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Nonprofiteer
← SAN FRANCISCO TOURISM IMPROVEMENT DISTRICT MANAGEMENT CORPORATION

Form 990 for tax year 2022

Filed by SAN FRANCISCO TOURISM IMPROVEMENT DISTRICT MANAGEMENT CORPORATION.

Totals

Total revenue
$46,531,685
Total expenses
$44,888,598
Contributions and grants received
$6,310,299
Grants paid
$0
Program service revenue
$40,197,740
Investment income
$23,646
Other revenue
$0
Total assets, end of year
$6,172,926
Total liabilities, end of year
$7,293,778
Net assets or fund balances, end of year
-$1,120,852
Program services expenses (Part IX)
not reported
Management and general expenses
not reported
Fundraising expenses
not reported
Program service expenses (Part III)
not reported

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1e · Government grants (contributions)

    $6,310,299

  • 2a · Program service revenue: ASSESSMENTS

    total $40,197,740 · related or exempt $40,197,740

  • 3 · Investment income

    total $23,646 · excluded $23,646

Functional expenses

Part IX, the statement of functional expenses.

  • 7 · Other salaries and wages

    total $186,509

  • 10 · Payroll taxes

    total $11,647

  • 11a · Fees: management

    total $448,211

  • 11b · Fees: legal

    total $19,596

  • 11g · Fees: other

    total $6,254,170

  • 13 · Office expenses

    total $18,177

  • 20 · Interest

    total $327,559

  • 23 · Insurance

    total $59,302

  • 24a · Other expenses: MARKETING AND PROMOTION

    total $18,530,000

  • 24b · Other expenses: DEBT SVC/STABILIZATION

    total $18,028,940

  • 24c · Other expenses: SALES INCENTIVE FUND

    total $1,004,487

Balance sheet

Part X, book values.

  • 2 · Savings and temporary cash investments

    beginning of year $4,866,031 · end of year $4,366,738

  • 3 · Pledges and grants receivable

    beginning of year $1,320,000 · end of year $1,800,000

  • 15 · Other assets

    beginning of year $6,188 · end of year $6,188

  • 17 · Accounts payable and accrued expenses

    beginning of year $3,051,104 · end of year $1,779,022

  • 19 · Deferred revenue

    beginning of year $1,905,054 · end of year $2,514,756

  • 23 · Secured mortgages and notes payable

    beginning of year $4,000,000 · end of year $3,000,000

  • 27 · Net assets without donor restrictions

    beginning of year -$2,763,939 · end of year -$1,120,852

Mission and programs · 2022

Mission

TO ADVANCE AND PROMOTE THE HOTEL AND TOURISM INDUSTRY WITHIN THE CITY AND COUNTY OF SAN FRANCISCO, BY MANAGING AND ADMINISTERING THE SAN FRANCISCO TOURISM IMPROVEMENT DISTRICT FOR THE BENEFIT OF THE HOTELS PAYING TID AND MED ASSESSMENTS SPECIFICALLY FOR THE BENEFIT OF TOURISM BUSINESS COMMUNITY IN THE CITY AND COUNTY OF SAN FRANCISCO.

Activities or mission (Part I)

GOVERNED BY A BOARD OF INDUSTRY REPRESENTATIVES, HELPS ENSURES THAT THE FUNDS ARE USED TO BENEFIT THE ASSESSED BUSINESSES BY ALLOCATING THEM TO SAN FRANCISCO TRAVEL PROGRAMS THAT DRAW CONVENTIONS, MEETINGS, EVENTS AND LEISURE TRAVELERS TO SAN FRANCISCO, AND BY KEEPING THE CITY'S CONVENTION FACILITIES COMPETITIVE WITH THOSE OF OTHER MAJOR CITIES.

  • TID PROGRAM SERVICES ACTIVITIES: CONVENTION AND MEETING SALES - DURING FY 2022-23, THERE WERE OVER 1300 MEETINGS (34 MOSCONE EVENTS) HELD IN SAN FRANCISCO, $530.0 MILLION IN DIRECT SPENDING, 705,301 ROOM NIGHTS BOOKED. ATTENDED 27 VIRTUAL MEETINGS AND 31 IN PERSON MEETINGS, TRADE SHOWS AND EVENTS INCLUDING MEETING PROFESSIONAL INTERNATIONAL, PROFESSIONAL CONVENTION MANAGEMENT ASSOCIATION AND INTERNATIONAL POWWOW. MARKETING PROMOTION - DURING FY 2022-23, THERE WERE OVER 21.9 MILLION VISITORS TO SAN FRANCISCO SPENDING OVER $7.5 BILLION DOLLARS. THE VISITOR INFORMATION CENTER WAS CLOSED; SFTRAVEL.COM WEBSITE HAD 3.35 MILLION VISITORS, VARIOUS WEB PUBLICATIONS ATTRACTED MILLIONS OF IMPRESSIONS AND SF TRAVEL PRODUCED VARIOUS PUBLICATIONS. TOURISM SALES AND MARKETING - DURING FY 2022-23, THERE WERE OVER 9.9 MILLION INTERNATIONAL VISITORS TO SAN FRANCISCO WHO SPENT ALMOST $3.2 BILLION DOLLARS. SF TRAVEL HS REPRESENTATION IN 13 INTERNATIONAL TRAVEL OFFICE. PARTNERED WITH SFO ON 8 NEW AIR SERVICE LAUNCHES, HOSTED 132 TRAVEL PROFESSIONALS, ATTENDED 11 INTERNATIONAL AND DOMESTIC TRADE SHOWS, HOSTED 212 JOURNALISTS AND OBTAINED WIDE MEDIA COVERAGE.

  • MED PROGRAM SERVICE ACTIVITIES: DURING FY 22-23, MED FUNDS WERE ALLOCATED TOWARDS THE DEBT SERVICE DUE TO THE CITY. ALLOCATED FUNDS, PER THE MED PLAN WERE ALLOCATED TO OFFSET MOSCONE RENT TO ENTICE GROUPS TO BOOK FUTURE DATES AT MOSCONE. FUNDS WERE ALSO ALLOCATED TO THE MOSCONE RENOVATION FUNDS FOR THE UPKEEP AND MAINTENANCE OF MOSCONE CENTER.

  • SF WELCOME AMBASSADOR PROGRAM: FUNDS WERE ALLOCATED TO BLOCK BY BLOCK, THE AMBASSADOR VENDOR FOR THE PROGRAM, TO STAFF 80+ STAFF DEPLOYED IN THE ASSIGNED AREAS, SPECIFICALLY TOURIST AREAS, TO PROVIDE PROGRAM SERVICES RANGING FROM PROVIDING INFORMATION ABOUT THE CITY, DIRECTIONS, RECOMMENDATIONS, WELL-BEING CHECKS, REPORTING CLEANLINESS PROBLEMS, AND ENSURING GROUPS BOOKED AT MOSCONE AND SF HOTELS FELT SAFE AND WELCOME. FUNDS WERE ALLOCATED TO SF TRAVEL TO OVERSEE THE ADMINISTRATIVE RESPONSIBILITIES OF THE GRANT PROGRAM. FUNDS WERE ALLOCATED TO THE TID FOR THE PAYROLL OF THE PROGRAM DIRECTOR AND ALL RELATED EXPENSES TO THE DIRECTOR'S OVERSIGHT OF THE PROGRAM. FUNDS WERE ALLOCATED TO URBAN PLACE CONSULTING TO HELP ADVISE THE PROGRAM ON CHALLENGES BEYOND THE SCOPE OF WORK THAT SF TRAVEL OR THE TID DID NOT HAVE EXPERTISE IN. FUNDS ARE ALLOCATED TO DESTINATIONS ANALYSTS TO PROVIDE PROGRAM SURVEYS TO ASSESS THE PROGRAM'S SUCCESSES AND CHALLENGES.

As filed on the 2022 return. The filer continues this part on Schedule O, which is not shown here.

Listed in Part VII

  • JOHN ANDERSON

    CHAIR

    Total calculated
    $0
    Hours/week
    2
  • AMY ARBUCKLE

    VICE CHAIR

    Total calculated
    $0
    Hours/week
    2
  • MICHAEL BAIER

    SECRETARY/TREASURER

    Total calculated
    $0
    Hours/week
    2
  • BRITTNEY BECK

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • PETER HART

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • KEN BUKOWSKI

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • CLIF CLARK

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • TYLER FOSTER

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • RANDY REYNOSO

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • CAROL TANG

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • MARIANN COSTELLO

    DIRECTOR

    Total calculated
    $0
    Hours/week
    2
  • JOE D'ALESSANDRO

    PRESIDENT/CEO

    Total calculated
    $0
    Hours/week
    2
  • TINA WU

    EVP, CFO

    Total calculated
    $0
    Hours/week
    2
  • AMANDA HALL

    DIRECTOR, SF AMBASSADOR PROGRAM

    Total calculated
    $180,827
    From this org
    $161,400
    From related orgs
    $0
    Other
    $19,427
    Hours/week
    37.5

    Schedule J breakdown matched by us

    Base
    $140,400
    Bonus
    $21,000
    Other
    $0
    Deferred
    $0
    Nontaxable benefits
    $19,427
    Filer's total
    $180,827

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 3 · Written employment contract

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

No itemized grants to organizations on this return.

Related organizations on this return

Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.

Provenance

Return type
form_990
Tax year
2022
Filed
9 April 2024
IRS schema version
2022v5.0
Source object
202441209349301514

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