Form 990 for tax year 2022
Filed by AMERICAN MARKETING ASSOCIATION INC.
Totals
- Total revenue
- $275,018
- Total expenses
- $292,257
- Contributions and grants received
- $99,820
- Grants paid
- $16,000
- Program service revenue
- $169,951
- Investment income
- $5,247
- Other revenue
- $0
- Total assets, end of year
- $449,968
- Total liabilities, end of year
- $5,791
- Net assets or fund balances, end of year
- $444,177
- Program services expenses (Part IX)
- $235,935
- Management and general expenses
- $43,705
- Fundraising expenses
- $12,617
- Program service expenses (Part III)
- $235,935
Program services were 80.7% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.
Line items
Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.
Revenue
Part VIII, the statement of revenue.
-
1b · Membership dues
$29,270
-
1c · Fundraising events
$2,841
-
1f · All other contributions, gifts and grants
$67,709
-
2a · Program service revenue: CRYSTAL AWARDS EVENT
total $99,427 · related or exempt $99,427
-
2b · Program service revenue: MONTHLY EDUCATIONAL LUNCHEON
total $24,616 · related or exempt $24,616
-
2c · Program service revenue: JOB REFERRAL LISTINGS
total $22,650 · unrelated business $22,650
-
2d · Program service revenue: MARKETING EDGE CONFERENCE
total $16,375 · related or exempt $16,375
-
2e · Program service revenue: ACADEMY WORKSHOPS
total $6,883 · related or exempt $6,883
-
3 · Investment income
total $1,596 · related or exempt $1,596
-
7a · Gross sales of assets other than inventory
securities $3,651
-
7c · Gain or loss
securities $3,651
-
7d · Net gain or loss
total $3,651 · related or exempt $3,651
-
8a · Fundraising events: gross income
$9,215
-
8a · Fundraising events: contributions included on line 1c
$2,841
-
8b · Fundraising events: direct expenses
$9,215
Functional expenses
Part IX, the statement of functional expenses.
-
1 · Grants to domestic organizations and governments
total $8,500 · program services $8,500
-
2 · Grants to domestic individuals
total $7,500 · program services $7,500
-
5 · Compensation of officers, directors and key employees
total $44,804 · program services $21,874 · management and general $16,676 · fundraising $6,254
-
11b · Fees: legal
total $3,950 · program services $1,777 · management and general $1,580 · fundraising $593
-
11c · Fees: accounting
total $9,588 · management and general $9,588
-
11g · Fees: other
total $1,385 · program services $918 · management and general $467
-
13 · Office expenses
total $12,457 · program services $5,605 · management and general $4,983 · fundraising $1,869
-
14 · Information technology
total $7,704 · program services $3,466 · management and general $3,082 · fundraising $1,156
-
16 · Occupancy
total $1,552 · program services $698 · management and general $621 · fundraising $233
-
19 · Conferences, conventions and meetings
total $5,478 · program services $2,465 · management and general $2,192 · fundraising $821
-
24a · Other expenses: CRYSTAL AWARDS GALA EXP
total $109,158 · program services $109,158
-
24b · Other expenses: EDUCATIONAL LUNCHEON EXP
total $37,556 · program services $37,556
-
24c · Other expenses: MARKETING EDGE CONFER EXP
total $22,586 · program services $22,586
-
24d · Other expenses: LEADERSHIP DEVELOPMENT
total $11,290 · program services $5,083 · management and general $4,516 · fundraising $1,691
-
24e · All other expenses
total $8,749 · program services $8,749
Balance sheet
Part X, book values.
-
2 · Savings and temporary cash investments
beginning of year $420,122 · end of year $389,707
-
11 · Investments: publicly traded securities
beginning of year $55,311 · end of year $60,261
-
17 · Accounts payable and accrued expenses
beginning of year $14,008 · end of year $5,791
-
31 · Retained earnings, endowment or other funds
beginning of year $461,425 · end of year $444,177
Mission and programs · 2022
Mission
TO ELEVATE THE HOUSTON MARKETING COMMUNITY AND ITS DIVERSE MEMBERS THROUGH SUPERIOR EDUCATIONAL OPPORTUNITIES, NETWORKING, AND CAREER RESOURCES.
-
EDUCATION- EDUCATION IS KEY FOR THE AMERICAN MARKETING ASSOCIATION HOUSTON CHAPTER (AMA HOUSTON). THEY PROVIDE NUMEROUS OPPORTUNITIES IN VARIOUS FORMATS TO BOTH MEMBERS AND NON-MEMBERS TO GAIN KNOWLEDGE FOR APPLICATION IN THEIR MARKETING AND COMMUNICATION EFFORTS. ALL OF THEIR FUNCTIONS ARE OPEN TO BOTH MEMBERS AND NON-MEMBERS. THEY ALSO WORK TO GIVE BACK TO THE COMMUNITY BY PROVIDING GRANTS TO HOUSTON AREA NONPROFIT ORGANIZATIONS TO ASSIST WITH THEIR MARKETING EFFORTS AS WELL AS SCHOLARSHIPS TO MARKETING UNDERGRADUATE STUDENTS. THIS GIFT OF EDUCATION AND SHARING OF THEIR MEMBERS' KNOWLEDGE AND EXPERIENCE HELPS FULFILL AMA HOUSTON'S MISSION OF ELEVATING THE MARKETING COMMUNITY. SEE SCHEDULE O FOR FURTHER INFORMATION
Expenses $226,468 · Grants $16,000 · Revenue $147,301
-
NETWORKING & CAREER RESOURCES- WEEKLY EMPLOYMENT RESOURCE NEWSLETTER- AMA HOUSTON PROVIDES A FREE WEEKLY JOB POSTING NEWSLETTER UPDATE VIA E-MAIL TO ITS MEMBERS WHICH LISTS MARKETING RELATED JOB OPPORTUNITIES IN THE HOUSTON AREA. A NOMINAL FEE IS PAID BY THE LISTING COMPANIES TO ADVERTISE THEIR JOB OPENINGS IN THIS BENEFICIAL RESOURCE. AMA HOUSTON'S MEMBERS THAT POST A JOB OPENING RECEIVE A DISCOUNT. THE NEWSLETTER FURTHER GOES TO PROMOTE THE MISSION OF AMA IN ELEVATING THE CITY'S MARKETING COMMUNITY. SEE SCHEDULE O FOR FURTHER INFORMATION
Expenses $9,467 · Revenue $22,650
As filed on the 2022 return. The filer continues this part on Schedule O, which is not shown here.
Listed in Part VII
-
Stacey Eddington MooreSTACEY EDDINGTON MOORE
EXECUTIVE DI
- Total calculated
- $42,000
- From this org
- $42,000
- From related orgs
- $0
- Other
- $0
- Hours/week
- 27
-
Vlad VidaeffVLAD VIDAEFF
PRESIDENT
- Total calculated
- $0
- Hours/week
- 13
-
Dori AlboraDORI ALBORA
PRESIDENT-EL
- Total calculated
- $0
- Hours/week
- 9
-
Emily RhodesEMILY RHODES
SECRETARY
- Total calculated
- $0
- Hours/week
- 4
-
Gloria FarrellGLORIA FARRELL
CHAIR- TECHN
- Total calculated
- $0
- Hours/week
- 3
-
Hami ArringtonHAMI ARRINGTON
IM P-PRES/AG
- Total calculated
- $0
- Hours/week
- 4
-
Todd GregoryTODD GREGORY
VP-MBRSHP &
- Total calculated
- $0
- Hours/week
- 9
-
Marcie JonesMARCIE JONES
MEMBER ACQUI
- Total calculated
- $0
- Hours/week
- 4
-
Michelle DavisMICHELLE DAVIS
VOLUNTEER PR
- Total calculated
- $0
- Hours/week
- 4
-
Jonathan MadrigalJONATHAN MADRIGAL
CHAIR- MBR M
- Total calculated
- $0
- Hours/week
- 3
-
Shanthi SubramanianSHANTHI SUBRAMANIAN
MENTORSHIP P
- Total calculated
- $0
- Hours/week
- 4
-
Ray SmithRAY SMITH
CHAIR-HOSPIT
- Total calculated
- $0
- Hours/week
- 3
-
Robin ToomsROBIN TOOMS
COMMUNITY GR
- Total calculated
- $0
- Hours/week
- 4
-
Jill MantyJILL MANTY
VP-PROGRAMMI
- Total calculated
- $0
- Hours/week
- 9
-
Marisa RinnanMARISA RINNAN
ACADEMY CO-C
- Total calculated
- $0
- Hours/week
- 3
-
Alisa Hsu-YoungALISA HSU-YOUNG
ACADEMY CO-C
- Total calculated
- $0
- Hours/week
- 3
-
Edgardo De La GarzaEDGARDO DE LA GARZA
CRYSTAL AWRD
- Total calculated
- $0
- Hours/week
- 3
-
Catrina BallardCATRINA BALLARD
CRYSTAL AWRD
- Total calculated
- $0
- Hours/week
- 3
-
Ken PennyKEN PENNY
LUNCHEON PRE
- Total calculated
- $0
- Hours/week
- 4
-
Anabelle RomanANABELLE ROMAN
LUNCHEON SER
- Total calculated
- $0
- Hours/week
- 4
-
Sarah CraddockSARAH CRADDOCK
CO-CHAIR - C
- Total calculated
- $0
- Hours/week
- 3
-
Steven LeeperSTEVEN LEEPER
CO-CHAIR - C
- Total calculated
- $0
- Hours/week
- 3
-
Henry AdasoHENRY ADASO
CO-CHR- AGEN
- Total calculated
- $0
- Hours/week
- 3
-
Aleece HobsonALEECE HOBSON
CHAIR-EVENT
- Total calculated
- $0
- Hours/week
- 3
-
Carrie WardCARRIE WARD
CO-VP-COMMUN
- Total calculated
- $0
- Hours/week
- 9
-
Robbie StevensROBBIE STEVENS
CO-VP-COMMUN
- Total calculated
- $0
- Hours/week
- 9
-
Madeline GreelyMADELINE GREELY
CHAIR-EMAIL
- Total calculated
- $0
- Hours/week
- 3
-
Shelley StewardSHELLEY STEWARD
CHAIR-WEBSIT
- Total calculated
- $0
- Hours/week
- 3
-
Rebecca BurleyREBECCA BURLEY
CHAIR - SOCI
- Total calculated
- $0
- Hours/week
- 3
-
Robin SturgisROBIN STURGIS
CHAIR-EMAIL
- Total calculated
- $0
- Hours/week
- 3
-
Keith KrieglerKEITH KRIEGLER
VP-SPONSRS &
- Total calculated
- $0
- Hours/week
- 9
-
Heather SasserHEATHER SASSER
VP- AMA GIVE
- Total calculated
- $0
- Hours/week
- 9
-
Stephen MendozaSTEPHEN MENDOZA
CHAIR-GIVES
- Total calculated
- $0
- Hours/week
- 3
-
Frank SendraFRANK SENDRA
CHAIR-GIVES
- Total calculated
- $0
- Hours/week
- 3
-
Cindy ArzolaCINDY ARZOLA
CHAIR-GIVES
- Total calculated
- $0
- Hours/week
- 3
-
Kristy BellKRISTY BELL
PENNY TODD S
- Total calculated
- $0
- Hours/week
- 4
-
Robert MelvinROBERT MELVIN
VP- JOBS PRO
- Total calculated
- $2,443
- From this org
- $2,443
- From related orgs
- $0
- Other
- $0
- Hours/week
- 9
-
Sheana HamillSHEANA HAMILL
JOB FORWARD/
- Total calculated
- $0
- Hours/week
- 4
-
Andy BowdenANDY BOWDEN
JOB FORWARD/
- Total calculated
- $0
- Hours/week
- 9
-
Corey WittCOREY WITT
DEI
- Total calculated
- $0
- Hours/week
- 4
-
Aliasgher SunelwalaALIASGHER SUNELWALA
CHR-EVT REGI
- Total calculated
- $0
- Hours/week
- 3
-
Sara BrownSARA BROWN
ACADEMY CO-C
- Total calculated
- $0
- Hours/week
- 3
-
Bj GerjesBJ GERJES
CRYSTAL AWRD
- Total calculated
- $0
- Hours/week
- 3
-
Carla Marie WilliamsCARLA MARIE WILLIAMS
CCHR-OUTLG E
- Total calculated
- $0
- Hours/week
- 3
-
Lucas LombardiLUCAS LOMBARDI
CHR-DIG ANLS
- Total calculated
- $0
- Hours/week
- 3
-
Candace ParkerCANDACE PARKER
CHR-DSGN&BRN
- Total calculated
- $0
- Hours/week
- 3
Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those.
Grants on this return
No itemized grants to organizations on this return.
Provenance
- Return type
- form_990
- Tax year
- 2022
- Filed
- 14 March 2024
- IRS schema version
- 2022v5.0
- Source object
- 202411019349301311
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