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Nonprofiteer
← SPECIALTY EQUIPMENT MARKET ASSOCIATION

Form 990 for tax year 2024

Filed by SPECIALTY EQUIPMENT MARKET ASSOCIATION.

Totals

Total revenue
$59,257,762
Total expenses
$52,837,303
Contributions and grants received
$0
Grants paid
$243,169
Program service revenue
$54,281,192
Investment income
$4,703,383
Other revenue
$273,187
Total assets, end of year
$156,988,127
Total liabilities, end of year
$34,925,957
Net assets or fund balances, end of year
$122,062,170
Program services expenses (Part IX)
not reported
Management and general expenses
not reported
Fundraising expenses
not reported
Program service expenses (Part III)
not reported

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 2a · Program service revenue: CONVENTION & TRADE SHOW

    total $46,892,623 · excluded $46,892,623

  • 2b · Program service revenue: MEMBERSHIP DUES

    total $4,923,017 · related or exempt $4,923,017

  • 2c · Program service revenue: MEMBERSHIP PROGRAMS

    total $1,802,988 · related or exempt $1,802,988

  • 2d · Program service revenue: CONFERENCE REVENUE

    total $429,567 · related or exempt $429,567

  • 2e · Program service revenue: COUNCIL ACTIVITIES

    total $232,997 · related or exempt $232,997

  • 3 · Investment income

    total $4,625,716 · unrelated business -$20,599 · excluded $4,646,315

  • 6a · Gross rents

    real property $417,320

  • 6b · Less rental expenses

    real property $173,433

  • 6c · Rental income or loss

    real property $243,887

  • 6d · Net rental income or loss

    total $243,887 · excluded $243,887

  • 7a · Gross sales of assets other than inventory

    securities $29,123,466

  • 7b · Less cost or other basis and sales expenses

    securities $29,045,799

  • 7c · Gain or loss

    securities $77,667

  • 7d · Net gain or loss

    total $77,667 · excluded $77,667

  • 11a · Other revenue: MISCELLANEOUS

    total $29,300 · excluded $29,300

  • 11e · Other revenue, total

    $29,300

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $243,169

  • 5 · Compensation of officers, directors and key employees

    total $1,471,442

  • 7 · Other salaries and wages

    total $16,665,049

  • 9 · Other employee benefits

    total $51,419

  • 10 · Payroll taxes

    total $1,199,840

  • 11b · Fees: legal

    total $1,012,726

  • 11c · Fees: accounting

    total $141,924

  • 11d · Fees: lobbying

    total $659,293

  • 11f · Fees: investment management

    total $688,138

  • 11g · Fees: other

    total $7,004,416

  • 12 · Advertising and promotion

    total $2,496,914

  • 13 · Office expenses

    total $1,752,757

  • 14 · Information technology

    total $1,894,012

  • 16 · Occupancy

    total $811,251

  • 17 · Travel

    total $1,379,997

  • 19 · Conferences, conventions and meetings

    total $10,523,752

  • 22 · Depreciation, depletion and amortization

    total $2,177,394

  • 23 · Insurance

    total $2,028,375

  • 24a · Other expenses: TAXES

    total $367,470

  • 24b · Other expenses: ENTERTAINMENT

    total $107,052

  • 24c · Other expenses: MISCELLANEOUS

    total $89,783

  • 24d · Other expenses: TRADEMARKS

    total $71,130

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $5,820,914 · end of year $6,883,699

  • 2 · Savings and temporary cash investments

    beginning of year $8,422,103 · end of year $10,671,835

  • 4 · Accounts receivable

    beginning of year $921,315 · end of year $2,835,185

  • 9 · Prepaid expenses and deferred charges

    beginning of year $2,084,638 · end of year $1,491,600

  • 10a · Land, buildings and equipment: cost or other basis

    $32,489,508

  • 10b · Land, buildings and equipment: accumulated depreciation

    $11,574,547

  • 10c · Land, buildings and equipment, net

    beginning of year $21,868,768 · end of year $20,914,961

  • 11 · Investments: publicly traded securities

    beginning of year $56,597,284 · end of year $58,842,125

  • 12 · Investments: other securities

    beginning of year $32,116,588 · end of year $34,974,715

  • 13 · Investments: program-related

    beginning of year $1,000 · end of year $1,000

  • 14 · Intangible assets

    beginning of year $6,294,274 · end of year $5,606,846

  • 15 · Other assets

    beginning of year $10,755,126 · end of year $14,766,161

  • 17 · Accounts payable and accrued expenses

    beginning of year $5,800,754 · end of year $5,482,878

  • 19 · Deferred revenue

    beginning of year $26,542,120 · end of year $29,411,459

  • 25 · Other liabilities

    beginning of year $31,620 · end of year $31,620

  • 27 · Net assets without donor restrictions

    beginning of year $112,507,516 · end of year $122,062,170

Mission and programs · 2024

Mission

SEMA'S MISSION IS TO HELP OUR MEMBERS' BUSINESSES SUCCEED AND PROSPER. OUR MEMBERS ARE THE PRODUCERS AND MARKETERS OF SPECIALTY EQUIPMENT PRODUCTS AND SERVICES FOR THE AUTOMOTIVE AFTERMARKET. WE WILL DO THIS BY: A. PROACTIVE LEADERSHIP IN OUR INDUSTRY TO HELP IT EXPAND DOMESTICALLY AND WORLDWIDE. B. DELIVERING PROGRAMS, ACTIVITIES AND INFORMATION IN RESPONSE TO THE ONGOING AND EMERGING NEEDS OF OUR MEMBERS. C. EMPHASIZING EDUCATION TO HELP MEMBERS FOCUS ON AND ACHIEVE ACCEPTABLE WORLD-CLASS QUALITY STANDARDS. D. LEGISLATIVE AND REGULATORY ADVOCACY. E. PRODUCING THE INDUSTRY'S LEADING TRADE SHOW.

Activities or mission (Part I)

TO PROVIDE MEMBERS WITH A FORUM TO BUY, SELL, AND MARKET PRODUCTS AND SERVICES WHICH DRIVES THE SPECIALTY AUTOMOTIVE AFTERMARKET INDUSTRY.

  • SEE SCHEDULE O

As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • Kyle Fickler

    CHAIRMAN

    Total calculated
    $0
    Hours/week
    3 + 7 related
  • Melanie White

    CHAIR ELECT

    Total calculated
    $0
    Hours/week
    3 + 7 related
  • Tim McCarthy

    TREASURER

    Total calculated
    $0
    Hours/week
    3 + 7 related
  • James Lawrence

    IMMEDIATE PAST CHAIR & SECRETARY

    Total calculated
    $0
    Hours/week
    3 + 7 related
  • Bill Bader

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    3
  • Rich Butler

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    3
  • Lindsey Hubley

    BOARD MEMBER (THRU 07/24)

    Total calculated
    $0
    Hours/week
    3
  • Doug Lane

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    3
  • Norris Marshall

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    3
  • Larry Montante

    BOARD MEMBER (THRU 07/24)

    Total calculated
    $0
    Hours/week
    3
  • Kelly Oeste

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    3
  • Kim Pendergast

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    3
  • Brian Reese

    BOARD MEMBER (THRU 07/24)

    Total calculated
    $0
    Hours/week
    3
  • Kathryn Reinhardt

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    3
  • Melissa Scoles

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    3
  • Marcus Umlauff

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    3
  • Ted Wentz

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    3
  • Steve Whipple

    BOARD MEMBER (THRU 07/24)

    Total calculated
    $0
    Hours/week
    3
  • Mike Spagnola

    PRESIDENT AND CEO

    Total calculated
    $617,349
    From this org
    $586,689
    From related orgs
    $0
    Other
    $30,660
    Hours/week
    40 + 5 related

    Schedule J breakdown matched by us

    Base
    $464,278
    Bonus
    $110,438
    Other
    $11,973
    Deferred
    $29,660
    Nontaxable benefits
    $1,000
    Filer's total
    $617,349
  • Ryan Stutzman

    CFO

    Total calculated
    $193,081
    From this org
    $183,389
    From related orgs
    $0
    Other
    $9,692
    Hours/week
    40 + 3 related

    Schedule J breakdown matched by us

    Base
    $176,633
    Bonus
    $0
    Other
    $6,756
    Deferred
    $9,692
    Nontaxable benefits
    $0
    Filer's total
    $193,081
  • Tom Gattuso

    VICE PRESIDENT, EVENTS

    Total calculated
    $366,690
    From this org
    $339,354
    From related orgs
    $0
    Other
    $27,336
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $291,077
    Bonus
    $39,683
    Other
    $8,594
    Deferred
    $27,336
    Nontaxable benefits
    $0
    Filer's total
    $366,690
  • Michael Good

    PRESIDENT, PRI

    Total calculated
    $275,316
    From this org
    $261,181
    From related orgs
    $0
    Other
    $14,135
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $243,259
    Bonus
    $17,220
    Other
    $702
    Deferred
    $14,135
    Nontaxable benefits
    $0
    Filer's total
    $275,316
  • Karen Bailey-Chapman

    VP, GOV'T & LEGAL AFFAIRS

    Total calculated
    $467,715
    From this org
    $443,879
    From related orgs
    $0
    Other
    $23,836
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $392,620
    Bonus
    $40,741
    Other
    $10,518
    Deferred
    $20,700
    Nontaxable benefits
    $3,136
    Filer's total
    $467,715
  • George Afremow

    FORMER CFO

    Total calculated
    $425,878
    From this org
    $386,438
    From related orgs
    $0
    Other
    $39,440
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $199,486
    Bonus
    $0
    Other
    $186,952
    Deferred
    $39,000
    Nontaxable benefits
    $440
    Filer's total
    $425,878
  • Rj De Vera

    VICE PRESIDENT, MARKETING

    Total calculated
    $365,483
    From this org
    $342,483
    From related orgs
    $0
    Other
    $23,000
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $297,172
    Bonus
    $38,136
    Other
    $7,175
    Deferred
    $23,000
    Nontaxable benefits
    $0
    Filer's total
    $365,483
  • Warren Kosikov

    VICE PRESIDENT, SALES

    Total calculated
    $321,931
    From this org
    $291,431
    From related orgs
    $0
    Other
    $30,500
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $251,177
    Bonus
    $31,518
    Other
    $8,736
    Deferred
    $30,500
    Nontaxable benefits
    $0
    Filer's total
    $321,931
  • Darin D Mraz

    SR. DIRECTOR IT

    Total calculated
    $262,374
    From this org
    $238,662
    From related orgs
    $0
    Other
    $23,712
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $217,447
    Bonus
    $19,401
    Other
    $1,814
    Deferred
    $23,000
    Nontaxable benefits
    $712
    Filer's total
    $262,374
  • William Miller

    FORMER SENIOR VP, OPERATIONS

    Total calculated
    $217,874
    From this org
    $217,874
    From related orgs
    $0
    Other
    $0
    Hours/week
    0

    Schedule J breakdown matched by us

    Base
    $0
    Bonus
    $0
    Other
    $217,874
    Deferred
    $0
    Nontaxable benefits
    $0
    Filer's total
    $217,874

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 1a · Travel for companions
  • 1b · Written policy on the line-1a expenses
  • 2 · Substantiation required before reimbursing expenses
  • 3 · Compensation committee
  • 3 · Independent compensation consultant
  • 3 · Written employment contract
  • 3 · Compensation survey or study
  • 3 · Approval by the board or compensation committee
  • 4a · Severance or change-of-control payment

Answered no

  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement

The filer's explanations (Part III)

PART I, LINE 1A
TRAVEL FOR COMPANIONS - WHEN ACCOMPANIED BY HIS SPOUSE THE PRESIDENT/CEO WILL BE REIMBURSED FOR REASONABLE AND NECESSARY BUSINESS EXPENSES INCURRED.
PART I, LINE 4A
WILLIAM MILLER AND GEORGE AFREMOW RECEIVED SEVERANCE DURING THE YEAR. DETAILS OF THE AGREEMENT ARE CONFIDENTIAL BUT ARE AVAILABLE UPON REQUEST.

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

Related organizations on this return

Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.

  • SEMA MEMORIAL SCHOLARSHIP FUND

    501(C)(3) · SCHOLARSHIPS · DC · controlled entity

    Directly controlled by SEMA

  • SPECIALTY EQUIPMENT WARRANTY ALLIANCE

    501(C)(6) · TRADE ASSOCIATION · CA · controlled entity

    Directly controlled by SEMA

  • SEMA FEST INC

    501(C)(4) · SOCIAL WELFARE ORGANIZATION · IN · controlled entity

    Directly controlled by SEMA

  • DRIVING FORCE FUND

    501(C)(4) · SOCIAL WELFARE ORGANIZATION · VA · controlled entity

    Directly controlled by SEMA

  • DRIVING FORCE ACTION

    527 · POLITICAL ACTION COMMITTEE · VA · controlled entity

    Directly controlled by SEMA

Taxable family on this return

Schedule R Parts I, III and IV, as filed. These record ownership and control, not shared board members or money moved.

Disregarded entities

Part I: entities that legally are the filer and file no return of their own.

  • SEMA GARAGE DETROIT LLC

    TO PROVIDE MANUFACTURERS WITH ACCESS TO ADVANCED PRODUCT DEVELOPMENT TOOLS · MI · income $501,216 · assets $2,138,759

    Directly controlled by SEMA

  • SEMA GARAGE DIAMOND BAR LLC

    TO PROVIDE MANUFACTURERS WITH ACCESS TO ADVANCED PRODUCT DEVELOPMENT TOOLS · CA · income $1,086,498 · assets $958,367

    Directly controlled by SEMA

  • SEMA CERTIFIED EMISSIONS LLC

    EMISSIONS TESTING · CA · income $151,200 · assets $4,026,583

    Directly controlled by SEMA

Related corporations and trusts

Part IV: related organizations taxable as a corporation or trust.

  • PERFORMANCE AFTERMARKET PUBLICATION INC

    C · PUBLISHING · CA · 100% owned · share of income $225,997 · share of assets $2,584,923 · controlled entity

    Directly controlled by SEMA

Provenance

Return type
form_990
Tax year
2024
Filed
15 May 2026
IRS schema version
2024v5.5
Source object
202600519349300815

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