Form 990 for tax year 2024

Totals

Total revenue

$2,372,366

Total expenses

$3,464,048

Contributions and grants received

$0

Grants paid

$0

Program service revenue

$2,372,366

Investment income

$0

Other revenue

$0

Total assets, end of year

$176,987

Total liabilities, end of year

$993,927

Net assets or fund balances, end of year

-$816,940

Program services expenses (Part IX)

— not reported

Management and general expenses

— not reported

Fundraising expenses

— not reported

Program service expenses (Part III)

— not reported

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Mission and programs · 2024

• SEE SCHEDULE OTHE SEMA DATA PROGRAM MISSION IS TO SUPPORT THE AFTERMARKET AUTO PRODUCTS INDUSTRY, INCREASE SALES OF SPECIALTY AUTO PARTS AND ACCESSORIES THROUGH THE CREATION OF A UNIVERSALLY ADOPTED CENTRALIZED DATA REPOSITORY FOR THE SEMA MARKET AND TO ENCOURAGE, EDUCATE AND TRAIN SUPPLIERS TO TAKE OWNERSHIP OF, AND MAINTAIN THEIR PRODUCT DATA. THIS IS BEING ACCOMPLISHED WITH THE DESIGN AND IMPLEMENTATION OF A SOPHISTICATED PRODUCT INFORMATION MANAGEMENT SOLUTION (PIMS) THAT INCLUDES COMPREHENSIVE ONLINE TOOLS FOR SUPPLIERS TO ONBOARD, VALIDATE TO INDUSTRY STANDARDS AND SECURELY STORE AND DISTRIBUTE THEIR PRODUCT DATA, SUPPLEMENTED BY COMPREHENSIVE LIVE HELP DESK SERVICES AS NEEDED. ADDITIONALLY, RECEIVERS OF PRODUCT DATA ARE PROVIDED PRODUCT DATA EXPORTS DESIGNED ESPECIALLY TO THEIR SPECIFIC FORMATTING REQUIREMENTS, AND CAN MANAGE CONTENT, FREQUENCY AND DELIVERY FORMAT OF DATA EXPORTS THROUGH AN ONLINE INTERFACE.SEMA DATA ACQUIRED PARTSHUB, A COMPREHENSIVE CATALOG MANAGEMENT SOLUTION THAT WILL ENHANCE A PARTICIPATING MANUFACTURER'S ABILITY TO CREATE AND UPDATE INDUSTRY STANDARDIZED PRODUCT INFORMATION, REGARDLESS OF THEIR PRODUCT DATA KNOWLEDGE OR EXPERTISE.INTEGRATING PARTSHUB'S INTERFACE WITH THE SDC PRODUCT INFORMATION MANAGEMENT SYSTEM MAKES IT EASY FOR MANUFACTURERS TO ORGANIZE AND UPDATE THEIR DATA FOR INDUSTRY RESELLERS. THE UPDATED INTERFACE ALSO ALLOWS POSSIBLE DATASETS THAT CAN EASILY BE EXPORTED IN FORMATS THAT MEET RESELLER NEEDS.ADDITIONAL FEATURES INCLUDE: CLOUD-BASED, ALL-IN-ONE SOLUTION FOR PIES/ACES/DIGITAL ASSETS, IN-LINE EDITS AND REAL-TIME VALIDATIONS, BUILT-IN WORKFLOWS WITH VIEW ONLY AND EDIT PERMISSIONS, IMPORT AND EXPORT TO EXCEL OR BULK EDIT IN-APP, RECEIVER-SPECIFIC SCORECARDS AND READINESS REPORTS, ONE-CLICK EXPORTS TO RESELLERS (XML, XLS, ETC.), COMMENTING SYSTEM FOR SEAMLESS COLLABORATION

As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

No itemized grants to organizations on this return.

Related organizations on this return

Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.

• SPECIALTY EQUIPMENT MARKET ASSOCIATION & PERFORMANCE RACING INC

  501(C)(6) · TRADE ASSOCIATION · CA

• SEMA MEMORIAL SCHOLARSHIP FUND

  501(C)(3) · SCHOLARSHIPS · DC

  Directly controlled by SEMA

• SEMA FEST INC

  501(C)(4) · SOCIAL WELFARE ORGANIZATION · IN

  Directly controlled by SEMA

• DRIVING FORCE FUND

  501(C)(4) · SOCIAL WELFARE ORGANIZATION · VA

  Directly controlled by SEMA

• DRIVING FORCE ACTION

  527 · POLITICAL ACTION COMMITTEE · VA

  Directly controlled by SEMA

Taxable family on this return

Schedule R Parts I, III and IV, as filed. These record ownership and control, not shared board members or money moved.

Provenance

Return type

form_990

Tax year

2024

Filed

12 February 2026

IRS schema version

2024v5.5

Source object

202630489349302158

Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.

The source document this was parsed from is served over the API, which is where bulk and document access live.