- Revenue 2025
- $79,001
- Expenses 2025
- $78,667
Program services were 100.0% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.
As filed
- Subsection
- 03
- NTEE code
- S31
- Classification
- 1200
- Street
- 22 EAST MIFFLIN STREET
These codes are the IRS's own and are shown exactly as filed. What each one means is in the Business Master File documentation (opens in a new tab).
Other organizations at this address
1 other organization in the IRS Business Master File lists the same street address. matched by us
We match the street line and ZIP code as the IRS gives them, ignoring case and outer spaces and nothing else, so "AVE" and "AVENUE" count as different streets and this list can miss some. A shared address can mean related organizations or a shared office, but it can also be a registered agent, a mail drop or a service provider holding mail for unrelated clients. It is not, by itself, evidence that two organizations are connected.
-
GREATER MADISON CONVENTION & VISITOR BUREAU INC
EIN 39-1174876
Mission and programs · 2025
Mission
DESTINATION MADISON FOUNDATION, INC. IS ORGANIZED AND SHALL BE OPERATED EXCLUSIVELY TO FURTHER THE WELL-BEING OF THE GREATER MADISON CONVENTION & VISITORS BUREAU, INC.IN CONNECTION WITH AND IN FURTHERANCE THEREOF, THE CORPORATION SHALL HAVE THE FOLLOWING PURPOSES:-TO PROVIDE INFORMATION TO THE RESIDENTS OF AND VISITORS TO THE GREATER MADISON/DANE COUNTY AREA REGARDING THE DIVERSE CULTURAL, EDUCATIONAL, SCIENTIFIC, CIVIC AND ATHLETIC BENEFITS OF LIVING AND WORKING IN THE GREATER MADISON/DANE COUNTY AREA.-TO PROVIDE RESOURCE SUPPORT FOR EVENTS HOSTED BY THE CITY OF MADISON AND/OR THE GMCVB THAT PROMOTE AND ENCOURAGE ECONOMIC DEVELOPMENT WITHIN THE GREATER MADISON/DANE COUNTY AREA.-TO CONDUCT RESEARCH AND DISSEMINATE DATA REGARDING ECONOMIC DEVELOPMENT WITHIN THE GREATER MADISON/DANE COUNTY AREA.-TO RECEIVE, OBTAIN, CONTROL, HOLD, ADMINISTER, INVEST AND REINVEST AND DISBURSE FUNDS AND PROPERTY OF ANY TYPE AS MAY BE RECEIVED BY THE CORPORATION, EITHER ABSOLUTELY OR IN TRUST.
Activities or mission (Part I)
PROMOTE AND ENCOURAGE ECONOMIC DEVELOPMENT AND WELL-BEING OF DIVERSE POPULATIONS WITHIN THE GREATER MADISON/DANE COUNTY AREA.
-
ADMINISTER YOUTH SPORT GRANT CONTRIBUTION RECEIPTS AND PROVIDE GRANTS TO AREA CHARITIES SUPPORTING YOUTH SPORTS.
Expenses $56,380 · Grants $56,380
-
PROVIDE RESOURCE SUPPORT FOR EVENTS HOSTED BY THE CITY OF MADISON AND/OR THE GREATER MADISON CONVENTION & VISITORS BUREAU, INC. THAT PROMOTE AND ENCOURAGE ECONOMIC DEVELOPMENT WITHIN THE GREATER MADISON/DANE COUNTY AREA.
Expenses $22,287 · Grants $15,678
As filed on the 2025 return. The filer continues this part on Schedule O, which is not shown here.
Officers and directors · 2025
As listed in Part VII of the 2025 return, in the order the filer printed them. Each return names its own; this is not a roster the organization keeps with us.
-
Ellie Westman ChinELLIE WESTMAN CHIN
PRESIDENT/CEO
- Total calculated
- $378,745
- From this org
- $0
- From related orgs
- $346,781
- Other
- $31,964
- Hours/week
- 1 + 40 related
Schedule J breakdown matched by us
- Base
- $0 + $269,531 related
- Bonus
- $0 + $68,250 related
- Other
- $0 + $9,000 related
- Deferred
- $0 + $17,715 related
- Nontaxable benefits
- $0 + $14,249 related
- Filer's total
- $0 + $378,745 related
-
Judd SchemmelJUDD SCHEMMEL
CHAIR
- Total calculated
- $0
- Hours/week
- 1
-
Rob CrainROB CRAIN
IMMEDIATE PAST CHAIR
- Total calculated
- $0
- Hours/week
- 0.5 + 2 related
-
Joel WeitzJOEL WEITZ
IMMEDIATE PAST CHAIR
- Total calculated
- $0
- Hours/week
- 1
-
Sandy MoralesSANDY MORALES
VICE CHAIR
- Total calculated
- $0
- Hours/week
- 0.5
-
Jim BradleyJIM BRADLEY
SECRETARY/TREASURER
- Total calculated
- $0
- Hours/week
- 0.5
-
Molly FishMOLLY FISH
TRUSTEE
- Total calculated
- $0
- Hours/week
- 0.5
-
Daniel HanceDANIEL HANCE
TRUSTEE
- Total calculated
- $0
- Hours/week
- 0.5
-
Lynn HobbieLYNN HOBBIE
TRUSTEE
- Total calculated
- $0
- Hours/week
- 0.5
-
Jason IlstrupJASON ILSTRUP
TRUSTEE
- Total calculated
- $0
- Hours/week
- 0.5
-
Ranette MaurerRANETTE MAURER
TRUSTEE
- Total calculated
- $0
- Hours/week
- 0.5
-
Mari OlsonMARI OLSON
TRUSTEE
- Total calculated
- $0
- Hours/week
- 0.5
-
Jason SalusJASON SALUS
TRUSTEE
- Total calculated
- $0
- Hours/week
- 0.5
-
Chris VogelCHRIS VOGEL
TRUSTEE
- Total calculated
- $0
- Hours/week
- 0.5
-
Tom ZiarnikTOM ZIARNIK
TRUSTEE
- Total calculated
- $0
- Hours/week
- 0.5
Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us. Earlier years are each on their own filing page.
Filings
-
2025
- Revenue
- $79,001
- Expenses
- $78,667
- Contributions
- $71,703
- Grants paid
- $72,058
-
2023
- Revenue
- $186,465
- Expenses
- $196,295
- Contributions
- $440,763
- Grants paid
- $110,000
-
2022
- Revenue
- $53,853
- Expenses
- $147,737
- Contributions
- $51,295
- Grants paid
- $141,303
The four totals the IRS asks for on Part I of the Form 990, as filed. A dash means the figure was not present on the return — not that it was zero.
Other returns filed
-
2021 · 990
- Revenue
- $45,548
- Expenses
- $111,784
- Assets (EOY)
- $500,025
-
2020 · 990
- Revenue
- $1,712
- Expenses
- $71,607
- Assets (EOY)
- $557,911
-
2018 · 990
- Revenue
- $4,427
- Expenses
- $36,837
- Assets (EOY)
- $640,815
-
2017 · 990-EZ
- Revenue
- $35,439
- Expenses
- $34,808
- Assets (EOY)
- $273,654
-
2016 · 990-EZ
- Revenue
- $66,723
- Expenses
- $18,673
- Assets (EOY)
- $287,459
-
2015 · 990-EZ
- Revenue
- $80,131
- Expenses
- $16,145
- Assets (EOY)
- $224,973
-
2014 · 990-EZ
- Revenue
- $19,505
- Expenses
- $25,315
- Assets (EOY)
- $160,987
-
2013 · 990-EZ
- Revenue
- $65,121
- Expenses
- $17,516
- Assets (EOY)
- $166,797
-
2012 · 990-EZ
- Revenue
- $61,690
- Expenses
- $32,111
- Assets (EOY)
- $135,028
-
2011 · 990-EZ
- Revenue
- $70,599
- Expenses
- $27,562
- Assets (EOY)
- $121,823
Nonprofiteer parses Forms 990, 990-EZ and 990-PF, in a window of recent tax years. These returns are recorded from the IRS e-file index, so their figures were extracted by that index rather than read from the return here — treat them as a different source from the filings above, not as more of the same record. A dash means the index carries no figure; Form 990-T listings carry none at all. Showing the 10 most recent; the API carries the rest.
Grants made
-
$100,000
2022 PROGRAM SUPPORT
-
$100,000
2023 PROGRAM SUPPORT
-
$11,975
2022 PROGRAM SUPPORT
-
2025 PROGRAM SUPPORT
-
$10,000
2025 PROGRAM SUPPORT
-
2023 PROGRAM SUPPORT
-
$8,000
2022 PROGRAM SUPPORT
-
$7,500
2025 PROGRAM SUPPORT
-
MAD TOWN ELITE YOUTH FOOTBALL
$6,000
2025 PROGRAM SUPPORT
-
MADISON METROPOLITAN SCHOOL DISTRICT
$5,500
2025 PROGRAM SUPPORT
The 10 largest by cash amount. The API serves every itemized grant.
Grants received
-
$37,500
2024 SUPPORT SPECIFIC CHARITABLE PROGRAMS
-
$37,340
2023 SUPPORT SPECIFIC CHARITABLE PROGRAMS
-
2023 YOUTH GRANTS
-
2022 YOUTH GRANTS
Related organizations
From Schedule R Part II, where a filer lists the tax-exempt organizations it is related to by control. It does not record shared board members or money.
Declared on its 2025 return
-
GREATER MADISON CONVENTION & VISITORS BUREAU INC
501(C)(6) · PROMOTE GREATER MADISON AS A CONVENTION AND TOURIST LOCATION · WI
Declared as related by
-
GREATER MADISON CONVENTION & VISITOR BUREAU INC
On its 2023 return as a controlled entity
Taxable family
From Schedule R Parts I, III and IV: entities that legally are the filer, and taxable partnerships, corporations and trusts it is related to. These record ownership and control, not shared board members or money.
Disregarded entities on its 2025 return
-
MADISON EVENTS LLC
BUCKY ON PARADE · WI · income $0 · assets $0
Other IRS files
Auto-Revocation List
Not listed. The IRS publishes this list for organizations whose exemption was automatically revoked for failing to file for three consecutive years.
Publication 78
Listed as of 11 November 2026, under deductibility SOUNK.
These are two separate IRS files on two separate schedules, shown as published and not reconciled with each other. Neither is a statement about whether a contribution is deductible today: 19,245 organizations appear in Publication 78 while the IRS's own revocation file lists them as currently revoked, more than half of those revoked before 2019. Absence from Publication 78 is evidence of nothing, and presence is not evidence either. Verify current status with the IRS before relying on it.
What this page reflects
The registration facts above come from the IRS Business Master File published 9 November 2026 and read 9 November 2026, for every organization at once. Returns through tax year 2025, the newest we have parsed for this organization.