EXHIBITOR BOOTH

    total $402,412 · related or exempt $402,412

  • 2b · Program service revenue: SPONSORSHIPS

    total $128,550 · related or exempt $128,550

  • 2c · Program service revenue: REGISTRATION

    total $85,799 · related or exempt $85,799

  • 2d · Program service revenue: ENTRY FEES

    total $68,355 · related or exempt $68,355

  • 2e · Program service revenue: MISCELLANEOUS

    total $8,971 · related or exempt $8,971

  • 2f · All other program service revenue

    total $4,686 · related or exempt $4,686

  • 3 · Investment income

    total $2,720 · excluded $2,720

Functional expenses

Part IX, the statement of functional expenses.

  • 11a · Fees: management

    total $412,022 · management and general $412,022

  • 11b · Fees: legal

    total $534 · management and general $534

  • 11c · Fees: accounting

    total $6,200 · management and general $6,200

  • 11g · Fees: other

    total $32,687 · program services $32,360 · management and general $327

  • 12 · Advertising and promotion

    total $20,095 · program services $20,095

  • 13 · Office expenses

    total $58,482 · program services $51,262 · management and general $7,220

  • 14 · Information technology

    total $4,597 · program services $441 · management and general $4,156

  • 17 · Travel

    total $34,694 · program services $34,694

  • 19 · Conferences, conventions and meetings

    total $432,605 · program services $424,320 · management and general $8,285

  • 23 · Insurance

    total $5,594 · program services $3,327 · management and general $2,267

  • 24a · Other expenses: DECORATOR

    total $142,502 · program services $142,502

  • 24b · Other expenses: CREDIT CARD AND BANK FEE

    total $14,642 · management and general $14,642

  • 24c · Other expenses: JUDGING

    total $14,459 · program services $14,459

  • 24d · Other expenses: UTILITIES

    total $13,780 · program services $12,403 · management and general $1,377

  • 24e · All other expenses

    total $22,428 · program services $15,242 · management and general $7,186

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $688,406 · end of year $662,796

  • 4 · Accounts receivable

    end of year $4,686

  • 9 · Prepaid expenses and deferred charges

    beginning of year $66,546 · end of year $90,293

  • 17 · Accounts payable and accrued expenses

    beginning of year $5,842 · end of year $15,081

  • 19 · Deferred revenue

    beginning of year $500,947 · end of year $404,332

  • 27 · Net assets without donor restrictions

    beginning of year $148,325 · end of year $257,700

  • 28 · Net assets with donor restrictions

    beginning of year $99,838 · end of year $80,662

Mission and programs · 2023

Mission

TO PROMOTE, REPRESENT, AND CELEBRATE THE GREETING CARD INDUSTRY.

  • THE EDUCATION, RECOGNITION, AND PROMOTION OF MEMBERS OF THE GREETING CARD INDUSTRY. THIS HAPPENS THROUGH THEIR EVENTS INCLUDING "NOTED", THE LOUIE AWARDS AND THE WORKSHOP AND RETREAT.

As filed on the 2023 return.

Listed in Part VII

  • Nicky Burton

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • Sue Charlier

    ASSOCIATE CH

    Total calculated
    $0
    Hours/week
    5
  • Dan Deardorf

    DIRECTOR

    Total calculated
    $0
    Hours/week
    5
  • Alan Harnik

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • Vanessa Harnik

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • Jory Kate Haslett

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • Lindsay Henry

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • Juliana Kissick

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • Carlos Llanso

    DIRECTOR

    Total calculated
    $0
    Hours/week
    5
  • Amy McAnarney

    PAST PRESIDE

    Total calculated
    $0
    Hours/week
    5
  • Andy Meehan

    PRESIDENT

    Total calculated
    $0
    Hours/week
    5
  • Kate Murray

    DIRECTOR

    Total calculated
    $0
    Hours/week
    5
  • Jessica Noble

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • Alyson O'Connor

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • David Phipps

    DIRECTOR

    Total calculated
    $0
    Hours/week
    5
  • Ashleigh Pritchard

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • Tom Shoaf

    DIRECTOR

    Total calculated
    $0
    Hours/week
    5
  • Mary Beth Sibert

    TREASURER

    Total calculated
    $0
    Hours/week
    5
  • John Smith

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • Mike Smith

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • Nora Weiser

    EXECUTIVE DI

    Total calculated
    $0
    Hours/week
    40
  • George White

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • Rafe Wolf

    ADVISORY BOA

    Total calculated
    $0
    Hours/week
    5
  • Brad Woods

    DIRECTOR

    Total calculated
    $0
    Hours/week
    5

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those.

Grants on this return

No itemized grants to organizations on this return.

Provenance

Return type
form_990
Tax year
2023
Filed
5 November 2024
IRS schema version
2023v5.0
Source object
202443109349304009

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