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Nonprofiteer
← AMERICAN PRESS INSTITUTE INC

Form 990 for tax year 2022

Filed by AMERICAN PRESS INSTITUTE INC.

Totals

Total revenue
$3,990,429
Total expenses
$5,795,926
Contributions and grants received
$2,394,941
Grants paid
$671,000
Program service revenue
$472,274
Investment income
$1,123,214
Other revenue
$0
Total assets, end of year
$44,203,942
Total liabilities, end of year
$1,341,437
Net assets or fund balances, end of year
$42,862,505
Program services expenses (Part IX)
$3,570,438
Management and general expenses
$2,225,488
Fundraising expenses
$0
Program service expenses (Part III)
$3,570,438

Program services were 61.6% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1f · All other contributions, gifts and grants

    $2,394,941

  • 2a · Program service revenue: PROGRAM FEES

    total $446,214 · related or exempt $446,214

  • 2b · Program service revenue: ADVISORY SERVICES

    total $26,060 · related or exempt $26,060

  • 3 · Investment income

    total $1,069,086 · excluded $1,069,086

  • 7a · Gross sales of assets other than inventory

    securities $2,701,295

  • 7b · Less cost or other basis and sales expenses

    securities $2,647,167

  • 7c · Gain or loss

    securities $54,128

  • 7d · Net gain or loss

    total $54,128 · excluded $54,128

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $671,000 · program services $671,000

  • 5 · Compensation of officers, directors and key employees

    total $650,254 · program services $520,204 · management and general $130,050

  • 7 · Other salaries and wages

    total $1,467,267 · program services $636,962 · management and general $830,305

  • 8 · Pension plan contributions

    total $74,109 · program services $34,251 · management and general $39,858

  • 9 · Other employee benefits

    total $118,830 · program services $60,503 · management and general $58,327

  • 10 · Payroll taxes

    total $115,783 · program services $62,737 · management and general $53,046

  • 11b · Fees: legal

    total $477 · management and general $477

  • 11c · Fees: accounting

    total $27,336 · program services $18,514 · management and general $8,822

  • 11f · Fees: investment management

    total $151,295 · management and general $151,295

  • 11g · Fees: other

    total $1,339,216 · program services $1,321,970 · management and general $17,246

  • 12 · Advertising and promotion

    total $10,574 · program services $8,461 · management and general $2,113

  • 13 · Office expenses

    total $15,756 · program services $8,920 · management and general $6,836

  • 14 · Information technology

    total $37,130 · program services $29,709 · management and general $7,421

  • 16 · Occupancy

    total $9,052 · program services $7,243 · management and general $1,809

  • 17 · Travel

    total $118,531 · program services $114,246 · management and general $4,285

  • 19 · Conferences, conventions and meetings

    total $42,155 · program services $38,680 · management and general $3,475

  • 22 · Depreciation, depletion and amortization

    total $872 · management and general $872

  • 24a · Other expenses: INSTITUTIONAL OVERHEAD

    total $900,000 · management and general $900,000

  • 24b · Other expenses: SUBSCRIPTIONS

    total $26,430 · program services $21,148 · management and general $5,282

  • 24c · Other expenses: ASSOCIATION DUES

    total $13,079 · program services $10,465 · management and general $2,614

  • 24d · Other expenses: GIFTS

    total $6,780 · program services $5,425 · management and general $1,355

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $544,984 · end of year $264,795

  • 2 · Savings and temporary cash investments

    beginning of year $596,165 · end of year $161,838

  • 4 · Accounts receivable

    beginning of year $155,147 · end of year $162,392

  • 9 · Prepaid expenses and deferred charges

    beginning of year $29,834 · end of year $38,809

  • 10a · Land, buildings and equipment: cost or other basis

    $2,616

  • 10b · Land, buildings and equipment: accumulated depreciation

    $2,325

  • 10c · Land, buildings and equipment, net

    beginning of year $1,163 · end of year $291

  • 11 · Investments: publicly traded securities

    beginning of year $54,485,402 · end of year $43,575,817

  • 17 · Accounts payable and accrued expenses

    beginning of year $109,284 · end of year $77,023

  • 19 · Deferred revenue

    beginning of year $1,167,725 · end of year $936,049

  • 25 · Other liabilities

    beginning of year $272,085 · end of year $328,365

  • 27 · Net assets without donor restrictions

    beginning of year $54,263,601 · end of year $42,440,526

  • 28 · Net assets with donor restrictions

    end of year $421,979

Mission and programs · 2022

Mission

AMERICAN PRESS INSTITUTE ACTS AS A SCOUT ON THE FRONTIER OF TECHNOLOGY AND AUDIENCE BEHAVIOR TO IDENTIFY WHERE CHANGE IS OCCURRING AND HELPS NEWS ORGANIZATIONS LEARN HOW TO IMPLEMENT AND SCALE THAT CHANGE SUCCESSFULLY SO THEY HAVE A SUSTAINABLE FUTURE.

Activities or mission (Part I)

TO BE THE TRUSTED SOURCE FOR CAREER & LEADERSHIP DEV. FOR THE NEWSMEDIA INDUSTRY IN N. AMERICA.

  • TABLE STAKES: TABLE STAKES IS A YEARS-LONG INNOVATIVE LEARNING PROGRAM FACILITATED BY API THAT HELPS NEWS ORGANIZATIONS TRANSFORM THEIR JOURNALISM AND BUSINESS THROUGH INTENSIVE CHANGE-MANAGEMENT TRAINING FOR NEWS LEADERS.

    Expenses $739,455 · Grants $2,000

  • METRICS FOR NEWS (AKA CONTENT STRATEGY): API'S PROPRIETARY PROGRAM THAT HELPS PUBLISHERS BUILD AN EMPIRICAL, DATA-INFORMED NEWS STRATEGY THROUGH CUSTOM-BUILT CONTENT ANALYSIS SOFTWARE, NEW JOURNALISM METRICS AND INNOVATIVE AUDIENCE SURVEYS.

    Expenses $606,221 · Grants $300 · Revenue $424,199

  • ELECTION SOS PROJECT: TO PROVIDE SUPPORT TO NEWSROOMS AND JOURNALISTS TO ENHANCE THEIR CAPABILITIES FOR COVERING ELECTIONS. THE SUPPORT INCLUDES 1) TRAINING TO HELP NEWSROOM DEVELOP AUDIENCE-CENTRIC STRATEGIES FOR ELECTION REPORTING AND SHARE INSIGHTS PUBLICLY ABOUT THE WORK, 2) ASSISTANCE FOR COVERING COVID-19 RELATED VOTING ACCESS AND SAFETY AND REPORTING THE RESULTS THROUGHOUT THE ELECTION CYCLE AND 3) BUILDING TRUST AND TRANSPARENCY WITH AUDIENCES BY COVERING ELECTION SECURITY THREATS AND MISINFORMATION.

    Expenses $444,107 · Grants $422,600

  • READER REVENUE

    Expenses $42,418

  • EDUCATIONAL PROGRAMS & SUMMITS

    Expenses $3,203

  • NEW PLURALIST

    Expenses $150,000 · Grants $2,500

  • PUBLISHERS OF COLOR

    Expenses $53,629 · Grants $8,000

  • BEYOND PRINT

    Expenses $196,010 · Grants $61,000

  • DIVERSITY

    Expenses $193,022 · Revenue $14,375

  • PITTSBURGH DEIB

    Expenses $113,245

  • ELECTION COVERAGE INITIATIVE

    Expenses $186,600 · Grants $174,600

  • TRUSTING NEWS

    Expenses $285,336 · Revenue $23,700

  • RESEARCH & OTHER PROGRAMS

    Expenses $557,192 · Revenue $10,000

As filed on the 2022 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • KEVIN D MOWBRAY

    CHAIRMAN

    Total calculated
    $0
    Hours/week
    1 + 1 related

  • MARK E ALDMAN

    MEMBER

    Total calculated
    $0
    Hours/week
    1

  • JAMES MARK BRADY

    MEMBER

    Total calculated
    $0
    Hours/week
    1

  • PAULETTE BROWN-HINDS

    MEMBER

    Total calculated
    $0
    Hours/week
    1

  • MARK G CONTRERAS

    MEMBER

    Total calculated
    $0
    Hours/week
    1

  • CRAIG FORMAN

    MEMBER

    Total calculated
    $0
    Hours/week
    1

  • MICHAEL J KLINGENSMITH

    MEMBER

    Total calculated
    $0
    Hours/week
    1 + 1 related

  • ALEXANDRIA MACCALLUM

    MEMBER

    Total calculated
    $0
    Hours/week
    1

  • NICCO MELE

    MEMBER

    Total calculated
    $0
    Hours/week
    1

  • DOUG MITCHELL

    MEMBER

    Total calculated
    $0
    Hours/week
    1

  • MARK W NEWHOUSE

    MEMBER

    Total calculated
    $0
    Hours/week
    1 + 1 related

  • AMANDA ZAMORA

    MEMBER

    Total calculated
    $0
    Hours/week
    1

  • DAVID CHAVERN

    PRESIDENT & CEO

    Total calculated
    $1,157,779
    From this org
    $0
    From related orgs
    $1,083,671
    Other
    $74,108
    Hours/week
    15 + 25 related

    Schedule J breakdown matched by us

    Base
    $0 + $838,171 related
    Bonus
    $0 + $225,000 related
    Other
    $0 + $20,500 related
    Deferred
    $0 + $22,875 related
    Nontaxable benefits
    $0 + $51,233 related
    Filer's total
    $0 + $1,157,779 related

  • MICHAEL BOLDEN

    EXECUTIVE DIRECTOR (FROM 2/2022)

    Total calculated
    $650,255
    From this org
    $0
    From related orgs
    $612,331
    Other
    $37,924
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $0 + $475,320 related
    Bonus
    $0 + $22,724 related
    Other
    $0 + $114,287 related
    Deferred
    $0 + $22,875 related
    Nontaxable benefits
    $0 + $15,049 related
    Filer's total
    $0 + $650,255 related

  • ROBERT WALDEN

    CFO

    Total calculated
    $462,649
    From this org
    $0
    From related orgs
    $436,211
    Other
    $26,438
    Hours/week
    15 + 25 related

    Schedule J breakdown matched by us

    Base
    $0 + $385,711 related
    Bonus
    $0 + $30,000 related
    Other
    $0 + $20,500 related
    Deferred
    $0 + $22,875 related
    Nontaxable benefits
    $0 + $3,563 related
    Filer's total
    $0 + $462,649 related

  • GWENDOLYN VARGO

    DIRECTOR OF READER

    Total calculated
    $206,507
    From this org
    $0
    From related orgs
    $181,153
    Other
    $25,354
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $0 + $172,653 related
    Bonus
    $0 + $8,500 related
    Other
    $0
    Deferred
    $0 + $12,402 related
    Nontaxable benefits
    $0 + $12,952 related
    Filer's total
    $0 + $206,507 related

  • EMILY RISTOW

    SENIOR DIRECTOR

    Total calculated
    $166,617
    From this org
    $0
    From related orgs
    $147,678
    Other
    $18,939
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $0 + $140,178 related
    Bonus
    $0 + $7,500 related
    Other
    $0
    Deferred
    $0 + $9,853 related
    Nontaxable benefits
    $0 + $9,086 related
    Filer's total
    $0 + $166,617 related

  • LETRELL CRITTENDEN

    DIR, INCLUSION & AUDIENCE GROWTH

    Total calculated
    $147,013
    From this org
    $0
    From related orgs
    $133,393
    Other
    $13,620
    Hours/week
    40

  • ELIZABETH WORTHINGTON

    SENIOR DIRECTOR

    Total calculated
    $146,195
    From this org
    $0
    From related orgs
    $123,119
    Other
    $23,076
    Hours/week
    40

  • KEVIN LOKER

    DIR, PROGRAM OPS. & PARTNERSHIPS

    Total calculated
    $143,434
    From this org
    $0
    From related orgs
    $114,428
    Other
    $29,006
    Hours/week
    40

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 1a · Tax indemnification and gross-up payments
  • 1b · Written policy on the line-1a expenses
  • 2 · Substantiation required before reimbursing expenses
  • 3 · Compensation committee
  • 3 · Independent compensation consultant
  • 3 · Form 990 of other organizations
  • 3 · Compensation survey or study
  • 3 · Approval by the board or compensation committee
  • 7 · Other non-fixed payments

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement
  • 5a · Pay contingent on this organization's revenues
  • 5b · Pay contingent on a related organization's revenues
  • 6a · Pay contingent on this organization's net earnings
  • 6b · Pay contingent on a related organization's net earnings
  • 8 · Paid under the initial-contract exception

The filer's explanations (Part III)

PART I, LINE 1A
MICHAEL BOLDEN, EXECUTIVE DIRECTOR, RECEIVED GROSS-UP PAYMENTS ON TAXABLE RELOCATION COSTS. GROSS-UP PAYMENTS TOTALED $28,027.
PART I, LINE 7
THE FOLLOWING EMPLOYEES REPORTED IN FORM 990, PART VII, SECTION A RECEIVED BONUS COMPENSATION: - DAVID CHAVERN $225,000 - ROBERT WALDEN $30,000 - MICHAEL BOLDEN $116,511 - GWENDOLYN VARGO $8,500 - EMILY RISTOW $7,500 - LETRELL CRITTENDEN $7,500 - ELIZABETH WORTHINGTON $7,000 - KEVIN LOKER $8,000

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

Related organizations on this return

Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.

Taxable family on this return

Schedule R Parts I, III and IV, as filed. These record ownership and control, not shared board members or money moved.

Related corporations and trusts

Part IV: related organizations taxable as a corporation or trust.

Provenance

Return type
form_990
Tax year
2022
Filed
13 November 2023
IRS schema version
2022v5.0
Source object
202313179349301506

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