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Nonprofiteer
← WHITE PLAINS DOWNTOWN DISTRICT MANAGEMENT ASSOCIATION INC

Form 990 for tax year 2023

Filed by WHITE PLAINS DOWNTOWN DISTRICT MANAGEMENT ASSOCIATION INC.

Totals

Total revenue
$1,404,712
Total expenses
$1,298,146
Contributions and grants received
$1,386,515
Grants paid
$2,075
Program service revenue
$0
Investment income
$17,362
Other revenue
$835
Total assets, end of year
$848,622
Total liabilities, end of year
$201,870
Net assets or fund balances, end of year
$646,752
Program services expenses (Part IX)
$1,160,469
Management and general expenses
$108,766
Fundraising expenses
$28,911
Program service expenses (Part III)
$1,160,469

Program services were 89.4% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1e · Government grants (contributions)

    $920,000

  • 1f · All other contributions, gifts and grants

    $466,515

  • 3 · Investment income

    total $17,362 · excluded $17,362

  • 11a · Other revenue: REFUNDS

    total $835 · excluded $835

  • 11e · Other revenue, total

    $835

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $2,075 · program services $2,075

  • 5 · Compensation of officers, directors and key employees

    total $132,109 · program services $99,977 · management and general $23,755 · fundraising $8,377

  • 6 · Compensation of disqualified persons

    total $60,578 · program services $52,922 · management and general $5,104 · fundraising $2,552

  • 7 · Other salaries and wages

    total $176,277 · program services $132,469 · management and general $32,496 · fundraising $11,312

  • 9 · Other employee benefits

    total $20,850 · program services $17,722 · management and general $2,085 · fundraising $1,043

  • 10 · Payroll taxes

    total $25,633 · program services $21,788 · management and general $2,564 · fundraising $1,281

  • 11b · Fees: legal

    total $7,512 · management and general $7,512

  • 11c · Fees: accounting

    total $11,300 · management and general $11,300

  • 11e · Fees: professional fundraising services

    total $3,570 · fundraising $3,570

  • 11g · Fees: other

    total $23,074 · program services $18,086 · management and general $4,988

  • 12 · Advertising and promotion

    total $5,390 · program services $5,390

  • 13 · Office expenses

    total $15,210 · program services $8,124 · management and general $6,310 · fundraising $776

  • 14 · Information technology

    total $14,352 · program services $11,140 · management and general $3,212

  • 16 · Occupancy

    total $1,169 · program services $907 · management and general $262

  • 17 · Travel

    total $1,919 · management and general $1,919

  • 19 · Conferences, conventions and meetings

    total $4,532 · management and general $4,532

  • 22 · Depreciation, depletion and amortization

    total $21,706 · program services $19,535 · management and general $2,171

  • 23 · Insurance

    total $2,486 · program services $1,930 · management and general $556

  • 24a · Other expenses: ROCK WHITE PLAINS

    total $218,959 · program services $218,959

  • 24b · Other expenses: CLEAN SWEEP

    total $170,809 · program services $170,809

  • 24c · Other expenses: WINTER FEST

    total $164,008 · program services $164,008

  • 24d · Other expenses: OCTOBER FEST

    total $100,369 · program services $100,369

  • 24e · All other expenses

    total $114,259 · program services $114,259

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $155,266 · end of year $180,522

  • 2 · Savings and temporary cash investments

    beginning of year $313,795 · end of year $376,158

  • 3 · Pledges and grants receivable

    beginning of year $38,701 · end of year $86,472

  • 9 · Prepaid expenses and deferred charges

    beginning of year $24,184 · end of year $10,330

  • 10a · Land, buildings and equipment: cost or other basis

    $223,850

  • 10b · Land, buildings and equipment: accumulated depreciation

    $167,174

  • 10c · Land, buildings and equipment, net

    beginning of year $66,269 · end of year $56,676

  • 15 · Other assets

    beginning of year $183,355 · end of year $138,464

  • 17 · Accounts payable and accrued expenses

    beginning of year $28,682 · end of year $42,016

  • 19 · Deferred revenue

    beginning of year $30,000 · end of year $20,000

  • 25 · Other liabilities

    beginning of year $182,702 · end of year $139,854

  • 27 · Net assets without donor restrictions

    beginning of year $540,186 · end of year $646,752

Mission and programs · 2023

Mission

WHITE PLAINS DOWNTOWN DISTRICT MANAGEMENT ASSOCIATION, INC. (WPDDMA) WAS FORMED TO IMPROVE THE GENERAL BUSINESS CLIMATE OF THE DOWNTOWN WHITE PLAINS BUSINESS AREA THROUGH A VARIETY OF PROGRAMS THAT PROMOTE CONSUMER ACTIVITY IN THE DOWNTOWN AREA.

Activities or mission (Part I)

THE DOWNTOWN WHITE PLAINS BUSINESS IMPROVEMENT DISTRICT MAKES DOWNTOWN A VIBRANT DESTINATION THORUGH MARKETING, EVENTS, BUSINESS SUPPORT AND BEAUTIFICATION.

  • Withheld by Nonprofiteer: this text may name a private individual.

    Expenses $429,374 · Grants $2,075

  • SEE SCHEDULE O FOR THE DESCRIPTION ON THE CLEAN SWEEP PROGRAMCLEAN SWEEP PROGRAMTHE WHITE PLAINS DOWNTOWN DISTRICT MANAGEMENT ASSOCIATION'S (WPDDMA) CLEAN SWEEP AND GUM REMOVAL PROGRAM IS DESIGNED TO IMPROVE THE CLEANLINESS AND ATTRACTIVENESS OF THE DOWNTOWN. WITHOUT THIS PROGRAM DOWNTOWN, LITTER BASKETS WOULD QUICKLY BE OVERWHELMED BY THE VOLUME OF PEDESTRIANS ON THE STREETS DURING LUNCH AND EVENING HOURS. THE WPDDMA'S CLEAN TEAM, CLAD IN HIGHLY RECOGNIZABLE AND LOGO'D HATS, AND COATS WORKS 7 DAYS A WEEK, 52 WEEKS A YEAR TO ENSURE THAT LOOSE TRASH ON THE STREET IS REMOVED. IN FISCAL YEAR 2023/2024 THE CLEAN TEAM HELPED TO REMOVE OVER 2,000 TRASH BAGS PER MONTH FROM THE BUSINESS IMPROVEMENT DISTRICT'S SIDEWALKS AND ITS 99 TRASH RECEPTACLES. THE WPDDMA'S CLEAN TEAM ALSO REMOVES GUM SPOTS FOR THE BID'S SIDEWALKS. THIS TASK IS QUITE LABORIOUS AS THE GUM IS REMOVED SPOT-BY-SPOT FROM THE CITY'S SIDEWALKS. REMOVING THE GUM THIS WAY COMPLIES WITH STATE LAW WHICH REQUIRES THE COLLECTION OF ANY WATER USED IF POWER WASHING WAS UTILIZED TO REMOVE THE GUM SPOTS. ADDITIONALLY, BY NOT POWER WASHING, THOUSANDS OF GALLONS OF WATER ARE CONSERVED. DURING FY23/24 THE WPDDMA'S CLEAN TEAM SPENT AN APPROXIMATE 100 HOURS REMOVING GUM DOWNTOWN. EFFECTIVE APRIL 2024, A NEW SANITATION PROVIDER WAS HIRED TO MANAGE THE BID'S CLEANING PROGRAM UNDER A NEW CONTRACT THAT INCLUDES EXTENDED CLEANING HOURS, POWER WASHING AND THE PAINTING OF STREET FURNITURE.

    Expenses $324,931

  • SEE SCHEDULE O FOR THE DESCRIPTION ON BID PLACEMAKING/ARTS PROGRAMMINGBEAUTIFICATION & HORTICULTUREIN THE LAST FISCAL YEAR, THE WPDDMA ONCE AGAIN CONTRACTED WITH A NURSERY (TONY CASELI, INC. AS OPPOSED TO CASA VERDE CORPORATION FROM THE PAST) TO PLANT AND MAINTAIN 49 LARGE STREET PLANTERS. EACH DOWNTOWN PLANTER MANAGED BY THE BID WAS FILLED WITH A DAZZLING ARRAY OF FLOWERS INCLUDING CANNA PRETORIA, NICOTIANA SARATOGA, COLEUS, ANGELONIA, IMPOMOEA AND SCAEVOLA. THESE PLANTINGS COUPLED WITH MANY MORE DONE BY THE CITY OF WHITE PLAINS BROUGHT SIGNIFICANT BEAUTY TO OUR DOWNTOWN CORRIDORS. THE BID ALSO PROVIDED WATERING SUPPORT FOR THE HANGING FLOWER BASKETS INSTALLED ALONG MAMARONECK AVENUE BY THE CITY OF WHITE PLAINS AND SPONSORED A PLANTING REFRESH OF THE URBAN GARDEN AT RENAISSANCE PLAZA, A NEW PROJECT.

    Expenses $243,698

  • LOCAL BUSINESS SUPPORTIN ADDITION TO THE THREE LARGE PROGRAMS ABOVE, THE BID SPENT SIGNIFICANT TIME WELCOMING NEW BUSINESSES TO THE NEIGHBORHOOD (COORDINATING RIBBON CUTTINGS, ANSWERING QUESTIONS, DISTRIBUTING PERTINENT PARTS OF CITY CODE, ETC.), MARKETING OUR LOCAL BUSINESSES ON SOCIAL MEDIA AND IN OUR E-NEWSLETTER, AND SERVING AS A LIAISON, MOST FREQUENTLY BETWEEN CITY GOVERNMENT AND LOCAL BUSINESSES WITH QUESTIONS. THE BID WAS PARTICULARLY INSTRUMENTAL IN HELPING BUSINESSES LEARN ABOUT THE CITY'S RECEIPT OF A DOWNTOWN REVITALIZATION AWARD GRANT AND POTENTIAL APPLICATION OPPORTUNITIES THROUGH DIRECT ON-SITE AND MARKETING OUTREACH AND HOSTING TWO IN-PERSON ORIENTATION SESSIONS ON THE GRANT.

    Expenses $162,466

As filed on the 2023 return. The filer continues this part on Schedule O, which is not shown here. A text marked withheld matched a screen for wording that may name a private individual, such as an honorific or "in memory of". Most of what it withholds names no one; it is withheld so that what does is never shown.

Listed in Part VII

  • Jennifer Furioli

    SECRETARY/EXEC DIRECTOR

    Total calculated
    $128,739
    From this org
    $122,115
    From related orgs
    $0
    Other
    $6,624
    Hours/week
    40

  • Bonnie Silverman

    CHAIRWOMAN

    Total calculated
    $0
    Hours/week
    3

  • Brian Mahon

    VICE CHAIRMAN

    Total calculated
    $0
    Hours/week
    1

  • Michael Traynor

    TREASURER

    Total calculated
    $0
    Hours/week
    1

  • Ann Bernstein

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Hanna Best

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Mitch Bodner

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Josiah Brock

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Michael Calano

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Tammy Cuomo

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Chris Greene

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Anthony Hill

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Michael Kessner

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Andy Kimerling

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Stuart Levine

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Sean Meade

    DIRECTOR, THRU MAR 2024

    Total calculated
    $0
    Hours/week
    1

  • Tom Merolle

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Ramona Miller

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Jeannie Minskoff-Grant

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Lauren Morris

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Gina Ann Perriello

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Manny Polloni

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Ingrid Richards

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Sergio Sensi

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Nick Trombetta

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • Nicholas Wolff

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those.

Grants on this return

No itemized grants to organizations on this return.

Provenance

Return type
form_990
Tax year
2023
Filed
27 March 2025
IRS schema version
2023v6.0
Source object
202510869349301686

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