Form 990 for tax year 2024

Totals

Total revenue

$6,956,194

Total expenses

$6,338,489

Contributions and grants received

$6,807,177

Grants paid

$1,837,358

Program service revenue

$22,895

Investment income

$169,510

Other revenue

-$43,388

Total assets, end of year

$8,929,421

Total liabilities, end of year

$639,868

Net assets or fund balances, end of year

$8,289,553

Program services expenses (Part IX)

$4,976,710

Management and general expenses

$440,157

Fundraising expenses

$921,622

Program service expenses (Part III)

$4,976,710

Program services were 78.5% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Mission and programs · 2024

• REDROVER RELIEF - IN 2024, REDROVER RELIEF PROVIDED GUIDANCE, REFERRALS, CASE MANAGEMENT, AND FINANCIAL ASSISTANCE TO 5,810 GOOD SAMARITANS, ANIMAL RESCUERS AND PET OWNERS, HELPING THEM OBTAIN EMERGENCY VETERINARY CARE FOR ANIMALS IN LIFE-THREATENING SITUATIONS. REDROVER RELIEF CASE MANAGERS AWARDED 553 REDROVER RELIEF GRANTS, TOTALING $157,472 FOR THESE ANIMALS IN CRISIS. WE ALSO AWARDED $45,000 TO THREE VETERINARY CLINICS TO PROVIDE GRANT FUNDING DIRECTLY TO THEIR CLIENTS, REDUCING BARRIERS TO CLIENTS RECEIVING FUNDING DURING EMERGENCY VETERINARY SITUATIONS. REDROVER RELIEF CASE MANAGERS ALSO WORKED WITH DOMESTIC VIOLENCE ADVOCATES TO HELP FLEEING VICTIMS GET THEIR PETS TO SAFETY. REDROVER'S SAFE ESCAPE GRANT PROGRAM, WHICH PROVIDES FUNDING FOR URGENT BOARDING AND VETERINARY CARE FOR DOMESTIC VIOLENCE VICTIMS' PETS, PROVIDED 8,822 SAFE NIGHTS OF BOARDING TO 280 PETS, GIVING 270 GRANTS, TOTALING $239,247. IN ADDITION, REDROVER RELIEF AWARDED 27 SAFE HOUSING GRANTS TO DOMESTIC VIOLENCE SHELTERS, ANIMAL ORGANIZATIONS, AND HOMELESS SHELTERS, TOTALING $1,105,789. REDROVER TAKES A LONG-TERM APPROACH TO HELPING DOMESTIC VIOLENCE VICTIMS AND THEIR PETS THROUGH THESE SAFE HOUSING GRANTS BY GIVING SHELTERS THE FUNDS AND GUIDANCE NEEDED TO CREATE PERMANENT PET HOUSING ON-SITE, ADJACENT TO, OR OUTSIDE THE ORGANIZATION'S SHELTER SO THAT FAMILIES MAY BRING THEIR PETS DIRECTLY TO THE SHELTER. ALSO IN 2024, REDROVER CONTINUED ITS COLLABORATION WITH GREATER GOOD CHARITIES ON THE DON'T FORGET THE PETS (DFTP) PROJECT TO PROVIDE IN-DEPTH SUPPORT ON CREATING PET HOUSING PROGRAMS TO COMMUNITIES ACROSS THE COUNTRY (AND INTERNATIONALLY!). THIS PROJECT INCLUDES A COMPREHENSIVE WEBSITE, TRAINING WORKSHOPS AND PRESENTATIONS (IN-PERSON AND VIRTUAL), A DOWNLOADABLE TRAINING HANDBOOK, AND A "COACHING" PROGRAM WHICH PROVIDES ONE-ON-ONE SUPPORT TO ORGANIZATIONS. FUNDING RECEIVED FROM PETSMART CHARITIES IN 2023 CONTINUES TO SUPPORT THE GROWTH AND DEVELOPMENT OF THE DFTP PROJECT.

  Expenses $2,837,890 · Grants $1,837,358 · Revenue -$58,938

• REDROVER RESPONDERS - IN 2024, REDROVER RESPONDERS DEPLOYED 13 TIMES. WE HAD 2,959 VOLUNTEER HOURS AND HELPED A TOTAL OF 2,541 ANIMALS. AT THE END OF JANUARY, WE SENT A TEAM OF VOLUNTEERS TO TULSA, OKLAHOMA, TO ASSIST THE HUMANE SOCIETY OF THE UNITED STATES WITH THE SHELTERING AND CARE OF 76 ANIMALS RESCUED FROM AN ALLEGED CRUELTY SITUATION. IN SEPTEMBER, THE REDROVER RESPONDERS TEAM WAS ON THE GROUND IN NORTH CAROLINA HELPING TO SHELTER ANIMALS DISPLACED BY HURRICANE HELENE. IN 2024, WE CONTINUED OUR TWO NEW REDROVER RESPONDERS INITIATIVES: COMMUNITY PROGRAMS AND COASTAL CATS. FOR COMMUNITY PROGRAMS, OUR VOLUNTEERS PROVIDE HANDS-ON SUPPORT WITH PROJECTS DESIGNED TO MEET THE SPECIFIC NEEDS OF A COMMUNITY, WHICH ARE OFTEN ISOLATED, AT-RISK, OR UNDER-RESOURCED COMMUNITIES. IN 2024, WE HELPED WITH 7 DIFFERENT PROJECTS, INCLUDING WELLNESS CLINICS IN LOUISIANA AND ALABAMA, AND BUILDING OUTDOOR ENCLOSURES FOR DOGS LIVING ON CHAINS IN MICHIGAN, NEW MEXICO, AND ARIZONA. FOR COASTAL CATS, REDROVER WORKS WITH PARTNERS TO PROVIDE PROACTIVE SUPPORT FOR COMMUNITY CATS IN COASTAL COMMUNITIES THAT ARE AT RISK FOR HURRICANES AND SEVERE FLOODING. IN 2024, WE COMPLETED ONE COASTAL CAT PROJECT IN APALACHICOLA, FLORIDA. ALSO IN 2024, WE CONTINUED OUR MEMBERSHIP WITH THE NATIONAL ANIMAL RESCUE AND SHELTERING COALITION (NARSC). REDROVER RESPONDERS STAFF ALSO PROVIDED 3 SPECIALIZED TRAININGS THAT COVERED TOPICS SUCH AS EMERGENCY ANIMAL SHELTERING. IN 2024, WE TRAINED 70 VOLUNTEERS THROUGH OUR ONLINE VERSION OF OUR VOLUNTEER TRAINING WORKSHOP.

  Expenses $756,946

• REDROVER READERS - IN 2024, THE REDROVER READERS PROGRAM TRAINED 186 PARTICIPANTS THROUGH IN-PERSON AND ONLINE WORKSHOPS, MORE THAN DOUBLING THE NUMBER TRAINED IN 2023. NINETY-SEVEN PARTICIPANTS REPORTED THEIR READINGS AND WE REACHED AN ESTIMATED 7,966 CHILDREN, THE HIGHEST REACH IN THE PAST FIVE YEARS, BRINGING THE PROGRAM'S TOTAL ESTIMATED REACH TO OVER 131,000 CHILDREN. WE CONTINUED OUR COMMUNITY PARTNERSHIP WITH THE SACRAMENTO NATIVE AMERICAN HEALTH CENTER (SNAHC), CO-CREATING NEW CULTURALLY RELEVANT CURRICULUM AND COMPLETING OUR EARLY AGES GATHERING TO LEARN EMPATHY THROUGH STORIES (EAGLES) PILOT PROGRAM. WE ALSO STRENGTHENED OUR COLLABORATION WITH FOREST SCHOOL AND WABANAKI PUBLIC HEALTH AND WELLNESS IN MAINE. KIND NEWS MAGAZINE REACHED 287,441 CHILDREN THROUGH CLASSROOM SUBSCRIPTIONS AND DIGITAL ACCESS. WE ADDED SEVERAL NEW SPONSORS, INCLUDING SEVIER COUNTY HUMANE SOCIETY IN TENNESSEE AND NEW HAMPSHIRE ANIMAL RIGHTS LEAGUE, AND GAINED 443 WEB ORDERS, NEARLY QUADRUPLING THE PREVIOUS YEAR. WE ALSO REFRESHED OUR KINDNEWS.ORG WEBSITE, UPDATED MARKETING MATERIALS, AND BEGAN EXPLORING A SHIFT IN THE MAGAZINE'S FUNDING MODEL TO INCREASE LONG-TERM SUSTAINABILITY.

  Expenses $523,161 · Revenue $22,895

• PUBLIC EDUCATION & OUTREACH - USING OUR QUARTERLY MEMBERSHIP COMPANION MAGAZINE, EMAIL NEWSLETTERS, DIRECT ANIMAL CAUSE MAILINGS, WEBSITE, SOCIAL MEDIA, SPEAKING AND TABLING ENGAGEMENTS, BROCHURES AND OTHER MATERIALS, REDROVER EDUCATED MEMBERS AND THE GENERAL PUBLIC ABOUT THE FOLLOWING: REDROVER'S PROGRAMS, SPOTTING AND REPORTING ANIMAL ABUSE, THE LINK BETWEEN DOMESTIC VIOLENCE AND ANIMAL ABUSE, THE IMPACT OF PUPPY MILLS ON ANIMALS, AND THE BENEFITS OF ADOPTING PETS FROM ANIMAL SHELTERS AND ANIMAL ADVOCACY. VOLUNTEERS AND REDROVER STAFF HELPED SPREAD THE WORD ABOUT OUR WORK AT 57 EVENTS AND CONFERENCES. IN JANUARY 2024, REDROVER ENDORSED THE ANIMAL VIOLENCE EXPOSES REAL THREAT OF FUTURE VIOLENCE (AVERT) ACT AT THE REQUEST OF CONGRESSWOMAN DINA TITUS. THE AVERT ACT AIMS TO UNDERSTAND AND RESPOND TO THE LINK BETWEEN ANIMAL CRUELTY AND FUTURE ACTS OF INTERPERSONAL VIOLENCE. SPECIFICALLY, THE BILL COMMISSIONS A DEPARTMENT OF JUSTICE STUDY TO ASSESS THE LINK BETWEEN THESE CRIMES AND AUTHORIZES A $2 MILLION ANNUAL GRANT PROGRAM TO SUPPORT MENTAL HEALTH EXPERTS, LAW ENFORCEMENT, AND ANIMAL WELFARE ORGANIZATIONS IN THEIR EFFORTS TO STOP ANIMAL CRUELTY AND REHABILITATE OFFENDERS.

  Expenses $858,713 · Revenue $15,550

As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

• GREATER GOOD CHARITIES

  $289,850

  DV AWARENESS OUTREACH

• FAMILY CRISIS SUPPORT SERVICES

  $100,000

  SAFE HOUSING

• DOMESTIC VIOLENCE INTERVENTION PROGRAM

  $60,000

  SAFE HOUSING

• RESPONSE HELP FOR SURVIVORS OF DV & SA

  $60,000

  SAFE HOUSING

• DEEP ROOTS

  $60,000

  SAFE HOUSING

• ALEXANDRA HOUSE

  $60,000

  SAFE HOUSING

• SAFEHOUSE PROGRESSIVE ALLIANCE FOR NONVIOLENCE

  $60,000

  SAFE HOUSING

• TUBMAN

  $60,000

  SAFE HOUSING

• IRIS DOMESTIC VIOLENCE CENTER

  $60,000

  SAFE HOUSING

• DOMESTIC VIOLENCE INTERVENTION CENTER

  $60,000

  SAFE HOUSING

The 10 largest by cash amount. The API serves every itemized grant.

Provenance

Return type

form_990

Tax year

2024

Filed

27 October 2025

IRS schema version

2024v5.2

Source object

202523019349302412

Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.

The source document this was parsed from is served over the API, which is where bulk and document access live.