Form 990 for tax year 2024
Filed by GREATER COLUMBUS CONVENTION & VISITORS BUREAU.
Totals
- Total revenue
- $23,255,360
- Total expenses
- $24,109,228
- Contributions and grants received
- $18,356,894
- Grants paid
- $0
- Program service revenue
- $4,674,116
- Investment income
- $5
- Other revenue
- $224,345
- Total assets, end of year
- $8,102,602
- Total liabilities, end of year
- $1,700,453
- Net assets or fund balances, end of year
- $6,402,149
- Program services expenses (Part IX)
- not reported
- Management and general expenses
- not reported
- Fundraising expenses
- not reported
- Program service expenses (Part III)
- not reported
Line items
Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.
Revenue
Part VIII, the statement of revenue.
-
1b · Membership dues
$1,630,000
-
1c · Fundraising events
$15,150
-
1e · Government grants (contributions)
$16,581,432
-
1f · All other contributions, gifts and grants
$130,312
-
1g · Noncash contributions included above
$130,312
-
2a · Program service revenue: SPECIAL EVENTS
total $2,391,207 · related or exempt $2,391,207
-
2b · Program service revenue: FIGURE SKATING
total $1,436,873 · related or exempt $1,436,873
-
2c · Program service revenue: MINORITY BUSINESS PROGRAM
total $232,081 · related or exempt $232,081
-
2d · Program service revenue: OTHER PROGRAM SERVICE REVENUE
total $165,250 · related or exempt $165,250
-
2e · Program service revenue: PASSKEY REVENUE
total $105,801 · related or exempt $105,801
-
2f · All other program service revenue
total $342,904 · related or exempt $342,904
-
3 · Investment income
total $5 · excluded $5
-
8a · Fundraising events: gross income
$276,854
-
8a · Fundraising events: contributions included on line 1c
$15,150
-
8b · Fundraising events: direct expenses
$196,666
-
8c · Net income from fundraising events
total $80,188 · excluded $80,188
-
11a · Other revenue: PUBLICATION ADS
total $144,157 · unrelated business $144,157
-
11e · Other revenue, total
$144,157
Functional expenses
Part IX, the statement of functional expenses.
-
5 · Compensation of officers, directors and key employees
total $907,544
-
7 · Other salaries and wages
total $6,518,162
-
8 · Pension plan contributions
total $258,970
-
9 · Other employee benefits
total $1,072,905
-
10 · Payroll taxes
total $534,083
-
11b · Fees: legal
total $52,706
-
11c · Fees: accounting
total $365,478
-
11d · Fees: lobbying
total $24,000
-
11g · Fees: other
total $3,327,887
-
12 · Advertising and promotion
total $2,820,488
-
13 · Office expenses
total $262,591
-
14 · Information technology
total $314,536
-
16 · Occupancy
total $434,207
-
17 · Travel
total $1,277,844
-
19 · Conferences, conventions and meetings
total $328,143
-
22 · Depreciation, depletion and amortization
total $647,954
-
23 · Insurance
total $42,004
-
24a · Other expenses: MARKETING EVENTS
total $2,265,665
-
24b · Other expenses: SPONSORSHIP FEES
total $1,128,391
-
24c · Other expenses: EVENTS/PROMOTIONS
total $632,208
-
24d · Other expenses: BID FEES
total $600,000
-
24e · All other expenses
total $293,462
Balance sheet
Part X, book values.
-
1 · Cash, non-interest-bearing
beginning of year $6,621,850 · end of year $6,417,326
-
4 · Accounts receivable
beginning of year $343,906 · end of year $254,840
-
9 · Prepaid expenses and deferred charges
beginning of year $987,553 · end of year $435,499
-
10a · Land, buildings and equipment: cost or other basis
$2,659,548
-
10b · Land, buildings and equipment: accumulated depreciation
$2,145,403
-
10c · Land, buildings and equipment, net
beginning of year $647,789 · end of year $514,145
-
15 · Other assets
beginning of year $719,744 · end of year $480,792
-
17 · Accounts payable and accrued expenses
beginning of year $1,195,594 · end of year $1,311,134
-
19 · Deferred revenue
beginning of year $96,408 · end of year $45,404
-
23 · Secured mortgages and notes payable
beginning of year $715,376 · end of year $343,915
-
27 · Net assets without donor restrictions
beginning of year $7,313,464 · end of year $6,402,149
Mission and programs · 2024
Mission
TO SELL, MARKET AND PROMOTE THE DESTINATION COLUMBUS, OHIO EXPERIENCE TO VISITORS.
Activities or mission (Part I)
TO PROMOTE COLUMBUS, OH AS A SITE FOR CONVENTIONS, MEETINGS, CONFERENCES, TRADE SHOWS & TOURISM.
-
CONVENTION SALES:SITE VISITS FOR MEETING PROFESSIONALS, REPRESENTING A TOTAL OF 272,047 ROOM NIGHTS IN FUTURE BUSINESS. EXHIBITED AND/OR PARTICIPATED IN INDUSTRY TRADE SHOWS, EVENTS, AND SALES MISSIONS TO GENERATE LEADS FOR FUTURE BUSINESS.
-
MARKETING/COMMUNICATIONS:MARKETING/COMMUNICATIONS: PUBLIC RELATIONS HOSTED 38 WRITERS AND ISSUED 16 PRESS RELEASES. EARNED MEDIA WORK RESULTED IN 6.4 BILLION IMPRESSION. LAUNCHED 3 CAMPAIGNS LAUNCHED AND 3 SEASONAL GIFT GUIDES 192 PARTNER REFERRALS FROM THE BLOG. 9% INCREASE YOY IN SOCIAL MEDIA IMPRESSIONS.
-
SPORTS MARKETING:HOSTED HIGH-PROFILE EVENTS INCLUDING THE 2024 NCAA DIVISION 1 MEN'S SOCCER QUARTERFINALS;OHIO VALLEY REGION OF USA VOLLEYBALL REINDEER RUCKUS; RESOLUTE LACROSSE CHAMPIONS CUP 2024; COLLEGE FOOTBALL PLAYOFFS FIRST ROUND 2024; BLEACHER REPUBLIC HOLIDAY HOOPLA HIGH SCHOOL BASKETBALL SHOWCASE. 16 % INCREASE YOY IN SOCIAL MEDIA TOTAL FOLLOWERS WHICH RESULTED IN 2.4M IMPRESSIONS.
As filed on the 2024 return.
Listed in Part VII
-
Traci MartinezTRACI MARTINEZ
EC EXECUTIVE COMMITTEE: CHAIR
- Total calculated
- $0
- Hours/week
- 1
-
Doug KridlerDOUG KRIDLER
EC EXECUTIVE COMMITTEE: VICE CHAIR
- Total calculated
- $0
- Hours/week
- 1
-
Brad CampbellBRAD CAMPBELL
GCSC EXECUTIVE COMMITTEE: CHAIR
- Total calculated
- $0
- Hours/week
- 1
-
Brian J EllisBRIAN J ELLIS
EC/GCSC EXECUTIVE COMMITTEES
- Total calculated
- $0
- Hours/week
- 1
-
Kenneth WilsonKENNETH WILSON
EC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Frederic BertleyFREDERIC BERTLEY
EC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Chris CoffinCHRIS COFFIN
EC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Sue JablonskiSUE JABLONSKI
EC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Bill RemiasBILL REMIAS
EC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Steve HaynesSTEVE HAYNES
GCSC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Joe SavariseJOE SAVARISE
GCSC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Krista WhortonKRISTA WHORTON
GCSC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Ross BjorkROSS BJORK
GCSC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Wendy BradshawWENDY BRADSHAW
GCSC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Kathryn DobbsKATHRYN DOBBS
GCSC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Josh GlessingJOSH GLESSING
GCSC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Bob HoyingBOB HOYING
GCSC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Lisa Poppovich SmithLISA POPPOVICH SMITH
GCSC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Leo RubertoLEO RUBERTO
GCSC EXECUTIVE COMMITTEE
- Total calculated
- $0
- Hours/week
- 1
-
Beau ArnasonBEAU ARNASON
EC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Mary AuchMARY AUCH
EC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Michael S BrownMICHAEL S BROWN
EC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Janet ChenJANET CHEN
EC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Lisa GarnerLISA GARNER
EC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
David MillerDAVID MILLER
EC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Densil R PorteousDENSIL R PORTEOUS
EC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Yohannan TerrellYOHANNAN TERRELL
EC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Jason DelcampJASON DELCAMP
EC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Christie HughesCHRISTIE HUGHES
EC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Zac MiddletonZAC MIDDLETON
EC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Stacy Rastauskas BrethertonSTACY RASTAUSKAS BRETHERTON
EC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Steven AdamsSTEVEN ADAMS
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
David BabnerDAVID BABNER
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Patty BartonPATTY BARTON
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Darris BlackfordDARRIS BLACKFORD
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Art BouzounisART BOUZOUNIS
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
David BrownDAVID BROWN
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Danielle CaloDANIELLE CALO
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Rj CavallaroRJ CAVALLARO
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Luke FedlamLUKE FEDLAM
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Brian FerrierBRIAN FERRIER
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Clint FettyCLINT FETTY
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Katie FreelandKATIE FREELAND
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Gordon GoughGORDON GOUGH
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Jeremy GutierrezJEREMY GUTIERREZ
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Lisa GutierrezLISA GUTIERREZ
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Theresa HarrisTHERESA HARRIS
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Amber HulmeAMBER HULME
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Melissa JohnsonMELISSA JOHNSON
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Steve KleinSTEVE KLEIN
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Todd KnisleyTODD KNISLEY
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Stephanie LorenzSTEPHANIE LORENZ
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Aaron LowtherAARON LOWTHER
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Jim McCoyJIM MCCOY
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Diane MenasheDIANE MENASHE
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Brandi Hunter MundenBRANDI HUNTER MUNDEN
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Corey PochesCOREY POCHES
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Joel PizzutiJOEL PIZZUTI
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Jason RamageJASON RAMAGE
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
John RegasJOHN REGAS
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Mike RotenMIKE ROTEN
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Jonathan SadlierJONATHAN SADLIER
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
John SassJOHN SASS
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Joe SchuelerJOE SCHUELER
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Todd SharrockTODD SHARROCK
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Bill StemmBILL STEMM
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Kerry ThompsonKERRY THOMPSON
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Rudy TouvellRUDY TOUVELL
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Archie Williamson JrARCHIE WILLIAMSON JR
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Ron WuerthRON WUERTH
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Jim ZucalJIM ZUCAL
GCSC MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Greg DaviesGREG DAVIES
EC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Kenny McDonaldKENNY MCDONALD
EC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Joseph NardoneJOSEPH NARDONE
EC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Ken PaulKEN PAUL
EC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Elon SimmsELON SIMMS
EC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Bill DemoraBILL DEMORA
GCSC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Joey GallowayJOEY GALLOWAY
GCSC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Archie GriffinARCHIE GRIFFIN
GCSC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Stephanie HightowerSTEPHANIE HIGHTOWER
GCSC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Clark KelloggCLARK KELLOGG
GCSC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Jody ShelleyJODY SHELLEY
GCSC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Katie SmithKATIE SMITH
GCSC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Doug UteDOUG UTE
GCSC MEMBER: EX-OFFICIO
- Total calculated
- $0
- Hours/week
- 1
-
Joseph AluttoJOSEPH ALUTTO
EC MEMBER: DIRECTOR EMERITI
- Total calculated
- $0
- Hours/week
- 1
-
Brian RossBRIAN ROSS
PRESIDENT/CEO
- Total calculated
- $616,244
- From this org
- $584,340
- From related orgs
- $0
- Other
- $31,904
- Hours/week
- 38 + 2 related
Schedule J breakdown matched by us
- Base
- $402,800
- Bonus
- $181,540
- Other
- $0
- Deferred
- $30,500
- Nontaxable benefits
- $1,404
- Filer's total
- $616,244
-
Linda LoganLINDA LOGAN
PRESIDENT/CEO, GCSC
- Total calculated
- $291,300
- From this org
- $258,976
- From related orgs
- $0
- Other
- $32,324
- Hours/week
- 39 + 1 related
Schedule J breakdown matched by us
- Base
- $210,570
- Bonus
- $48,406
- Other
- $0
- Deferred
- $30,500
- Nontaxable benefits
- $1,824
- Filer's total
- $291,300
-
Dan WilliamsDAN WILLIAMS
CHIEF SALES OFFICER
- Total calculated
- $286,077
- From this org
- $267,677
- From related orgs
- $0
- Other
- $18,400
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $214,103
- Bonus
- $53,574
- Other
- $0
- Deferred
- $16,096
- Nontaxable benefits
- $2,304
- Filer's total
- $286,077
-
Sarah TownesSARAH TOWNES
CHIEF MARKETING OFFICER
- Total calculated
- $282,398
- From this org
- $271,921
- From related orgs
- $0
- Other
- $10,477
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $218,312
- Bonus
- $53,609
- Other
- $0
- Deferred
- $8,173
- Nontaxable benefits
- $2,304
- Filer's total
- $282,398
-
Angela HammondANGELA HAMMOND
VP, SALES OPERATIONS
- Total calculated
- $226,922
- From this org
- $211,879
- From related orgs
- $0
- Other
- $15,043
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $170,381
- Bonus
- $41,498
- Other
- $0
- Deferred
- $12,739
- Nontaxable benefits
- $2,304
- Filer's total
- $226,922
-
Kari KauffmanKARI KAUFFMAN
CHIEF DESTINATION EXPERIEN
- Total calculated
- $194,912
- From this org
- $183,187
- From related orgs
- $0
- Other
- $11,725
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $183,187
- Bonus
- $0
- Other
- $0
- Deferred
- $11,017
- Nontaxable benefits
- $708
- Filer's total
- $194,912
-
Jennifer McCallumJENNIFER MCCALLUM
CHIEF PEOPLE OFFICER
- Total calculated
- $179,763
- From this org
- $167,400
- From related orgs
- $0
- Other
- $12,363
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $167,400
- Bonus
- $0
- Other
- $0
- Deferred
- $10,059
- Nontaxable benefits
- $2,304
- Filer's total
- $179,763
Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.
Schedule J
Answered yes
- 1a · Health or social club dues or initiation fees
- 1b · Written policy on the line-1a expenses
- 2 · Substantiation required before reimbursing expenses
- 3 · Compensation committee
- 3 · Independent compensation consultant
- 3 · Written employment contract
- 3 · Compensation survey or study
- 3 · Approval by the board or compensation committee
- 4b · Supplemental nonqualified retirement plan
Answered no
- 4a · Severance or change-of-control payment
- 4c · Equity-based compensation arrangement
The filer's explanations (Part III)
- PART I, LINE 1A
- THE ORGANIZATION PAID FOR THE HEALTH CLUB FEES (TREATED AS TAXABLE COMPENSATION) AND THE BUSINESS CLUB DUES (NOT TREATED AS TAXABLE COMPENSATION) FOR THE CHIEF EXECUTIVE OFFICER, BRIAN ROSS.
- PART I, LINE 4B:
- BRIAN ROSS PARTICIPATED IN AND RECEIVED A PAYMENT FROM A 457F NON-QUALIFED DEFERRED COMPENSATION PLAN IN THE AMOUNT OF $50,000 DURING THE YEAR.
Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.
Grants on this return
No itemized grants to organizations on this return.
Related organizations on this return
Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.
-
GREATER COLUMBUS SPORTS FOUNDATION
501(C)(3) · FOSTER NATIONAL AND INTERNATIONAL AMATEUR · OH · controlled entity
Directly controlled by GREATER COLUMBUS CONVENTION AND VISITORS BUREAU
-
EXPERIENCE COLUMBUS FOUNDATION
501(C)(3) · PERFORM CHARITABLE & EDUCATIONAL ACTIVITIES OF CVB · OH · controlled entity
Directly controlled by GREATER COLUMBUS CONVENTION AND VISITORS BUREAU
Provenance
- Return type
- form_990
- Tax year
- 2024
- Filed
- 11 November 2025
- IRS schema version
- 2024v5.2
- Source object
- 202503189349308545
Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.
The source document this was parsed from is served over the API, which is where bulk and document access live.