Skip to content
Nonprofiteer
← ALBUQUERQUE CONVENTION & VISITORS BUREAU INC

Form 990 for tax year 2023

Filed by ALBUQUERQUE CONVENTION & VISITORS BUREAU INC.

Totals

Total revenue
$17,403,290
Total expenses
$18,660,011
Contributions and grants received
$9,779,938
Grants paid
$539,108
Program service revenue
$7,459,972
Investment income
$163,380
Other revenue
$0
Total assets, end of year
$6,515,956
Total liabilities, end of year
$2,400,633
Net assets or fund balances, end of year
$4,115,323
Program services expenses (Part IX)
not reported
Management and general expenses
not reported
Fundraising expenses
not reported
Program service expenses (Part III)
not reported

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1e · Government grants (contributions)

    $9,779,938

  • 2a · Program service revenue: ALBUQUERQUE TOURISM MARKETING DIS

    total $6,740,168 · related or exempt $6,740,168

  • 2b · Program service revenue: MEMBERSHIP FEES

    total $360,281 · related or exempt $360,281

  • 2c · Program service revenue: ADVERTISING

    total $154,152 · unrelated business $154,152

  • 2d · Program service revenue: PROMOTIONAL PARTICIPATION

    total $116,855 · related or exempt $116,855

  • 2e · Program service revenue: EVENT HOSTING/PART

    total $88,353 · related or exempt $88,353

  • 2f · All other program service revenue

    total $163 · related or exempt $163

  • 3 · Investment income

    total $163,380 · excluded $163,380

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $539,108

  • 5 · Compensation of officers, directors and key employees

    total $854,737

  • 7 · Other salaries and wages

    total $1,648,830

  • 8 · Pension plan contributions

    total $80,217

  • 9 · Other employee benefits

    total $461,493

  • 10 · Payroll taxes

    total $196,343

  • 11b · Fees: legal

    total $7,801

  • 11c · Fees: accounting

    total $42,040

  • 11g · Fees: other

    total $204,377

  • 12 · Advertising and promotion

    total $10,205,739

  • 13 · Office expenses

    total $150,825

  • 14 · Information technology

    total $222,334

  • 16 · Occupancy

    total $293,260

  • 17 · Travel

    total $176,690

  • 19 · Conferences, conventions and meetings

    total $523,587

  • 22 · Depreciation, depletion and amortization

    total $57,161

  • 23 · Insurance

    total $40,693

  • 24a · Other expenses: MARKETING

    total $2,559,816

  • 24b · Other expenses: PARTNERSHIP DUES

    total $205,899

  • 24c · Other expenses: TRAINING & EDUCATION

    total $134,847

  • 24d · Other expenses: RENTAL & MAINTENANCE

    total $38,093

  • 24e · All other expenses

    total $16,121

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $5,022,010 · end of year $4,600,650

  • 2 · Savings and temporary cash investments

    beginning of year $302,297 · end of year $310,118

  • 4 · Accounts receivable

    beginning of year $861,063 · end of year $264,005

  • 9 · Prepaid expenses and deferred charges

    beginning of year $644,156 · end of year $566,182

  • 10a · Land, buildings and equipment: cost or other basis

    $534,534

  • 10b · Land, buildings and equipment: accumulated depreciation

    $213,862

  • 10c · Land, buildings and equipment, net

    beginning of year $126,694 · end of year $320,672

  • 14 · Intangible assets

    beginning of year $6,454 · end of year $10,813

  • 15 · Other assets

    beginning of year $718,622 · end of year $443,516

  • 17 · Accounts payable and accrued expenses

    beginning of year $564,457 · end of year $711,251

  • 18 · Grants payable

    beginning of year $400,000 · end of year $637,667

  • 19 · Deferred revenue

    beginning of year $620,948 · end of year $602,974

  • 25 · Other liabilities

    beginning of year $723,847 · end of year $448,741

  • 27 · Net assets without donor restrictions

    beginning of year $5,372,044 · end of year $4,115,323

Mission and programs · 2023

Mission

AS THE OFFICIAL DESTINATION MARKETING ORGANIZATION FOR THE CITY, VISIT ALBUQUERQUE IS RESPONSIBLE FOR PROMOTING ALBUQUERQUE AS A COMPETITIVE AND WORLD-CLASS LEISURE, MEETING, CONVENTION AND SPORTS DESTINATION, AND ENHANCING ITS PUBLIC IMAGE AS A DYNAMIC PLACE TO LIVE AND WORK. THROUGH THE IMPACT OF TRAVEL, VISIT ALBUQUERQUE STRENGTHENS THE CITY'S ECONOMIC POSITION AND PROVIDES OPPORTUNITY FOR PEOPLE IN THE COMMUNITY.

  • CONVENTION SALES, SERVICES AND SPORTS:PRIMARY DIRECTIVE IS TO SELL AND MARKET ALBUQUERQUE AS A DESTINATION BY BRINGING CONVENTIONS, MEETINGS AND SPORTS EVENTS TO ALBUQUERQUE. INCLUDES SERVICING OF THOSE CONVENTIONS AND SPORTS EVENTS.

  • TOURISM, COMMUNICATIONS AND VISITOR SERVICES:PRIMARY DIRECTIVE IS TO INCREASE TOURISM AND VISITATION TO ALBUQUERQUE. CONDUCTS ADVERTISING, MARKETING, PUBLIC RELATIONS, MEDIA RELATIONS, AND SOCIAL MEDIA CAMPAIGNS TO PROMOTE ALBUQUERQUE AS A DESTINATION. INCLUDES SUPPORTING VISITOR QUESTIONS/INQUIRIES, OPERATING VISITOR INFORMATION CENTERS AND FULFILLMENT OF VISITOR GUIDES.

  • MEMBERSHIP AND DEVELOPMENT DIVISION:SELLS MEMBERSHIPS (PARTNERSHIPS) AND PROVIDES BENEFITS TO PARTNERS (ALBUQUERQUE BUSINESSES) TOWARD GROWTH/MARKETING OF ALBUQUERQUE AND THE SERVICES/GOODS THE CITY OFFERS. VISIT ABQ PROMOTES THESE BUSINESSES IN OUR VISITOR GUIDE AND ONLINE, AS WELL AS IN OTHER MEDIA.

  • THE ATMD IS A BUSINESS IMPROVEMENT DISTRICT TO PROMOTE THE ECONOMIC VITALITY OF THE DISTRICT AND THE GENERAL WELFARE OF THE CITY OF ALBUQUERQUE BY PROVIDING SPECIFIC BENEFITS TO PAYORS, EXCLUSIVELY FUNDING SALES, MARKETING, COMMUNICATIONS, VISITOR SERVICES ENHANCEMENTS, AND DESTINATION PRODUCT DEVELOPMENT/PARTNER GRANTS PROGRAMS FOR ASSESSED LODGING BUSINESSES.

As filed on the 2023 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • Michael Canfield

    CHAIR

    Total calculated
    $0
    Hours/week
    3
  • Ben Abruzzo

    CHAIR-ELECT

    Total calculated
    $0
    Hours/week
    2
  • Mindy Jensen

    SECRETARY/TREASURER

    Total calculated
    $0
    Hours/week
    2
  • Deepesh Kholwadwala

    IMMEDIATE PAST CHAIR

    Total calculated
    $0
    Hours/week
    2
  • Leah Black

    DIRECTOR (THRU 9/23)

    Total calculated
    $0
    Hours/week
    1
  • Tom Garrity

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Steve Grant

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Cainan Harris

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Karl Holme

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Damian Kirson

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Damen Kompanowski

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Christine Pauley

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • William R Stafford

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Tania Armenta

    PRESIDENT & CEO

    Total calculated
    $268,852
    From this org
    $248,119
    From related orgs
    $0
    Other
    $20,733
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $224,090
    Bonus
    $24,029
    Other
    $0
    Deferred
    $0
    Nontaxable benefits
    $20,733
    Filer's total
    $268,852
  • Ceela McElveny

    VP OF MARKETING & COMMUNICATIONS

    Total calculated
    $170,305
    From this org
    $151,979
    From related orgs
    $0
    Other
    $18,326
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $134,917
    Bonus
    $17,062
    Other
    $0
    Deferred
    $0
    Nontaxable benefits
    $18,326
    Filer's total
    $170,305
  • William Schudlich

    VP OF FINANCE & OPERATIONS

    Total calculated
    $146,965
    From this org
    $142,221
    From related orgs
    $0
    Other
    $4,744
    Hours/week
    40
  • Scott Craighead

    VP OF SALES, SERVICES & SPORTS

    Total calculated
    $142,731
    From this org
    $137,183
    From related orgs
    $0
    Other
    $5,548
    Hours/week
    40
  • Brooke Jung As Of 1223

    VP DESTINATION DEVELOPMENT & COMMUNITY ENGAGEMENT

    Total calculated
    $4,658
    From this org
    $4,658
    From related orgs
    $0
    Other
    $0
    Hours/week
    40

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 3 · Compensation committee
  • 3 · Independent compensation consultant
  • 3 · Compensation survey or study
  • 3 · Approval by the board or compensation committee

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

  • BLUE RIVER PRODUCTIONS

    $45,000

    CREATION OF CHOCOLATE & COFFEE WEEK, FEATURING CHOCOLATE AND COFFEE RELATED EVENTS, ACTIVITIES, DINING EXPERIENCES, AND EDUCATIONAL OPPORTUNITIES THROUGHOUT ALBUQUERQUE.

  • FUSION

    $40,000

    THE INAUGURAL RISING HIGH ARTS FESTIVAL WILL PRESENT 11 DAYS (OCTOBER 10TH - 20TH, 2024) OF DENSELY PACKED MULTI-DISCIPLINARY ARTS ACTIVITIES IN THE DOWNTOWN ABQ CORE, CENTERED ON BOTH SIDES OF THE PENDING RAIL TRAIL, IN THE EMERGING 1ST ST. THEATRE DISTRICT AND GLORIETA STATION LOCATIONS.

  • LUNA AND LUZ

    $40,000

    CREATION OF A PLACE WHERE LOCALS AND TOURISTS ALIKE WOULD GATHER TO BE IMMERSED IN LEARNING SOUTHWEST ARTS AND CULTURE THROUGH ARTIST, MUSIC, CULINARY AND WELLNESS EXPERTS WHO GUIDE GUESTS IN A UNIQUELY EXCEPTIONAL EXPERIENCE.

  • THE AMP WINROCK FREE CONCERT SERIES WILL FEATURE 6 CONCERTS BY BOTH INTERNATIONALLY RENOWNED AND LOCAL MUSICIANS AT THE NEW WINROCK AMPHITHEATER IN ALBUQUERQUE'S UPTOWN NEIGHBORHOOD.

  • CREATION OF FIESTA FLAMENCA BURQUEA, A FESTIVAL DEDICATED TO CREATING UNIQUE EXPERIENCES OF DISCOVERY AND LEARNING WHILE CULTIVATING DEEP CULTURAL APPRECIATION AND PURSUING ALL OPPORTUNITIES TO INSPIRE AND CONNECT THROUGH MUSIC, FOOD AND DANCE.

  • FLYBY PROVISIONS

    $25,000

    THE NIGHTBIRD TROLLEY IS A UNIQUE EXPERIENCE THAT ALLOWS ATTENDEES TO STAY AND EXPERIENCE THE CULTURE AND BEAUTY WITHIN ALBUQUERQUE, HIGHLIGHTING TWO OF ITS KEY NEIGHBORHOODS.

  • CONTINUING TO PARTICIPATE IN THE CURRENT MOMENTUM IN THE CITY TO RESTORE, REHABILITATE, AND RENOVATE EMPTY AND ABANDONED LOCAL ROAD SIGNAGE FOR THE ROUTE 66 CENTENNIAL CELEBRATIONS.

  • "ELEVATING HISTORIC OLD TOWN ALBUQUERQUE: A TRANSFORMATIVE EXPERIENCE" PROJECT IS A COMPREHENSIVE INITIATIVE DESIGNED TO ENHANCE THE VISITOR EXPERIENCE, SUPPORT LOCAL BUSINESSES, AND PRESERVE THE UNIQUE CHARACTER OF ALBUQUERQUE'S MOST HISTORIC DISTRICT.

  • CREATION OF TRANSFORMATIVE ONE-DAY EVENT DESIGNED TO POSITION ALBUQUERQUE AS THE EPICENTER OF SPACE EXPLORATION AND CULTURAL FUSION.

  • NM WINE

    $25,000

    INTERACTIVE CUSTOM WINE EXPERIENCES AT NEW MEXICO WINE'S NEW NEW MEXICO WINE TASTING ROOM AND WELCOME CENTER.

The 10 largest by cash amount. The API serves every itemized grant.

Provenance

Return type
form_990
Tax year
2023
Filed
13 May 2025
IRS schema version
2023v6.0
Source object
202521349349305277

Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.

The source document this was parsed from is served over the API, which is where bulk and document access live.