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Nonprofiteer
← BABY2BABY

Form 990 for tax year 2024

Filed by BABY2BABY.

Totals

Total revenue
$77,674,033
Total expenses
$40,022,459
Contributions and grants received
$73,990,090
Grants paid
$29,014,364
Program services expenses (Part IX)
$36,160,343
Management and general expenses
$2,262,355
Fundraising expenses
$1,599,761
Program service expenses (Part III)
$36,160,343

Program services were 90.4% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Listed in Part VII

  • KELLY SAWYER PATRICOF

    CO-CHAIR & CO-CEO

    Total calculated
    $68,524
    From this org
    $66,528
    From related orgs
    $0
    Other
    $1,996
    Hours/week
    40

  • NORAH WEINSTEIN

    CO-CHAIR & CO-CEO

    Total calculated
    $68,524
    From this org
    $66,528
    From related orgs
    $0
    Other
    $1,996
    Hours/week
    40

  • DANA SETTLE

    TREASURER

    Total calculated
    $0
    Hours/week
    2

  • SABINA NATHANSON

    SECRETARY

    Total calculated
    $0
    Hours/week
    2

  • JESSICA ALBA

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • JULIE BOWEN

    DIRECTOR (THRU 2024)

    Total calculated
    $0
    Hours/week
    1

  • MICHAELINE DEJORIA

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • BIANCA LEVIN GOLDFEIN

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • EMMA GREDE

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • LIZ JENKINS

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • MIRANDA KERR

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • JENNIFER MEYER

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • NICOLE RICHIE

    DIRECTOR (THRU 2024)

    Total calculated
    $0
    Hours/week
    1

  • KELLY ROWLAND

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • ANNA SCHAFER

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • JACKIE WINNICK

    DIRECTOR (THRU 2024)

    Total calculated
    $0
    Hours/week
    1

  • RACHEL ZOE

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • JENNIFER ARMSTRONG

    COO

    Total calculated
    $247,042
    From this org
    $239,742
    From related orgs
    $0
    Other
    $7,300
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $219,382
    Bonus
    $20,000
    Other
    $360
    Deferred
    $7,195
    Nontaxable benefits
    $105
    Filer's total
    $247,042

  • JAMIE LAMOTTE

    CMO

    Total calculated
    $186,335
    From this org
    $180,908
    From related orgs
    $0
    Other
    $5,427
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $170,548
    Bonus
    $10,000
    Other
    $360
    Deferred
    $5,427
    Nontaxable benefits
    $0
    Filer's total
    $186,335

  • MOLLY BAKER

    SR DIRECTOR, DEVELOPMENT

    Total calculated
    $178,264
    From this org
    $162,870
    From related orgs
    $0
    Other
    $15,394
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $152,510
    Bonus
    $10,000
    Other
    $360
    Deferred
    $3,495
    Nontaxable benefits
    $11,899
    Filer's total
    $178,264

  • LEIGHTON JONES

    DIRECTOR, DISASTER RELIEF

    Total calculated
    $139,050
    From this org
    $134,904
    From related orgs
    $0
    Other
    $4,146
    Hours/week
    40

  • MONIQUE FAUTEUX

    SENIOR DIRECTOR, HUMAN RES

    Total calculated
    $138,891
    From this org
    $134,846
    From related orgs
    $0
    Other
    $4,045
    Hours/week
    40

  • COURTNEY KELLY

    DIRECTOR, PROGRAM PARTNERSHIPS

    Total calculated
    $138,821
    From this org
    $134,923
    From related orgs
    $0
    Other
    $3,898
    Hours/week
    40

  • MICHAEL BOURJAILY

    HEAD OF WAREHOUSE OPERATIO

    Total calculated
    $129,923
    From this org
    $122,923
    From related orgs
    $0
    Other
    $7,000
    Hours/week
    40

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 3 · Compensation survey or study
  • 3 · Approval by the board or compensation committee
  • 7 · Other non-fixed payments

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement
  • 5a · Pay contingent on this organization's revenues
  • 5b · Pay contingent on a related organization's revenues
  • 6a · Pay contingent on this organization's net earnings
  • 6b · Pay contingent on a related organization's net earnings
  • 8 · Paid under the initial-contract exception

The filer's explanations (Part III)

PART I, LINE 7
JENNIFER ARMSTRONG, JAMIE LAMOTTE, AND MOLLY BAKER RECEIVED DISCRETIONARY NON-FIXED BONUSES DURING THE YEAR.

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

The 10 largest by cash amount. The API serves every itemized grant.

Provenance

Return type
form_990
Tax year
2024
Filed
17 November 2025
IRS schema version
2024v5.2
Source object
202543219349326759

Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.

The source document this was parsed from is served over the API, which is where bulk and document access live.