Totals
- Total revenue
- $9,154,016
- Total expenses
- $8,041,606
- Contributions and grants received
- $2,276,025
- Grants paid
- $0
- Program service revenue
- $6,648,143
- Investment income
- $220,974
- Other revenue
- $8,874
- Total assets, end of year
- $9,101,885
- Total liabilities, end of year
- $2,650,944
- Net assets or fund balances, end of year
- $6,450,941
- Program services expenses (Part IX)
- $6,013,513
- Management and general expenses
- $1,485,707
- Fundraising expenses
- $542,386
- Program service expenses (Part III)
- $6,013,513
Program services were 74.8% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.
Line items
Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.
Revenue
Part VIII, the statement of revenue.
-
1f · All other contributions, gifts and grants
$2,276,025
-
2a · Program service revenue: CONFERENCE
total $5,678,263 · related or exempt $5,678,263
-
2b · Program service revenue: SPONSORSHIP
total $387,000 · related or exempt $387,000
-
2c · Program service revenue: LEADERSHIP DEVELOPMENT
total $365,383 · related or exempt $365,383
-
2d · Program service revenue: MEMBERSHIP REVENUE
total $217,497 · related or exempt $217,497
-
3 · Investment income
total $220,974 · excluded $220,974
-
11a · Other revenue: ALL OTHER MISC REVENUE
total $8,874 · related or exempt $8,874
-
11e · Other revenue, total
$8,874
Functional expenses
Part IX, the statement of functional expenses.
-
5 · Compensation of officers, directors and key employees
total $1,315,028 · program services $847,041 · management and general $131,503 · fundraising $336,484
-
7 · Other salaries and wages
total $887,726 · program services $793,950 · management and general $146 · fundraising $93,630
-
8 · Pension plan contributions
total $46,181 · program services $36,871 · management and general $1,430 · fundraising $7,880
-
9 · Other employee benefits
total $234,515 · program services $176,355 · management and general $13,419 · fundraising $44,741
-
11b · Fees: legal
total $5,971 · management and general $5,971
-
11c · Fees: accounting
total $38,446 · management and general $38,446
-
11f · Fees: investment management
total $34,332 · management and general $34,332
-
11g · Fees: other
total $421,085 · management and general $421,085
-
13 · Office expenses
total $167,964 · program services $87 · management and general $167,877
-
14 · Information technology
total $509,726 · program services $76,408 · management and general $433,318
-
16 · Occupancy
total $116,475 · management and general $114,658 · fundraising $1,817
-
17 · Travel
total $54,450 · program services $53,426 · management and general $203 · fundraising $821
-
19 · Conferences, conventions and meetings
total $4,204,485 · program services $4,029,375 · management and general $118,097 · fundraising $57,013
-
22 · Depreciation, depletion and amortization
total $5,222 · management and general $5,222
Balance sheet
Part X, book values.
-
1 · Cash, non-interest-bearing
beginning of year $740,385 · end of year $335,025
-
2 · Savings and temporary cash investments
beginning of year $236,693 · end of year $1,189,041
-
3 · Pledges and grants receivable
beginning of year $1,015,633 · end of year $1,294,167
-
9 · Prepaid expenses and deferred charges
beginning of year $527,404 · end of year $928,871
-
10a · Land, buildings and equipment: cost or other basis
$56,619
-
10b · Land, buildings and equipment: accumulated depreciation
$56,619
-
10c · Land, buildings and equipment, net
beginning of year $0 · end of year $0
-
11 · Investments: publicly traded securities
beginning of year $4,612,887 · end of year $5,106,827
-
14 · Intangible assets
beginning of year $21,552 · end of year $16,330
-
15 · Other assets
beginning of year $297,121 · end of year $231,624
-
17 · Accounts payable and accrued expenses
beginning of year $699,097 · end of year $692,568
-
19 · Deferred revenue
beginning of year $1,308,299 · end of year $1,806,742
-
23 · Secured mortgages and notes payable
beginning of year $200,000
-
25 · Other liabilities
beginning of year $238,458 · end of year $151,634
-
27 · Net assets without donor restrictions
beginning of year $3,665,769 · end of year $4,904,742
-
28 · Net assets with donor restrictions
beginning of year $1,340,052 · end of year $1,546,199
Mission and programs · 2024
Mission
ACCELERATE THE ADVANCEMENT OF WOMEN LEADERS IN THE FOOD INDUSTRY. WE BELIEVE IN LIMITLESS OPPORTUNITY FOR ALL WOMEN.
Activities or mission (Part I)
ACCELERATE THE ADVANCEMENT OF WOMEN LEADERS IN THE FOOD INDUSTRY.
-
WFF CONNECT - A DIGITAL PORTAL FOR THE BENEFIT OF MEMBERS AND PARTNER COMPANIES: THE WOMEN'S FOODSERVICE FORUM (WFF) HOSTS A PASSWORD PROTECTED PORTAL, WFF CONNECT, THAT ENABLES WFF TO DELIVER YEAR-ROUND VALUE TO OUR MEMBERSHIP AND COMPANIES THAT SUPPORT OUR MISSION. FOR OUR 8,000 PLUS MEMBERSHIP, WFF CONNECT HOSTS VIRTUAL CONTENT DELIVERING PROFESSIONAL DEVELOPMENT, INSIGHTS FROM INDUSTRY EXECUTIVES, AND CONNECTION TO INDUSTRY PEERS. FOR OUR 77 PARTNER COMPANIES, WFF CONNECT HOSTS PROFESSIONAL DEVELOPMENT RESOURCES THAT THEY CAN LEVERAGE MORE BROADLY, ALONG WITH RELATIONSHIP MANAGEMENT MATERIALS AND METRICS ON THEIR EMPLOYEE ENGAGEMENT. RECORDINGS OF OUR COMPLIMENTARY VIRTUAL EVENTS AND OUR PAID IN-PERSON EVENTS ARE HOSTED ON WFF CONNECT FOR CONVENIENT ON-DEMAND CONSUMPTION.
Revenue $217,497
-
ANNUAL LEADERSHIP CONFERENCE: WOMEN'S FOODSERVICE FORUM (WFF) IS AN ANNUAL 3-DAY EVENT THAT PROVIDED HIGH QUALITY PROFESSIONAL DEVELOPMENT, INSPIRATION FROM WORLD LEADERS AND INDUSTRY EXECUTIVES, AND PEER CONNECTION FOR EMERGING LEADERS AND EXECUTIVES IN THE FOOD INDUSTRY. THE 2024 EVENT WAS ATTENDED BY A TOTAL OF 2,982 PARTICIPANTS, PRIMARILY ON-SITE WITH LESS THAN 10% VIRTUAL.
Expenses $837,038 · Revenue $6,074,137
-
LEADERSHIP DEVELOPMENT WORKSHOPS: WOMEN'S FOODSERVICE FORUM (WFF) 2024 LEADERSHIP DEVELOPMENT WORKSHOPS WERE HOSTED AS A HYBRID, TWO-PART SERIES ENABLING EITHER IN-PERSON OR VIRTUAL ATTENDANCE. THESE ONE-DAY WORKSHOPS WERE HELD IN EIGHT MARKETS INCLUDING DALLAS, ATLANTA, ORLANDO, DENVER, MINNEAPOLIS, CHICAGO, PHOENIX AND ORANGE COUNTY. THE LIVE RECORDINGS FOR VIRTUAL ATTENDEES WERE DONE IN ATLANTA AND DALLAS LOCATIONS. THE OBJECTIVE OF THESE WORKSHOPS IS TO PROVIDE WOMEN WITH PROFESSIONAL DEVELOPMENT, INSPIRATION FROM INDUSTRY ROLE MODELS AND NETWORKING WITH THEIR INDUSTRY PEERS. THE VIRTUAL OFFERING, PLUS REGIONAL LOCATIONS, MAKE THIS OFFERING MORE CONVENIENT TO ATTEND AND PROVIDE EASIER ACCESS TO WFF CONTENT. (CONTINUED ON SCHEDULE O)THE TOTAL NUMBER OF PAID REGISTRANTS IN 2024 WAS 953. C-SUITE SUMMIT RAN CONCURRENTLY WITH THE LDW EVENTS IN OCTOBER. THERE WERE 27 ATTENDEES.
Expenses $5,176,475 · Revenue $365,383
As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.
Listed in Part VII
-
Therese GearhartTHERESE GEARHART
PRESIDENT AND CEO
- Total calculated
- $823,094
- From this org
- $808,452
- From related orgs
- $0
- Other
- $14,642
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $541,365
- Bonus
- $265,225
- Other
- $1,862
- Deferred
- $13,800
- Nontaxable benefits
- $842
- Filer's total
- $823,094
-
Sarah KingSARAH KING
CHAIR
- Total calculated
- $0
- Hours/week
- 1
-
Kate JasponKATE JASPON
CHAIR ELECT
- Total calculated
- $0
- Hours/week
- 1
-
Anita ZielinksiANITA ZIELINKSI
IMMEDIATE PAST CHAIR
- Total calculated
- $0
- Hours/week
- 1
-
Elizabeth HorvathELIZABETH HORVATH
TREASURER
- Total calculated
- $0
- Hours/week
- 1
-
Skye AndersonSKYE ANDERSON
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
William ArmstrongWILLIAM ARMSTRONG
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Trona BalkissoonTRONA BALKISSOON
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Tanika CabralTANIKA CABRAL
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Linken D'SouzaLINKEN D'SOUZA
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Sumi DebenedittisSUMI DEBENEDITTIS
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Catherine FoxCATHERINE FOX
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Shannon GarciaSHANNON GARCIA
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Alisa GmelichALISA GMELICH
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Genifer GrayGENIFER GRAY
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Ola IdzikowskaOLA IDZIKOWSKA
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Mary KienerMARY KIENER
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Kelly LeffertsKELLY LEFFERTS
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Ann Mamer-LloydANN MAMER-LLOYD
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Brooke McKillopBROOKE MCKILLOP
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Erick McReynoldsERICK MCREYNOLDS
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Gail Sharps MyersGAIL SHARPS MYERS
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Heather NearyHEATHER NEARY
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Meredith NelsonMEREDITH NELSON
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Coley O'BrienCOLEY O'BRIEN
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Dawn RasmussenDAWN RASMUSSEN
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Debbie RobertsDEBBIE ROBERTS
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Laura SorensonLAURA SORENSON
DIRECTOR
- Total calculated
- $0
- Hours/week
- 0.3
-
Loraine YalchLORAINE YALCH
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Krista GibsonKRISTA GIBSON
CHIEF MARKETING OFFICER
- Total calculated
- $290,123
- From this org
- $277,817
- From related orgs
- $0
- Other
- $12,306
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $222,153
- Bonus
- $54,711
- Other
- $953
- Deferred
- $11,177
- Nontaxable benefits
- $1,129
- Filer's total
- $290,123
-
Dana MintonDANA MINTON
VP, PARTNER ENGAGEMENTS
- Total calculated
- $201,810
- From this org
- $187,076
- From related orgs
- $0
- Other
- $14,734
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $154,042
- Bonus
- $31,827
- Other
- $1,207
- Deferred
- $6,573
- Nontaxable benefits
- $8,161
- Filer's total
- $201,810
-
Omemma GillaniOMEMMA GILLANI
DIRECTOR - INSIGHTS AND ST
- Total calculated
- $127,698
- From this org
- $122,547
- From related orgs
- $0
- Other
- $5,151
- Hours/week
- 40
-
Corina Balsells-GuillenCORINA BALSELLS-GUILLEN
DIRECTOR OF EVENTS
- Total calculated
- $131,304
- From this org
- $120,513
- From related orgs
- $0
- Other
- $10,791
- Hours/week
- 40
-
Erin HallERIN HALL
DIRECTOR - PARTNER AND MEM
- Total calculated
- $126,850
- From this org
- $126,850
- From related orgs
- $0
- Other
- $0
- Hours/week
- 40
-
Laura HelmsLAURA HELMS
SENIOR DIRECTOR OF MARKETI
- Total calculated
- $152,521
- From this org
- $137,553
- From related orgs
- $0
- Other
- $14,968
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $118,129
- Bonus
- $18,667
- Other
- $757
- Deferred
- $5,917
- Nontaxable benefits
- $9,051
- Filer's total
- $152,521
Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.
Schedule J
Answered yes
- 6a · Pay contingent on this organization's net earnings
Answered no
- 4a · Severance or change-of-control payment
- 4b · Supplemental nonqualified retirement plan
- 4c · Equity-based compensation arrangement
- 5a · Pay contingent on this organization's revenues
- 5b · Pay contingent on a related organization's revenues
- 6b · Pay contingent on a related organization's net earnings
- 7 · Other non-fixed payments
- 8 · Paid under the initial-contract exception
Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.
Grants on this return
No itemized grants to organizations on this return.
Provenance
- Return type
- form_990
- Tax year
- 2024
- Filed
- 13 August 2025
- IRS schema version
- 2024v5.2
- Source object
- 202522319349301437
Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.
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