Totals
- Total revenue
- $2,668,121
- Total expenses
- $2,715,117
- Contributions and grants received
- $1,075,223
- Grants paid
- $0
- Program service revenue
- $1,302,326
- Investment income
- $58,235
- Other revenue
- $232,337
- Total assets, end of year
- $2,404,829
- Total liabilities, end of year
- $739,579
- Net assets or fund balances, end of year
- $1,665,250
- Program services expenses (Part IX)
- $1,903,552
- Management and general expenses
- $607,960
- Fundraising expenses
- $203,605
- Program service expenses (Part III)
- $1,903,552
Program services were 70.1% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.
Line items
Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.
Revenue
Part VIII, the statement of revenue.
-
1a · Federated campaigns
$10,500
-
1c · Fundraising events
$34,005
-
1f · All other contributions, gifts and grants
$1,030,718
-
1g · Noncash contributions included above
$9,594
-
2a · Program service revenue: ADMISSIONS
total $717,821 · related or exempt $717,821
-
2b · Program service revenue: MEMBERSHIP DUES
total $445,331 · related or exempt $445,331
-
2c · Program service revenue: EXHIBIT RENTALS
total $139,174 · related or exempt $139,174
-
3 · Investment income
total $52,697 · excluded $52,697
-
7a · Gross sales of assets other than inventory
other assets $5,538
-
7b · Less cost or other basis and sales expenses
other assets $0
-
7c · Gain or loss
other assets $5,538
-
7d · Net gain or loss
total $5,538 · excluded $5,538
-
8a · Fundraising events: gross income
$17,178
-
8a · Fundraising events: contributions included on line 1c
$34,005
-
8b · Fundraising events: direct expenses
$20,464
-
8c · Net income from fundraising events
total -$3,286 · excluded -$3,286
-
10a · Gross sales of inventory
$247,871
-
10b · Cost of goods sold
$80,829
-
10c · Net income from sales of inventory
total $167,042 · related or exempt $125,914 · excluded $41,128
-
11d · All other revenue
total $68,581 · excluded $68,581
-
11e · Other revenue, total
$68,581
Functional expenses
Part IX, the statement of functional expenses.
-
5 · Compensation of officers, directors and key employees
total $220,909 · program services $17,673 · management and general $123,709 · fundraising $79,527
-
7 · Other salaries and wages
total $1,398,965 · program services $1,142,435 · management and general $200,618 · fundraising $55,912
-
8 · Pension plan contributions
total $37,119 · program services $26,972 · management and general $7,212 · fundraising $2,935
-
9 · Other employee benefits
total $116,595 · program services $101,687 · management and general $13,060 · fundraising $1,848
-
10 · Payroll taxes
total $117,333 · program services $85,260 · management and general $22,797 · fundraising $9,276
-
11c · Fees: accounting
total $10,637 · management and general $10,637
-
11g · Fees: other
total $189,803 · program services $89,580 · management and general $82,187 · fundraising $18,036
-
12 · Advertising and promotion
total $53,297 · program services $49,312 · management and general $339 · fundraising $3,646
-
13 · Office expenses
total $218,814 · program services $130,911 · management and general $64,942 · fundraising $22,961
-
14 · Information technology
total $16,759 · program services $2,109 · management and general $14,602 · fundraising $48
-
16 · Occupancy
total $89,973 · program services $77,566 · management and general $9,828 · fundraising $2,579
-
17 · Travel
total $10,742 · program services $8,962 · management and general $478 · fundraising $1,302
-
19 · Conferences, conventions and meetings
total $35,635 · program services $13,380 · management and general $22,255
-
22 · Depreciation, depletion and amortization
total $144,661 · program services $127,005 · management and general $14,383 · fundraising $3,273
-
23 · Insurance
total $35,158 · program services $27,516 · management and general $5,432 · fundraising $2,210
-
24a · Other expenses: BAD DEBT EXPENSE
total $9,734 · management and general $9,734
-
24b · Other expenses: LICENSES AND FEES
total $8,827 · program services $3,171 · management and general $5,604 · fundraising $52
-
24e · All other expenses
total $156 · program services $13 · management and general $143
Balance sheet
Part X, book values.
-
1 · Cash, non-interest-bearing
beginning of year $364,219 · end of year $422,138
-
2 · Savings and temporary cash investments
beginning of year $1,132,402 · end of year $1,035,442
-
3 · Pledges and grants receivable
beginning of year $212,997 · end of year $158,750
-
4 · Accounts receivable
beginning of year $8,083 · end of year $10,694
-
8 · Inventories for sale or use
beginning of year $23,646 · end of year $17,590
-
9 · Prepaid expenses and deferred charges
beginning of year $29,943 · end of year $61,836
-
10a · Land, buildings and equipment: cost or other basis
$4,313,718
-
10b · Land, buildings and equipment: accumulated depreciation
$3,848,097
-
10c · Land, buildings and equipment, net
beginning of year $493,174 · end of year $465,621
-
11 · Investments: publicly traded securities
beginning of year $984 · end of year $10,049
-
15 · Other assets
beginning of year $289,437 · end of year $222,709
-
17 · Accounts payable and accrued expenses
beginning of year $156,995 · end of year $187,390
-
19 · Deferred revenue
beginning of year $343,101 · end of year $291,056
-
25 · Other liabilities
beginning of year $343,099 · end of year $261,133
-
27 · Net assets without donor restrictions
beginning of year $1,368,751 · end of year $1,373,662
-
28 · Net assets with donor restrictions
beginning of year $342,939 · end of year $291,588
Mission and programs · 2024
Mission
THE MUSEUM INSPIRES ALL CHILDREN TO WONDER AND EXPLORE THEIR WORLD THROUGH PLAY AND INNOVATIVE, HANDS-ON LEARNING EXPERIENCES.
Activities or mission (Part I)
TO OPERATE A CHILDREN'S MUSEUM & OTHER PROGRAMS FOR THE EDUCATION & DEVELOPMENT OF CHILDREN, PROVIDING CHILDREN WITH THE OPPORTUNITY TO EXPERIENCE COGNITIVE, PHYSICAL & EMOTIONAL GROWTH.
-
MUSEUM EXPERIENCE - INCLUDES ALL ASPECTS OF VISITING THE MUSEUM, EXHIBITS, HANDS-ON EDUCATIONAL PROGRAMMING, FIELD TRIPS, AND SPECIAL EVENTS.
Expenses $986,515 · Revenue $1,163,152
-
OUTREACH - PROVIDES FREE ADMISSION AND MEMBERSHIPS, TRANSPORTATION/PARKING, AND HANDS-ON EDUCATIONAL OPPORTUNITIES TO THE COMMUNITY AS WELL AS FREE EDUCATIONAL PROGRAMMING OUT IN THE COMMUNITY.
Expenses $424,130
-
EDUCATIONAL INITIATIVES - THESE PROGRAMS AND EVENTS ENHANCE EFFORTS TO EXPAND OUR "LEARNING-BY-DOING" MISSION TO THE ENTIRE COMMUNITY.
Expenses $274,214
-
EXHIBIT DEVELOPMENT - INCLUDES CREATION, FABRICATION, AND MAINTENANCE OF EXHIBITS THAT ARE PART OF THE EXHIBIT RENTAL AND SALES PROGRAM TO OTHER VENUES. RENTAL EXHIBITS ARE DISPLAYED ON THE MUSEUM FLOOR ON A ROTATING BASIS AND ENHANCE THE MUSEUM EXPERIENCE.
Expenses $218,693 · Revenue $265,088
As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.
Listed in Part VII
-
Laura OrrLAURA ORR
PRESIDENT
- Total calculated
- $0
- Hours/week
- 5 + 2 related
-
Stephanie LyonsSTEPHANIE LYONS
VICE-PRESIDENT, FINANCE
- Total calculated
- $0
- Hours/week
- 5 + 2 related
-
Aaron WegrzynAARON WEGRZYN
VICE-PRESIDENT, NOMINATING
- Total calculated
- $0
- Hours/week
- 5
-
Amanda BoynesAMANDA BOYNES
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Andrew FlemingANDREW FLEMING
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2 + 2 related
-
Dionne GraysonDIONNE GRAYSON
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Maggie HammesMAGGIE HAMMES
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
David HeinyDAVID HEINY
DIRECTOR
- Total calculated
- $0
- Hours/week
- 5
-
Dea WrightDEA WRIGHT
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Holly JohnsonHOLLY JOHNSON
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Andrew KellerANDREW KELLER
PRESIDENT-ELECT
- Total calculated
- $0
- Hours/week
- 2 + 3 related
-
Evan KirksteinEVAN KIRKSTEIN
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Jennifer LamacchiaJENNIFER LAMACCHIA
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Michael BelotMICHAEL BELOT
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Gilbert LlanasGILBERT LLANAS
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Chad FigueroaCHAD FIGUEROA
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Joan PhillipsJOAN PHILLIPS
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Greg NickersonGREG NICKERSON
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2 + 2 related
-
Casandra Tate MahoneyCASANDRA TATE MAHONEY
DIRECTOR
- Total calculated
- $0
- Hours/week
- 5
-
Victoria TeerlinkVICTORIA TEERLINK
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Brent ArnoldBRENT ARNOLD
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Julie DahmsJULIE DAHMS
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Erik ZippERIK ZIPP
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
N'Jameh Russell-CamaraN'JAMEH RUSSELL-CAMARA
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Mary BurgoonMARY BURGOON
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Tina QuealyTINA QUEALY
CHIEF EXECUTIVE OFFICER
- Total calculated
- $220,908
- From this org
- $194,675
- From related orgs
- $0
- Other
- $26,233
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $194,675
- Bonus
- $0
- Other
- $0
- Deferred
- $10,129
- Nontaxable benefits
- $16,104
- Filer's total
- $220,908
Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.
Schedule J
Answered yes
- 3 · Approval by the board or compensation committee
Answered no
- 4a · Severance or change-of-control payment
- 4b · Supplemental nonqualified retirement plan
- 4c · Equity-based compensation arrangement
- 5a · Pay contingent on this organization's revenues
- 5b · Pay contingent on a related organization's revenues
- 6a · Pay contingent on this organization's net earnings
- 6b · Pay contingent on a related organization's net earnings
- 7 · Other non-fixed payments
- 8 · Paid under the initial-contract exception
The filer's explanations (Part III)
- PART I, LINE 3
- THE CEO'S PERFORMANCE IS REVIEWED ANNUALLY BY THE BOARD, WITH THE BOARD CHAIR APPROVING ANY COMPENSATION ADJUSTMENTS AND DIRECTING HR TO UPDATE THE RECORDS ACCORDINGLY.
Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.
Grants on this return
No itemized grants to organizations on this return.
Related organizations on this return
Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.
-
BETTY BRINN CHILDREN'S MUSEUM FOUNDATION INC
501(C)(3) · TO SUPPORT THE BETTY BRINN CHILDREN'S MUSEUM, INC. · WI · controlled entity
Directly controlled by BETTY BRINN CHILDREN'S MUSEUM INC
Provenance
- Return type
- form_990
- Tax year
- 2024
- Filed
- 13 November 2025
- IRS schema version
- 2024v5.2
- Source object
- 202533219349320768
Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.
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