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← MAUI HOTEL ASSOCIATION

Form 990 for tax year 2024

Filed by MAUI HOTEL ASSOCIATION.

Totals

Total revenue
$528,617
Total expenses
$406,761
Contributions and grants received
$441,480
Grants paid
$19,200
Program service revenue
$28,808
Investment income
$64
Other revenue
$58,265
Total assets, end of year
$363,076
Total liabilities, end of year
$85,285
Net assets or fund balances, end of year
$277,791
Program services expenses (Part IX)
$312,871
Management and general expenses
$73,764
Fundraising expenses
$20,126
Program service expenses (Part III)
$312,871

Program services were 76.9% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1b · Membership dues

    $368,414

  • 1c · Fundraising events

    $3,250

  • 1f · All other contributions, gifts and grants

    $69,816

  • 2a · Program service revenue: MEMBER MEETINGS

    total $28,808 · related or exempt $28,808

  • 3 · Investment income

    total $64 · excluded $64

  • 8a · Fundraising events: gross income

    $76,080

  • 8a · Fundraising events: contributions included on line 1c

    $3,250

  • 8b · Fundraising events: direct expenses

    $17,815

  • 8c · Net income from fundraising events

    total $58,265 · excluded $58,265

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $19,200 · program services $19,200

  • 7 · Other salaries and wages

    total $182,774 · program services $137,080 · management and general $36,555 · fundraising $9,139

  • 8 · Pension plan contributions

    total $3,126 · program services $2,345 · management and general $625 · fundraising $156

  • 9 · Other employee benefits

    total $18,381 · program services $13,785 · management and general $3,677 · fundraising $919

  • 10 · Payroll taxes

    total $25,272 · program services $18,954 · management and general $5,054 · fundraising $1,264

  • 11b · Fees: legal

    total $406 · management and general $406

  • 11c · Fees: accounting

    total $7,490 · management and general $7,490

  • 11g · Fees: other

    total $14,262 · program services $5,704 · management and general $4,279 · fundraising $4,279

  • 12 · Advertising and promotion

    total $22,098 · program services $21,879 · fundraising $219

  • 13 · Office expenses

    total $4,639 · program services $2,317 · management and general $2,320 · fundraising $2

  • 14 · Information technology

    total $7,578 · program services $3,789 · management and general $3,789

  • 16 · Occupancy

    total $33,601 · program services $30,240 · management and general $3,361

  • 17 · Travel

    total $7,368 · program services $7,368

  • 19 · Conferences, conventions and meetings

    total $8,491 · program services $3,283 · management and general $5,208

  • 20 · Interest

    total $60 · fundraising $60

  • 23 · Insurance

    total $3,949 · program services $3,512 · fundraising $437

  • 24a · Other expenses: MEMBER MEETING & MIXERS

    total $31,578 · program services $31,578

  • 24b · Other expenses: IPN AND CREDIT CARD FEES

    total $3,826 · program services $3,826

  • 24c · Other expenses: GENERAL EXCISE TAXES

    total $3,241 · fundraising $3,241

  • 24d · Other expenses: PROFESSIONAL DEVELOPMENT

    total $3,071 · program services $3,071

  • 24e · All other expenses

    total $6,350 · program services $4,940 · management and general $1,000 · fundraising $410

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $8,282 · end of year $134,835

  • 4 · Accounts receivable

    beginning of year $1,614 · end of year $1,709

  • 7 · Other notes and loans receivable

    end of year $4,000

  • 9 · Prepaid expenses and deferred charges

    beginning of year $3,635 · end of year $1,779

  • 13 · Investments: program-related

    beginning of year $193,720 · end of year $202,499

  • 15 · Other assets

    beginning of year $15,820 · end of year $18,254

  • 17 · Accounts payable and accrued expenses

    beginning of year $358 · end of year $6,290

  • 18 · Grants payable

    beginning of year $64,409 · end of year $9,781

  • 19 · Deferred revenue

    beginning of year $34,900 · end of year $41,741

  • 25 · Other liabilities

    beginning of year $19,407 · end of year $27,473

  • 27 · Net assets without donor restrictions

    beginning of year $103,997 · end of year $277,791

Mission and programs · 2024

Mission

THE MAUI HOTEL & LODGING ASSOCIATION SUPPORTS MAUI'S HOTEL & VISITOR INDUSTRY AND EMPLOYEES. THEY VOICE THE INDUSTRY'S CONCERNS TO GOVERNMENT AND PUBLIC OFFICIALS AND STRIVE TO INCREASE THE INVOLVEMENT OF THE INDUSTRY IN THE COMMUNITY.

  • THE MAUI HOTEL & LODGING ASSOCIATION SUPPORTS MAUI'S HOTEL & VISITOR INDUSTRY AND EMPLOYEES. THEY VOICE THE INDUSTRY'S CONCERNS TO GOVERNMENT AND PUBLIC OFFICIALS AND STRIVE TO INCREASE THE INVOLVEMENT OF THE INDUSTRY IN THE COMMUNITY.

    Expenses $312,871 · Grants $19,200 · Revenue $28,808

As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • Lisa Paulson

    FORMER EXECU

    Total calculated
    $102,107
    From this org
    $102,107
    From related orgs
    $0
    Other
    $0
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $102,107
    Bonus
    not reported
    Other
    not reported
    Deferred
    not reported
    Nontaxable benefits
    not reported
    Filer's total
    $102,107
  • Sarah Naomi Cooper Christensen

    DEPUTY DIREC

    Total calculated
    $95,552
    From this org
    $95,552
    From related orgs
    $0
    Other
    $0
    Hours/week
    40
  • John Pele

    EXECUTIVE DI

    Total calculated
    $5,000
    From this org
    $5,000
    From related orgs
    $0
    Other
    $0
    Hours/week
    40
  • William Bethel

    DIRECTOR

    Total calculated
    $0
  • Eric Duff

    DIRECTOR

    Total calculated
    $0
  • Richard Elliot

    DIRECTOR

    Total calculated
    $0
  • Fred Findlen

    DIRECTOR

    Total calculated
    $0
  • Myra Galinato

    DIRECTOR

    Total calculated
    $0
  • Josh Hargrove

    EX-OFFICIO

    Total calculated
    $0
  • Gregg Lundberg

    CHAIR

    Total calculated
    $0
  • Aaron Placourakis

    VICE CHAIR

    Total calculated
    $0
  • Michael Pye

    DIRECTOR

    Total calculated
    $0
  • Chris Rabang

    DIRECTOR

    Total calculated
    $0
  • Kelsey Rollo

    DIRECTOR

    Total calculated
    $0
  • Ben Shank

    DIRECTOR

    Total calculated
    $0
  • Lisa Tomihama

    TREASURER

    Total calculated
    $0
  • Angela Vento

    DIRECTOR

    Total calculated
    $0
  • Mike White

    EX-OFFICIO

    Total calculated
    $0
  • Tetsuji Yamazaki

    DIRECTOR

    Total calculated
    $0

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

None.

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

No itemized grants to organizations on this return.

Provenance

Return type
form_990
Tax year
2024
Filed
10 November 2025
IRS schema version
2024v5.0
Source object
202503219349317780

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