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Nonprofiteer
← POSITIVE COACHING ALLIANCE

Form 990 for tax year 2023

Filed by POSITIVE COACHING ALLIANCE.

Totals

Total revenue
$14,826,717
Total expenses
$11,968,690
Contributions and grants received
$12,948,211
Grants paid
$137,750
Program service revenue
$2,830,686
Investment income
$155,128
Other revenue
-$1,107,308
Total assets, end of year
$8,782,550
Total liabilities, end of year
$2,248,315
Net assets or fund balances, end of year
$6,534,235
Program services expenses (Part IX)
$9,594,771
Management and general expenses
$1,411,938
Fundraising expenses
$961,981
Program service expenses (Part III)
$9,594,771

Program services were 80.2% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1c · Fundraising events

    $1,551,848

  • 1f · All other contributions, gifts and grants

    $11,396,363

  • 1g · Noncash contributions included above

    $783,902

  • 2a · Program service revenue: PARTNERSHIPS/WORKSHOPS

    total $2,508,985 · related or exempt $2,508,985

  • 2b · Program service revenue: PROGRAM SERVICE FEES

    total $321,701 · related or exempt $321,701

  • 3 · Investment income

    total $107,083 · excluded $107,083

  • 5 · Royalties

    total $513 · excluded $513

  • 7a · Gross sales of assets other than inventory

    securities $1,582,470

  • 7b · Less cost or other basis and sales expenses

    securities $1,534,425

  • 7c · Gain or loss

    securities $48,045

  • 7d · Net gain or loss

    total $48,045 · excluded $48,045

  • 8a · Fundraising events: gross income

    $276,970

  • 8a · Fundraising events: contributions included on line 1c

    $1,551,848

  • 8b · Fundraising events: direct expenses

    $1,360,934

  • 8c · Net income from fundraising events

    total -$1,083,964 · excluded -$1,083,964

  • 9a · Gaming: gross income

    $18,870

  • 9b · Gaming: direct expenses

    $38,789

  • 9c · Net income from gaming

    total -$19,919 · excluded -$19,919

  • 10a · Gross sales of inventory

    $1,276

  • 10b · Cost of goods sold

    $10,929

  • 10c · Net income from sales of inventory

    total -$9,653 · related or exempt -$9,653

  • 11a · Other revenue: MISCELLANEOUS INCOME

    total $5,078 · related or exempt $5,078

  • 11b · Other revenue: SHIPPING INCOME

    total $887 · related or exempt $887

  • 11c · Other revenue: WORKSHOP CANCELATION FEES

    total -$250 · related or exempt -$250

  • 11e · Other revenue, total

    $5,715

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $67,500 · program services $67,500

  • 2 · Grants to domestic individuals

    total $70,250 · program services $70,250

  • 5 · Compensation of officers, directors and key employees

    total $1,250,333 · program services $1,010,325 · management and general $120,016 · fundraising $119,992

  • 7 · Other salaries and wages

    total $6,272,640 · program services $5,122,199 · management and general $543,268 · fundraising $607,173

  • 9 · Other employee benefits

    total $1,153,188 · program services $744,411 · management and general $316,277 · fundraising $92,500

  • 10 · Payroll taxes

    total $606,433 · program services $391,467 · management and general $166,322 · fundraising $48,644

  • 11b · Fees: legal

    total $16,475 · program services $13,739 · management and general $1,185 · fundraising $1,551

  • 11c · Fees: accounting

    total $193,379 · program services $161,270 · management and general $13,909 · fundraising $18,200

  • 11g · Fees: other

    total $1,013,756 · program services $845,430 · management and general $72,916 · fundraising $95,410

  • 12 · Advertising and promotion

    total $236,748 · program services $117,976 · management and general $1,982 · fundraising $116,790

  • 16 · Occupancy

    total $407,430 · program services $250,864 · management and general $13,845 · fundraising $142,721

  • 17 · Travel

    total $667,992 · program services $550,782 · management and general $17,656 · fundraising $99,554

  • 22 · Depreciation, depletion and amortization

    total $7,151 · program services $6,827 · management and general $153 · fundraising $171

  • 23 · Insurance

    total $86,420 · program services $71,298 · management and general $6,837 · fundraising $8,285

  • 24a · Other expenses: EQUIPMENT

    total $440,962 · program services $340,037 · management and general $50,962 · fundraising $49,963

  • 24b · Other expenses: ADMINISTRATIVE FEES

    total $287,577 · program services $165,613 · management and general $68,969 · fundraising $52,995

  • 24c · Other expenses: BAD DEBT EXPENSE

    total $93,534 · program services $44,860 · management and general $4,296 · fundraising $44,378

  • 24d · Other expenses: CONTRACT LABOR

    total $33,286 · program services $22,611 · fundraising $10,675

  • 24e · All other expenses

    total -$936,364 · program services -$402,688 · management and general $13,345 · fundraising -$547,021

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $259,060 · end of year $2,507,080

  • 2 · Savings and temporary cash investments

    beginning of year $4,421,498 · end of year $1,476,531

  • 3 · Pledges and grants receivable

    beginning of year $1,123,675 · end of year $2,778,261

  • 4 · Accounts receivable

    beginning of year $18,704 · end of year $49,553

  • 8 · Inventories for sale or use

    beginning of year $5,653 · end of year $1,081

  • 9 · Prepaid expenses and deferred charges

    beginning of year $150,151 · end of year $125,083

  • 10a · Land, buildings and equipment: cost or other basis

    $50,830

  • 10b · Land, buildings and equipment: accumulated depreciation

    $31,232

  • 10c · Land, buildings and equipment, net

    beginning of year $1,598 · end of year $19,598

  • 12 · Investments: other securities

    end of year $1,465,014

  • 15 · Other assets

    beginning of year $60,950 · end of year $360,349

  • 17 · Accounts payable and accrued expenses

    beginning of year $842,027 · end of year $706,392

  • 19 · Deferred revenue

    beginning of year $974,147 · end of year $1,019,142

  • 25 · Other liabilities

    beginning of year $571,538 · end of year $522,781

  • 27 · Net assets without donor restrictions

    beginning of year $2,460,216 · end of year $2,885,653

  • 28 · Net assets with donor restrictions

    beginning of year $1,193,361 · end of year $3,648,582

Mission and programs · 2023

Mission

TO CHANGE THE CULTURE OF YOUTH SPORTS SO THAT EVERY CHILD, REGARDLESS OF SOCIAL OR ECONOMIC CIRCUMSTANCE, HAS ACCESS TO A POSITIVE YOUTH SPORTS EXPERIENCE.

  • PARTNERSHIP ENGAGEMENT AND FULFILLMENT - PCA'S PARTNERSHIP ENGAGEMENT AND FULFILLMENT PROGRAM EDUCATES AND TRAINS COACHES, AND WORKS WITH LEADERS OF YOUTH SPORTS ORGANIZATIONS ("YSO"), PARENTS, AND SCHOOLS TO MAKE YOUTH SPORTS OFFERINGS POSITIVE, EQUITABLE, AND ACCESSIBLE TO ALL KIDS.

    Expenses $6,083,606 · Grants $1,000 · Revenue $2,505,047

  • PROGRAM EXPANSION AND ENHANCEMENT - PCA WORKS TO PROVIDE 7 MILLION KIDS WITH A POSITIVE YOUTH SPORTS EXPERIENCE OVER 5 YEARS BY EXPANDING AND ENHANCING EXISTING PROGRAMS OR DEVELOPING NEW PROGRAMS IN UNDER-RESOURCED COMMUNITIES WHERE NONE EXISTED BEFORE.

    Expenses $1,601,785 · Grants $136,750 · Revenue $321,701

  • COMMUNITY AND COACH ENGAGEMENT - PCA WORKS WITH LEADERS IN UNDER-RESOURCED COMMUNITIES TO ENSURE THAT KIDS HAVE THE SAME OPPORTUNITY TO PARTICIPATE IN QUALITY SPORTS OFFERINGS AS KIDS IN MORE RESOURCED COMMUNITIES. WE RECRUIT AND TRAIN PEOPLE TO VOLUNTEER AS COACHES, IDENTIFY PUBLIC FUNDS FOR NEW YOUTH SPORTS OFFERINGS, AND REMOVE STRUCTURAL AND SYSTEMIC BARRIERS TO ACCESS.

    Expenses $1,909,380

As filed on the 2023 return.

Listed in Part VII

  • Amy Brooks

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Andrea Quinones-Rivera

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Antonio Davis

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Bob Bowlsby

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Brad Geier

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Brian Grey

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Cathy Cha

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Charlotte Haas-Prime

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Dave Stewart

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • David Shapiro

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • David Wong

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Deborah Stipek

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Doug Raetz

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Eric Becker

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Glen Matsumoto

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Jennifer Sweeney

    SECRETARY

    Total calculated
    $0
    Hours/week
    1
  • John Levin

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Justin Hoeveler

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Leslie Campbell Gray

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Linda Verhulp

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Mindy Rogers

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Mitch Cohen

    BOARD CHAIR

    Total calculated
    $0
    Hours/week
    1
  • Steve Bell

    TREASURER

    Total calculated
    $0
    Hours/week
    1
  • Ted Griggs

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Terry Tallen

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Todd Walthall

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Wally Haas

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Jason Sacks

    PRESIDENT

    Total calculated
    $318,077
    From this org
    $276,560
    From related orgs
    $0
    Other
    $41,517
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $275,000
    Bonus
    $0
    Other
    $1,560
    Deferred
    $19,332
    Nontaxable benefits
    $22,185
    Filer's total
    $318,077
  • Janet Carter

    CEO

    Total calculated
    $329,656
    From this org
    $301,560
    From related orgs
    $0
    Other
    $28,096
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $300,000
    Bonus
    $0
    Other
    $1,560
    Deferred
    $20,201
    Nontaxable benefits
    $7,895
    Filer's total
    $329,656
  • Judy Dillenbeck To 13124

    VP, ACCOUNTING AND FINANCE

    Total calculated
    $144,197
    From this org
    $125,674
    From related orgs
    $0
    Other
    $18,523
    Hours/week
    40
  • Mark Chancellor From 124

    CFO

    Total calculated
    $0
    Hours/week
    40
  • Robert Lee Marcus

    CHIEF COMMUNITY IMPACT OFFICER

    Total calculated
    $218,334
    From this org
    $194,060
    From related orgs
    $0
    Other
    $24,274
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $192,500
    Bonus
    $0
    Other
    $1,560
    Deferred
    $13,565
    Nontaxable benefits
    $10,709
    Filer's total
    $218,334
  • Jeffrey Dale

    VP, NATIONAL ADVANCEMENT

    Total calculated
    $201,625
    From this org
    $175,560
    From related orgs
    $0
    Other
    $26,065
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $174,000
    Bonus
    $0
    Other
    $1,560
    Deferred
    $12,272
    Nontaxable benefits
    $13,793
    Filer's total
    $201,625
  • Jacob Wald

    EVP NATIONAL ADVANCEMENT

    Total calculated
    $197,570
    From this org
    $175,560
    From related orgs
    $0
    Other
    $22,010
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $174,000
    Bonus
    $0
    Other
    $1,560
    Deferred
    $12,272
    Nontaxable benefits
    $9,738
    Filer's total
    $197,570
  • Erin Hankins

    VP, PEOPLE & HR OPERATIONS

    Total calculated
    $153,118
    From this org
    $142,547
    From related orgs
    $0
    Other
    $10,571
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $140,987
    Bonus
    $0
    Other
    $1,560
    Deferred
    $10,454
    Nontaxable benefits
    $117
    Filer's total
    $153,118
  • Casey Miller U'Ren

    VICE PRESIDENT OF EXTERNAL RELATIONS

    Total calculated
    $189,206
    From this org
    $166,560
    From related orgs
    $0
    Other
    $22,646
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $165,000
    Bonus
    $0
    Other
    $1,560
    Deferred
    $10,668
    Nontaxable benefits
    $11,978
    Filer's total
    $189,206
  • Marc Hatch

    VICE PRESIDENT, PARTNER DEVELOPMENT

    Total calculated
    $173,486
    From this org
    $150,111
    From related orgs
    $0
    Other
    $23,375
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $125,603
    Bonus
    $22,948
    Other
    $1,560
    Deferred
    $10,493
    Nontaxable benefits
    $12,882
    Filer's total
    $173,486

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 3 · Compensation committee
  • 3 · Independent compensation consultant
  • 3 · Form 990 of other organizations
  • 3 · Written employment contract
  • 3 · Compensation survey or study
  • 3 · Approval by the board or compensation committee
  • 5a · Pay contingent on this organization's revenues

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement
  • 5b · Pay contingent on a related organization's revenues
  • 6a · Pay contingent on this organization's net earnings
  • 6b · Pay contingent on a related organization's net earnings
  • 7 · Other non-fixed payments
  • 8 · Paid under the initial-contract exception

The filer's explanations (Part III)

PART I, LINE 5
MARC HATCH RECEIVES SALARY AND COMMISSION; COMMISSION IS BASED ON SALES REVENUE.

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

  • PLAYER APPEARANCES AT PCA WORKSHOPS, PRACTICES AND GAMES AND HIGHSCHOOL SPORTS BANQUETS AT TRAVIS HIGH SCHOOL AND EASTSIDE HIGHSCHOOL

  • AUSTIN INDEPENDENT SCHOOL DISTRICT

    $7,500

    FUNDS FOR EASTSIDE HIGH SCHOOL SPORTS PROGRAM.

Provenance

Return type
form_990
Tax year
2023
Filed
11 July 2025
IRS schema version
2023v6.0
Source object
202521959349301477

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