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← FEEL GOOD ACTION

Form 990 for tax year 2022

Filed by FEEL GOOD ACTION.

Totals

Total revenue
$1,192,773
Total expenses
$1,010,816
Contributions and grants received
$1,180,683
Grants paid
$0
Program service revenue
$11,440
Investment income
$650
Other revenue
$0
Total assets, end of year
$571,694
Total liabilities, end of year
$66,497
Net assets or fund balances, end of year
$505,197
Program services expenses (Part IX)
$734,398
Management and general expenses
$116,622
Fundraising expenses
$159,796
Program service expenses (Part III)
$734,398

Program services were 72.7% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1f · All other contributions, gifts and grants

    $1,180,683

  • 2a · Program service revenue: Campaigns

    total $11,440 · related or exempt $11,440

  • 3 · Investment income

    total $650 · excluded $650

  • 4 · Income from investment of tax-exempt bond proceeds

    total $0

  • 5 · Royalties

    total $0

  • 6d · Net rental income or loss

    total $0

  • 7d · Net gain or loss

    total $0

  • 8c · Net income from fundraising events

    total $0

  • 9c · Net income from gaming

    total $0

  • 10c · Net income from sales of inventory

    total $0

  • 11e · Other revenue, total

    $0

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $0

  • 2 · Grants to domestic individuals

    total $0

  • 3 · Grants to foreign organizations and individuals

    total $0

  • 4 · Benefits paid to or for members

    total $0

  • 5 · Compensation of officers, directors and key employees

    total $0

  • 6 · Compensation of disqualified persons

    total $0

  • 7 · Other salaries and wages

    total $198,889 · program services $131,729 · management and general $36,762 · fundraising $30,398

  • 8 · Pension plan contributions

    total $0

  • 9 · Other employee benefits

    total $36,553 · program services $27,328 · management and general $6,605 · fundraising $2,620

  • 10 · Payroll taxes

    total $17,321 · program services $11,841 · management and general $2,763 · fundraising $2,717

  • 11a · Fees: management

    total $0

  • 11b · Fees: legal

    total $2,070 · management and general $2,070

  • 11c · Fees: accounting

    total $17,238 · management and general $17,238

  • 11d · Fees: lobbying

    total $0

  • 11e · Fees: professional fundraising services

    total $54,666 · fundraising $54,666

  • 11f · Fees: investment management

    total $0

  • 11g · Fees: other

    total $354,632 · program services $282,605 · management and general $33,484 · fundraising $38,543

  • 12 · Advertising and promotion

    total $0

  • 13 · Office expenses

    total $288,558 · program services $273,467 · management and general $9,950 · fundraising $5,141

  • 14 · Information technology

    total $27,509 · program services $7,330 · management and general $6,480 · fundraising $13,699

  • 15 · Royalties

    total $0

  • 16 · Occupancy

    total $0

  • 17 · Travel

    total $3,930 · management and general $972 · fundraising $2,958

  • 18 · Travel or entertainment for public officials

    total $0

  • 19 · Conferences, conventions and meetings

    total $9,450 · program services $98 · management and general $298 · fundraising $9,054

  • 20 · Interest

    total $0

  • 21 · Payments to affiliates

    total $0

  • 22 · Depreciation, depletion and amortization

    total $0

  • 23 · Insurance

    total $0

  • 24e · All other expenses

    total $0

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $221,236 · end of year $19,090

  • 2 · Savings and temporary cash investments

    beginning of year $22,119 · end of year $490,937

  • 3 · Pledges and grants receivable

    end of year $0

  • 4 · Accounts receivable

    beginning of year $65,477 · end of year $16,935

  • 5 · Loans and receivables from officers and key people

    end of year $0

  • 6 · Loans and receivables from disqualified persons

    end of year $0

  • 7 · Other notes and loans receivable

    end of year $0

  • 8 · Inventories for sale or use

    end of year $0

  • 9 · Prepaid expenses and deferred charges

    end of year $7,688

  • 10a · Land, buildings and equipment: cost or other basis

    $37,044

  • 10c · Land, buildings and equipment, net

    end of year $37,044

  • 11 · Investments: publicly traded securities

    end of year $0

  • 12 · Investments: other securities

    end of year $0

  • 13 · Investments: program-related

    end of year $0

  • 14 · Intangible assets

    end of year $0

  • 15 · Other assets

    end of year $0

  • 17 · Accounts payable and accrued expenses

    beginning of year $9,165 · end of year $66,497

  • 27 · Net assets without donor restrictions

    beginning of year $299,667 · end of year $505,197

Mission and programs · 2022

Mission

Using the power of social networks and digital media, feel good action motivates individual and collective action to advance resilient communities, just societies, and a healthy planet.

  • The digital landscape is evolving rapidly. This is especially true in the realm of social media where advertising-based behemoths continually change the algorithms that control the spread of ideas. In 2020, our data demonstrated that influencers were more effective for mobilizing young progressive voters than paid advertising. In 2022, our real-time data analysis revealed that Search Engine Optimization channels were even more effective than influencers for motiving our voters. We quickly redeployed resources to seize the opportunity. The result was explosive growth of our reach and impact. In the realm of digital voter mobilization, best-tactics are a moving target. FGA's twin commitment to good data and a nimble team, ensures we are ready for what will come next. We measure the impact of every piece of media we put in the world. Our passionate, agile staff respond quickly in our endless pursuit of low-cost, scalable methods for advancing social justice and environmental sustainability. Voter actions increased by 480% from 2020 Marginal voter action cost fell 67% 100,000+ new Allies joined the ranks at FGA FGA continued to mobilize a young, mostly female, progressive voter Repro rights was top motivator for our young audience SEO/SEM drove voter actions more efficiently than influencers or paid ads.

    Expenses $734,398 · Revenue $11,440

As filed on the 2022 return.

Listed in Part VII

  • Deirde Black

    Chairman

    Total calculated
    $0
    Hours/week
    1
  • Andy Forrest

    Treasurer & Executive Dir.

    Total calculated
    $0
    Hours/week
    1
  • Arlene Fairfield

    Secretary

    Total calculated
    $0
    Hours/week
    1
  • Philip Garland

    Director

    Total calculated
    $0
    Hours/week
    1
  • Anthony Clay

    Director

    Total calculated
    $0
    Hours/week
    1
  • Anna Soellner

    Director

    Total calculated
    $0
    Hours/week
    1
  • Adria Mrquez

    Director

    Total calculated
    $0
    Hours/week
    1
  • Sherri Wolson

    Director

    Total calculated
    $0
    Hours/week
    1
  • Matt Chanoff

    Director

    Total calculated
    $0
    Hours/week
    1
  • Betsy Hoover

    Director

    Total calculated
    $0
    Hours/week
    1

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those.

Grants on this return

No itemized grants to organizations on this return.

Provenance

Return type
form_990
Tax year
2022
Filed
14 November 2023
IRS schema version
2022v5.0
Source object
202313189349307801

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