Skip to content
Nonprofiteer
← GOODWILL INDUSTRIES INC

Form 990 for tax year 2024

Filed by GOODWILL INDUSTRIES INC.

Totals

Total revenue
$36,199,310
Total expenses
$34,425,458
Contributions and grants received
$26,239,230
Grants paid
$0
Program service revenue
$513,743
Investment income
$410,111
Other revenue
$9,036,226
Total assets, end of year
$71,017,546
Total liabilities, end of year
$25,435,086
Net assets or fund balances, end of year
$45,582,460
Program services expenses (Part IX)
$28,768,011
Management and general expenses
$5,283,881
Fundraising expenses
$373,566
Program service expenses (Part III)
$28,768,011

Program services were 83.6% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1c · Fundraising events

    $192,101

  • 1f · All other contributions, gifts and grants

    $26,047,129

  • 1g · Noncash contributions included above

    $25,738,038

  • 2a · Program service revenue: EMPLOYMENT AND TRAINING

    total $512,861 · related or exempt $512,861

  • 2b · Program service revenue: OTHER CONTRACTS

    total $882 · related or exempt $882

  • 3 · Investment income

    total $364,449 · excluded $364,449

  • 7a · Gross sales of assets other than inventory

    securities $648,674

  • 7b · Less cost or other basis and sales expenses

    securities $603,012

  • 7c · Gain or loss

    securities $45,662

  • 7d · Net gain or loss

    total $45,662 · excluded $45,662

  • 8a · Fundraising events: gross income

    $0

  • 8a · Fundraising events: contributions included on line 1c

    $192,101

  • 8b · Fundraising events: direct expenses

    $73,265

  • 8c · Net income from fundraising events

    total -$73,265 · excluded -$73,265

  • 10a · Gross sales of inventory

    $35,546,639

  • 10b · Cost of goods sold

    $26,790,787

  • 10c · Net income from sales of inventory

    total $8,755,852 · related or exempt $8,755,852

  • 11a · Other revenue: MISCELLANEOUS INCOME

    total $353,639 · related or exempt $353,639

  • 11e · Other revenue, total

    $353,639

Functional expenses

Part IX, the statement of functional expenses.

  • 5 · Compensation of officers, directors and key employees

    total $824,919 · program services $212,496 · management and general $474,731 · fundraising $137,692

  • 7 · Other salaries and wages

    total $17,501,998 · program services $15,427,644 · management and general $2,001,696 · fundraising $72,658

  • 8 · Pension plan contributions

    total $533,959 · program services $429,955 · management and general $104,004

  • 9 · Other employee benefits

    total $2,261,853 · program services $1,532,961 · management and general $705,403 · fundraising $23,489

  • 10 · Payroll taxes

    total $1,379,612 · program services $1,195,934 · management and general $168,063 · fundraising $15,615

  • 11b · Fees: legal

    total $161,930 · program services $99,162 · management and general $59,615 · fundraising $3,153

  • 11c · Fees: accounting

    total $50,631 · program services $28,664 · management and general $20,863 · fundraising $1,104

  • 11g · Fees: other

    total $886,058 · program services $461,222 · management and general $403,492 · fundraising $21,344

  • 12 · Advertising and promotion

    total $260,387 · program services $15,354 · management and general $245,033

  • 13 · Office expenses

    total $1,601,843 · program services $1,504,607 · management and general $91,144 · fundraising $6,092

  • 16 · Occupancy

    total $1,350,324 · program services $1,286,195 · management and general $60,345 · fundraising $3,784

  • 17 · Travel

    total $134,521 · program services $85,177 · management and general $40,700 · fundraising $8,644

  • 20 · Interest

    total $459,723 · program services $450,165 · management and general $9,558

  • 22 · Depreciation, depletion and amortization

    total $1,695,424 · program services $1,119,450 · management and general $555,453 · fundraising $20,521

  • 23 · Insurance

    total $596,055 · program services $549,124 · management and general $42,517 · fundraising $4,414

  • 24a · Other expenses: EQUIPMENT LEASE

    total $2,195,122 · program services $2,028,862 · management and general $156,149 · fundraising $10,111

  • 24b · Other expenses: MISCELLANEOUS

    total $1,281,551 · program services $1,177,496 · management and general $66,684 · fundraising $37,371

  • 24c · Other expenses: REPAIRS & MAINTENANCE

    total $1,156,770 · program services $1,074,466 · management and general $74,734 · fundraising $7,570

  • 24d · Other expenses: CLIENT EXPENSES

    total $92,778 · program services $89,077 · management and general $3,697 · fundraising $4

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $8,557,095 · end of year $2,129,584

  • 3 · Pledges and grants receivable

    beginning of year $72,000 · end of year $236,500

  • 4 · Accounts receivable

    beginning of year $1,965,408 · end of year $4,295,857

  • 8 · Inventories for sale or use

    beginning of year $2,032,447 · end of year $2,270,622

  • 9 · Prepaid expenses and deferred charges

    beginning of year $545,358 · end of year $818,797

  • 10a · Land, buildings and equipment: cost or other basis

    $71,882,676

  • 10b · Land, buildings and equipment: accumulated depreciation

    $24,485,387

  • 10c · Land, buildings and equipment, net

    beginning of year $43,280,421 · end of year $47,397,289

  • 11 · Investments: publicly traded securities

    beginning of year $5,828,609 · end of year $6,581,680

  • 15 · Other assets

    beginning of year $7,996,645 · end of year $7,287,217

  • 17 · Accounts payable and accrued expenses

    beginning of year $2,187,260 · end of year $2,499,421

  • 19 · Deferred revenue

    beginning of year $90,877 · end of year $110,094

  • 20 · Tax-exempt bond liabilities

    beginning of year $17,398 · end of year $0

  • 23 · Secured mortgages and notes payable

    beginning of year $16,523,110 · end of year $15,275,324

  • 25 · Other liabilities

    beginning of year $8,203,277 · end of year $7,550,247

  • 27 · Net assets without donor restrictions

    beginning of year $42,524,141 · end of year $44,658,994

  • 28 · Net assets with donor restrictions

    beginning of year $731,920 · end of year $923,466

Mission and programs · 2024

Mission

GOODWILL CHANGES LIVES AND STRENGTHENS COMMUNITIES THROUGH EDUCATION, TRAINING AND WORK. GOODWILL STRIVES TO INCREASE SELF SUFFICIENCY OF ITS PARTICIPANTS THROUGH VOCATIONAL EVALUATION, TRAINING AND OFFERING EMPLOYMENT OPPORTUNITIES TO DISABLED OR DISADVANTAGED INDIVIDUALS, WHO CANNOT READILY BE ABSORBED IN THE COMPETITIVE LABOR MARKET. GOODWILL STRIVES TO ASSIST SUCH INDIVIDUALS TO ATTAIN THE FULLEST DEVELOPMENT OF WHICH THEY ARE CAPABLE.

Activities or mission (Part I)

GOODWILL CHANGES LIVES AND STRENGTHENS COMMUNITIES THROUGH EDUCATION, TRAINING AND WORK. GOODWILL STRIVES TO INCREASE SELF SUFFICIENCY OF ITS PARTICIPANTS THROUGH VOCATIONAL EDUCATION, TRAINING AND OFFERING EMPLOYMENT OPPORTUNITIES TO DISABLED OR DISADVANTAGED INDIVIDUALS, WHO CANNOT READILY BE ABSORBED IN THE COMPETITIVE LABOR MARKET. GOODWILL STRIVES TO ASSIST SUCH INDIVIDUALS TO ATTAIN THE FULLEST DEVELOPMENT OF WHICH THEY ARE CAPABLE.

  • GOODWILL OPERATES 18 RETAIL STORES OPEN TO THE PUBLIC IN OMAHA (10), FREMONT (1), BLAIR (1), GRETNA (1), BELLEVUE (1), PAPILLION (2), ELKHORN (1), AND COUNCIL BLUFFS, IA (1). THE GENERAL PUBLIC DONATES CLOTHING, FURNITURE AND HOUSEHOLD GOODS TO GOODWILL. GOODWILL EMPLOYEES SORT, PRICE AND DISTRIBUTE MERCHANDISE FOR SALE IN THE RETAIL STORES. MERCHANDISE THAT DOES NOT SELL WITHIN A REASONABLE TIME IN THE STORES IS TRANSFERRED TO THE GOODWILL WAREHOUSE STORE WHERE IT IS OFFERED FOR SALE AT A SPECIFIED PRICE PER POUND. GOODS DETERMINED NOT TO BE SALEABLE IN THE GOODWILL STORES ARE "SALVAGED AND SOLD TO THIRD PARTIES, WHO EITHER SHIP AND SELL THE GOODS TO THIRD PARTIES OR RECYCLE THEM FOR THEIR TEXTILE, METAL OR OTHER RECYCLABLE MATERIALS. GOODWILL PROFITS GENERATED FROM THE SALE OF DONATED GOODS HELP COVER EXPENSES ASSOCIATED WITH GOODWILL'S MISSION PROGRAMS THAT SERVE THE COMMUNITY.

    Expenses $25,740,094 · Revenue $8,755,852

  • WORKFORCE DEVELOPMENT PROGRAM SERVICES - GOODWILL PROVIDES EDUCATIONAL AND CAREER SERVICES, JOB PLACEMENT AND POST-EMPLOYMENT SUPPORT TO INDIVIDUALS WITH DISABILITIES AND OTHER CHALLENGES TO EMPLOYMENT SO THEY CAN FIND AND KEEP JOBS. INDIVIDUALS RECEIVE TRAINING AND EDUCATION, WORK EXPERIENCE, EMPLOYMENT PLACEMENT AND FOLLOW-UP SERVICES THROUGH THESE PROGRAMS. GOODWILL PROGRAMS STRENGTHEN OUR COMMUNITY BY FORMING A PATHWAY TOWARDS SUCCESS FOR THOSE WHO HAVE NOT BEEN ABLE TO FIND OR MAINTAIN EMPLOYMENT ON THEIR OWN.

    Expenses $3,027,035 · Revenue $866,500

  • CONTRACTS/INDUSTRIAL SERVICES PROGRAMS - GOODWILL PROVIDES JOB TRAINING AND EMPLOYMENT OPPORTUNITIES FOR PEOPLE WITH DISABILITIES AND OTHER CHALLENGES TO EMPLOYMENT THROUGH CONTRACT WORK FOR BUSINESSES, FEDERAL, STATE AND LOCAL GOVERNMENT, AND OTHER COMMUNITY PARTNERS. THESE CONTRACTS OFFER A VARIETY OF WORK EXPERIENCE AND TRAINING IN CUSTODIAL SERVICES, GROUNDS, MANUFACTURING, PACKAGING, ASSEMBLY, RECYCLING, MAILING SERVICES AND OTHER ADMINISTRATIVE AREAS.

    Expenses $882 · Revenue $882

As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • Nick Burianek

    TRUSTEE

    Total calculated
    $0
    Hours/week
    0.5
  • Bob Bertsch Jr

    SECRETARY

    Total calculated
    $0
    Hours/week
    0.5
  • Joel Dougherty

    CHAIR EMERITUS

    Total calculated
    $0
    Hours/week
    0.5
  • Nadia Blacevich

    TRUSTEE

    Total calculated
    $0
    Hours/week
    0.5
  • Andrew Wilson

    TRUSTEE

    Total calculated
    $0
    Hours/week
    0.5
  • Leah Vetter

    CHAIR

    Total calculated
    $0
    Hours/week
    0.5
  • Justin Spooner

    VICE CHAIR

    Total calculated
    $0
    Hours/week
    0.5
  • Miriam Blair

    TRUSTEE

    Total calculated
    $0
    Hours/week
    0.5
  • Aaron Johnson

    TRUSTEE

    Total calculated
    $0
    Hours/week
    0.5
  • Juan Padilla

    TRUSTEE

    Total calculated
    $0
    Hours/week
    0.5
  • Tobi Mathouser

    PRESIDENT AND CEO

    Total calculated
    $277,435
    From this org
    $265,459
    From related orgs
    $0
    Other
    $11,976
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $265,459
    Bonus
    $0
    Other
    $0
    Deferred
    $10,261
    Nontaxable benefits
    $1,715
    Filer's total
    $277,435
  • John Stilley

    CHIEF FINANCE OFFICER

    Total calculated
    $37,477
    From this org
    $37,477
    From related orgs
    $0
    Other
    $0
    Hours/week
    40
  • Janelle Peterson

    CHIEF OPERATING OFFICER

    Total calculated
    $212,497
    From this org
    $192,757
    From related orgs
    $0
    Other
    $19,740
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $192,757
    Bonus
    $0
    Other
    $0
    Deferred
    $7,470
    Nontaxable benefits
    $12,270
    Filer's total
    $212,497
  • Erin Balckledge

    SENIOR VP ADMINISTRATION

    Total calculated
    $174,089
    From this org
    $165,341
    From related orgs
    $0
    Other
    $8,748
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $165,341
    Bonus
    $0
    Other
    $0
    Deferred
    $6,632
    Nontaxable benefits
    $2,116
    Filer's total
    $174,089
  • Ryan McCarthy

    DIRECTOR OF FINANCE

    Total calculated
    $119,016
    From this org
    $108,579
    From related orgs
    $0
    Other
    $10,437
    Hours/week
    40
  • Shantel Featherson

    VP OF RETAIL ADVANCEMENT

    Total calculated
    $165,105
    From this org
    $148,809
    From related orgs
    $0
    Other
    $16,296
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $148,809
    Bonus
    $0
    Other
    $0
    Deferred
    $6,110
    Nontaxable benefits
    $10,186
    Filer's total
    $165,105
  • Deb Herman

    DIRECTOR OF DEVELOPMENT AN

    Total calculated
    $126,728
    From this org
    $114,330
    From related orgs
    $0
    Other
    $12,398
    Hours/week
    40
  • Matt Mainelli

    VP OF ORGANIZATIONAL DEVELOPMENT

    Total calculated
    $153,070
    From this org
    $136,939
    From related orgs
    $0
    Other
    $16,131
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $136,939
    Bonus
    $0
    Other
    $0
    Deferred
    $0
    Nontaxable benefits
    $16,131
    Filer's total
    $153,070
  • Nicole Wilson

    VP OF MISSION ADVANCEMENT

    Total calculated
    $153,050
    From this org
    $121,881
    From related orgs
    $0
    Other
    $31,169
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $121,881
    Bonus
    $0
    Other
    $0
    Deferred
    $194
    Nontaxable benefits
    $30,975
    Filer's total
    $153,050
  • Tina McGaugh

    DIRECTOR OF HUMAN RESOURCES

    Total calculated
    $125,633
    From this org
    $108,070
    From related orgs
    $0
    Other
    $17,563
    Hours/week
    40
  • Rudy White

    DIRECTOR OF RETAIL OPERATIONS

    Total calculated
    $119,814
    From this org
    $100,214
    From related orgs
    $0
    Other
    $19,600
    Hours/week
    40
  • Spencer Bayless

    DIRECTOR OF RETAIL SALES

    Total calculated
    $105,900
    From this org
    $105,143
    From related orgs
    $0
    Other
    $757
    Hours/week
    40

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 3 · Compensation committee
  • 3 · Independent compensation consultant
  • 3 · Form 990 of other organizations
  • 3 · Written employment contract
  • 3 · Compensation survey or study
  • 3 · Approval by the board or compensation committee

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement
  • 5a · Pay contingent on this organization's revenues
  • 5b · Pay contingent on a related organization's revenues
  • 6a · Pay contingent on this organization's net earnings
  • 6b · Pay contingent on a related organization's net earnings
  • 7 · Other non-fixed payments
  • 8 · Paid under the initial-contract exception

The filer's explanations (Part III)

PART I, LINE 3
GOODWILL HAS A FORMAL COMPENSATION POLICY AND THE EXECUTIVE COMMITTEE SERVES AS THE COMPENSATION COMMITTEE FOR THE ORGANIZATION. EXECUTIVE COMPENSATION IS SET ANNUALLY AND MONITORED BY THE LOCAL GOODWILL BOARD OF TRUSTEES, WHICH UTILIZES OUTSIDE INDEPENDENT PROFESSIONAL RESOURCES IN DETERMINING APPROPRIATE SALARY LEVELS. GOODWILL PARTICIPATES IN LOCAL, REGIONAL AND NATIONAL EXECUTIVE COMPENSATION SALARY AND BENEFIT SERVEYS. THIS SURVEY DATA IS UTILIZED BY THE BOARD AS A FRAMEWORK TO ENSURE COMPETITIVE COMPENSATION IN ORDER TO RETAIN HIGH PERFORMING EMPLOYEES, INCLUDING THE CEO. IN ADDITION TO SURVEY RESULTS, COMPENSATION IS BASED ON AGENCY PERFORMANCE AS WELL AS INDIVIDUAL PERFORMANCE.

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

No itemized grants to organizations on this return.

Related organizations on this return

Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.

  • GOODWILL SPECIALTY SERVICES

    501(C)(3) · JOB TRAINING AND CAREER DEVELOPMENT · NE · controlled entity

    Directly controlled by GOODWILL INDUSTRIES INC

Provenance

Return type
form_990
Tax year
2024
Filed
14 November 2025
IRS schema version
2024v5.2
Source object
202523219349319902

Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.

The source document this was parsed from is served over the API, which is where bulk and document access live.