MISSISSIPPI MAIN STREET ASSOCIATION

As filed

Subsection

03

Classification

2000

Street

PO BOX 55747

These codes are the IRS's own and are shown exactly as filed. What each one means is in the Business Master File documentation (opens in a new tab).

Mission and programs · 2024

• COMMUNITY DEVELOPMENT: DURING THE 2024-2025 FISCAL YEAR, THE MISSISSIPPI MAIN STREET ASSOCIATION (MMSA) PROVIDED COMMUNITY SERVICES TO ASSIST THE 80+ MEMBER PROGRAMS THROUGHOUT THE STATE INCLUDING 48 DESIGNATED MEMBER PROGRAMS, FIVE NETWORK PROGRAMS, AND 32 ASSOCIATE MEMBERS ACROSS THE STATE. COMMUNITY SERVICES CONSIST OF IN-PERSON VISITS, ZOOM/PHONE CONSULTATIONS AND PROGRAM SERVICES THAT PERTAIN TO THE MAIN STREET APPROACH IN DOWNTOWN REVITALIZATION - ORGANIZATION, PROMOTION, DESIGN, AND ECONOMIC VITALITY. THESE COMMUNITY SERVICES INCLUDE BUT ARE NOT LIMITED TO: INDIVIDUAL CONSULTING AND/OR RESOURCE TEAMS, WORK PLANNING, EDUCATIONAL TRAININGS, GRANT MANAGEMENT AND ASSISTANCE, DESIGN SERVICES AND TRAINING, STATEWIDE ADVOCACY ENDEAVORS, MARKET ANALYSIS, NEW DIRECTOR AND BOARD MEMBER TRAINING, REGULAR COMMUNICATIONS AND MARKETING OPPORTUNITIES, FESTIVAL DEVELOPMENT AND/OR EVALUATION, SMALL EVENT DEVELOPMENT AND/OR EVALUATION, VOLUNTEER TRAINING, BUDGET DEVELOPMENT, COMMUNITY DEVELOPMENT PROJECTS, AND BUSINESS RECRUITMENT, RETENTION, AND EXPANSION ASSISTANCE, AND OTHER SERVICES AS REQUESTED BY THE LOCAL PROGRAMS.MMSA'S CORE VALUE IS BEING COMMUNITY-FOCUSED THROUGH OFFERING INCREASED OPPORTUNITIES FOR TECHNICAL ASSISTANCE TO COMMUNITIES AS WELL AS GRANT OPPORTUNITIES AND FUNDING. MMSA PROVIDES TWO NEW DIRECTOR GROUP TRAININGS EACH CALENDAR YEAR, A NETWORK APPLICATION WORKSHOP, ADVOCACY TRAINING AND LEGISLATIVE DAY, QUARTERLY TRAINING OPPORTUNITIES, AND AT LEAST ONE ON-SITE VISIT PER COMMUNITY AND OTHER DOWNTOWN SERVICES AS REQUESTED BY THE LOCAL PROGRAM DIRECTORS EACH YEAR. IN ADDITION, MMSA PROVIDES AN ON-SITE WORK SESSION, AS REQUESTED BY THE LOCAL DIRECTOR, FOR THE DEVELOPMENT OF GOALS, OBJECTIVES, AND GUIDANCE WITH THE LOCAL PROGRAM'S ANNUAL WORK PLAN. IN THE 2024-2025 FISCAL YEAR, THE MMSA STAFF VISITED THE 48 DESIGNATED MAIN STREET COMMUNITIES AND FIVE NETWORK MEMBERS TO DELIVER THESE PROGRAM SERVICES. MMSA PROVIDED A FULL TRAINING CALENDAR FOR ALL MMSA MEMBERS AS WELL AS ON-SITE GRANT PROJECT FACILITATION IN SELECTED COMMUNITIES.STAFF ROLES AND RESPONSIBILITIES INCLUDE THE EXECUTIVE DIRECTOR SERVING AS THE STATE COORDINATOR FOR MMSA AND LEADING THE ORGANIZATION'S ADMINISTRATIVE, ADVOCACY, AND DEVELOPMENT EFFORTS AS WELL AS IMPLEMENTING A STRATEGIC PLAN IN COORDINATION WITH THE MMSA BOARD OF DIRECTORS AND STAFF. THE DIRECTOR OF BUSINESS AND SERVICES PROVIDES LEADERSHIP AND COORDINATION FOR THE DEVELOPMENT, ADMINISTRATION, AND MANAGEMENT OF GRANTS AND OTHER FUNDS FOR MMSA, INCLUDING ADMINISTERING FEDERAL, STATE, REGIONAL, LOCAL, AND PRIVATE SECTOR FUNDING TO SUPPORT MMSA AND ITS MEMBER COMMUNITIES. THE DIRECTOR OF MARKETING AND COMMUNICATION PLANS AND EXECUTES MMSA TRAININGS, CONFERENCES, AND SPECIAL EVENTS AS WELL AS COORDINATING MARKETING ENDEAVORS AND PROVIDING RESOURCES AND INFORMATION TO MEMBERS. THE DIRECTOR OF COMMUNITY DEVELOPMENT SERVES AS THE LIAISON BETWEEN THE LOCAL MEMBER PROGRAMS AND STATE STAFF AND REPRESENTS MMSA IN A MYRIAD OF CAPACITIES IN THE FIELD. THE ADMINISTRATIVE ASSISTANT MANAGES MEMBER COMPLIANCE AND ONGOING OFFICE OPERATIONS. COMMUNITY SERVICES CONTINUED THROUGH IN PERSON MEETINGS AND EVENTS AS WELL AS VIRTUAL MEETINGS AND WEBINARS, IN ADDITION TO HUNDREDS OF PHONE CALLS AND EMAIL CONVERSATIONS.IN AUGUST 2024, THE DESIGNATED COMMUNITY APPLICATION FOR PASS CHRISTIAN WAS APPROVED BY THE MMSA BOARD, AND PASS CHRISTIAN MAIN STREET WAS OFFICIALLY DESIGNATED IN JANUARY 2025. IN THE LAST QUARTER OF 2024, THE MMSA BOARD APPROVED FOUR NEW NETWORK MEMBERS (BRANDON, BAY SPRINGS, MAGEE, AND OLIVE BRANCH) TO THE ASSOCIATION, AND THESE MEMBERS WERE ONBOARDED IN JANUARY OF 2025. SEVERAL NEW ASSOCIATE MEMBERS TO THE ASSOCIATION WERE ADDED IN THE 2024- 2025 FISCAL YEAR, INCLUDING THE CITY OF CANTON/CHAMBER OF COMMERCE, COMO CHAMBER OF COMMERCE & MAIN STREET, TOWN OF DUCK HILL, ELLISVILLE MAIN STREET, CITY OF EUPORA, CITY OF GLUCKSTADT, CITY OF HAZLEHURST, CITY OF HOUSTON, PETAL AREA CHAMBER OF COMMERCE, TOWN OF SCOOBA, SHELBY MAIN STREET ASSOCIATION, VISIT OXFORD, AND FONDREN RENAISSANCE FOUNDATION. IN MARKETING ENDEAVORS, MAIN STREET COMMUNITY FESTIVALS AND EVENTS WERE FEATURED ON "GOOD THINGS WITH REBECCA TURNER" EACH WEDNESDAY FROM SEPTEMBER THROUGH NOVEMBER OF 2024 AS WELL AS MARCH-JUNE OF 2025 ON SUPERTALK MISSISSIPPI. MMSA CELEBRATED ITS ANNUAL AWARDS IN JUNE 2025 AND RECOGNIZED 45 STATE AWARD WINNERS ACROSS MISSISSIPPI. THE VICKSBURG MAIN STREET PROGRAM WAS ALSO RECOGNIZED AS A SEMI-FINALIST FOR THE GREAT AMERICAN MAIN STREET AWARD (GAMSA) THROUGH MAIN STREET AMERICA. MMSA PLACED ADS IN THE 2024 AND 2025 OFFICIAL MISSISSIPPI TOUR GUIDE, MISSISSIPPI BUSINESS JOURNAL, MISSISSIPPI MAGAZINE, ELEVATION MAGAZINE, NORTHSIDE SUN'S EXPLORE MISSISSIPPI TO PROMOTE VISITING, LIVING, AND INVESTING IN MISSISSIPPI'S HISTORIC DOWNTOWNS. THE 2025 DIGITAL DOWNTOWN TOOLBOX WAS EMAILED TO ALL MMSA MEMBERS THAT LISTS COMPANIES AND THEIR SERVICES WHO CONTRIBUTE AS ANNUAL INVESTORS OF MMSA. MMSA PROVIDES CO-OP ADVERTISING OPPORTUNITIES TO MEMBERS WHERE MEMBERS CAN PARTICIPATE TOGETHER IN A JOINT AD AT A LOWER COST, AND MMSA COORDINATES THE AD PRODUCTION.IN 2024, MISSISSIPPI MAIN STREET'S STATEWIDE ECONOMIC IMPACT FROM STATISTICAL REPORTS SUBMITTED FROM DESIGNATED AND NETWORK PROGRAMS GENERATED 371 NEW BUSINESSES, 891 NEW JOBS, 71 BUSINESS EXPANSIONS, 130 FAADE REHABILITATIONS, 657 DOWNTOWN LIVING UNITS, 127 NEW CONSTRUCTION PROJECTS, 119 PUBLIC IMPROVEMENT PROJECTS, $299 MILLION IN PRIVATE INVESTMENT, AND $357 MILLION IN PUBLIC INVESTMENT, AND 53,301 VOLUNTEER HOURS.

  Expenses $293,516 · Revenue $104,940

• Withheld by Nonprofiteer: this text may name a private individual.

  Expenses $293,515 · Revenue $29,610

• SPECIAL PROJECTS/PARTNER COLLABORATION:IN THE 2024-2025 FISCAL YEAR, THE MISSISSIPPI HILLS NATIONAL HERITAGE AREA FUNDED TWO GRANT PROJECTS. THE FIRST GRANT PROJECT WAS THE DEVELOPMENT OF ECONOMIC IMPACT MARKETING PIECES WHERE EACH DESIGNATED PROGRAM IN THE HILLS REGION RECEIVED MARKETING PIECES THAT CAPTURE THE ECONOMIC IMPACT STATISTICS FOR EACH COMMUNITY, AS WELL AS SUPPLEMENTAL INFORMATION THAT CAPTURED THE COMMUNITY'S LOCAL ASSETS FOR PROMOTION. THE SECOND GRANT PROJECT WAS THE MISSISSIPPI REAL ESTATE REDEVELOPMENT GAME PLAN PROJECT FOR EIGHT COMMUNITIES IN THE HILLS REGION ($4,000 PER COMMUNITY) THAT CONSISTED OF A 1.5 DAY PROCESS INVOLVING MARKET DATA REVIEW, COMMUNITY ENGAGEMENT WALKING TOUR AND PROPERTY RECOMMENDATIONS INCLUDING PRO FORMAS FOR 3-5 PROPERTIES IN EACH OF THE DOWNTOWN DISTRICTS.MMSA OPENED THE MISSISSIPPI MAIN STREET REVITALIZATION GRANT PROGRAM (MMSRG) IN JULY OF 2024. THIS PROGRAM WAS DEVELOPED IN PARTNERSHIP WITH THE MISSISSIPPI DEVELOPMENT AUTHORITY AND THE MISSISSIPPI DEPARTMENT OF ARCHIVES AND HISTORY TO PROVIDE FUNDS FOR DOWNTOWN REVITALIZATION PROJECTS IN MISSISSIPPI'S DESIGNATED MAIN STREET COMMUNITIES AND LATER EXPANDED TO INCLUDE ALL 501C3 OR C6 ENTITIES WITH DOWNTOWN REVITALIZATION ORGANIZATIONS. GRANT FUNDS WERE AVAILABLE ON A COMPETITIVE BASIS FOR ELIGIBLE PROJECTS UP TO $500,000 PER COMMUNITY. WITH THE 2024 GRANT PROGRAM, NINE MAIN STREET MEMBER PROGRAMS SUBMITTED APPLICATIONS THAT WERE VETTED BY THE MMSA BOARD OF DIRECTORS, AND EIGHT WERE PUT FORTH TO THE MISSISSIPPI DEVELOPMENT AUTHORITY AND THE MISSISSIPPI LEGISLATURE WITH A LIST OF THESE PRIORITIZED PROJECTS IN THE FALL OF 2024. ALL EIGHT PROJECTS WERE APPROVED IN HB1085 BY THE MISSISSIPPI LEGISLATURE FOR FUNDING IN APRIL 2025. HOWEVER, GOV. TATE REEVES VETOED THE BILL OVER LANGUAGE CONCERNS, AND MMSA AND MDA WILL WORK WITH HIS OFFICE TO UPDATE THE MMSRG LEGISLATION TO ENSURE FUTURE FUNDING OF PROJECTS. THE MISSISSIPPI MAIN STREET REVITALIZATION GRANT (MMSRG) PROGRAM EXISTS AS AN ONGOING PROGRAM UNDER STATE STATUTE TO PROVIDE FUNDS THROUGH THE MISSISSIPPI DEVELOPMENT AUTHORITY FOR DOWNTOWN REVITALIZATION PROJECTS IN MISSISSIPPI'S LOCAL MAIN STREET COMMUNITIES. THE GOVERNOR DID SIGN THE GENERAL APPROPRIATION BILL IN JUNE THAT INCLUDED $500,000 TO MMSA FOR STATEWIDE SUPPORT AND OPERATIONS.MORE THAN $8 MILLION DOLLARS IN ARPA FUNDS APPROPRIATED TO MMSA DESIGNATED COMMUNITIES BY THE MISSISSIPPI LEGISLATURE IN 2022 AND 2023 CONTINUE TO BE IMPLEMENTED IN DOWNTOWN REVITALIZATION PROJECTS ACROSS THE STATE.THE MMSA TEAM PRESENTED ONE SESSION AT THE MISSISSIPPI MUNICIPAL LEAGUE CONFERENCE IN JANUARY 2025, WORKING TO EDUCATE ELECTED OFFICIALS ON THE IMPORTANCE OF SUPPORTING MAIN STREET EFFORTS IN COMMUNITY DEVELOPMENT. MMSA STAFF REGULARLY SPEAK AT PUBLIC AND COMMUNITY EVENTS ABOUT THE WORK OF MAIN STREET. MMSA PARTNERS REGULARLY ON SPECIAL PROJECTS AND TRAININGS WITH THE MISSISSIPPI DEPARTMENT OF ARCHIVES & HISTORY, MISSISSIPPI ECONOMIC DEVELOPMENT COUNCIL, MISSISSIPPI HERITAGE TRUST, MSU STENNIS INSTITUTE, MDA, FRED CARL JR. SMALL TOWN CENTER, MISSISSIPPI TOURISM ASSOCIATION, AND THE MISSISSIPPI ARTS COMMISSION. MMSA SEES THESE PARTNERS AS EXTENSIONS OF MMSA STAFF AND ADDITIONAL RESOURCES FOR OUR LOCAL COMMUNITIES. MMSA ALSO APPROVES PARTNER EVENTS AND CONFERENCES AS CONTINUING EDUCATION FOR MAIN STREET DIRECTORS.

  Expenses $293,515

As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here. A text marked withheld matched a screen for wording that may name a private individual, such as an honorific or "in memory of". Most of what it withholds names no one; it is withheld so that what does is never shown.

Officers and directors · 2024

As listed in Part VII of the 2024 return, in the order the filer printed them. Each return names its own; this is not a roster the organization keeps with us.

• BETH HAMILTON

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• SHERRI CARR SMITH

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• MEREDITH MASSEY

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• LISA KLUTTS

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• TOMEKA DURR-WILEY

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• JEAN KELLY

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• LEAH KEMP

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• BRENT FAIRLEY

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• BILLYE JEAN STROUD

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• TIM CLIMER

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• BRAD REEVES

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• CAROLINE BURKS

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• SUZY BOWMAN

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• CHIP JOHNSON

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• JIM RASBERRY

  BOARD MEMBER

  Total calculated

  $0

  Hours/week

  1

• KEN P'POOL

  BOARD MEMBER EMERITUS

  Total calculated

  $0

  Hours/week

  1

• STEVE KELLY

  BOARD MEMBER EMERITUS

  Total calculated

  $0

  Hours/week

  1

• CHRIS HINTON

  PAST PRESIDENT

  Total calculated

  $0

  Hours/week

  1

• KELLE BARFIELD

  PRESIDENT

  Total calculated

  $0

  Hours/week

  1

• MANDY HEGWOOD

  TREASURER

  Total calculated

  $0

  Hours/week

  1

• CHANCE MCDAVID

  VICE PRESIDENT

  Total calculated

  $0

  Hours/week

  1

• JAMES MILLER

  EXECUTIVE DIRECTOR

  Total calculated

  $94,299

  From this org

  $84,427

  From related orgs

  $0

  Other

  $9,872

  Hours/week

  40

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. Earlier years are each on their own filing page.

Filings

• 2024

  Revenue

  $1,129,347

  Expenses

  $1,033,114

  Contributions

  $986,451

  Grants paid

  $0

• 2023

  Revenue

  $1,134,634

  Expenses

  $1,164,830

  Contributions

  $1,075,826

  Grants paid

  $0

• 2022

  Revenue

  $916,233

  Expenses

  $979,842

  Contributions

  $864,509

  Grants paid

  $0

The four totals the IRS asks for on Part I of the Form 990, as filed. A dash means the figure was not present on the return — not that it was zero.

Other returns filed

• 2021 · 990

  Revenue

  $713,500

  Expenses

  $727,361

  Assets (EOY)

  $364,123

• 2020 · 990

  Revenue

  $759,870

  Expenses

  $504,490

  Assets (EOY)

  $390,984

• 2019 · 990

  Revenue

  $343,453

  Expenses

  $373,301

  Assets (EOY)

  $166,209

• 2018 · 990

  Revenue

  $332,561

  Expenses

  $291,159

  Assets (EOY)

  $152,452

• 2017 · 990

  Revenue

  $311,562

  Expenses

  $283,788

  Assets (EOY)

  $111,470

• 2016 · 990

  Revenue

  $408,853

  Expenses

  $424,800

  Assets (EOY)

  $83,276

• 2015 · 990

  Revenue

  $541,192

  Expenses

  $619,143

  Assets (EOY)

  $99,223

Nonprofiteer parses Forms 990, 990-EZ and 990-PF, in a window of recent tax years. These returns are recorded from the IRS e-file index, so their figures were extracted by that index rather than read from the return here — treat them as a different source from the filings above, not as more of the same record. A dash means the index carries no figure; Form 990-T listings carry none at all.

Grants made

No itemized grants to organizations. Schedule I is filed only by organizations that granted more than $5,000 to a recipient, so most filers have none.

Grants received

• MISSISSIPPI HILLS HERITAGE AREA ALLIANCE INC

  $50,000

  2024 · ECONOMIC IMPACT

• MISSISSIPPI HILLS HERITAGE AREA ALLIANCE INC

  $50,000

  2022 · COMMUNITY BRANDING

• MISSISSIPPI HILLS HERITAGE AREA ALLIANCE INC

  $50,000

  2023 · MAIN STREET AMERICA

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