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← CREDIT UNION EXECUTIVES SOCIETY

Form 990 for tax year 2023

Filed by CREDIT UNION EXECUTIVES SOCIETY.

Totals

Total revenue
$13,170,693
Total expenses
$13,049,393
Contributions and grants received
$0
Grants paid
$22,500
Program service revenue
$12,896,792
Investment income
$232,477
Other revenue
$41,424
Total assets, end of year
$10,807,727
Total liabilities, end of year
$8,950,377
Net assets or fund balances, end of year
$1,857,350
Program services expenses (Part IX)
not reported
Management and general expenses
not reported
Fundraising expenses
not reported
Program service expenses (Part III)
not reported

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 2a · Program service revenue: EXECUTIVE EDUCATION AND MEETINGS

    total $6,827,942 · related or exempt $6,827,942

  • 2b · Program service revenue: MEMBERSHIP DUES

    total $4,611,774 · related or exempt $4,611,774

  • 2c · Program service revenue: PRODUCTS AND SERVICES

    total $800,140 · related or exempt $800,140

  • 2d · Program service revenue: INTERNET ADVERTISING

    total $333,014 · unrelated business $333,014

  • 2e · Program service revenue: PUBLICATIONS ADVERTISING

    total $323,922 · unrelated business $323,922

  • 3 · Investment income

    total $232,477 · excluded $232,477

  • 5 · Royalties

    total $11,692 · excluded $11,692

  • 11a · Other revenue: PROCESSING FEES

    total $28,845 · related or exempt $28,845

  • 11b · Other revenue: MISC INCOME

    total $887 · related or exempt $887

  • 11e · Other revenue, total

    $29,732

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $22,500

  • 5 · Compensation of officers, directors and key employees

    total $1,427,023

  • 7 · Other salaries and wages

    total $2,893,917

  • 8 · Pension plan contributions

    total $153,860

  • 9 · Other employee benefits

    total $379,408

  • 10 · Payroll taxes

    total $320,640

  • 11b · Fees: legal

    total $44,507

  • 11c · Fees: accounting

    total $33,235

  • 11f · Fees: investment management

    total $10,514

  • 11g · Fees: other

    total $1,984,513

  • 12 · Advertising and promotion

    total $90,350

  • 13 · Office expenses

    total $296,800

  • 14 · Information technology

    total $2,780

  • 16 · Occupancy

    total $97,304

  • 17 · Travel

    total $565,078

  • 19 · Conferences, conventions and meetings

    total $3,435,857

  • 22 · Depreciation, depletion and amortization

    total $640,272

  • 23 · Insurance

    total $46,451

  • 24a · Other expenses: REPAIRS & MAINTENANCE

    total $213,860

  • 24b · Other expenses: MEDIA

    total $174,066

  • 24c · Other expenses: STAFF DEVELOPMENT

    total $63,153

  • 24d · Other expenses: PUBLIC RELATIONS

    total $38,598

  • 24e · All other expenses

    total $114,707

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $748,617 · end of year $1,011,944

  • 2 · Savings and temporary cash investments

    beginning of year $2,404,366 · end of year $2,419,026

  • 4 · Accounts receivable

    beginning of year $153,025 · end of year $149,274

  • 9 · Prepaid expenses and deferred charges

    beginning of year $1,814,925 · end of year $1,336,734

  • 10a · Land, buildings and equipment: cost or other basis

    $8,227,485

  • 10b · Land, buildings and equipment: accumulated depreciation

    $5,972,166

  • 10c · Land, buildings and equipment, net

    beginning of year $1,901,204 · end of year $2,255,319

  • 11 · Investments: publicly traded securities

    beginning of year $2,566,236 · end of year $3,053,912

  • 14 · Intangible assets

    beginning of year $109,994 · end of year $300,369

  • 15 · Other assets

    beginning of year $342,606 · end of year $281,149

  • 17 · Accounts payable and accrued expenses

    beginning of year $1,595,035 · end of year $919,061

  • 19 · Deferred revenue

    beginning of year $6,117,027 · end of year $7,093,732

  • 25 · Other liabilities

    beginning of year $967,852 · end of year $937,584

  • 27 · Net assets without donor restrictions

    beginning of year $1,361,059 · end of year $1,857,350

Mission and programs · 2023

Mission

CREDIT UNION EXECUTIVES SOCIETY, INC. (CUES) IS AN INTERNATIONAL MEMBERSHIP ORGANIZATION OF CREDIT UNION CEOS, THEIR DIRECT REPORTS, AND FUTURE LEADER CREDIT UNION EMPLOYEES. CUES' MISSION IS TO EDUCATE AND DEVELOP CREDIT UNION CEOS, DIRECTORS, AND FUTURE LEADERS.

Activities or mission (Part I)

TO EDUCATE AND DEVELOP CREDIT UNION CEOS, DIRECTORS AND FUTURE LEADERS

  • CONFERENCES, SPECIALTY MEETINGS, SEMINARS, AND INSTITUTES CONFERENCES - ANNUAL EVENTS, ORGANIZED AROUND A THEME, FUNCTIONAL ELEMENT OF A CREDIT UNION, OR A SPECIFIC AUDIENCE. CUES CONFERENCES MAY INCLUDE AN EXHIBIT PROGRAM AND ATTRACT ANYWHERE FROM 250 TO 1,500 ATTENDEES. THEY TYPICALLY RUN THREE TO FOUR DAYS IN LENGTH.SPECIALTY MEETINGS - ANNUAL EVENTS AIMED AT A SPECIFIC AUDIENCE OR THEME. THEY ARE USUALLY FOUR DAYS IN LENGTH AND HAVE APPROXIMATELY 100 ATTENDEES.SEMINARS - CUES SEMINAR SERIES ARE RECURRENT EVENTS SCHEDULED AT DIFFERENT TIMES THROUGHOUT THE YEAR, EXPLORING A SINGLE TOPIC OR FUNCTIONAL AREA OF MANAGEMENT IN GREAT DEPTH AND DETAIL. THE FORMAT COMBINES LECTURE, DISCUSSION, AND WORK ASSIGNMENTS IN A HIGHLY INTERACTIVE WORKSHOP SETTING. SEMINARS RUN ONE TO THREE DAYS AND ATTENDANCE IS LIMITED TO APPROXIMATELY 50 PARTICIPANTS PER SEMINAR.INSTITUTES - INSTITUTES ARE ANNUAL, HIGH-LEVEL OFFERINGS DEVELOPED BYTHE CUES UNIVERSITY CONSORTIUM FACULTY AND CUES MEMBER ADVISORY GROUPAND STAFF. MOST CUES INSTITUTES ARE MULTI-TIER, WEEK-LONG PROGRAMS.GRADUATES FROM EACH OF THESE PROGRAMS MAY APPLY FOR A DESIGNATION FROMCUES CERTIFICATIONS PROGRAM RECOGNIZING THEIR ACHIEVEMENT. DUE TO COVID, CUES HELD THEIR FIRST ONLINE INSTITUTE PROGRAM.

  • OTHER PRODUCTS AND SERVICES:CUES MEMBERSHIP - INTERNATIONAL ORGANIZATION DESIGNED EXCLUSIVELY FOR CREDIT UNION EXECUTIVES WITH A WIDE ARRAY OF BENEFITS FOR THE MEMBERS CAREER AND THE CREDIT UNION.CUES-NET - CUES MEMBERS SUBSCRIBE FREE OF CHARGE TO THIS E-MAIL NETWORKING SERVICE TO DISCUSS TIMELY ISSUES WITH OTHER MEMBER SUBSCRIBERS.CUES ON THE INTERNET - 24-HOUR ON-LINE ACCESS TO CUES POWERFULRESOURCES. SCAN IMPORTANT CUES NEWS, POST LISTINGS OF AVAILABLE CREDITUNION JOBS, AND ESTABLISH FREE LINKS TO CREDIT UNION HOME PAGES. THECUES WEBSITE OFFERS A VARIETY OF INTERACTIVE AREAS, PROVIDING ACONVENIENT SOURCE OF INFORMATION, NETWORKING WITH PEERS, AND AMEMBERS-ONLY ARCHIVE OF QUESTIONS AND ANSWERS FROM CUES-NET.CUES COUNCILS - GROUPS OF CUES MEMBERS WHO PROVIDE PEER SUPPORT ANDCLOSE-TO-HOME PROFESSIONAL DEVELOPMENT. ADVANCE CAREER CAPABILITIES ONA CONVENIENT REGIONAL LEVEL.RECOGNITION PROGRAMS - AS PART OF OUR COMMITMENT TO PROFESSIONALDEVELOPMENT, CUES PROVIDES THE OPPORTUNITY FOR RECOGNITION AMONG PEERSBY OFFERING A VARIETY OF DISTINGUISHED AWARDS INCLUDING CUES EXECUTIVEOF THE YEAR, CUES MARKETER OF THE YEAR, CUES OPERATIONS PROFESSIONAL OFTHE YEAR, DIRECTOR OF THE YEAR, AND THE PRESTIGIOUS CUES GOLDEN MIRRORAWARDS.PUBLICATIONS AND ON-LINE SERVICES - DEALING WITH VARIOUS TOPICS -GENERAL MANAGEMENT, BOARD DEVELOPMENT, STRATEGIC PLANNING, HUMANRESOURCES, FINANCE, MARKETING, OPERATIONS, AND LENDING.

  • MAGAZINES AND PUBLICATIONS:CREDIT UNION MANAGEMENT MAGAZINE - INFORMATIVE PUBLICATION DEVOTED EXCLUSIVELY TO TOP CREDIT UNION EXECUTIVES. FILLED WITH TIMELY AND RELEVANT TOPICS IN THE AREAS OF GENERAL MANGEMENT, MARKETING, OPERATIONS, AND HUMAN RESOURCES.

As filed on the 2023 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • Richard Romero

    BOARD CHAIR

    Total calculated
    $0
    Hours/week
    5

  • Mark Robnett

    VICE CHAIR

    Total calculated
    $1,500
    From this org
    $1,500
    From related orgs
    $0
    Other
    $0
    Hours/week
    5

  • Gerry Agnes

    TREASURER

    Total calculated
    $909
    From this org
    $909
    From related orgs
    $0
    Other
    $0
    Hours/week
    5

  • Jennifer Binkley

    SECRETARY

    Total calculated
    $0
    Hours/week
    5

  • Kelly Marshall

    DIRECTOR/IMMEDIATE PAST CHAIR

    Total calculated
    $0
    Hours/week
    5

  • Deonne Christensen

    DIRECTOR

    Total calculated
    $2,961
    From this org
    $2,961
    From related orgs
    $0
    Other
    $0
    Hours/week
    5

  • Tiffany Ford

    DIRECTOR

    Total calculated
    $0
    Hours/week
    5

  • Stephanie Propps

    DIRECTOR

    Total calculated
    $0
    Hours/week
    5

  • Jim Hayes

    DIRECTOR

    Total calculated
    $0
    Hours/week
    5

  • Jerry Saalsaa

    SVP/CHIEF ADMINISTRATIVE OFFICER

    Total calculated
    $355,173
    From this org
    $313,904
    From related orgs
    $0
    Other
    $41,269
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $313,904
    Bonus
    $0
    Other
    $0
    Deferred
    $17,222
    Nontaxable benefits
    $24,047
    Filer's total
    $355,173

  • Dawn Abely

    SVP/CHIEF SALES & MEMBER R

    Total calculated
    $332,642
    From this org
    $291,962
    From related orgs
    $0
    Other
    $40,680
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $291,962
    Bonus
    $0
    Other
    $0
    Deferred
    $15,304
    Nontaxable benefits
    $25,376
    Filer's total
    $332,642

  • Christopher Stevenson

    SVP/CHIEF LEARNING OFFICER

    Total calculated
    $264,371
    From this org
    $233,001
    From related orgs
    $0
    Other
    $31,370
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $233,001
    Bonus
    $0
    Other
    $0
    Deferred
    $11,337
    Nontaxable benefits
    $20,033
    Filer's total
    $264,371

  • Tony Hill

    SVP/CHIEF MARKETING OFFICER

    Total calculated
    $225,920
    From this org
    $211,584
    From related orgs
    $0
    Other
    $14,336
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $211,584
    Bonus
    $0
    Other
    $0
    Deferred
    $10,423
    Nontaxable benefits
    $3,913
    Filer's total
    $225,920

  • Heather McKissick

    PRESIDENT/CEO

    Total calculated
    $163,939
    From this org
    $152,452
    From related orgs
    $0
    Other
    $11,487
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $152,452
    Bonus
    $0
    Other
    $0
    Deferred
    $0
    Nontaxable benefits
    $11,487
    Filer's total
    $163,939

  • Russell Evans

    VP/SALES & MEMBER RELATIONS

    Total calculated
    $184,232
    From this org
    $144,476
    From related orgs
    $0
    Other
    $39,756
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $144,476
    Bonus
    $0
    Other
    $0
    Deferred
    $7,837
    Nontaxable benefits
    $31,919
    Filer's total
    $184,232

  • Trish Kron

    DIRECTOR OF MEMBER RELATIONS - MIDWEST

    Total calculated
    $177,054
    From this org
    $157,753
    From related orgs
    $0
    Other
    $19,301
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $157,753
    Bonus
    $0
    Other
    $0
    Deferred
    $8,816
    Nontaxable benefits
    $10,485
    Filer's total
    $177,054

  • Kari Sweeney

    VP/SUPPLIER SOLUTIONS

    Total calculated
    $164,879
    From this org
    $126,313
    From related orgs
    $0
    Other
    $38,566
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $126,313
    Bonus
    $0
    Other
    $0
    Deferred
    $6,843
    Nontaxable benefits
    $31,723
    Filer's total
    $164,879

  • Joette Mitchell-Miller

    VP/EXECUTIVE EDUCATIONS

    Total calculated
    $159,322
    From this org
    $130,385
    From related orgs
    $0
    Other
    $28,937
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $130,385
    Bonus
    $0
    Other
    $0
    Deferred
    $7,373
    Nontaxable benefits
    $21,564
    Filer's total
    $159,322

  • Carolyn Cereghino

    VP/SALES & MEMBER RELATIONS

    Total calculated
    $151,992
    From this org
    $131,929
    From related orgs
    $0
    Other
    $20,063
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $131,929
    Bonus
    $0
    Other
    $0
    Deferred
    $7,303
    Nontaxable benefits
    $12,760
    Filer's total
    $151,992

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 1a · Travel for companions
  • 1b · Written policy on the line-1a expenses
  • 2 · Substantiation required before reimbursing expenses
  • 3 · Compensation committee
  • 3 · Independent compensation consultant
  • 3 · Written employment contract
  • 3 · Compensation survey or study
  • 3 · Approval by the board or compensation committee
  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan

Answered no

  • 4c · Equity-based compensation arrangement

The filer's explanations (Part III)

PART I, LINE 1A
WE REIMBURSE EMPLOYEES TRAVEL COMPANION EXPENSES TO OUR CUES EVENTS AND OTHER INDUSTRY EVENTS. WE ALSO REIMBURSE TRAVEL EXPENSES FOR APPROVED INDIVIDUAL PROFESSIONAL DEVELOPMENT.
PART I, LINES 4A-B
CHRISTOPHER STEVENSON RECEIVED A SEVERENCE PAYMENT OF $25,528 FOR CALENDAR YEAR 2023.

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

Related organizations on this return

Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.

  • CREDIT UNION EXECUTIVES SOCIETY CANADA

    501(C)(6) · PROFESSIONAL MANAGEMENT AND DEVELOPMENT TRAINING · CA · controlled entity

    Directly controlled by CREDIT UNION EXECUTIVES SOCIETY INC

Provenance

Return type
form_990
Tax year
2023
Filed
20 March 2025
IRS schema version
2023v6.0
Source object
202520849349301232

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