- Revenue 2024
- $685,896
- Expenses 2024
- $744,526
Program services were 0.0% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.
As filed
- Subsection
- 06
- Classification
- 3000
- Street
- 85 THROCKMORTON AVE
These codes are the IRS's own and are shown exactly as filed. What each one means is in the Business Master File documentation (opens in a new tab).
Mission and programs · 2024
Mission
To promote business in Mill Valley, California.
-
The Mill Valley Music Festival started in 2022 as an outdoor arts and culture event produced by the Mill Valley Chamber and Noise Pop Industries. It features a heady, multi-genre mix of diverse national acts and local lights, coupled with world-class food, drink and art for your best friends and the ones you have yet to meet. The two-day Mill Valley Music Festival takes place at Friends Field, located adjacent to the Mill Valley Community Center, turning it into a sprawling festival grove for an all-ages celebration of local arts and culture. Nestled below the slopes of Mount Tamalpais, this new destination festival looks to serve as Mill Valleys signature event drawing attention to the longstanding cultural contributions of Mill Valley throughout the greater Bay Area and far beyond.
Expenses $334,790 · Revenue $389,281
-
To foster a vibrant community, we promote, inform, engage, and advocate for our members. We do this by creating events and content, championing vitality and equity, coaching and connecting members to spark opportunity and continuously improve our organization.
Expenses $102,956 · Revenue $112,297
-
WinterFest. This quintessential, fun-filled holiday community event features an array of live entertainment, and a variety of childrens activities. The event culminates with the annual Tree Lighting Ceremony. Sponsors have the unique opportunity to engage and connect with Winterfest participants and families.
Expenses $26,884 · Revenue $24,646
As filed on the 2024 return.
Officers and directors · 2024
As listed in Part VII of the 2024 return, in the order the filer printed them. Each return names its own; this is not a roster the organization keeps with us.
-
Jim Welte
Executive Director
- Total calculated
- $141,550
- From this org
- $141,550
- From related orgs
- $0
- Other
- $0
- Hours/week
- 40
-
Paula Reynolds
Director of Operations
- Total calculated
- $25,450
- From this org
- $25,450
- From related orgs
- $0
- Other
- $0
- Hours/week
- 20
-
Jessika Adams
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Jan Mathews
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Alex Iavarone
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Sophie Priolo
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Alex Ragonese
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Hunter Moore
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Birgit Cameron
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Jason Sims
Board Member
- Total calculated
- $0
- Hours/week
- 0
-
Ryan Canepa
Board Vice Chair
- Total calculated
- $0
- Hours/week
- 1
-
Adam Cohen
Board Secretary
- Total calculated
- $0
- Hours/week
- 1
-
Stacey Lamirand
Board Chair
- Total calculated
- $0
- Hours/week
- 1
-
Susie Turner
Board Treasurer
- Total calculated
- $0
- Hours/week
- 1
Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. Earlier years are each on their own filing page.
Filings
-
2024
- Revenue
- $685,896
- Expenses
- $744,526
- Contributions
- $111,103
- Grants paid
- $0
-
2023
- Revenue
- $604,454
- Expenses
- $571,929
- Contributions
- $100,731
- Grants paid
- $0
-
2022
- Revenue
- $459,752
- Expenses
- $480,697
- Contributions
- $94,490
- Grants paid
- $0
The four totals the IRS asks for on Part I of the Form 990, as filed. A dash means the figure was not present on the return — not that it was zero.
Other returns filed
-
2021 · 990
- Revenue
- $340,973
- Expenses
- $250,257
- Assets (EOY)
- $272,165
-
2020 · 990
- Revenue
- $273,469
- Expenses
- $295,120
- Assets (EOY)
- $224,063
-
2019 · 990
- Revenue
- $333,309
- Expenses
- $322,972
- Assets (EOY)
- $151,356
-
2018 · 990
- Revenue
- $311,955
- Expenses
- $290,406
- Assets (EOY)
- $147,470
-
2017 · 990
- Revenue
- $273,851
- Expenses
- $264,011
- Assets (EOY)
- $127,107
-
2016 · 990
- Revenue
- $288,008
- Expenses
- $267,398
- Assets (EOY)
- $116,238
-
2015 · 990
- Revenue
- $152,980
- Expenses
- $131,494
- Assets (EOY)
- $96,341
-
2014 · 990-EZ
- Revenue
- $121,264
- Expenses
- $107,566
- Assets (EOY)
- $72,996
-
2013 · 990-EZ
- Revenue
- $154,408
- Expenses
- $154,284
- Assets (EOY)
- $57,669
-
2011 · 990-EZ
- Revenue
- $94,342
- Expenses
- $74,641
- Assets (EOY)
- $9,869
Nonprofiteer parses Forms 990, 990-EZ and 990-PF, in a window of recent tax years. These returns are recorded from the IRS e-file index, so their figures were extracted by that index rather than read from the return here — treat them as a different source from the filings above, not as more of the same record. A dash means the index carries no figure; Form 990-T listings carry none at all. Showing the 10 most recent; the API carries the rest.
Grants made
No itemized grants to organizations. Schedule I is filed only by organizations that granted more than $5,000 to a recipient, so most filers have none.
Grants received
-
2022 "PREMIER" SPONSORSHIP OF MILL VALLEY MUSIC FESTIVAL
Other IRS files
Auto-Revocation List
Not listed. The IRS publishes this list for organizations whose exemption was automatically revoked for failing to file for three consecutive years.
Publication 78
Not present in the most recent drop.
These are two separate IRS files on two separate schedules, shown as published and not reconciled with each other. Neither is a statement about whether a contribution is deductible today: 19,245 organizations appear in Publication 78 while the IRS's own revocation file lists them as currently revoked, more than half of those revoked before 2019. Absence from Publication 78 is evidence of nothing, and presence is not evidence either. Verify current status with the IRS before relying on it.
What this page reflects
The registration facts above come from the IRS Business Master File published 13 October 2026 and read 26 October 2026, for every organization at once. Returns through tax year 2024, the newest we have parsed for this organization.