Form 990 for tax year 2024

Filed by WE WILL COLLECTIVE INCORPORATED.

Totals

Total revenue: $5,469,314
Total expenses: $4,574,320
Contributions and grants received: $5,423,607
Grants paid: $0
Program service revenue: $0
Investment income: $45,884
Other revenue: -$177
Total assets, end of year: $1,765,218
Total liabilities, end of year: $0
Net assets or fund balances, end of year: $1,765,218
Program services expenses (Part IX): $4,067,422
Management and general expenses: $414,673
Fundraising expenses: $92,225
Program service expenses (Part III): $4,067,422

Program services were 88.9% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

1c · Fundraising events

$485,114
1f · All other contributions, gifts and grants

$4,938,493
3 · Investment income

total $45,884 · excluded $45,884
8a · Fundraising events: gross income

$159,161
8a · Fundraising events: contributions included on line 1c

$485,114
8b · Fundraising events: direct expenses

$159,338
8c · Net income from fundraising events

total -$177 · excluded -$177

Functional expenses

Part IX, the statement of functional expenses.

5 · Compensation of officers, directors and key employees

total $184,450 · management and general $92,225 · fundraising $92,225
11c · Fees: accounting

total $2,775 · management and general $2,775
11g · Fees: other

total $4,126,863 · program services $4,067,422 · management and general $59,441
12 · Advertising and promotion

total $97,408 · management and general $97,408
13 · Office expenses

total $67,663 · management and general $67,663
14 · Information technology

total $42,373 · management and general $42,373
17 · Travel

total $26,321 · management and general $26,321
23 · Insurance

total $2,299 · management and general $2,299
24a · Other expenses: BANK AND SERVICE FEES

total $20,889 · management and general $20,889
24b · Other expenses: LICENSE AND FEES

total $3,273 · management and general $3,273
24c · Other expenses: PRINTING

total $6 · management and general $6

Balance sheet

Part X, book values.

1 · Cash, non-interest-bearing

beginning of year $457,981 · end of year $1,011,328
2 · Savings and temporary cash investments

beginning of year $412,243 · end of year $753,890
29 · Capital stock, trust principal or current funds

beginning of year $0 · end of year $0
30 · Paid-in or capital surplus, or land, building or equipment fund

beginning of year $0 · end of year $0
31 · Retained earnings, endowment or other funds

beginning of year $870,224 · end of year $1,765,218

Mission and programs · 2024

Mission

WE WILL COLLECTIVE HAS A SIMPLE MISSION. WE ASPIRE TO SUPPORT STUDENT-ATHLETES THAT SHARE OUR PASSION FOR THE CYCLONES AND ENCOURAGE THEM TO BE COMMUNITY-MINDED. THE WE WILL COLLECTIVE HELPS ATHLETES USE THEIR NIL TO GIVE BACK TO CHARITIES AND OTHERS IN NEED.

WE WILL COLLECTIVE HAS A SIMPLE MISSION. WE ASPIRE TO SUPPORT STUDENT-ATHLETES THAT SHARE OUR PASSION FOR THE CYCLONES AND ENCOURAGE THEM TO BE COMMUNITY-MINDED. THE WE WILL COLLECTIVE HELPS ATHLETES USE THEIR NIL TO GIVE BACK TO CHARITIES AND OTHERS IN NEED.

Expenses $4,067,422

As filed on the 2024 return.

Listed in Part VII

Ryan HarklauRYAN HARKLAU

PRESIDENT

Total calculated

$0

Hours/week

5
Jason LoutschJASON LOUTSCH

VICE PRESIDENT

Total calculated

$0

Hours/week

1
Josh RankJOSH RANK

TREASURER

Total calculated

$0

Hours/week

5
Dan McCarneyDAN MCCARNEY

BOARD MEMBER

Total calculated

$0

Hours/week

1
Georges NiangGEORGES NIANG

BOARD MEMBER

Total calculated

$0

Hours/week

1
Steph CopleySTEPH COPLEY

BOARD MEMBER

Total calculated

$0

Hours/week

1
Brooke JohnsonBROOKE JOHNSON

BOARD MEMBER

Total calculated

$0

Hours/week

1
Brent BlumBRENT BLUM

EXECUTIVE DIRECTOR

Total calculated

$184,450

From this org

$184,450

From related orgs

$0

Other

$0

Hours/week

40

Schedule J breakdown matched by us

Base

$157,860

Bonus

$26,590

Other

$0

Deferred

$0

Nontaxable benefits

$0

Filer's total

$184,450

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

None.

Answered no

4a · Severance or change-of-control payment
4b · Supplemental nonqualified retirement plan
4c · Equity-based compensation arrangement
5a · Pay contingent on this organization's revenues
5b · Pay contingent on a related organization's revenues
6a · Pay contingent on this organization's net earnings
6b · Pay contingent on a related organization's net earnings
7 · Other non-fixed payments
8 · Paid under the initial-contract exception

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

No itemized grants to organizations on this return.

Provenance

Return type: form_990
Tax year: 2024
Filed: 17 November 2025
IRS schema version: 2024v5.2
Source object: 202543219349316044

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