Form 990 for tax year 2025
Filed by GREATER GREEN BAY CONVENTION & VISITORS BUREAU INC.
Totals
- Total revenue
- $3,917,716
- Total expenses
- $3,962,242
- Contributions and grants received
- $221,977
- Grants paid
- $350,000
- Program service revenue
- $3,687,873
- Investment income
- $20,364
- Other revenue
- -$12,498
- Total assets, end of year
- $5,419,531
- Total liabilities, end of year
- $3,800,640
- Net assets or fund balances, end of year
- $1,618,891
- Program services expenses (Part IX)
- not reported
- Management and general expenses
- not reported
- Fundraising expenses
- not reported
- Program service expenses (Part III)
- $3,503,056
Line items
Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.
Revenue
Part VIII, the statement of revenue.
-
1c · Fundraising events
$22,696
-
1e · Government grants (contributions)
$10,000
-
1f · All other contributions, gifts and grants
$189,281
-
1g · Noncash contributions included above
$2,281
-
2a · Program service revenue: OCCUPANCY REVENUE
total $3,353,223 · related or exempt $3,353,223
-
2b · Program service revenue: SERVICE REVENUE
total $298,650 · related or exempt $298,650
-
2c · Program service revenue: MANAGEMENT REVENUE
total $36,000 · related or exempt $36,000
-
3 · Investment income
total $22,085 · excluded $22,085
-
7b · Less cost or other basis and sales expenses
other assets $1,721
-
7c · Gain or loss
other assets -$1,721
-
7d · Net gain or loss
total -$1,721 · excluded -$1,721
-
8a · Fundraising events: gross income
$13,690
-
8a · Fundraising events: contributions included on line 1c
$22,696
-
8b · Fundraising events: direct expenses
$27,440
-
8c · Net income from fundraising events
total -$13,750 · excluded -$13,750
-
10a · Gross sales of inventory
$2,505
-
10b · Cost of goods sold
$1,253
-
10c · Net income from sales of inventory
total $1,252 · related or exempt $1,252
Functional expenses
Part IX, the statement of functional expenses.
-
1 · Grants to domestic organizations and governments
total $350,000
-
5 · Compensation of officers, directors and key employees
total $297,637
-
7 · Other salaries and wages
total $887,581
-
8 · Pension plan contributions
total $23,097
-
9 · Other employee benefits
total $111,569
-
10 · Payroll taxes
total $92,573
-
11c · Fees: accounting
total $14,600
-
11g · Fees: other
total $15,112
-
12 · Advertising and promotion
total $821,451
-
13 · Office expenses
total $404,377
-
14 · Information technology
total $68,309
-
16 · Occupancy
total $309,986
-
17 · Travel
total $189,137
-
22 · Depreciation, depletion and amortization
total $31,796
-
23 · Insurance
total $34,782
-
24a · Other expenses: EVENT SPONSORSHIP
total $226,500
-
24b · Other expenses: RESEARCH
total $58,727
-
24c · Other expenses: PARTNER EXPENSE
total $25,008
Balance sheet
Part X, book values.
-
1 · Cash, non-interest-bearing
beginning of year $516,112 · end of year $564,964
-
2 · Savings and temporary cash investments
beginning of year $553,257 · end of year $571,328
-
4 · Accounts receivable
beginning of year $607,112 · end of year $735,690
-
7 · Other notes and loans receivable
beginning of year $271,331 · end of year $242,375
-
8 · Inventories for sale or use
beginning of year $9,497 · end of year $11,200
-
9 · Prepaid expenses and deferred charges
beginning of year $198,677 · end of year $160,629
-
10a · Land, buildings and equipment: cost or other basis
$241,649
-
10b · Land, buildings and equipment: accumulated depreciation
$198,864
-
10c · Land, buildings and equipment, net
beginning of year $60,451 · end of year $42,785
-
14 · Intangible assets
beginning of year $11,427 · end of year $0
-
15 · Other assets
beginning of year $3,218,696 · end of year $3,090,560
-
17 · Accounts payable and accrued expenses
beginning of year $382,165 · end of year $545,362
-
19 · Deferred revenue
beginning of year $116,412 · end of year $49,446
-
25 · Other liabilities
beginning of year $3,284,566 · end of year $3,205,832
-
27 · Net assets without donor restrictions
beginning of year $1,663,417 · end of year $1,618,891
Mission and programs · 2025
Mission
FOUNDED IN 1969, THE GREATER GREEN BAY CONVENTION AND VISITORS BUREAU IS THE REGIONAL DESTINATION MARKETING ORGANIZATION COMMITTED TO IMPROVING THE VISITORS EXPERIENCE AND INCREASING THE ECONOMIC IMPACT OF TOURISM TO ITS COMMUNITIES.
Activities or mission (Part I)
MARKETING OF THE GREATER GREEN BAY AREA.
-
THE GREATER GREEN BAY CONVENTION AND VISITORS BUREAU IS THE REGIONAL DESTINATION MARKETING ORGANIZATION COMMITTED TO IMPROVING THE VISITORS EXPERIENCE AND INCREASING THE ECONOMIC IMPACT OF TOURISM TO ITS COMMUNITIES. NUMBER OF ROOM NIGHTS WERE 1,009,848 IN 2025 WHICH IS A 3.8% INCREASE OVER 2024.
Expenses $3,503,056 · Grants $350,000 · Revenue $3,689,125
As filed on the 2025 return.
Listed in Part VII
-
Steve NinhamSTEVE NINHAM
SECRETARY
- Total calculated
- $0
- Hours/week
- 1
-
Geoff LacyGEOFF LACY
CHAIR
- Total calculated
- $0
- Hours/week
- 1
-
Susan GarotSUSAN GAROT
IMMEDIATE PAST CHAIR
- Total calculated
- $0
- Hours/week
- 1
-
Dustin DelsmanDUSTIN DELSMAN
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Jason HagerJASON HAGER
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Pat OlejniczakPAT OLEJNICZAK
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Michelle TresslerMICHELLE TRESSLER
VICE CHAIR
- Total calculated
- $0
- Hours/week
- 1
-
Susan FincoSUSAN FINCO
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Josh MoonJOSH MOON
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Lu Ellen OskeyLU ELLEN OSKEY
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Rosemary Paladini Through May 2025ROSEMARY PALADINI THROUGH MAY 2025
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Marty PietteMARTY PIETTE
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Aaron WolfAARON WOLF
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Courtney HuotariCOURTNEY HUOTARI
TREASURER
- Total calculated
- $0
- Hours/week
- 1
-
Bradley KautenburgBRADLEY KAUTENBURG
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Eric SampsonERIC SAMPSON
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Josh SchogginsJOSH SCHOGGINS
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Brad TollBRAD TOLL
PRESIDENT/CEO
- Total calculated
- $191,627
- From this org
- $183,930
- From related orgs
- $0
- Other
- $7,697
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $153,930
- Bonus
- $30,000
- Other
- $0
- Deferred
- $0
- Nontaxable benefits
- $7,697
- Filer's total
- $191,627
-
Ashley FrenchASHLEY FRENCH
VP OF FINANCE
- Total calculated
- $106,010
- From this org
- $102,623
- From related orgs
- $0
- Other
- $3,387
- Hours/week
- 40
Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.
Schedule J
Answered yes
None.
Answered no
- 4a · Severance or change-of-control payment
- 4b · Supplemental nonqualified retirement plan
- 4c · Equity-based compensation arrangement
Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.
Grants on this return
-
EXPERIENCE GREATER GREEN BAY INC
$350,000
DEBT ASSISTANCE
Provenance
- Return type
- form_990
- Tax year
- 2025
- Filed
- 2 June 2026
- IRS schema version
- 2025v4.1
- Source object
- 202631699349300808
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