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Nonprofiteer
← PROFESSIONAL INSURANCE MARKETING ASSOCIATION INC

Form 990 for tax year 2025

Filed by PROFESSIONAL INSURANCE MARKETING ASSOCIATION INC.

Totals

Total revenue
$1,310,727
Total expenses
$1,305,826
Contributions and grants received
$0
Grants paid
$0
Program service revenue
$1,285,772
Investment income
$1,705
Other revenue
$23,250
Total assets, end of year
$1,429,562
Total liabilities, end of year
$810,356
Net assets or fund balances, end of year
$619,206
Program services expenses (Part IX)
not reported
Management and general expenses
not reported
Fundraising expenses
not reported
Program service expenses (Part III)
not reported

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 2a · Program service revenue: CONFERENCES

    total $626,327 · related or exempt $626,327

  • 2b · Program service revenue: MEMBERSHIP DUES

    total $382,695 · related or exempt $382,695

  • 2c · Program service revenue: ANNUAL SPONSORSHIP

    total $276,750 · related or exempt $276,750

  • 3 · Investment income

    total $41,517 · excluded $41,517

  • 7a · Gross sales of assets other than inventory

    securities $189,537

  • 7b · Less cost or other basis and sales expenses

    securities $229,349

  • 7c · Gain or loss

    securities -$39,812

  • 7d · Net gain or loss

    total -$39,812 · excluded -$39,812

  • 11a · Other revenue: ADVERTISING

    total $23,250 · unrelated business $23,250

  • 11e · Other revenue, total

    $23,250

Functional expenses

Part IX, the statement of functional expenses.

  • 11a · Fees: management

    total $649,121

  • 11b · Fees: legal

    total $3,440

  • 11c · Fees: accounting

    total $11,000

  • 11f · Fees: investment management

    total $6,114

  • 11g · Fees: other

    total $119,623

  • 12 · Advertising and promotion

    total $131,093

  • 13 · Office expenses

    total $32,081

  • 17 · Travel

    total $16,728

  • 19 · Conferences, conventions and meetings

    total $294,927

  • 23 · Insurance

    total $5,862

  • 24a · Other expenses: BANK & CREDIT CARD FEES

    total $19,981

  • 24e · All other expenses

    total $15,856

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $740,827 · end of year $317,012

  • 4 · Accounts receivable

    beginning of year $9,703

  • 9 · Prepaid expenses and deferred charges

    beginning of year $90,836 · end of year $61,192

  • 11 · Investments: publicly traded securities

    beginning of year $532,487 · end of year $1,051,358

  • 17 · Accounts payable and accrued expenses

    beginning of year $10,404 · end of year $53,210

  • 19 · Deferred revenue

    beginning of year $821,451 · end of year $757,146

  • 27 · Net assets without donor restrictions

    beginning of year $541,998 · end of year $619,206

Mission and programs · 2025

Mission

THE PROFESSIONAL INSURANCE MARKETING ASSOCIATION, INC. (PIMA) IS A NONPROFIT, MEMBER-DRIVEN TRADE ASSOCIATION FOCUSED EXCLUSIVELY ON THE AFFINITY MARKET. PIMA'S MISSION IS TO BE THE SOURCE FOR EXECUTIVE LEADERS IN THE AFFINITY MARKET TO CREATE BUSINESS GROWTH, CONNECT WITH THOUGHT LEADERS, AND CULTIVATE RELATIONSHIPS WITH THE VISION OF CLOSING THE GAP ON FINANCIAL SECURITY FOR CONSUMERS AND BUSINESSES, PREPARING THE NEXT GENERATION OF LEADERS, AND GENERATING SUSTAINABLE GROWTH FOR MEMBERS AND THE INDUSTRY.

Activities or mission (Part I)

BE THE SOURCE FOR EXECUTIVE LEADERS IN THE AFFINITY MARKET TO CREATE BUSINESS GROWTH, CONNECT WITH THOUGHT LEADERS, AND CULTIVATE RELATIONSHIPS

  • PIMA HOSTS TWO CONFERENCES A YEAR PROVIDING INFORMATION ON DIRECT MARKETING TRENDS AND FORUMS TO DISCUSS EMERGING INDUSTRY ISSUES AND DEVELOPMENTS. IN ADDITION, PIMA REGULARLY PROVIDES MEMBERS WITH UPDATES ON REGULATORY AND OTHER MATTERS VIA ONLINE ARTICLES AND NEWSLETTERS.

As filed on the 2025 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • Kelly Abeles

    PRESIDENT

    Total calculated
    $0
    Hours/week
    2
  • Sean Cox

    PRESIDENT-ELECT

    Total calculated
    $0
    Hours/week
    1
  • Pamela Moy

    PAST PRESIDENT

    Total calculated
    $0
    Hours/week
    1
  • Avery Smith

    TREASURER

    Total calculated
    $0
    Hours/week
    1
  • Lance Dordick

    SECRETARY

    Total calculated
    $0
    Hours/week
    1
  • Sharon Alford

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • M Shane Canfield

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Brett Conley

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Miguel Ferry

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Elizabeth Johnson

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Jean-Marie Lovett

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Jennifer Toal

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Amy Watts

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Ann Dieleman

    EXECUTIVE DIRECTOR (01/25-11/25)

    Total calculated
    $0
    Hours/week
    40
  • Jill Fecher

    EXECUTIVE DIRECTOR (12/25)

    Total calculated
    $0
    Hours/week
    40

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those.

Grants on this return

No itemized grants to organizations on this return.

Provenance

Return type
form_990
Tax year
2025
Filed
18 May 2026
IRS schema version
2025v4.1
Source object
202621469349301217

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