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← NATIONAL WIC ASSOCIATION

Form 990 for tax year 2022

Filed by NATIONAL WIC ASSOCIATION.

Totals

Total revenue
$7,861,705
Total expenses
$6,536,881
Contributions and grants received
$4,271,405
Grants paid
$8,945
Program service revenue
$3,169,594
Investment income
$410,564
Other revenue
$10,142
Total assets, end of year
$10,380,230
Total liabilities, end of year
$3,567,881
Net assets or fund balances, end of year
$6,812,349
Program services expenses (Part IX)
$3,213,864
Management and general expenses
$3,157,300
Fundraising expenses
$165,717
Program service expenses (Part III)
$3,213,864

Program services were 49.2% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1b · Membership dues

    $459,337

  • 1e · Government grants (contributions)

    $238,548

  • 1f · All other contributions, gifts and grants

    $3,573,520

  • 2a · Program service revenue: RECRUITMENT & RET.

    total $1,709,059 · related or exempt $1,709,059

  • 2b · Program service revenue: CONFERENCE

    total $1,368,801 · related or exempt $1,278,001 · excluded $90,800

  • 2c · Program service revenue: LEADERSHIP ACADEMY

    total $64,000 · related or exempt $64,000

  • 2d · Program service revenue: PROGRAM SERVICE REV.

    total $27,734 · related or exempt $27,734

  • 3 · Investment income

    total $226,146 · excluded $226,146

  • 5 · Royalties

    total $10,142 · excluded $10,142

  • 7a · Gross sales of assets other than inventory

    securities $1,882,290

  • 7b · Less cost or other basis and sales expenses

    securities $1,697,872

  • 7c · Gain or loss

    securities $184,418

  • 7d · Net gain or loss

    total $184,418 · excluded $184,418

Functional expenses

Part IX, the statement of functional expenses.

  • 2 · Grants to domestic individuals

    total $8,945 · program services $8,945

  • 5 · Compensation of officers, directors and key employees

    total $1,306,032 · management and general $1,306,032

  • 7 · Other salaries and wages

    total $737,035 · program services $597,464 · management and general $114,365 · fundraising $25,206

  • 8 · Pension plan contributions

    total $6,684 · program services $2,448 · management and general $4,133 · fundraising $103

  • 9 · Other employee benefits

    total $166,403 · program services $119,375 · management and general $41,942 · fundraising $5,086

  • 10 · Payroll taxes

    total $130,194 · management and general $130,194

  • 11b · Fees: legal

    total $65,637 · management and general $65,637

  • 11c · Fees: accounting

    total $45,370 · management and general $45,370

  • 11e · Fees: professional fundraising services

    total $114,000 · fundraising $114,000

  • 11f · Fees: investment management

    total $41,415 · management and general $41,415

  • 11g · Fees: other

    total $829,179 · program services $67,525 · management and general $744,080 · fundraising $17,574

  • 12 · Advertising and promotion

    total $1,559,467 · program services $1,545,478 · management and general $13,989

  • 13 · Office expenses

    total $289,525 · program services $139,877 · management and general $149,612 · fundraising $36

  • 14 · Information technology

    total $157,890 · program services $10,867 · management and general $144,195 · fundraising $2,828

  • 16 · Occupancy

    total $172,279 · program services $147 · management and general $172,132

  • 17 · Travel

    total $120,660 · program services $56,462 · management and general $63,933 · fundraising $265

  • 19 · Conferences, conventions and meetings

    total $642,919 · program services $626,567 · management and general $16,352

  • 20 · Interest

    total $1,882 · program services $237 · management and general $1,645

  • 22 · Depreciation, depletion and amortization

    total $15,585 · management and general $15,585

  • 23 · Insurance

    total $6,917 · management and general $6,917

  • 24a · Other expenses: CALENDAR COST OF SALES

    total $50,795 · management and general $50,795

  • 24b · Other expenses: DUE AND SUBSCRIPTIONS

    total $19,551 · program services -$360 · management and general $19,911

  • 24c · Other expenses: REGISTRATIONS

    total $15,194 · program services $11,802 · management and general $3,163 · fundraising $229

  • 24d · Other expenses: SOFTWARE & LICENSES

    total $10,772 · program services $8,367 · management and general $2,242 · fundraising $163

  • 24e · All other expenses

    total $22,551 · program services $18,663 · management and general $3,661 · fundraising $227

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $267,749 · end of year $321,908

  • 2 · Savings and temporary cash investments

    beginning of year $48,991 · end of year $348,607

  • 3 · Pledges and grants receivable

    end of year $2,228,100

  • 4 · Accounts receivable

    beginning of year $340,744 · end of year $2,326,609

  • 9 · Prepaid expenses and deferred charges

    beginning of year $86,514 · end of year $118,739

  • 10a · Land, buildings and equipment: cost or other basis

    $301,070

  • 10b · Land, buildings and equipment: accumulated depreciation

    $269,902

  • 10c · Land, buildings and equipment, net

    beginning of year $46,753 · end of year $31,168

  • 11 · Investments: publicly traded securities

    beginning of year $7,552,351 · end of year $5,002,432

  • 13 · Investments: program-related

    beginning of year $461,723

  • 15 · Other assets

    beginning of year $2,667 · end of year $2,667

  • 17 · Accounts payable and accrued expenses

    beginning of year $732,516 · end of year $940,409

  • 19 · Deferred revenue

    beginning of year $750,451 · end of year $2,599,060

  • 23 · Secured mortgages and notes payable

    end of year $28,412

  • 25 · Other liabilities

    beginning of year $583,097

  • 27 · Net assets without donor restrictions

    beginning of year $6,406,416 · end of year $3,959,067

  • 28 · Net assets with donor restrictions

    beginning of year $335,012 · end of year $2,853,282

Mission and programs · 2022

Mission

THE NATIONAL WIC ASSOCIATION PROVIDES ITS MEMBERS WITH TOOLS AND LEADERSHIP TO EXPAND AND SUSTAIN EECTIVE NUTRITION SERVICES FOR MOTHERS AND YOUNG CHILDREN.

Activities or mission (Part I)

SEE PART III, LINE 1.

  • RECRUITMENT AND RETENTION CAMPAIGN: RECRUITMENT AND RETENTION CAMPAIGN IS DESIGNED TO EDUCATE, ENROLL AND RETAIN ELIGIBLE FAMILIES IN THE WIC PROGRAM AND INCREASE THE POSITIVE PERCEPTION OF WIC. SPECIFICALLY, THE CAMPAIGN PROVIDES A UNIFIED WIC BRAND TO PARTICIPATING STATES, PAID MARKETING OPPORTUNITIES, AND TECHNICAL ASSISTANCE TO IMPLEMENT CAMPAIGN MARKETING TOOLS. WE HAVE A TWO-PRONGED APPROACH TO ACCOMPLISH THE CAMPAIGN'S OBJECTIVES: NATIONAL-LEVEL MARKETING AND WORKING CLOSELY WITH WIC STAFF. ON A NATIONAL LEVEL, THE CAMPAIGN FOCUSES ON DIGITAL AND SOCIAL ADS, MEDIA OUTREACH, AND A CENTRALIZED WEBSITE. NWA SUPPORT WIC AGENCIES AND THEIR OUTREACH EFFORTS BY PROVIDING THEM WITH NUMEROUS RESOURCES.

    Expenses $1,610,523 · Revenue $1,709,059

  • CONFERENCES: NWA CONFERENCES OFFER AN EXCELLENT OPPORTUNITY FOR NWA PARTNERS AND WIC STAKEHOLDERS TO ACQUIRE NEW SKILLS AND TO NETWORK WITH AN ESTIMATED 1,000 PEERS, AND COLLEAGUES ALONG WITH EXHIBITORS WHO WILL PROVIDE WIC-RELATED PRODUCTS AND SERVICES FOR PARTICIPANTS. NWA CONFERENCES ALSO OFFER AN OPPORTUNITY FOR ATTENDEES TO HEAR FROM USDA OFFICIALS AND TO DIALOGUE ON RELEVANT UPDATES AND CHALLENGES THAT THE PROGRAM FACES. CONTENT FOR IS SOLICITED THROUGH A COMPETITIVE ABSTRACT PROCESS AND CURATED BY A CONFERENCE COMMITTEE.

    Expenses $847,282 · Revenue $1,278,001

  • PUBLIC POLICY & OTHER: NWA RECEIVES GRANTS FROM CHARITABLE FOUNDATIONS THAT SUPPORT PROGRESS TOWARDS NWA'S MISSION. GRANT-FUNDED WORK AT NWA BUILDS CAPACITY FOR NWA MEMBERS TO REDUCE BARRIERS TO WIC PARTICIPATION, DRIVES WIC RESEARCH AND INNOVATION, AND ELEVATES WIC TO A RANGE OF STAKEHOLDERS THROUGH COMMUNICATIONS ACTIVITIES. SPECIFICALLY, THE GRANT-FUNDED PORTFOLIO ENABLES NWA TO PROVIDE SUBGRANTS TO PILOT INNOVATIVE PRACTICES IN WIC LOCAL AGENCIES; BUILD GRASSROOTS ADVOCACY CAPACITY THROUGH EDUCATION, ADVOCACY FELLOWSHIP PROGRAMMING, RESOURCE DEVELOPMENT, REPORTS, AND WEBINARS; STORY COLLECTION CAMPAIGNS AND MORE RECENTLY, ELEVATING WIC PARTICIPANT VOICES THROUGH INITIATIVES SUCH AS THE PARTICIPANT ADVISORY COUNCIL. ADDITIONALLY, GRANT FUNDING HAS ENABLED NWA TO LEAD GROUNDBREAKING RESEARCH ON EQUITY, DIVERSITY, AND INCLUSION IN WIC AND BUILD A HEALTH EQUITY CHAMPION PROGRAM. ULTIMATELY, GRANT-FUNDED WORK AT NWA SUPPORTS THE ASSOCIATION TO PROVIDE ADDITIONAL SUPPORT AND RESOURCES TO MEMBERS AND BUILD INTERNAL CAPACITY TO ENHANCE CORE SERVICES.

    Expenses $392,184 · Revenue $27,734

  • MEMBER SERVICES: THE CORE FUNCTION OF MEMBER SERVICES REVENUE IS TO SUPPORT THE OPERATING EXPENSES OF NWA. THIS INCLUDES STAFFING EXPENSES ACROSS THE ORGANIZATION. THE NWA STAFF ARE ORGANIZED INTO FIVE TEAMS: MEMBER SERVICES, COMMUNICATIONS, SPECIAL PROJECTS, PUBLIC POLICY, AND OPERATIONS. THE NWA STAFF ARE CORE TO DELIVERING CRUCIAL WIC ADVOCACY, MEMBER ENGAGEMENT ACTIVITIES AND EDUCATION, TECHNICAL ASSISTANCE, AND DRIVING WIC RESEARCH AND INNOVATION. COLLECTIVELY THEY SUPPORT THE NWA MEMBERSHIP TO PROTECT AND PROMOTE WIC AND EFFECTIVELY AND EFFICIENTLY PROVIDE WIC SERVICES TO OVER 6-MILLION MOTHERS, BABIES, AND YOUNG CHILDREN.

    Expenses $363,875 · Grants $8,945 · Revenue $64,000

As filed on the 2022 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • Berry Kelly

    CHAIR

    Total calculated
    $0
    Hours/week
    2
  • Brittany Tybo

    SECRETARY

    Total calculated
    $0
    Hours/week
    2
  • Paula Garrett

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Stephanie Bender

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Jody Shriver

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Kate Franken

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Rebecca Gruenes

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Beth Honerman

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Dave Thomason

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Lakeisha Davis

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Cheri Nemec

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Lissa Sirois

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Regina Brady

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Samantha Blanchard

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Meaghan Jenkins

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Angela Hammond-Damon

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Mary Anne Burghardt

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Sarah Bennett

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Christina Windrix

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Mitzi Fritschen

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Tecora Smith

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Erin Angela Camacho

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Karen Mullen

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Laura Spaulding

    BOARD MEMBER

    Total calculated
    $0
    Hours/week
    2
  • Cecilia Richardson

    VICE PRESIDENT (THROUGH 08/22)

    Total calculated
    $481,182
    From this org
    $462,294
    From related orgs
    $0
    Other
    $18,888
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $30,915
    Bonus
    $0
    Other
    $431,379
    Deferred
    $0
    Nontaxable benefits
    $18,888
    Filer's total
    $481,182
  • Georgia Machell

    COO

    Total calculated
    $156,768
    From this org
    $147,340
    From related orgs
    $0
    Other
    $9,428
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $147,340
    Bonus
    $0
    Other
    $0
    Deferred
    $1,493
    Nontaxable benefits
    $7,935
    Filer's total
    $156,768
  • Margaret Wigglesworth

    INT. PRES. & CEO

    Total calculated
    $0
    Hours/week
    40
  • Douglas Greenaway

    PRESIDENT & CEO (THROUGH 02/22)

    Total calculated
    $668,082
    From this org
    $649,194
    From related orgs
    $0
    Other
    $18,888
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $143,946
    Bonus
    $11,463
    Other
    $493,785
    Deferred
    $0
    Nontaxable benefits
    $18,888
    Filer's total
    $668,082
  • Brian Dittmeier

    DIRECTOR OF PUBLIC POLICY

    Total calculated
    $137,700
    From this org
    $135,773
    From related orgs
    $0
    Other
    $1,927
    Hours/week
    40

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 3 · Compensation survey or study
  • 3 · Approval by the board or compensation committee
  • 4a · Severance or change-of-control payment
  • 7 · Other non-fixed payments

Answered no

  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement
  • 5a · Pay contingent on this organization's revenues
  • 5b · Pay contingent on a related organization's revenues
  • 6a · Pay contingent on this organization's net earnings
  • 6b · Pay contingent on a related organization's net earnings
  • 8 · Paid under the initial-contract exception

The filer's explanations (Part III)

PART I, LINE 4A
DOUGLAS GREENAWAY AND CECILIA RICHARDSON EACH RECEIVED A SEVERANCE PAYMENT OF $128,113 AND $247,122, RESPECTIVELY.
PART I, LINE 7
DOUGLAS GREENAWAY RECEIVED A $11,463 BONUS.

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

No itemized grants to organizations on this return.

Provenance

Return type
form_990
Tax year
2022
Filed
15 November 2023
IRS schema version
2022v5.0
Source object
202323199349321467

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