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Nonprofiteer
← CUSTOM AND CRAFT JEWISH RITUALS INC

Form 990 for tax year 2024

Filed by CUSTOM AND CRAFT JEWISH RITUALS INC.

Totals

Total revenue
$1,955,536
Total expenses
$1,263,798
Contributions and grants received
$1,908,822
Grants paid
$0
Program service revenue
$39,160
Investment income
$5,446
Other revenue
$2,108
Total assets, end of year
$1,222,343
Total liabilities, end of year
$104,679
Net assets or fund balances, end of year
$1,117,664
Program services expenses (Part IX)
$604,342
Management and general expenses
$434,888
Fundraising expenses
$224,568
Program service expenses (Part III)
$604,342

Program services were 47.8% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1f · All other contributions, gifts and grants

    $1,908,822

  • 2a · Program service revenue: FEE FOR SERVICE

    total $39,160 · excluded $39,160

  • 3 · Investment income

    total $5,446 · excluded $5,446

  • 11a · Other revenue: OTHER INCOME

    total $2,108 · excluded $2,108

  • 11e · Other revenue, total

    $2,108

Functional expenses

Part IX, the statement of functional expenses.

  • 5 · Compensation of officers, directors and key employees

    total $171,600 · program services $56,628 · management and general $58,344 · fundraising $56,628

  • 7 · Other salaries and wages

    total $521,547 · program services $277,494 · management and general $195,680 · fundraising $48,373

  • 8 · Pension plan contributions

    total $17,699 · program services $9,571 · management and general $6,667 · fundraising $1,461

  • 9 · Other employee benefits

    total $43,882 · program services $21,217 · management and general $16,093 · fundraising $6,572

  • 10 · Payroll taxes

    total $52,695 · program services $25,478 · management and general $19,325 · fundraising $7,892

  • 11c · Fees: accounting

    total $46,053 · management and general $46,053

  • 11g · Fees: other

    total $111,612 · program services $5,000 · management and general $8,940 · fundraising $97,672

  • 13 · Office expenses

    total $28,201 · program services $4,584 · management and general $22,197 · fundraising $1,420

  • 14 · Information technology

    total $90,579 · program services $90,579

  • 17 · Travel

    total $9,950 · management and general $9,950

  • 23 · Insurance

    total $5,869 · management and general $5,869

  • 24a · Other expenses: MARKETING

    total $135,771 · program services $100,647 · management and general $30,574 · fundraising $4,550

  • 24b · Other expenses: MISCELLANEOUS

    total $13,733 · management and general $13,733

  • 24c · Other expenses: CONTENT

    total $11,401 · program services $11,401

  • 24d · Other expenses: TRAINING AND DEVELOPMEN

    total $3,206 · program services $1,743 · management and general $1,463

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $314,845 · end of year $156,546

  • 3 · Pledges and grants receivable

    end of year $186,047

  • 4 · Accounts receivable

    beginning of year $161,204 · end of year $637,750

  • 15 · Other assets

    beginning of year $0 · end of year $242,000

  • 17 · Accounts payable and accrued expenses

    beginning of year $50,123 · end of year $104,679

  • 27 · Net assets without donor restrictions

    beginning of year $268,022 · end of year $286,595

  • 28 · Net assets with donor restrictions

    beginning of year $157,904 · end of year $831,069

Mission and programs · 2024

Mission

WE EMPOWER INDIVIDUALS WITH ACCESSIBLE, EASY-TO-USE AND SOPHISTICATED DESIGN TOOLS THAT GROW THEIR CAPACITY TO CREATE AND SHARE MOMENTS OF MEANING AND CONNECTION THROUGH HOME-BASED JEWISH RITUALS.

Activities or mission (Part I)

PROMOTION & EDUCATION OF PERSONALIZED JEWISH EXPERIENCES.

  • PROMOTING JEWISH EXPERIENCES AS MORE MEANINGFUL, INCLUSIVE, AND EDUCATING THE PUBLIC ON JEWISH CUSTOMS.

    Expenses $604,342 · Revenue $39,160

As filed on the 2024 return.

Listed in Part VII

  • Eileen Levinson

    PRESIDENT AND EXECUTIVE DI

    Total calculated
    $171,600
    From this org
    $165,000
    From related orgs
    $0
    Other
    $6,600
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $165,000
    Bonus
    $0
    Other
    $0
    Deferred
    $6,600
    Nontaxable benefits
    $0
    Filer's total
    $171,600

  • Neil Exter

    TREASURER

    Total calculated
    $0
    Hours/week
    2

  • Susan Freudenheim

    SECRETARY

    Total calculated
    $0
    Hours/week
    0.25

  • Angel Alvarez Mapp

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    0.25

  • Tami Reiss

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    0.25

  • Will Schneider

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    0.25

  • Allen Farberov

    DIRECTOR OF PRODUCT

    Total calculated
    $172,551
    From this org
    $160,000
    From related orgs
    $0
    Other
    $12,551
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $160,000
    Bonus
    $0
    Other
    $0
    Deferred
    $12,551
    Nontaxable benefits
    $0
    Filer's total
    $172,551

  • Sydney Schwartz

    DIRECTOR OF OPERATIONS

    Total calculated
    $123,082
    From this org
    $118,348
    From related orgs
    $0
    Other
    $4,734
    Hours/week
    40

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 3 · Compensation committee
  • 3 · Compensation survey or study
  • 3 · Approval by the board or compensation committee

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement
  • 5a · Pay contingent on this organization's revenues
  • 5b · Pay contingent on a related organization's revenues
  • 6a · Pay contingent on this organization's net earnings
  • 6b · Pay contingent on a related organization's net earnings
  • 7 · Other non-fixed payments
  • 8 · Paid under the initial-contract exception

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

No itemized grants to organizations on this return.

Provenance

Return type
form_990
Tax year
2024
Filed
14 November 2025
IRS schema version
2024v5.2
Source object
202533219349304143

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