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← FEEL GOOD ACTION

Form 990 for tax year 2024

Filed by FEEL GOOD ACTION.

Totals

Total revenue
$2,977,150
Total expenses
$2,280,026
Contributions and grants received
$2,587,449
Grants paid
$400,000
Program service revenue
$365,955
Investment income
$23,597
Other revenue
$149
Total assets, end of year
$1,102,182
Total liabilities, end of year
$64,852
Net assets or fund balances, end of year
$1,037,330
Program services expenses (Part IX)
$1,939,347
Management and general expenses
$67,848
Fundraising expenses
$272,831
Program service expenses (Part III)
$1,939,347

Program services were 85.1% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1f · All other contributions, gifts and grants

    $2,587,449

  • 2a · Program service revenue: Shared service and fees

    total $365,955 · related or exempt $365,955

  • 3 · Investment income

    total $23,597 · excluded $23,597

  • 4 · Income from investment of tax-exempt bond proceeds

    total $0

  • 5 · Royalties

    total $0

  • 6d · Net rental income or loss

    total $0

  • 7d · Net gain or loss

    total $0

  • 8c · Net income from fundraising events

    total $0

  • 9c · Net income from gaming

    total $0

  • 10c · Net income from sales of inventory

    total $0

  • 11a · Other revenue: Miscellaneous Income

    total $149 · related or exempt $149

  • 11e · Other revenue, total

    $149

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $400,000 · program services $400,000

  • 2 · Grants to domestic individuals

    total $0

  • 3 · Grants to foreign organizations and individuals

    total $0

  • 4 · Benefits paid to or for members

    total $0

  • 5 · Compensation of officers, directors and key employees

    total $50,480 · program services $33,788 · management and general $4,173 · fundraising $12,519

  • 6 · Compensation of disqualified persons

    total $0

  • 7 · Other salaries and wages

    total $681,965 · program services $557,701 · management and general $22,982 · fundraising $101,282

  • 8 · Pension plan contributions

    total $0

  • 9 · Other employee benefits

    total $110,408 · program services $89,934 · management and general $3,873 · fundraising $16,601

  • 10 · Payroll taxes

    total $67,494 · program services $54,667 · management and general $2,479 · fundraising $10,348

  • 11a · Fees: management

    total $0

  • 11b · Fees: legal

    total $844 · management and general $844

  • 11c · Fees: accounting

    total $11,344 · management and general $11,344

  • 11d · Fees: lobbying

    total $0

  • 11e · Fees: professional fundraising services

    total $0

  • 11f · Fees: investment management

    total $0

  • 11g · Fees: other

    total $699,071 · program services $666,980 · management and general $6,791 · fundraising $25,300

  • 12 · Advertising and promotion

    total $21,689 · program services $19,455 · fundraising $2,234

  • 13 · Office expenses

    total $102,568 · program services $90,772 · management and general $11,562 · fundraising $234

  • 14 · Information technology

    total $62,618 · program services $21,086 · management and general $160 · fundraising $41,372

  • 15 · Royalties

    total $0

  • 16 · Occupancy

    total $0

  • 17 · Travel

    total $13,547 · program services $577 · fundraising $12,970

  • 18 · Travel or entertainment for public officials

    total $0

  • 19 · Conferences, conventions and meetings

    total $9,652 · program services $4,387 · management and general $1,020 · fundraising $4,245

  • 20 · Interest

    total $30 · management and general $30

  • 21 · Payments to affiliates

    total $0

  • 22 · Depreciation, depletion and amortization

    total $45,726 · fundraising $45,726

  • 23 · Insurance

    total $2,590 · management and general $2,590

  • 24e · All other expenses

    total $0

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year -$6,463 · end of year $93,572

  • 2 · Savings and temporary cash investments

    beginning of year $118,297 · end of year $189,404

  • 3 · Pledges and grants receivable

    end of year $0

  • 4 · Accounts receivable

    beginning of year $68,666 · end of year $366,488

  • 5 · Loans and receivables from officers and key people

    end of year $0

  • 6 · Loans and receivables from disqualified persons

    end of year $0

  • 7 · Other notes and loans receivable

    end of year $0

  • 8 · Inventories for sale or use

    end of year $0

  • 9 · Prepaid expenses and deferred charges

    end of year -$22,363

  • 10a · Land, buildings and equipment: cost or other basis

    $108,739

  • 10b · Land, buildings and equipment: accumulated depreciation

    $45,726

  • 10c · Land, buildings and equipment, net

    beginning of year $63,013 · end of year $63,013

  • 11 · Investments: publicly traded securities

    beginning of year $129,975 · end of year $412,068

  • 12 · Investments: other securities

    end of year $0

  • 13 · Investments: program-related

    end of year $0

  • 14 · Intangible assets

    end of year $0

  • 15 · Other assets

    end of year $0

  • 17 · Accounts payable and accrued expenses

    beginning of year $30,781 · end of year $64,851

  • 25 · Other liabilities

    end of year $1

  • 27 · Net assets without donor restrictions

    beginning of year $342,707 · end of year $1,037,330

Mission and programs · 2024

Mission

Using the power of social networks and digital media, we motivate individual and collective action to advance resilient communities, just societies, and a healthy planet.

  • Viewer to Voter is a nationwide civic engagement initiative designed to encourage broad public participation in the democratic process. The program provides nonpartisan educational content and digital reminders to help eligible individuals understand how to register, make a voting plan, and engage in civic life. Activities are conducted in all 50 states and focus on increasing access to reliable, nonpartisan voting information at the lowest possible cost.

    Expenses $646,449 · Grants $400,000 · Revenue $121,985

  • On Ramp is a nonpartisan youth civic education and participation initiative that supports high school students in understanding the voter registration process. The program helps eligible students register or preregister where permitted by law, and provides age-appropriate digital reminders and educational resources to students as young as 13 so they are informed and prepared to participate when they become eligible. All materials are strictly nonpartisan and focused on civic readiness.

    Expenses $646,449 · Revenue $121,985

  • Partnership Collective equips social, educational, and community-focused organizations with nonpartisan voter engagement tools and digital resources to support civic participation. The program provides training, technical support, and shared expertise to help partners offer accurate voting information, host registration opportunities, and strengthen their digital outreach capacity. All activities are designed to expand access to nonpartisan civic education across diverse communities.

    Expenses $646,449 · Revenue $121,985

As filed on the 2024 return.

Listed in Part VII

  • Andrew Forrest

    Executive Dir.

    Total calculated
    $35,730
    From this org
    $35,730
    From related orgs
    $0
    Other
    $0
    Hours/week
    50
  • Arlene Fairfield

    Secretary

    Total calculated
    $8,750
    From this org
    $8,750
    From related orgs
    $0
    Other
    $0
    Hours/week
    1
  • Deirdre Black

    Chairman

    Total calculated
    $0
    Hours/week
    1
  • Marc Guldimann

    Director

    Total calculated
    $0
    Hours/week
    1
  • Anthony Clay

    Director

    Total calculated
    $0
    Hours/week
    1
  • Daniel Ichinaga

    Governance Committee Chair

    Total calculated
    $0
    Hours/week
    1
  • Jason McRuer

    Communications Advisory Committee Chair

    Total calculated
    $0
    Hours/week
    1
  • Rich Rainaldi

    Director

    Total calculated
    $0
    Hours/week
    1
  • Matt Chanoff

    Director

    Total calculated
    $0
    Hours/week
    1
  • Kajal Deepak

    Director

    Total calculated
    $0
    Hours/week
    1
  • Jason McRuer

    Director

    Total calculated
    $0
    Hours/week
    1
  • Shawna Watley

    Director

    Total calculated
    $0
    Hours/week
    1
  • Mark Box

    Director

    Total calculated
    $0
    Hours/week
    1

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those.

Grants on this return

No itemized grants to organizations on this return.

Related organizations on this return

Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.

Provenance

Return type
form_990
Tax year
2024
Filed
17 November 2025
IRS schema version
2024v5.2
Source object
202523229349300307

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