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Nonprofiteer
← ETV ENDOWMENT OF SOUTH CAROLINA INC

Form 990 for tax year 2024

Filed by ETV ENDOWMENT OF SOUTH CAROLINA INC.

Totals

Total revenue
$14,606,823
Total expenses
$12,546,958
Contributions and grants received
$10,869,998
Grants paid
$2,290,227
Program service revenue
$790,394
Investment income
$2,905,781
Other revenue
$40,650
Total assets, end of year
$41,777,220
Total liabilities, end of year
$3,168,945
Net assets or fund balances, end of year
$38,608,275
Program services expenses (Part IX)
$10,749,861
Management and general expenses
$935,177
Fundraising expenses
$861,920
Program service expenses (Part III)
$10,749,861

Program services were 85.7% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1b · Membership dues

    $8,090,449

  • 1c · Fundraising events

    $50,000

  • 1f · All other contributions, gifts and grants

    $2,729,549

  • 1g · Noncash contributions included above

    $303,627

  • 2a · Program service revenue: Underwriting

    total $790,394 · related or exempt $790,394

  • 2f · All other program service revenue

    total $0 · related or exempt $0 · unrelated business $0 · excluded $0

  • 3 · Investment income

    total $1,401,704 · excluded $1,401,704

  • 6c · Rental income or loss

    real property $0 · personal property $0

  • 7a · Gross sales of assets other than inventory

    securities $8,228,099 · other assets $0

  • 7b · Less cost or other basis and sales expenses

    securities $6,724,022

  • 7c · Gain or loss

    securities $1,504,077 · other assets $0

  • 7d · Net gain or loss

    total $1,504,077 · excluded $1,504,077

  • 8a · Fundraising events: gross income

    $598,970

  • 8a · Fundraising events: contributions included on line 1c

    $50,000

  • 8b · Fundraising events: direct expenses

    $558,320

  • 8c · Net income from fundraising events

    total $40,650 · excluded $40,650

  • 11d · All other revenue

    total $0 · related or exempt $0 · unrelated business $0 · excluded $0

  • 11e · Other revenue, total

    $0

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $2,290,227 · program services $2,290,227

  • 5 · Compensation of officers, directors and key employees

    total $490,938 · program services $24,547 · management and general $392,750 · fundraising $73,641

  • 7 · Other salaries and wages

    total $628,588 · program services $531,572 · management and general $97,016

  • 8 · Pension plan contributions

    total $47,113 · program services $23,403 · management and general $20,611 · fundraising $3,099

  • 9 · Other employee benefits

    total $107,015 · program services $53,109 · management and general $47,063 · fundraising $6,843

  • 10 · Payroll taxes

    total $78,151 · program services $38,821 · management and general $34,189 · fundraising $5,141

  • 11b · Fees: legal

    total $1,377 · program services $661 · management and general $716

  • 11c · Fees: accounting

    total $30,328 · program services $14,557 · management and general $15,771

  • 11e · Fees: professional fundraising services

    total $37,766 · fundraising $37,766

  • 11f · Fees: investment management

    total $40,000 · management and general $40,000

  • 11g · Fees: other

    total $158,428 · program services $125,939 · management and general $32,489 · fundraising $0

  • 12 · Advertising and promotion

    total $105,916 · program services $93,778 · fundraising $12,138

  • 13 · Office expenses

    total $13,698 · program services $6,575 · management and general $7,123

  • 14 · Information technology

    total $63,192 · program services $30,332 · management and general $32,860

  • 16 · Occupancy

    total $50,810 · program services $24,389 · management and general $26,421

  • 17 · Travel

    total $32,455 · program services $12,645 · management and general $13,699 · fundraising $6,111

  • 19 · Conferences, conventions and meetings

    total $9,258 · program services $4,444 · management and general $4,814

  • 22 · Depreciation, depletion and amortization

    total $36,097 · program services $7,193 · management and general $28,904

  • 23 · Insurance

    total $18,263 · program services $8,766 · management and general $9,497

  • 24a · Other expenses: Program Production

    total $6,116,111 · program services $6,116,111

  • 24b · Other expenses: Printing & Publications

    total $814,796 · program services $142,999 · fundraising $671,797

  • 24c · Other expenses: Underwriting

    total $790,685 · program services $790,685

  • 24d · Other expenses: Other Expenses

    total $391,852 · program services $317,239 · management and general $31,729 · fundraising $42,884

  • 24e · All other expenses

    total $193,894 · program services $91,869 · management and general $99,525 · fundraising $2,500

Balance sheet

Part X, book values.

  • 2 · Savings and temporary cash investments

    beginning of year $4,786,964 · end of year $5,255,202

  • 3 · Pledges and grants receivable

    beginning of year $57,354 · end of year $86,343

  • 4 · Accounts receivable

    beginning of year $206,562 · end of year $170,916

  • 5 · Loans and receivables from officers and key people

    beginning of year $0 · end of year $0

  • 6 · Loans and receivables from disqualified persons

    beginning of year $0 · end of year $0

  • 9 · Prepaid expenses and deferred charges

    beginning of year $35,400 · end of year $40,680

  • 10a · Land, buildings and equipment: cost or other basis

    $301,768

  • 10b · Land, buildings and equipment: accumulated depreciation

    $208,278

  • 10c · Land, buildings and equipment, net

    beginning of year $97,119 · end of year $93,490

  • 11 · Investments: publicly traded securities

    beginning of year $32,642,220 · end of year $35,848,803

  • 12 · Investments: other securities

    beginning of year $0

  • 13 · Investments: program-related

    beginning of year $0

  • 15 · Other assets

    beginning of year $347,739 · end of year $281,786

  • 17 · Accounts payable and accrued expenses

    beginning of year $1,793,412 · end of year $2,198,143

  • 19 · Deferred revenue

    beginning of year $50,923 · end of year $193,156

  • 22 · Loans and payables to officers and key people

    beginning of year $0 · end of year $0

  • 25 · Other liabilities

    beginning of year $749,550 · end of year $777,646

  • 27 · Net assets without donor restrictions

    beginning of year $28,955,762 · end of year $31,794,764

  • 28 · Net assets with donor restrictions

    beginning of year $6,623,711 · end of year $6,813,511

Mission and programs · 2024

Mission

The ETV Endowment of South Carolina is a 501(c)(3) nonprofit founded in 1977 that provides funding for programming broadcast on South Carolina ETV, South Carolina Public Radio and other public media stations.

  • PROGRAM PURCHASE - Through annual membership contributions, the ETV Endowment of South Carolina supports programs broadcast by SCETV, SC Public Radio and other public media stations. The Endowment's 46,500 donors made nearly 277,000 individual gifts in FY25. These membership funds are used to purchase programming seen on 11 television stations broadcasting four television channels and heard on nine radio stations broadcasting two programming streams throughout the state. Funding for the programming that is broadcast 24 hours per day, seven days per week, including the national PBS and NPR schedules, is provided by members of the Endowment. The ETV Endowment is proud to serve all South Carolinians, without regard to their ability to pay for the many programs offered.

    Expenses $5,936,630 · Revenue $790,394

  • PROGRAM PRODUCTION - Since its founding in 1977, the ETV Endowment has managed more than $140 million in restricted grants from corporations, foundations and individuals as well as governmental entities. The Endowment uses these funds in accordance with grant restrictions to produce and/or present programs for distribution on a national, regional or state level. SCETV, SC Public Radio and the ETV Endowment also contribute significant in-kind contributions to these programs to ensure completion and distribution. Such programs include television, radio and non-broadcast educational programs.

    Expenses $4,449,933 · Grants $2,290,227

  • MEMBER SERVICES - For 47 years, the ETV Endowment family of donors, numbering 46,500, has provided membership contributions to sustain the program purchase and production of television and radio programming. Since the Endowment's inception in 1977, our Endowment donors have contributed nearly $169 million in unrestricted membership funds. Every member of the Endowment is offered a monthly SCENE program guide, which highlights the offerings on each of SCETV's four television channels and two radio streams. The Endowment also sends members membership decals for their vehicles each year so others may know of their support of public media in South Carolina. Lastly, the Endowment mailed more than 3,238 appreciation gifts to our donors in FY25. Those gifts included DVDs, books and tickets to performances, all of which are associated with ETV and SC Public Radio's programming and extend the educational outreach component of SCETV.

    Expenses $363,298

As filed on the 2024 return.

Listed in Part VII

  • Catherine Edwards

    President

    Total calculated
    $0
    Hours/week
    1

  • Eleanor Dunlap

    Vice-President

    Total calculated
    $0
    Hours/week
    1

  • Traci Young Cooper Ed D

    Secretary

    Total calculated
    $0
    Hours/week
    1

  • William A Finn

    Treasurer

    Total calculated
    $0
    Hours/week
    1

  • Cheryl Grant

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • David Buckshorn

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • DR Ruben Montalvo

    Board Member - Retired

    Total calculated
    $0
    Hours/week
    1

  • Helen Holland

    Board Member - Retired

    Total calculated
    $0
    Hours/week
    1

  • Howard Efird

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • James W Bradshaw

    Board Member - Retired

    Total calculated
    $0
    Hours/week
    1

  • Jim O Stuckey

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Jimmy Gulledge

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Katharine McNulty Hubbard

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • L Andrew Westbrook III

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Lane Gilpin

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Macaulay Smith

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Michelle Logan-Owens

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Natalie Parker Bluestein

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Pamela Williams

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Patti McAbee-Eison

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Preston Sabalis

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Rose Buyck Newton

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Sally Self MD

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Wes Hayes

    Board Member

    Total calculated
    $0
    Hours/week
    1

  • Coby C Latham CPA CFRE

    Executive Director

    Total calculated
    $308,700
    From this org
    $268,575
    From related orgs
    $12,320
    Other
    $27,805
    Hours/week
    40 + 5 related

    Schedule J breakdown matched by us

    Base
    $234,858 + $12,320 related
    Bonus
    $33,717
    Other
    $0
    Deferred
    $13,602 + $639 related
    Nontaxable benefits
    $13,564
    Filer's total
    $295,741 + $12,959 related

  • Lauren Chivers

    Financial Officer

    Total calculated
    $190,724
    From this org
    $163,859
    From related orgs
    $7,965
    Other
    $18,900
    Hours/week
    35 + 5 related

    Schedule J breakdown matched by us

    Base
    $144,938 + $7,965 related
    Bonus
    $18,921
    Other
    $0
    Deferred
    $8,662 + $406 related
    Nontaxable benefits
    $9,832
    Filer's total
    $182,353 + $8,371 related

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 3 · Compensation committee
  • 3 · Form 990 of other organizations
  • 3 · Compensation survey or study
  • 3 · Approval by the board or compensation committee

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement
  • 5a · Pay contingent on this organization's revenues
  • 5b · Pay contingent on a related organization's revenues
  • 6a · Pay contingent on this organization's net earnings
  • 6b · Pay contingent on a related organization's net earnings
  • 7 · Other non-fixed payments
  • 8 · Paid under the initial-contract exception

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

Related organizations on this return

Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.

Provenance

Return type
form_990
Tax year
2024
Filed
14 November 2025
IRS schema version
2024v5.1
Source object
202543189349310664

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