Form 990 for tax year 2023

1b · Membership dues

$2,229,018

1e · Government grants (contributions)

$70,833,535

2a · Program service revenue: COOPERATIVE ADVERTISING

total $4,017,722 · related or exempt $4,017,722

2b · Program service revenue: SPONSORSHIPS

total $915,248 · related or exempt $915,248

2c · Program service revenue: PROGRAMS AND EVENTS

total $315,780 · related or exempt $315,780

2d · Program service revenue: OTHER

total $302,573 · related or exempt $302,573

3 · Investment income

total $1,036,681 · excluded $1,036,681

4 · Income from investment of tax-exempt bond proceeds

total $396,547 · excluded $396,547

1 · Grants to domestic organizations and governments

total $29,823 · program services $29,823

7 · Other salaries and wages

total $3,818,504 · program services $3,217,214 · management and general $601,290

8 · Pension plan contributions

total $126,508 · program services $106,587 · management and general $19,921

9 · Other employee benefits

total $617,780 · program services $520,500 · management and general $97,280

10 · Payroll taxes

total $240,099 · program services $202,291 · management and general $37,808

12 · Advertising and promotion

total $68,008,281 · program services $68,008,281

17 · Travel

total $146,570 · program services $73,286 · management and general $73,284

23 · Insurance

total $84,323 · program services $61,556 · management and general $22,767

24a · Other expenses: CONVENTION AND GROUP SA

total $2,219,434 · program services $2,219,434

24b · Other expenses: PUBLICATIONS

total $913,941 · program services $913,941

24c · Other expenses: PROGRAMS AND EVENTS

total $779,055 · program services $752,053 · management and general $27,002

24d · Other expenses: OTHER

total $538,420 · program services $269,214 · management and general $269,206

24e · All other expenses

total $684,043 · program services $543,103 · management and general $140,940

1 · Cash, non-interest-bearing

beginning of year $275 · end of year $275

2 · Savings and temporary cash investments

beginning of year $37,385,485 · end of year $32,248,967

4 · Accounts receivable

beginning of year $448,620 · end of year $267,433

9 · Prepaid expenses and deferred charges

beginning of year $1,023,925 · end of year $3,280,952

10a · Land, buildings and equipment: cost or other basis

$3,052,846

10b · Land, buildings and equipment: accumulated depreciation

$2,248,534

10c · Land, buildings and equipment, net

beginning of year $831,260 · end of year $804,312

12 · Investments: other securities

beginning of year $8,028,644 · end of year $10,425,191

14 · Intangible assets

beginning of year $872,500 · end of year $727,083

17 · Accounts payable and accrued expenses

beginning of year $2,084,844 · end of year $2,718,725

19 · Deferred revenue

beginning of year $35,709,799 · end of year $32,399,099

27 · Net assets without donor restrictions

beginning of year $10,796,066 · end of year $12,636,389