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← GRACELAND COLLEGE CENTER FOR PROF DEV & LIFELONG LEARNING INC

Form 990 for tax year 2023

Filed by GRACELAND COLLEGE CENTER FOR PROF DEV & LIFELONG LEARNING INC.

Totals

Total revenue
$19,265,161
Total expenses
$20,081,090
Contributions and grants received
$0
Grants paid
$797,076
Program service revenue
$18,486,653
Investment income
$136,073
Other revenue
$642,435
Total assets, end of year
$14,202,650
Total liabilities, end of year
$5,370,935
Net assets or fund balances, end of year
$8,831,715
Program services expenses (Part IX)
$11,025,350
Management and general expenses
$9,055,740
Fundraising expenses
$0
Program service expenses (Part III)
$11,025,350

Program services were 54.9% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 2a · Program service revenue: PROFESSIONAL DEVELOPMENT AND CONT

    total $18,486,653 · related or exempt $18,486,653

  • 3 · Investment income

    total $136,073 · excluded $136,073

  • 6a · Gross rents

    real property $581,692

  • 6b · Less rental expenses

    real property $475,153

  • 6c · Rental income or loss

    real property $106,539

  • 6d · Net rental income or loss

    total $106,539 · excluded $106,539

  • 10a · Gross sales of inventory

    $593,911

  • 10b · Cost of goods sold

    $58,015

  • 10c · Net income from sales of inventory

    total $535,896 · related or exempt $535,896

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $797,076 · program services $797,076

  • 5 · Compensation of officers, directors and key employees

    total $1,782,583 · program services $1,002,311 · management and general $780,272

  • 7 · Other salaries and wages

    total $7,044,966 · program services $3,961,245 · management and general $3,083,721

  • 8 · Pension plan contributions

    total $49,389 · program services $27,770 · management and general $21,619

  • 9 · Other employee benefits

    total $2,245,944 · program services $1,262,850 · management and general $983,094

  • 10 · Payroll taxes

    total $673,375 · program services $378,625 · management and general $294,750

  • 11b · Fees: legal

    total $42,836 · management and general $42,836

  • 11c · Fees: accounting

    total $67,808 · management and general $67,808

  • 11g · Fees: other

    total $396,103 · program services $242,977 · management and general $153,126

  • 12 · Advertising and promotion

    total $976,329 · program services $227,290 · management and general $749,039

  • 13 · Office expenses

    total $54,100 · management and general $54,100

  • 14 · Information technology

    total $1,333,053 · program services $1,050 · management and general $1,332,003

  • 16 · Occupancy

    total $164,730 · program services $108,867 · management and general $55,863

  • 17 · Travel

    total $57,625 · program services $32,401 · management and general $25,224

  • 19 · Conferences, conventions and meetings

    total $2,793,169 · program services $2,627,751 · management and general $165,418

  • 20 · Interest

    total $13,830 · management and general $13,830

  • 22 · Depreciation, depletion and amortization

    total $795,713 · program services $51,513 · management and general $744,200

  • 23 · Insurance

    total $110,473 · management and general $110,473

  • 24a · Other expenses: CREDIT CARD FEES

    total $261,097 · program services $261,097

  • 24b · Other expenses: MISCELLANEOUS EXPENSES

    total $192,572 · program services $42,527 · management and general $150,045

  • 24c · Other expenses: TEMPORARY LABOR

    total $164,301 · management and general $164,301

  • 24d · Other expenses: LICENSES AND MEMBERSHIP

    total $64,018 · management and general $64,018

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $2,392,946 · end of year $1,555,766

  • 4 · Accounts receivable

    beginning of year $1,262,371 · end of year $1,489,782

  • 8 · Inventories for sale or use

    beginning of year $161,104 · end of year $143,387

  • 9 · Prepaid expenses and deferred charges

    beginning of year $580,313 · end of year $776,991

  • 10a · Land, buildings and equipment: cost or other basis

    $19,008,952

  • 10b · Land, buildings and equipment: accumulated depreciation

    $9,359,460

  • 10c · Land, buildings and equipment, net

    beginning of year $9,941,872 · end of year $9,649,492

  • 14 · Intangible assets

    beginning of year $749,262 · end of year $587,232

  • 15 · Other assets

    beginning of year $1,304,615 · end of year $0

  • 17 · Accounts payable and accrued expenses

    beginning of year $2,328,674 · end of year $1,530,712

  • 19 · Deferred revenue

    beginning of year $3,285,128 · end of year $3,340,223

  • 23 · Secured mortgages and notes payable

    beginning of year $1,131,037 · end of year $500,000

  • 27 · Net assets without donor restrictions

    beginning of year $9,647,644 · end of year $8,831,715

Mission and programs · 2023

Mission

LIFELONG PROFESSIONAL DEVELOPMENT AND CONTINUING EDUCATION FOR ADULTS

  • THE ORGANIZATION PRESENTED APPROXIMATELY 7,206 SEMINARS TO PARTICIPANTS FOR CONTINUING EDUCATION AND PROFESSIONAL AND PERSONAL DEVELOPMENT.

    Expenses $11,025,350 · Grants $797,076 · Revenue $19,022,549

As filed on the 2023 return.

Listed in Part VII

  • Patricia Draves

    BOARD MEMBER

    Total calculated
    $383,345
    From this org
    $0
    From related orgs
    $344,948
    Other
    $38,397
    Hours/week
    3.5 + 70 related

    Schedule J breakdown matched by us

    Base
    $0 + $315,448 related
    Bonus
    $0
    Other
    $0 + $29,500 related
    Deferred
    $0 + $17,501 related
    Nontaxable benefits
    $0 + $20,896 related
    Filer's total
    $0 + $383,345 related
  • Joel Shrock

    BOARD MEMBER

    Total calculated
    $176,856
    From this org
    $0
    From related orgs
    $143,358
    Other
    $33,498
    Hours/week
    2 + 70 related

    Schedule J breakdown matched by us

    Base
    $0 + $121,633 related
    Bonus
    $0
    Other
    $0 + $21,725 related
    Deferred
    $0 + $3,555 related
    Nontaxable benefits
    $0 + $29,943 related
    Filer's total
    $0 + $176,856 related
  • Bob Ackerley

    CHAIRMAN

    Total calculated
    $0
    Hours/week
    10
  • Louann Muir

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2 + 1 related
  • David Siddall

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Sam Smalldon

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    3 + 3 related
  • Ryan Watson

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2 + 2 related
  • Michele Markey

    CEO

    Total calculated
    $393,642
    From this org
    $373,172
    From related orgs
    $0
    Other
    $20,470
    Hours/week
    50

    Schedule J breakdown matched by us

    Base
    $314,528
    Bonus
    $48,750
    Other
    $9,894
    Deferred
    $9,684
    Nontaxable benefits
    $10,786
    Filer's total
    $393,642
  • Abby Sitzmann

    CFO

    Total calculated
    $264,039
    From this org
    $246,575
    From related orgs
    $0
    Other
    $17,464
    Hours/week
    50

    Schedule J breakdown matched by us

    Base
    $211,565
    Bonus
    $33,000
    Other
    $2,010
    Deferred
    $6,678
    Nontaxable benefits
    $10,786
    Filer's total
    $264,039
  • Kenneth Baltzell

    VP - INFORMATION TECHNOLOGY

    Total calculated
    $236,449
    From this org
    $221,748
    From related orgs
    $0
    Other
    $14,701
    Hours/week
    50

    Schedule J breakdown matched by us

    Base
    $188,455
    Bonus
    $29,700
    Other
    $3,593
    Deferred
    $4,861
    Nontaxable benefits
    $9,840
    Filer's total
    $236,449
  • Peter Sirna

    VP - SALES

    Total calculated
    $209,372
    From this org
    $193,069
    From related orgs
    $0
    Other
    $16,303
    Hours/week
    45

    Schedule J breakdown matched by us

    Base
    $169,965
    Bonus
    $20,000
    Other
    $3,104
    Deferred
    $5,517
    Nontaxable benefits
    $10,786
    Filer's total
    $209,372
  • Jennifer Barrington

    VP - DIGITAL MARKETING

    Total calculated
    $207,087
    From this org
    $191,131
    From related orgs
    $0
    Other
    $15,956
    Hours/week
    50

    Schedule J breakdown matched by us

    Base
    $163,553
    Bonus
    $25,440
    Other
    $2,138
    Deferred
    $5,170
    Nontaxable benefits
    $10,786
    Filer's total
    $207,087
  • Katie Parrish

    VP - CONTENT

    Total calculated
    $182,188
    From this org
    $172,624
    From related orgs
    $0
    Other
    $9,564
    Hours/week
    45

    Schedule J breakdown matched by us

    Base
    $148,893
    Bonus
    $22,500
    Other
    $1,231
    Deferred
    $4,380
    Nontaxable benefits
    $5,184
    Filer's total
    $182,188
  • Teri Beckman

    DIRECTOR - ELEARNING SOLUTIONS

    Total calculated
    $169,390
    From this org
    $159,374
    From related orgs
    $0
    Other
    $10,016
    Hours/week
    45

    Schedule J breakdown matched by us

    Base
    $158,047
    Bonus
    $0
    Other
    $1,327
    Deferred
    $4,832
    Nontaxable benefits
    $5,184
    Filer's total
    $169,390
  • Stephanie Motsinger

    LEARNING & DEVELOPMENT CONSULTANT

    Total calculated
    $188,841
    From this org
    $186,374
    From related orgs
    $0
    Other
    $2,467
    Hours/week
    45

    Schedule J breakdown matched by us

    Base
    $83,575
    Bonus
    $102,523
    Other
    $276
    Deferred
    $1,300
    Nontaxable benefits
    $1,167
    Filer's total
    $188,841
  • Vito Centonze

    DIRECTOR - AS400

    Total calculated
    $182,876
    From this org
    $167,461
    From related orgs
    $0
    Other
    $15,415
    Hours/week
    45

    Schedule J breakdown matched by us

    Base
    $147,400
    Bonus
    $15,697
    Other
    $4,364
    Deferred
    $4,629
    Nontaxable benefits
    $10,786
    Filer's total
    $182,876
  • Diana Edgecomb

    CONTROLLER

    Total calculated
    $170,994
    From this org
    $155,669
    From related orgs
    $0
    Other
    $15,325
    Hours/week
    45

    Schedule J breakdown matched by us

    Base
    $139,210
    Bonus
    $14,814
    Other
    $1,645
    Deferred
    $4,539
    Nontaxable benefits
    $10,786
    Filer's total
    $170,994
  • Sheena Sweatman

    SALES MANAGER

    Total calculated
    $159,548
    From this org
    $154,364
    From related orgs
    $0
    Other
    $5,184
    Hours/week
    45

    Schedule J breakdown matched by us

    Base
    $111,455
    Bonus
    $41,605
    Other
    $1,304
    Deferred
    $0
    Nontaxable benefits
    $5,184
    Filer's total
    $159,548
  • Kamaal Imam

    SOFTWARE ENGINEER

    Total calculated
    $149,041
    From this org
    $147,946
    From related orgs
    $0
    Other
    $1,095
    Hours/week
    45

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 3 · Compensation committee
  • 5a · Pay contingent on this organization's revenues
  • 6a · Pay contingent on this organization's net earnings

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement
  • 5b · Pay contingent on a related organization's revenues
  • 6b · Pay contingent on a related organization's net earnings
  • 7 · Other non-fixed payments
  • 8 · Paid under the initial-contract exception

The filer's explanations (Part III)

PART I, LINE 3
THE CEO'S PAY IS SET ANNUALLY BY THE BOARD BASED ON A RECOMMENDATION OF THE COMPENSATION COMMITTEE (COMPOSED OF INDEPENDENT MEMBERS OF THE GOVERNING BOARD).
PART I, LINE 5
CERTAIN OFFICERS AND CERTAIN KEY EMPLOYEES PARTICIPATE IN AN INCENTIVE PLAN THAT IS BASED ON MULTIPLE METRICS INCLUDING THE MANAGEMENT OF CONTROLLABLE EXPENSES RELATIVE TO REVENUE. THERE IS A CAP ON THE INCENTIVE AMOUNT AS WELL AS A THRESHOLD PERFORMANCE STANDARD THAT MUST BE MET BEFORE ANY INCENTIVE IS EARNED. CERTAIN EMPLOYEES PARTICIPATE IN AN INCENTIVE/COMMISSION PLAN THAT IS BASED ON THE ACHIEVEMENT OF GOALS RELATED TO THE SALES OF GROUP TRAINING.
PART I, LINE 6
CERTAIN OFFICERS AND CERTAIN KEY EMPLOYEES PARTICIPATE IN AN INCENTIVE PLAN THAT IS BASED ON MULTIPLE METRICS INCLUDING THE MANAGEMENT OF CONTROLLABLE EXPENSES RELATIVE TO REVENUE. THERE IS A CAP ON THE INCENTIVE AMOUNT AS WELL AS A THRESHOLD PERFORMANCE STANDARD THAT MUST BE MET BEFORE ANY INCENTIVE IS EARNED. CERTAIN EMPLOYEES PARTICIPATE IN AN INCENTIVE/COMMISSION PLAN THAT IS BASED ON THE ACHIEVEMENT OF GOALS RELATED TO THE SALES OF GROUP TRAINING.

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

  • GRANTS MADE TO GRACELAND UNIVERSITY, LAMONI, IOWA, A FULLY ACCREDITED 501(C)(3) EDUCATIONAL INSTITUTION. FUNDS ARE USED TO FURTHER THE EDUCATIONAL MISSION OF THE UNIVERSITY. RELATIONSHIP BETWEEN THE ENTITIES MAKES IT POSSIBLE TO ASSURE THAT FUNDS ARE USED IN FURTHERANCE OF THE MISSIONS.

Related organizations on this return

Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.

Provenance

Return type
form_990
Tax year
2023
Filed
20 March 2025
IRS schema version
2023v6.0
Source object
202510879349300711

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