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Nonprofiteer
← DOWNTOWN LOUISVILLE MARKETING ASSOCIATION INC

Form 990 for tax year 2022

Filed by DOWNTOWN LOUISVILLE MARKETING ASSOCIATION INC.

Totals

Total revenue
$421,940
Total expenses
$423,574
Contributions and grants received
$77,800
Grants paid
$0
Program service revenue
$344,112
Investment income
$28
Other revenue
$0
Total assets, end of year
$72,907
Total liabilities, end of year
$0
Net assets or fund balances, end of year
$72,907
Program services expenses (Part IX)
$324,476
Management and general expenses
$4,697
Fundraising expenses
$94,401
Program service expenses (Part III)
not reported

Program services were 76.6% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1a · Federated campaigns

    $3,500

  • 1b · Membership dues

    $7,778

  • 1e · Government grants (contributions)

    $56,235

  • 1f · All other contributions, gifts and grants

    $10,287

  • 2f · All other program service revenue

    total $344,112 · unrelated business $0 · excluded $0

  • 3 · Investment income

    total $28 · unrelated business $4 · excluded $1

Functional expenses

Part IX, the statement of functional expenses.

  • 11g · Fees: other

    total $24,973 · program services $19,979 · management and general $3,868 · fundraising $1,126

  • 12 · Advertising and promotion

    total $25,023 · program services $6,256 · management and general $0 · fundraising $18,767

  • 13 · Office expenses

    total $1,036 · program services $207 · management and general $829 · fundraising $0

  • 24e · All other expenses

    total $372,542 · program services $298,034 · management and general $0 · fundraising $74,508

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    end of year $71,712

  • 6 · Loans and receivables from disqualified persons

    end of year $1,195

  • 31 · Retained earnings, endowment or other funds

    end of year $72,907

Mission and programs · 2022

Mission

To keep and enhance historic Downtown Louisville vibrance by supporting the retail, restaurant and service sectors while promoting good citizenship values.

  • WORKED WITH CITY TO CLOSE MAIN STREET TO TRAFFIC AND USE IT FOR ADDED RESTAURANT SEATING HELD STREET FAIRE DURING SUMMERTIME FRIDAY EVENINGS TO PROVIDE FUN OPPORTUNITIES FOR RESIDENTS AND VISITORS AND SUPPORT LOCAL BUSINESSES. REVENUE FROM STREET FAIRE PROVIDES FUNDING FOR DOWNTOWN HOLIDAY LIGHTS, SUMMER FLOWERS, CARRIAGE RIDES, THE ART DISTRICT AND LOCAL CHARITIES.

As filed on the 2022 return.

Listed in Part VII

  • NORMAN F KRON

    PRESIDENT

    Total calculated
    $0
    Hours/week
    5

  • MARK OBERHOLZER

    VICE PRESIDENT

    Total calculated
    $0
    Hours/week
    5

  • HEATHER BINGAMAN

    TREASURER

    Total calculated
    $0
    Hours/week
    3

  • JENNIFER HLAWATCH

    BOARD DIRECTOR

    Total calculated
    $0
    Hours/week
    2

  • ERIC REED

    BOARD DIRECTOR

    Total calculated
    $0
    Hours/week
    2

  • GREG REEDY

    BOARD DIRECTOR

    Total calculated
    $0
    Hours/week
    2

  • TOM HORST

    BOARD DIRECTOR

    Total calculated
    $0
    Hours/week
    2

  • ASHLEY O'CONNELL

    BOARD DIRECTOR

    Total calculated
    $0
    Hours/week
    2

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those.

Grants on this return

No itemized grants to organizations on this return.

Provenance

Return type
form_990
Tax year
2022
Filed
7 March 2023
IRS schema version
2022v4.1
Source object
202300669349301610

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