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Nonprofiteer
← MADISON FESTIVALS INC

Form 990 for tax year 2022

Filed by MADISON FESTIVALS INC.

Totals

Total revenue
$1,364,433
Total expenses
$1,638,569
Contributions and grants received
$38,718
Grants paid
$0
Program service revenue
$848,539
Investment income
$1,218
Other revenue
$475,958
Total assets, end of year
$499,758
Total liabilities, end of year
$362,077
Net assets or fund balances, end of year
$137,681
Program services expenses (Part IX)
$1,248,966
Management and general expenses
$378,612
Fundraising expenses
$10,991
Program service expenses (Part III)
$1,248,966

Program services were 76.2% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1f · All other contributions, gifts and grants

    $38,718

  • 1g · Noncash contributions included above

    $36,418

  • 2a · Program service revenue: MADISON MARATHON REVENUE

    total $513,990 · related or exempt $513,990

  • 2b · Program service revenue: TASTE OF MADISON REVENUE

    total $227,790 · related or exempt $227,790

  • 2c · Program service revenue: RUN MADTOWN REVENUE

    total $106,759 · related or exempt $106,759

  • 3 · Investment income

    total $1,218 · excluded $1,218

  • 10a · Gross sales of inventory

    $591,000

  • 10b · Cost of goods sold

    $153,850

  • 10c · Net income from sales of inventory

    total $437,150 · excluded $437,150

  • 11d · All other revenue

    total $38,808 · excluded $38,808

  • 11e · Other revenue, total

    $38,808

Functional expenses

Part IX, the statement of functional expenses.

  • 5 · Compensation of officers, directors and key employees

    total $135,527 · program services $43,056 · management and general $84,634 · fundraising $7,837

  • 7 · Other salaries and wages

    total $2,785 · program services $885 · management and general $1,739 · fundraising $161

  • 9 · Other employee benefits

    total $13,200 · program services $4,194 · management and general $8,243 · fundraising $763

  • 10 · Payroll taxes

    total $12,472 · program services $3,962 · management and general $7,788 · fundraising $722

  • 11b · Fees: legal

    total $5,063 · management and general $5,063

  • 11c · Fees: accounting

    total $26,839 · management and general $26,839

  • 11g · Fees: other

    total $485,290 · program services $476,139 · management and general $8,447 · fundraising $704

  • 12 · Advertising and promotion

    total $52,236 · program services $52,236

  • 13 · Office expenses

    total $168,133 · program services $160,096 · management and general $8,037

  • 14 · Information technology

    total $10,207 · program services $8,241 · management and general $1,966

  • 17 · Travel

    total $6,782 · program services $6,673 · management and general $109

  • 20 · Interest

    total $4,124 · program services $1,443 · management and general $2,475 · fundraising $206

  • 22 · Depreciation, depletion and amortization

    total $9,867 · program services $9,867

  • 23 · Insurance

    total $11,961 · program services $4,186 · management and general $7,177 · fundraising $598

  • 24a · Other expenses: EQUIPMENT RENTAL

    total $279,773 · program services $279,173 · management and general $600

  • 24b · Other expenses: SALES TAX

    total $210,926 · management and general $210,926

  • 24c · Other expenses: EVENT ENTERTAINMENT

    total $159,551 · program services $159,551

  • 24d · Other expenses: MEALS

    total $41,963 · program services $39,264 · management and general $2,699

  • 24e · All other expenses

    total $1,870 · management and general $1,870

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $3,217 · end of year $36,228

  • 2 · Savings and temporary cash investments

    beginning of year $609,272 · end of year $347,244

  • 4 · Accounts receivable

    beginning of year $10,041 · end of year $38,838

  • 9 · Prepaid expenses and deferred charges

    beginning of year $26,311 · end of year $60,905

  • 10a · Land, buildings and equipment: cost or other basis

    $63,176

  • 10b · Land, buildings and equipment: accumulated depreciation

    $46,633

  • 10c · Land, buildings and equipment, net

    beginning of year $26,410 · end of year $16,543

  • 17 · Accounts payable and accrued expenses

    beginning of year $113,434 · end of year $154,858

  • 19 · Deferred revenue

    beginning of year $0 · end of year $56,753

  • 21 · Escrow or custodial account liability

    beginning of year $0 · end of year $466

  • 25 · Other liabilities

    beginning of year $150,000 · end of year $150,000

  • 27 · Net assets without donor restrictions

    beginning of year $411,817 · end of year $137,681

Mission and programs · 2022

Mission

WE ASPIRE TO BRING TOGETHER PEOPLE, BUSINESSES, AND CHARITABLE ORGANIZATIONS THROUGH EVOLVING, BEST-IN-CLASS EVENTS THAT ENRICH OUR COMMUNITY.

Activities or mission (Part I)

TO PRODUCE AND DEVELOP EVENTS IN THE GREATER MADISON COMMUNITY THAT ENRICH OUR COMMUNITY BY BRINGING TOGETHER PEOPLE, BUSINESSES, AND CHARITIES.

  • TASTE OF MADISON - HELD SINCE 1983, THE TASTE OF MADISON IS MADISON FESTIVALS' FLAGSHIP EVENT. MADISON'S END-OF-SUMMER PICNIC WITH OVER 75 RESTAURANTS, THREE ENTERTAINMENT STAGES, AND OVER 25 BEVERAGE STANDS DRAWS OVER 250,000 PEOPLE TO THE CAPITOL SQUARE OVER SATURDAY AND SUNDAY OF LABOR DAY WEEKEND. TASTE OF MADISON HAS RAISED OVER $1.0 MILLION DOLLARS SINCE 1995 FOR LOCAL NON-PROFIT AND CHARITABLE ORGANIZATIONS.

    Expenses $692,416 · Revenue $227,790

  • MADISON MARATHON - THE MADISON MARATHON AND HALF MARATHON IS HELD OVER VETERANS DAY WEEKEND IN EARLY NOVEMBER. ALL RACES BEGIN AND FINISH ON CAPITOL SQUARE. AN EXPO IS HELD ON THE FRIDAY AND SATURDAY PRIOR TO SUNDAY'S RACE DAY. THE MADISON MARATHON BENEFITS OVER 40 LOCAL NONPROFITS AND CHARITIES ANNUALLY.

    Expenses $388,065 · Revenue $513,990

  • RUN MADTOWN - RUN MADTOWN IS HELD OVER MEMORIAL DAY WEEKEND ANNUALLY AND FEATURES FOUR DIFFERENT RACES. ALL RACES BEGIN AND FINISH ON THE CAPITOL SQUARE. AN EXPO IS HELD ON THE FRIDAY AND SATURDAY PRIOR TO SATURDAY EVENING'S AND SUNDAY'S RACES. RUN MADTOWN BENEFITS OVER 40 LOCAL CHARITIES ANNUALLY. MADISON FESTIVALS SOLD RUN MADTOWN TO ENDURANCE MARKETING IN SEPTEMBER 2022.

    Expenses $168,485 · Revenue $106,759

As filed on the 2022 return.

Listed in Part VII

  • Sara Klemme

    PRESIDENT

    Total calculated
    $135,527
    From this org
    $135,527
    From related orgs
    $0
    Other
    $0
    Hours/week
    40
  • Jordan Bright

    VICE-CHAIR

    Total calculated
    $0
    Hours/week
    1
  • Ashley Hein

    SECRETARY

    Total calculated
    $0
    Hours/week
    1
  • Elyse Smithback

    BOARD CHAIR

    Total calculated
    $0
    Hours/week
    1
  • Mark Anderson

    TREASURER

    Total calculated
    $0
    Hours/week
    1
  • Alex Peirce

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Andrea Mace

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Bonnie Reinke

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Jane Fitzgerald

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • John Walsh

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Michael Luehrs

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Jenny Wartinbee

    DIRECTOR (THRU NOV)

    Total calculated
    $0
    Hours/week
    1
  • Jon Lica

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Jamie Patrick

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Uchenna Jones

    DIRECTOR (THRU NOV)

    Total calculated
    $0
    Hours/week
    1

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those.

Grants on this return

No itemized grants to organizations on this return.

Provenance

Return type
form_990
Tax year
2022
Filed
3 August 2023
IRS schema version
2022v5.0
Source object
202302169349300435

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