Totals
- Total revenue
- $838,297
- Total expenses
- $686,698
- Contributions and grants received
- $696,947
- Grants paid
- $0
- Program service revenue
- $141,350
- Investment income
- $0
- Other revenue
- $0
- Total assets, end of year
- $440,325
- Total liabilities, end of year
- $14,998
- Net assets or fund balances, end of year
- $425,327
- Program services expenses (Part IX)
- $514,814
- Management and general expenses
- $156,681
- Fundraising expenses
- $15,203
- Program service expenses (Part III)
- $514,814
Program services were 75.0% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.
Line items
Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.
Revenue
Part VIII, the statement of revenue.
-
1a · Federated campaigns
$0
-
1b · Membership dues
$0
-
1c · Fundraising events
$0
-
1d · Related organizations
$0
-
1e · Government grants (contributions)
$0
-
1f · All other contributions, gifts and grants
$696,947
-
1g · Noncash contributions included above
$0
-
2a · Program service revenue: 519130
total $85,450 · related or exempt $85,450 · unrelated business $0 · excluded $0
-
2b · Program service revenue: 519130
total $55,900 · related or exempt $55,900 · unrelated business $0 · excluded $0
-
3 · Investment income
total $0 · related or exempt $0 · unrelated business $0 · excluded $0
-
4 · Income from investment of tax-exempt bond proceeds
total $0 · related or exempt $0 · unrelated business $0 · excluded $0
-
5 · Royalties
total $0 · related or exempt $0 · unrelated business $0 · excluded $0
-
6d · Net rental income or loss
total $0 · related or exempt $0 · unrelated business $0 · excluded $0
-
8a · Fundraising events: gross income
$0
-
8a · Fundraising events: contributions included on line 1c
$0
-
8b · Fundraising events: direct expenses
$0
-
8c · Net income from fundraising events
total $0 · unrelated business $0 · excluded $0
-
9a · Gaming: gross income
$0
-
9b · Gaming: direct expenses
$0
-
9c · Net income from gaming
total $0 · related or exempt $0 · unrelated business $0 · excluded $0
-
11e · Other revenue, total
$0
Functional expenses
Part IX, the statement of functional expenses.
-
5 · Compensation of officers, directors and key employees
total $0 · program services $0 · management and general $0 · fundraising $0
-
6 · Compensation of disqualified persons
total $0 · program services $0 · management and general $0 · fundraising $0
-
7 · Other salaries and wages
total $85,839 · program services $85,839 · management and general $0 · fundraising $0
-
8 · Pension plan contributions
total $0 · program services $0 · management and general $0 · fundraising $0
-
9 · Other employee benefits
total $0 · program services $0 · management and general $0 · fundraising $0
-
10 · Payroll taxes
total $6,920 · program services $6,920 · management and general $0 · fundraising $0
-
11a · Fees: management
total $97,462 · program services $0 · management and general $97,462 · fundraising $0
-
11b · Fees: legal
total $800 · program services $0 · management and general $800 · fundraising $0
-
11c · Fees: accounting
total $4,970 · program services $0 · management and general $4,970 · fundraising $0
-
11d · Fees: lobbying
total $0 · program services $0 · management and general $0 · fundraising $0
-
11e · Fees: professional fundraising services
total $0 · fundraising $0
-
11f · Fees: investment management
total $0 · program services $0 · management and general $0 · fundraising $0
-
11g · Fees: other
total $405,136 · program services $404,912 · management and general $224 · fundraising $0
-
12 · Advertising and promotion
total $31,271 · program services $16,068 · management and general $0 · fundraising $15,203
-
13 · Office expenses
total $15,421 · program services $0 · management and general $15,421 · fundraising $0
-
14 · Information technology
total $0 · program services $0 · management and general $0 · fundraising $0
-
15 · Royalties
total $0 · program services $0 · management and general $0 · fundraising $0
-
16 · Occupancy
total $0 · program services $0 · management and general $0 · fundraising $0
-
17 · Travel
total $9,955 · program services $0 · management and general $9,955 · fundraising $0
-
18 · Travel or entertainment for public officials
total $0 · program services $0 · management and general $0 · fundraising $0
-
19 · Conferences, conventions and meetings
total $475 · program services $0 · management and general $475 · fundraising $0
-
20 · Interest
total $0 · program services $0 · management and general $0 · fundraising $0
-
21 · Payments to affiliates
total $0 · program services $0 · management and general $0 · fundraising $0
-
22 · Depreciation, depletion and amortization
total $0 · program services $0 · management and general $0 · fundraising $0
-
23 · Insurance
total $8,727 · program services $0 · management and general $8,727 · fundraising $0
-
24a · Other expenses: Bank Charges & Fees
total $2,261 · program services $0 · management and general $2,261 · fundraising $0
-
24b · Other expenses: Other Expenses
total $17,461 · program services $1,075 · management and general $16,386 · fundraising $0
Balance sheet
Part X, book values.
-
1 · Cash, non-interest-bearing
beginning of year $283,576 · end of year $433,825
-
2 · Savings and temporary cash investments
beginning of year $0 · end of year $0
-
3 · Pledges and grants receivable
beginning of year $0 · end of year $0
-
4 · Accounts receivable
beginning of year $5,150 · end of year $6,500
-
5 · Loans and receivables from officers and key people
beginning of year $0 · end of year $0
-
6 · Loans and receivables from disqualified persons
beginning of year $0 · end of year $0
-
7 · Other notes and loans receivable
beginning of year $0 · end of year $0
-
8 · Inventories for sale or use
beginning of year $0 · end of year $0
-
9 · Prepaid expenses and deferred charges
beginning of year $0 · end of year $0
-
10a · Land, buildings and equipment: cost or other basis
$0
-
10b · Land, buildings and equipment: accumulated depreciation
$0
-
10c · Land, buildings and equipment, net
beginning of year $0 · end of year $0
-
11 · Investments: publicly traded securities
beginning of year $0 · end of year $0
-
12 · Investments: other securities
beginning of year $0 · end of year $0
-
13 · Investments: program-related
beginning of year $0 · end of year $0
-
14 · Intangible assets
beginning of year $0 · end of year $0
-
15 · Other assets
beginning of year $0 · end of year $0
-
17 · Accounts payable and accrued expenses
beginning of year $0 · end of year $0
-
18 · Grants payable
beginning of year $0 · end of year $0
-
19 · Deferred revenue
beginning of year $0 · end of year $0
-
20 · Tax-exempt bond liabilities
beginning of year $0 · end of year $0
-
21 · Escrow or custodial account liability
beginning of year $0 · end of year $0
-
22 · Loans and payables to officers and key people
beginning of year $0 · end of year $0
-
23 · Secured mortgages and notes payable
beginning of year $0 · end of year $0
-
24 · Unsecured notes and loans payable
beginning of year $14,998 · end of year $14,998
-
25 · Other liabilities
beginning of year $0 · end of year $0
-
27 · Net assets without donor restrictions
beginning of year $273,728 · end of year $425,327
-
28 · Net assets with donor restrictions
beginning of year $0 · end of year $0
Mission and programs · 2022
Mission
Sentient Media is a nonprofit journalism organization that seeks to create transparency around the role of animals in our daily lives from food to companionship to laboratory test subjects.We specialize in reporting training programs for emerging writers partnerships with multiple news outlets and strategic digital marketing.We bring factled information about farmed animals lives to the first page of Google.Everything that we do is designed to encourage people to question the corruption within industrial animal agriculture.
-
The Fellowships program provides editorial services and mentoring to cause-aligned writers.
Expenses $325,330
-
Proprietary Reporting - Reporting news and publishing editorial and opinion articles from freelancers staff and volunteers.
Expenses $117,120
-
Project First Page helps cause-aligned organizations with their digital strategies.
Expenses $72,364
As filed on the 2022 return. The filer continues this part on Schedule O, which is not shown here.
Listed in Part VII
-
Mikko Jarvenpaa
Board Member
- Total calculated
- $0
- Hours/week
- 10
-
David Coman-Hidy
Board Member
- Total calculated
- $0
- Hours/week
- 10
-
Cailen LaBarge
Board Member
- Total calculated
- $0
- Hours/week
- 10
-
Anna Bradley
Executive Director
- Total calculated
- $0
- Hours/week
- 40
Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those.
Grants on this return
No itemized grants to organizations on this return.
Provenance
- Return type
- form_990
- Tax year
- 2022
- Filed
- 27 March 2023
- IRS schema version
- 2022v5.0
- Source object
- 202320879349301102
Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.
The source document this was parsed from is served over the API, which is where bulk and document access live.