Skip to content
Nonprofiteer
← WOMEN IN MILITARY SERVICE FOR AMERICA MEMORIAL FOUNDATION INC

Form 990 for tax year 2025

Filed by WOMEN IN MILITARY SERVICE FOR AMERICA MEMORIAL FOUNDATION INC.

Totals

Total revenue
$4,583,933
Total expenses
$5,419,029
Contributions and grants received
$4,027,392
Grants paid
$0
Program service revenue
$300,680
Investment income
$76,398
Other revenue
$179,463
Total assets, end of year
$13,342,040
Total liabilities, end of year
$2,685,775
Net assets or fund balances, end of year
$10,656,265
Program services expenses (Part IX)
$4,291,398
Management and general expenses
$375,103
Fundraising expenses
$752,528
Program service expenses (Part III)
$4,291,398

Program services were 79.2% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1c · Fundraising events

    $110,391

  • 1f · All other contributions, gifts and grants

    $3,917,001

  • 1g · Noncash contributions included above

    $56,010

  • 2a · Program service revenue: MEMORIAL EVENTS

    total $300,680 · related or exempt $300,680

  • 3 · Investment income

    total $76,398 · excluded $76,398

  • 8a · Fundraising events: gross income

    $64,829

  • 8a · Fundraising events: contributions included on line 1c

    $110,391

  • 8b · Fundraising events: direct expenses

    $141,827

  • 8c · Net income from fundraising events

    total -$76,998 · excluded -$76,998

  • 10a · Gross sales of inventory

    $420,931

  • 10b · Cost of goods sold

    $169,258

  • 10c · Net income from sales of inventory

    total $251,673 · related or exempt $251,673

  • 11a · Other revenue: MISCELLANEOUS REVENUE

    total $4,788 · excluded $4,788

  • 11e · Other revenue, total

    $4,788

Functional expenses

Part IX, the statement of functional expenses.

  • 5 · Compensation of officers, directors and key employees

    total $321,698 · program services $217,990 · management and general $37,680 · fundraising $66,028

  • 7 · Other salaries and wages

    total $1,179,187 · program services $978,732 · management and general $94,333 · fundraising $106,122

  • 9 · Other employee benefits

    total $112,982 · program services $93,807 · management and general $9,029 · fundraising $10,146

  • 10 · Payroll taxes

    total $110,776 · program services $92,027 · management and general $8,838 · fundraising $9,911

  • 11b · Fees: legal

    total $6,857 · management and general $6,857

  • 11c · Fees: accounting

    total $33,550 · management and general $33,550

  • 11e · Fees: professional fundraising services

    total $210,071 · fundraising $210,071

  • 11g · Fees: other

    total $654,059 · program services $504,879 · management and general $125,032 · fundraising $24,148

  • 13 · Office expenses

    total $15,649 · program services $13,015 · management and general $1,242 · fundraising $1,392

  • 14 · Information technology

    total $114,388 · program services $95,028 · management and general $9,126 · fundraising $10,234

  • 16 · Occupancy

    total $332,964 · program services $276,411 · management and general $26,622 · fundraising $29,931

  • 17 · Travel

    total $37,947 · program services $31,524 · management and general $3,028 · fundraising $3,395

  • 22 · Depreciation, depletion and amortization

    total $1,489,713 · program services $1,485,102 · management and general $2,174 · fundraising $2,437

  • 23 · Insurance

    total $43,838 · program services $36,418 · management and general $3,498 · fundraising $3,922

  • 24a · Other expenses: MAILING LIST EXPENSES

    total $258,986 · fundraising $258,986

  • 24b · Other expenses: MEMORIAL UTILITIES

    total $225,727 · program services $225,727

  • 24c · Other expenses: MISCELLANEOUS EXPENSES

    total $103,002 · program services $85,564 · management and general $8,220 · fundraising $9,218

  • 24d · Other expenses: EVENT EXPENSES

    total $92,815 · program services $92,815

  • 24e · All other expenses

    total $74,820 · program services $62,359 · management and general $5,874 · fundraising $6,587

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $1,609,987 · end of year $2,187,956

  • 2 · Savings and temporary cash investments

    beginning of year $29 · end of year $29

  • 3 · Pledges and grants receivable

    beginning of year $1,345,776 · end of year $955,281

  • 4 · Accounts receivable

    beginning of year $36,000

  • 8 · Inventories for sale or use

    beginning of year $102,964 · end of year $96,200

  • 9 · Prepaid expenses and deferred charges

    beginning of year $127,221 · end of year $81,116

  • 10a · Land, buildings and equipment: cost or other basis

    $33,766,129

  • 10b · Land, buildings and equipment: accumulated depreciation

    $27,558,595

  • 10c · Land, buildings and equipment, net

    beginning of year $7,113,856 · end of year $6,207,534

  • 11 · Investments: publicly traded securities

    beginning of year $1,834,130 · end of year $1,906,112

  • 15 · Other assets

    beginning of year $2,057,582 · end of year $1,907,812

  • 17 · Accounts payable and accrued expenses

    beginning of year $224,135 · end of year $307,757

  • 25 · Other liabilities

    beginning of year $2,507,107 · end of year $2,378,018

  • 27 · Net assets without donor restrictions

    beginning of year $10,031,303 · end of year $9,651,265

  • 28 · Net assets with donor restrictions

    beginning of year $1,465,000 · end of year $1,005,000

Mission and programs · 2025

Mission

OUR MISSION IS TO EDUCATE AND ENGAGE THE PUBLIC IN THE PAST, PRESENT AND FUTURE OF WOMEN'S MILITARY SERVICE. SUPPORTED BY OUR COLLECTIONS, OUR INNOVATIVE EXHIBITIONS AND PUBLIC PROGRAMS, WE EDUCATE AND INSPIRE VISITORS WITH STORIES OF WOMEN'S SERVICE AND LEADERSHIP.

Activities or mission (Part I)

EDUCATE & ENGAGE THE PUBLIC IN THE PAST, PRESENT & FUTURE OF WOMEN'S MILITARY SERVICE IN AMERICA.

  • SEE SCHEDULE OTHE FOUNDATION'S LARGEST PROGRAM SERVICE, THE MEMORIAL EDUCATION CENTER, IS THE ONLY NATIONAL HISTORICAL REPOSITORY DOCUMENTING THE CONTRIBUTIONS AND SERVICE OF ALL MILITARY WOMEN. WELCOMING MORE THAN 100,000 VISITORS ANNUALLY, WE EDUCATE AND INSPIRE THROUGH INNOVATIVE AND INTERACTIVE EXHIBITIONS USING OUR UNIQUE WORLD-CLASS COLLECTIONS. BEYOND OUR EXHIBITS, THE MEMORIAL EDUCATION CENTER OFFERS ENGAGING PROGRAMS AND EVENTS FOR ALL GENERATIONS. OUR THEATER HOSTS FREE EDUCATIONAL PROGRAMS AND FILM SCREENINGS OF MAJOR DOCUMENTARIES THAT HIGHLIGHT THE SERVICE OF MILITARY WOMEN, INCLUDING "THE SIX TRIPLE EIGHT: NO MAIL, LOW MORALE" THE AMAZING STORY OF THE ONLY ALL-BLACK ARMY POSTAL BATTALION IN WORLD WAR II. EDUCATIONAL TOURS, MEANWHILE, ARE OFTEN BASED ON VISITOR CHARACTERISTICS FOR INDIVIDUALS, HONOR FLIGHTS, SCHOOL GROUPS, AND BOTH DOMESTIC AND INTERNATIONAL TOUR GROUPS. DUE TO THE GLOBAL PANDEMIC, WE LEVERAGED DIGITAL TECHNOLOGY, EXPANDING OUR EDUCATIONAL PROGRAMMING TO A GLOBAL AUDIENCE. DIGITAL TECHNOLOGY ALSO ENABLED NEW PROGRAMMING, SUCH AS "HERSTORY," WHERE WE INTERVIEW AND HIGHLIGHT THE STORIES OF MILITARY WOMEN WHOSE CAREERS AND CONTRIBUTIONS PROVIDE INSPIRING AND VALUABLE LESSONS IN LEADERSHIP AND PERSEVERANCE. NATIONAL OUTREACH: IN ADDITION TO VIRTUAL/DIGITAL EFFORTS TO EXTEND OUR OUTREACH, WE ALSO HAVE VOLUNTEER AMBASSADORS IN EACH STATE WHO ARE ABLE TO ENGAGE LOCALLY WITH THEIR COMMUNITIES AND VETERAN ORGANIZATIONS TO PROVIDE EDUCATION ON MILITARY WOMEN'S SERVICE AND ITS IMPACT ON OUR NATION'S HISTORY.THOUGHT LEADERSHIP: HIGHLIGHTS FROM OUR LEADERSHIP DEVELOPMENT EFFORTS, MWM PARTNERED WITH BOOZ ALLEN HAMILTON AND WOMEN IN DEFENSE TO PRESENT AN ONLINE CONVERSATION WITH WOMEN LEADERS FROM ACROSS WITH DEFENSE SPACE TO LEARN HOW WOMEN SERVICE MEMBERS CAN TRANSITION INTO A CIVILIAN DEFENSE CAREER AND WHY IN-DEMAND TECH POSITIONS ESPECIALLY SHOULD BE CONSIDERED. WE ALSO PARTNERED WITH COMCAST/NBCUNIVERSAL, THE MEMORIAL TO HOST CNBC'S "FAST MONEY HALFTIME REPORT" WHICH BROUGHT TOGETHER A PANEL OF ACTIVE AND RETIRED MILITARY AND MILITARY FAMILIES TO DISCUSS LEADERSHIP, SERVICE AND PATHWAYS TO SUCCESSFUL PERSONAL AND FINANCIAL HEALTH.

    Expenses $4,291,398 · Revenue $552,353

As filed on the 2025 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • Brenda Davis Usmc Vet

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Mg Jeanette Edmunds Usa Ret

    CHAIR

    Total calculated
    $0
    Hours/week
    1

  • Brig Gen Barbara A Goodwin Usaf

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Espey T Browning Jr Usa Vet

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Melissa L Duenas

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Brig Gen Allyson Solomon Usaf Ret

    VICE CHAIR

    Total calculated
    $0
    Hours/week
    1

  • Cw5 Phyllis J Wilson Usa Ret

    PRESIDENT

    Total calculated
    $177,728
    From this org
    $171,625
    From related orgs
    $0
    Other
    $6,103
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $171,625
    Bonus
    $0
    Other
    $0
    Deferred
    $6,103
    Nontaxable benefits
    $0
    Filer's total
    $177,728

  • Maj Gen Sharon Bannister Usaf Ret

    TREASURER

    Total calculated
    $0
    Hours/week
    1

  • Radm Kathleen Creighton Usn Ret

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Maj Diedre Windsor Us Army Ret

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Julia Mathis Col Ret Usmc

    SECRETARY

    Total calculated
    $0
    Hours/week
    1

  • Diane Walker

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Melissa Hawkins Sgtmaj Usmcr Ret

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Deborah Kotulich Mg Usa Ret

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Alice Ali Trevino Maj Gen Usaf Re

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Itcs Patricia M Ward Usn Ret

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Mary Clare Tomasetti

    CHIEF OF STAFF

    Total calculated
    $143,970
    From this org
    $138,015
    From related orgs
    $0
    Other
    $5,955
    Hours/week
    40

  • Christina Wendall

    DIRECTOR OF REGISTRATION

    Total calculated
    $107,363
    From this org
    $107,363
    From related orgs
    $0
    Other
    $0
    Hours/week
    40

  • Cathleen Pearl

    CHIEF OF IMPACT

    Total calculated
    $100,570
    From this org
    $100,570
    From related orgs
    $0
    Other
    $0
    Hours/week
    40

  • Donna Houle

    SENIOR DIRECTOR

    Total calculated
    $101,771
    From this org
    $101,771
    From related orgs
    $0
    Other
    $0
    Hours/week
    40

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 3 · Compensation committee
  • 3 · Independent compensation consultant
  • 3 · Form 990 of other organizations
  • 3 · Written employment contract
  • 3 · Compensation survey or study
  • 3 · Approval by the board or compensation committee

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement
  • 5a · Pay contingent on this organization's revenues
  • 5b · Pay contingent on a related organization's revenues
  • 6a · Pay contingent on this organization's net earnings
  • 6b · Pay contingent on a related organization's net earnings
  • 7 · Other non-fixed payments
  • 8 · Paid under the initial-contract exception

The filer's explanations (Part III)

PART I, LINE 3
IN ACCORDANCE WITH THE COMPENSATION POLICY ESTABLISHED BY THE GOVERNING BODY, THE RECOMMENDED COMPENSATION FOR THE PRESIDENT IS DEVELOPED BY THE COMPENSATION COMMITTEE, MADE UP OF INDEPENDENT DIRECTORS. THE COMPENSATION COMMITTEE DEVELOPS A COMPENSATION RECOMMENDATION BASED ON A REVIEW OF COMPARABLY SIZED, PURPOSED AND LOCATED NONPROFITS. ONCE A RECOMMENDED COMPENSATION IS DEVELOPED, IT IS REVIEWED BY AN INDEPENDENT HR CONSULTANT BEFORE IT IS PRESENTED FOR APPROVAL BY THE FULL BOARD. COMPENSATION DECISIONS ARE DOCUMENTED IN WRITING AND FORWARDED TO THE FINANCE DEPARTMENT FOR IMPLEMENTATION. COMPENSATION IS REVIEWED ANNUALLY AS A PART OF THE PRESIDENT'S PERFORMANCE EVALUATION PROCESS. ANY COMPENSATION ADJUSTMENTS ARE DOCUMENTED IN WRITING AND FILED WITH THE FINANCE DEPARTMENT.

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

No itemized grants to organizations on this return.

Provenance

Return type
form_990
Tax year
2025
Filed
11 June 2026
IRS schema version
2025v4.1
Source object
202621629349300802

Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.

The source document this was parsed from is served over the API, which is where bulk and document access live.