Totals
- Total revenue
- $2,634,155
- Total expenses
- $2,812,701
- Contributions and grants received
- $2,072,866
- Grants paid
- $24,867
- Program service revenue
- $554,586
- Investment income
- $450
- Other revenue
- $6,253
- Total assets, end of year
- $1,354,254
- Total liabilities, end of year
- $473,054
- Net assets or fund balances, end of year
- $881,200
- Program services expenses (Part IX)
- $2,197,743
- Management and general expenses
- $460,119
- Fundraising expenses
- $154,839
- Program service expenses (Part III)
- $2,197,743
Program services were 78.1% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.
Line items
Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.
Revenue
Part VIII, the statement of revenue.
-
1e · Government grants (contributions)
$955,691
-
1f · All other contributions, gifts and grants
$1,117,175
-
2a · Program service revenue: PROGRAM FEES
total $554,586 · related or exempt $554,586
-
3 · Investment income
total $450 · excluded $450
-
11a · Other revenue: REIMBURSABLE PROGRAM E
total $2,625 · related or exempt $2,625
-
11d · All other revenue
total $3,628 · related or exempt $3,628
-
11e · Other revenue, total
$6,253
Functional expenses
Part IX, the statement of functional expenses.
-
1 · Grants to domestic organizations and governments
total $18,867 · program services $18,867
-
2 · Grants to domestic individuals
total $6,000 · program services $6,000
-
5 · Compensation of officers, directors and key employees
total $338,783 · program services $94,927 · management and general $182,977 · fundraising $60,879
-
7 · Other salaries and wages
total $1,160,879 · program services $1,150,997 · fundraising $9,882
-
8 · Pension plan contributions
total $36,963 · program services $36,963
-
9 · Other employee benefits
total $102,962 · program services $102,724 · fundraising $238
-
10 · Payroll taxes
total $119,966 · program services $101,318 · management and general $13,531 · fundraising $5,117
-
11b · Fees: legal
total $1,108 · management and general $1,108
-
11c · Fees: accounting
total $129,572 · program services $25,914 · management and general $103,658
-
12 · Advertising and promotion
total $173,809 · program services $172,703 · management and general $95 · fundraising $1,011
-
13 · Office expenses
total $89,247 · program services $38,560 · management and general $45,621 · fundraising $5,066
-
14 · Information technology
total $66,032 · program services $43,114 · management and general $22,918
-
16 · Occupancy
total $12,077 · program services $3,709 · management and general $8,368
-
17 · Travel
total $56,410 · program services $49,433 · management and general $5,519 · fundraising $1,458
-
19 · Conferences, conventions and meetings
total $73,650 · program services $34,462 · management and general $38,469 · fundraising $719
-
22 · Depreciation, depletion and amortization
total $13,609 · management and general $13,609
-
23 · Insurance
total $25,200 · program services $3,894 · management and general $21,108 · fundraising $198
-
24a · Other expenses: RECRUITMENT SERVICES
total $387,567 · program services $314,158 · management and general $3,138 · fundraising $70,271
Balance sheet
Part X, book values.
-
1 · Cash, non-interest-bearing
beginning of year $1,054,946 · end of year $653,828
-
2 · Savings and temporary cash investments
beginning of year $287,139 · end of year $287,786
-
3 · Pledges and grants receivable
beginning of year $0 · end of year $17,456
-
4 · Accounts receivable
beginning of year $112,338 · end of year $250,674
-
9 · Prepaid expenses and deferred charges
beginning of year $858 · end of year $196
-
10a · Land, buildings and equipment: cost or other basis
$182,915
-
10b · Land, buildings and equipment: accumulated depreciation
$38,601
-
10c · Land, buildings and equipment, net
beginning of year $3,301 · end of year $144,314
-
17 · Accounts payable and accrued expenses
beginning of year $101,136 · end of year $170,628
-
19 · Deferred revenue
beginning of year $6,000 · end of year $142,475
-
25 · Other liabilities
beginning of year $291,700 · end of year $159,951
-
27 · Net assets without donor restrictions
beginning of year $679,011 · end of year $649,533
-
28 · Net assets with donor restrictions
beginning of year $380,735 · end of year $231,667
Mission and programs · 2024
Mission
THE MISSION OF PLUG IN AMERICA IS TO ACCELERATE THE TRANSITION TO AFFORDABLE AND ACCESSIBLE PLUG-IN VEHICLES AND CHARGING THROUGH EDUCATION, ADVOCACY AND RESEARCH.
Activities or mission (Part I)
PLUG IN AMERICA'S MISSION IS TO ACCELERATE THE TRANSITION TO AFFORDABLE AND ACCESSIBLE PLUG-IN VEHICLES AND CHARGING THROUGH EDUCATION, ADVOCACY AND RESEARCH.
-
THE DEPARTMENT OF ENERGY AWARDED PLUG IN AMERICA $5M FOR A 36-MONTH PROJECT IN 2024. THE PROJECT GOAL IS TO REACH FIVE MILLION CONSUMERS OVER 36 MONTHS WITH PRACTICAL, BRAND-NEUTRAL INFORMATION ABOUT EVS AND CHARGING. AT LEAST 40% OF CONSUMERS WILL BE FROM DISADVANTAGED COMMUNITIES (DACS) IDENTIFIED USING THE CLIMATE AND ECONOMIC JUSTICE SCREENING TOOL. THIS CAMPAIGN IS DESIGNED TO PROVIDE SOCIALLY AND CULTURALLY RELEVANT MESSAGING, RECOGNIZING ADDITIONAL BARRIERS HISTORICALLY DISINVESTED COMMUNITIES FACE TO EV ADOPTION.
Expenses $690,980 · Revenue $667,561
-
PLUG IN AMERICA, AS A SUBCONTRACTOR TO FORTH MOBILITY, IS CREATING WORKPLACE CHARGING COMMONPLACE BY DEVELOPING A SELF-SUSTAINING NATIONAL PROGRAM WITH A "ONE-STOP-SHOP" ONLINE PLATFORM THAT MAKES IT EASY FOR EMPLOYERS TO UNDERSTAND WHY THIS IS IMPORTANT, INSTALL CHARGING AND SUPPORT THEIR EV-DRIVING EMPLOYEES, RECEIVE TECHNICAL ASSISTANCE, AND RECEIVE RECOGNITION FOR DOING SO. THE DEVELOPMENT, REFINEMENT, AND LAUNCH PHASES WILL BRING TOGETHER KEY ELECTRIC TRANSPORTATION LEADERS, INCLUDING PLUG IN AMERICA.
Expenses $258,302 · Revenue $238,630
-
ANAHEIM ENGAGES PLUG IN AMERICA TO PROVIDE ELECTRIC VEHICLE "RIDE AND DRIVE" EVENTS AND SUSTAINABILITY WORKSHOPS AS DIRECTED BY ANAHEIM PUBLIC UTILITIES (APU).
Expenses $23,576 · Revenue $49,500
-
PLUG IN AMERICA INTRODUCED PLUGSTAR TO SIMPLIFY SHOPPING FOR AN ELECTRIC VEHICLE (EV), WITH TRAINING FOR ELECTRIC VEHICLE DEALERS, TOOLS, AND HELPLINE SUPPORT FOR CONSUMERS, DEALERS, ELECTRIC UTILITIES, AND OTHER STAKEHOLDERS. FOR THE CONSUMER, PLUG IN AMERICA'S INTEGRATED WEBSITE CONTAINS COMPREHENSIVE RESOURCES FOR EV SHOPPERS. FOR DEALERS AND MANUFACTURERS, PLUG IN AMERICA OFFERS IN-PERSON AND WEB-BASED ELECTRIC VEHICLE DEALER TRAINING, PLUS TOOLS FOR DEALERS TO SELL EVS CONFIDENTLY AND SUPPORT EV CUSTOMERS' SPECIFIC NEEDS. PLUG IN AMERICA OFFERS DEALERS AN ON-DEMAND VERSION OF ITS INTRODUCTORY EV SALES COURSE.
Expenses $1,224,885 · Grants $24,867 · Revenue -$394,852
As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.
Listed in Part VII
-
Woods BarryWOODS BARRY
BOARD PRESIDENT
- Total calculated
- $0
- Hours/week
- 2
-
Geller MarcGELLER MARC
BOARD VICE-PRESIDENT
- Total calculated
- $0
- Hours/week
- 2
-
Frank PamelaFRANK PAMELA
BOARD TREASURER
- Total calculated
- $0
- Hours/week
- 2
-
Smith TomSMITH TOM
BOARD SECRETARY
- Total calculated
- $0
- Hours/week
- 2
-
Ferrer CarisaFERRER CARISA
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 2
-
Borches LizaBORCHES LIZA
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 2
-
Buell ToniaBUELL TONIA
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 2
-
Freund RonFREUND RON
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 2
-
Jones PhilipJONES PHILIP
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 2
-
Klose HansKLOSE HANS
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 2
-
Wishnia AndrewWISHNIA ANDREW
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 2
-
Gross BrittaGROSS BRITTA
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 2
-
Levin JoelLEVIN JOEL
EXECUTIVE DIRECTOR
- Total calculated
- $202,930
- From this org
- $178,684
- From related orgs
- $0
- Other
- $24,246
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $178,684
- Bonus
- $0
- Other
- $0
- Deferred
- $6,742
- Nontaxable benefits
- $17,504
- Filer's total
- $202,930
-
Carver MarthaCARVER MARTHA
DIRECTOR OF FINANCE & ADMINISTRATION
- Total calculated
- $135,853
- From this org
- $124,624
- From related orgs
- $0
- Other
- $11,229
- Hours/week
- 40
-
Perkins LindseyPERKINS LINDSEY
DIRECTOR OF COMM & MARKETING
- Total calculated
- $116,451
- From this org
- $106,236
- From related orgs
- $0
- Other
- $10,215
- Hours/week
- 40
Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.
Schedule J
Answered yes
- 3 · Compensation committee
- 3 · Form 990 of other organizations
- 3 · Compensation survey or study
- 3 · Approval by the board or compensation committee
Answered no
- 4a · Severance or change-of-control payment
- 4b · Supplemental nonqualified retirement plan
- 4c · Equity-based compensation arrangement
- 5a · Pay contingent on this organization's revenues
- 5b · Pay contingent on a related organization's revenues
- 6a · Pay contingent on this organization's net earnings
- 6b · Pay contingent on a related organization's net earnings
- 7 · Other non-fixed payments
- 8 · Paid under the initial-contract exception
Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.
Grants on this return
No itemized grants to organizations on this return.
Provenance
- Return type
- form_990
- Tax year
- 2024
- Filed
- 13 November 2025
- IRS schema version
- 2024v5.2
- Source object
- 202543179349309429
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