Totals
- Total revenue
- $3,753,008
- Total expenses
- $3,296,735
- Contributions and grants received
- $2,875,572
- Grants paid
- $682,700
- Program service revenue
- $768,121
- Investment income
- $109,287
- Other revenue
- $28
- Total assets, end of year
- $1,943,497
- Total liabilities, end of year
- $264,292
- Net assets or fund balances, end of year
- $1,679,205
- Program services expenses (Part IX)
- $2,381,942
- Management and general expenses
- $814,759
- Fundraising expenses
- $100,034
- Program service expenses (Part III)
- $2,381,942
Program services were 72.3% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.
Line items
Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.
Revenue
Part VIII, the statement of revenue.
-
1b · Membership dues
$133,703
-
1f · All other contributions, gifts and grants
$2,741,869
-
2a · Program service revenue: CONFERENCE INCOME
total $478,863 · related or exempt $478,863
-
2b · Program service revenue: AWARD SUBMISSION FEES
total $165,970 · related or exempt $165,970
-
2c · Program service revenue: ADVERTISING
total $77,388 · unrelated business $77,388
-
2d · Program service revenue: FISCAL SPONSORSHIP
total $45,900 · related or exempt $45,900
-
3 · Investment income
total $32,483 · excluded $32,483
-
7a · Gross sales of assets other than inventory
securities $182,414
-
7b · Less cost or other basis and sales expenses
securities $105,610
-
7c · Gain or loss
securities $76,804
-
7d · Net gain or loss
total $76,804 · excluded $76,804
-
11a · Other revenue: GAIN ON FOREIGN EXCHAN
total $28 · excluded $28
-
11e · Other revenue, total
$28
Functional expenses
Part IX, the statement of functional expenses.
-
1 · Grants to domestic organizations and governments
total $682,100 · program services $682,100
-
2 · Grants to domestic individuals
total $600 · program services $600
-
5 · Compensation of officers, directors and key employees
total $331,914 · program services $215,860 · management and general $94,387 · fundraising $21,667
-
7 · Other salaries and wages
total $720,733 · program services $467,898 · management and general $205,830 · fundraising $47,005
-
8 · Pension plan contributions
total $38,561 · program services $25,412 · management and general $10,614 · fundraising $2,535
-
9 · Other employee benefits
total $103,153 · program services $67,979 · management and general $28,393 · fundraising $6,781
-
10 · Payroll taxes
total $77,265 · program services $50,160 · management and general $22,066 · fundraising $5,039
-
11b · Fees: legal
total $26,400 · management and general $26,400
-
11c · Fees: accounting
total $59,489 · management and general $59,489
-
11f · Fees: investment management
total $13,504 · management and general $13,504
-
11g · Fees: other
total $501,033 · program services $299,592 · management and general $186,141 · fundraising $15,300
-
12 · Advertising and promotion
total $5,395 · program services $5,000 · management and general $395
-
13 · Office expenses
total $170,283 · program services $101,563 · management and general $68,720
-
16 · Occupancy
total $26,700 · program services $17,656 · management and general $7,337 · fundraising $1,707
-
17 · Travel
total $103,286 · program services $67,608 · management and general $35,678
-
19 · Conferences, conventions and meetings
total $363,686 · program services $350,362 · management and general $13,324
-
22 · Depreciation, depletion and amortization
total $7,771 · management and general $7,771
-
23 · Insurance
total $15,241 · program services $6,515 · management and general $8,726
-
24a · Other expenses: LICENSES AND REGISTRATI
total $44,294 · program services $21,207 · management and general $23,087
-
24b · Other expenses: AWARDS AND GIFTS
total $5,071 · program services $2,430 · management and general $2,641
-
24c · Other expenses: DC UBI TAX
total $256 · management and general $256
Balance sheet
Part X, book values.
-
1 · Cash, non-interest-bearing
beginning of year $528,660 · end of year $439,271
-
2 · Savings and temporary cash investments
beginning of year $142,389 · end of year $7,377
-
3 · Pledges and grants receivable
beginning of year $420,000 · end of year $600,000
-
4 · Accounts receivable
beginning of year $34,623 · end of year $45,986
-
9 · Prepaid expenses and deferred charges
beginning of year $14,952 · end of year $11,994
-
10a · Land, buildings and equipment: cost or other basis
$37,699
-
10b · Land, buildings and equipment: accumulated depreciation
$19,932
-
10c · Land, buildings and equipment, net
beginning of year $5,845 · end of year $17,767
-
11 · Investments: publicly traded securities
beginning of year $727,300 · end of year $821,102
-
17 · Accounts payable and accrued expenses
beginning of year $306,239 · end of year $57,417
-
18 · Grants payable
end of year $94,000
-
19 · Deferred revenue
beginning of year $372,132 · end of year $112,875
-
27 · Net assets without donor restrictions
beginning of year $597,525 · end of year $537,193
-
28 · Net assets with donor restrictions
beginning of year $597,873 · end of year $1,142,012
Mission and programs · 2024
Mission
TO INSPIRE AND SUPPORT INNOVATION AND EXCELLENCE IN DIGITAL JOURNALISM. OUR VISION IS FOR THE JOURNALISM COMMUNITY TO BOLDLY INNOVATE TO BETTER ENGAGE AND INFORM THE PUBLIC.
Activities or mission (Part I)
TO INSPIRE AND SUPPORT INNOVATION AND EXCELLENCE IN DIGITAL JOURNALISM.
-
CONFERENCES AND MEETINGS - ONA'S ANNUAL CONFERENCE BRINGS TOGETHER JOURNALISTS FROM AROUND THE COUNTRY TO PARTICIPATE IN INTERACTIVE PANEL DISCUSSIONS, NETWORKING ACTIVITIES, AND HANDS-ON WORKSHOPS AIMED AT DEVELOPING INNOVATIVE STRATEGIES FOR INCORPORATING TECHNOLOGY IN NEWSGATHERING AND DISTRIBUTION.REGIONAL ORGANIZERS HOST PROFESSIONAL DEVELOPMENT EVENTS FOR JOURNALISTS AND TECHNOLOGY INNOVATORS WITH A FOCUS ON THE ISSUES AND OPPORTUNITIES UNIQUE TO EACH REGION. LOCAL EVENTS ARE ALSO HELD VIRTUALLY, ALLOWING A WIDER RANGE OF ONA MEMBERS TO TAKE PART IN THE EVENT. WEBINARS AND OTHER VIRTUAL LEARNING EVENTS: THROUGHOUT THE YEAR, ONA OFFERS MULTIPLE VIRTUAL TRAININGS ON A VARIETY OF TOPICS AIMED AT DEVELOPING SPECIFIC SKILLS FOR DIGITAL JOURNALISTS.
Expenses $983,083 · Grants $600 · Revenue $478,863
-
PIVOT PROGRAM - AS A FISCAL SPONSOR FOR THE PIVOT FUND, ONA PROVIDES ADMINISTRATIVE SUPPORT TO THE PIVOT PROGRAM, WHICH IS DEDICATED TO HELPING BIPOC-LED COMMUNITY NEWS ORGANIZATIONS THROUGH FUNDING, CAPACITY BUILDING, SKILLS-BASED TRAININGS, AND NETWORKING OPPORTUNITIES.
Expenses $625,100 · Grants $625,100 · Revenue $45,900
-
KNOWLEDGE SHARING - ONA'S WEBSITE (WWW.JOURNALISTS.ORG), AND E-NEWSLETTERS NURTURE ONLINE COMMUNITIES THROUGH CONTENT AND DATABASE SHARING, ALLOWING ONA'S MEMBERS TO EXCHANGE INFORMATION, FIND ASSISTANCE AND EXPERTISE, RAISE QUESTIONS, AND ENGAGE IN DIGITAL MEDIA ISSUES. ONA PROVIDES SOCIAL MEDIA NETWORKING TO SPECIFIC DEMOGRAPHICS THROUGH ITS GROWING FACEBOOK, X (FORMERLY, TWITTER), LINKEDIN AND VARIOUS MEMBERSHIP GROUPS. ONA OFFERS FREQUENT MEMBER SURVEYS ON ONLINE ISSUES AND HOUSES FREE AND DISCOUNTED ACCESS TO OUTSIDE WEBINARS, SEMINARS AND CONFERENCES, AS WELL AS FREE MEMBER ACCESS TO THE LATEST REPORTS, STUDIES, AND RESEARCH ON DIGITAL JOURNALISM ISSUES.
Expenses $427,196
-
AWARDS - THE ONLINE JOURNALISM AWARDS, LAUNCHED IN MAY, 2000, ARE THE ONLY COMPREHENSIVE SET OF JOURNALISM PRIZES HONORING ACHIEVEMENTS IN DIGITAL JOURNALISM AROUND THE WORLD. THE AWARDS IDENTIFY AND PUBLICLY HONOR MODELS OF EXCELLENCE IN THE INDUSTRY.
Expenses $205,231 · Grants $57,000 · Revenue $165,970
-
FELLOWSHIPS AND OUTREACH - ONA FOCUSES ON CULTIVATING INCLUSIVE NEWSROOM LEADERSHIP, CULTURE, AND DIVERSITY. DIVERSITY, EQUITY, AND INCLUSION ARE INCORPORATED INTO ALL AREAS OF ONA'S WORK AND PROGRAMMING. THE PROGRAMS THAT INCLUDE A SPECIFIC FOCUS ON EQUITY AND INCLUSION INCLUDE THE WOMEN'S LEADERSHIP ACCELERATOR, THE DIGITAL WOMEN LEADERS, AND THE HBCU DIGITAL MEDIA FELLOWSHIP.
Expenses $141,332
As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.
Listed in Part VII
-
David SmydraDAVID SMYDRA
PRESIDENT UNTIL JANUARY
- Total calculated
- $0
- Hours/week
- 2
-
Charo Henriquez Vice PresCHARO HENRIQUEZ VICE PRES
UNTIL JAN., THEN PRESIDENT
- Total calculated
- $0
- Hours/week
- 2
-
Andrew FitzgeraldANDREW FITZGERALD
TREASURER
- Total calculated
- $0
- Hours/week
- 1
-
Niketa Patel Secretary UntilNIKETA PATEL SECRETARY UNTIL
JAN., THEN VICE PRESIDENT
- Total calculated
- $0
- Hours/week
- 1
-
Ashley Alvarado Board MemberASHLEY ALVARADO BOARD MEMBER
UNTIL JAN., THEN SECRETARY
- Total calculated
- $0
- Hours/week
- 1
-
Ethar El-KatatneyETHAR EL-KATATNEY
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Rubina Madan FillionRUBINA MADAN FILLION
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Imaeyen IbangaIMAEYEN IBANGA
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Versha SharmaVERSHA SHARMA
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Elana ZakELANA ZAK
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Angela PacienzaANGELA PACIENZA
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Graham Watson-RingoGRAHAM WATSON-RINGO
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Rodney GibbsRODNEY GIBBS
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Lauren WilliamsLAUREN WILLIAMS
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Kristen ReedKRISTEN REED
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Elizabeth GabrielELIZABETH GABRIEL
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Ryan KellettRYAN KELLETT
BOARD MEMBER
- Total calculated
- $0
- Hours/week
- 1
-
Lasharah Bunting Ceo AndLASHARAH BUNTING CEO AND
EXECUTIVE DIR. UNTIL OCTOBER
- Total calculated
- $210,597
- From this org
- $191,125
- From related orgs
- $0
- Other
- $19,472
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $191,125
- Bonus
- $0
- Other
- $0
- Deferred
- $10,666
- Nontaxable benefits
- $8,806
- Filer's total
- $210,597
-
Elizabeth LeithELIZABETH LEITH
DIR. OF FINANCE AND ADMINISTRATION
- Total calculated
- $121,317
- From this org
- $101,766
- From related orgs
- $0
- Other
- $19,551
- Hours/week
- 40
-
Kelsey ProudKELSEY PROUD
INTERIM HEAD OF PROGRAMS
- Total calculated
- $125,559
- From this org
- $110,902
- From related orgs
- $0
- Other
- $14,657
- Hours/week
- 40
-
Hanaa Rifaey Head Of StratHANAA RIFAEY HEAD OF STRAT
PART., INTERIM EXE. DIR. AS OF OCT.
- Total calculated
- $141,084
- From this org
- $113,733
- From related orgs
- $0
- Other
- $27,351
- Hours/week
- 40
Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.
Schedule J
Answered yes
- 3 · Approval by the board or compensation committee
Answered no
- 4a · Severance or change-of-control payment
- 4b · Supplemental nonqualified retirement plan
- 4c · Equity-based compensation arrangement
- 5a · Pay contingent on this organization's revenues
- 5b · Pay contingent on a related organization's revenues
- 6a · Pay contingent on this organization's net earnings
- 6b · Pay contingent on a related organization's net earnings
- 7 · Other non-fixed payments
- 8 · Paid under the initial-contract exception
Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.
Grants on this return
-
$625,100
FOR THE PIVOT PROGRAM.
-
$10,000
GENERAL EXCELLENCE IN ONLINE JOURNALISM - MEDIUM; KNIGHT AWARD FOR PUBLIC SERVICE
-
THE WASHINGTON POST
$7,500
UNIVERSITY OF FLORIDA AWARD FOR INVESTIGATIVE DATA JOURNALISM, LARGE NEWSROOM
Provenance
- Return type
- form_990
- Tax year
- 2024
- Filed
- 16 October 2025
- IRS schema version
- 2024v5.2
- Source object
- 202532949349301933
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