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Nonprofiteer
← DESTINATION MARKETING ASSOCIATION INTERNATIONAL

Form 990 for tax year 2024

Filed by DESTINATION MARKETING ASSOCIATION INTERNATIONAL.

Totals

Total revenue
$13,549,229
Total expenses
$12,644,786
Contributions and grants received
$954,558
Grants paid
$0
Program service revenue
$12,524,383
Investment income
$70,288
Other revenue
$0
Total assets, end of year
$10,058,468
Total liabilities, end of year
$6,936,578
Net assets or fund balances, end of year
$3,121,890
Program services expenses (Part IX)
$9,046,672
Management and general expenses
$3,598,114
Fundraising expenses
$0
Program service expenses (Part III)
$9,046,672

Program services were 71.5% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Listed in Part VII

  • BRADLEY SONYA

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • BRAVO DOMENIC

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • BRIGGS ANGIE

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • BROWN BENNISH

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • BRUCE LESLIE

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • BURGESS DAVID

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • CALVERT JULIE

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • CHOMIAK CODY FROM 7124

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • CIMINO VICTORIA

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • COLEMAN ZEEK FROM 7124

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • COMPAGNONE CRAIG

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • CORRADA SANTIAGO

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • CROCKATT MICHAEL

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • DEROSE BETHANIE

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • DIXON FRED

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • EDMISTON KYLE

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • ERICKSON BETH

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • FISHER KAREN FROM 7124

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • FRANCIS-CUMMINGS ERIN

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • GEORGE RYAN

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • HUTCHINSON AL

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • JARNAGIN REYNOLDS KRISTEN

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • KIVISAARI YRJOTAPIO

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • LEWIS-SMITH LYN

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • MASON MICHELLE

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • MCGRATH KRISTIN

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • NOBLE ROSE

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • OETTING BRETT

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • REEVES MELYSSA

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • SHERWIN GARY

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • SMALL NANCY FROM 7124

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • SMITH MONICA

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • THIGPEN PHD RICKEY

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • THOMPSON CHRIS

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • TOLIVER SARA FROM 7124

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • WHITE SCOTT

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1

  • BACH KIM

    SENIOR DIRECTOR OF PARTNERSHIP

    Total calculated
    $134,579
    From this org
    $124,234
    From related orgs
    $0
    Other
    $10,345
    Hours/week
    40

  • BORDEN GATHAN

    SR VP OF MARKETING

    Total calculated
    $139,353
    From this org
    $120,421
    From related orgs
    $0
    Other
    $18,932
    Hours/week
    40

  • FERENSIC RORI

    SVP, PROFESSIONAL DEVELOPMENT

    Total calculated
    $195,215
    From this org
    $164,553
    From related orgs
    $0
    Other
    $30,662
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $142,582
    Bonus
    $13,383
    Other
    $8,588
    Deferred
    $19,974
    Nontaxable benefits
    $10,688
    Filer's total
    $195,215

  • HALL GRETCHEN

    CHIEF OPERATING OFFICER

    Total calculated
    $387,310
    From this org
    $343,613
    From related orgs
    $0
    Other
    $43,697
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $256,045
    Bonus
    $61,800
    Other
    $25,768
    Deferred
    $36,928
    Nontaxable benefits
    $6,769
    Filer's total
    $387,310

  • HANNER RICHARDSON PAM

    SVP OF INFORMATION TECHNOLOGY

    Total calculated
    $191,440
    From this org
    $175,651
    From related orgs
    $0
    Other
    $15,789
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $158,806
    Bonus
    $15,256
    Other
    $1,589
    Deferred
    $1,589
    Nontaxable benefits
    $14,200
    Filer's total
    $191,440

  • HEATH BECKY

    VP OF FINANCE

    Total calculated
    $203,216
    From this org
    $180,114
    From related orgs
    $0
    Other
    $23,102
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $156,038
    Bonus
    $14,812
    Other
    $9,264
    Deferred
    $12,352
    Nontaxable benefits
    $10,750
    Filer's total
    $203,216

  • HOCK SOPHIA

    CHIEF INCLUSION OFFICER

    Total calculated
    $336,672
    From this org
    $284,500
    From related orgs
    $0
    Other
    $52,172
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $213,640
    Bonus
    $47,637
    Other
    $23,223
    Deferred
    $35,266
    Nontaxable benefits
    $16,906
    Filer's total
    $336,672

  • JOHNSON JACK

    CHIEF ADVOCACY OFFICER

    Total calculated
    $381,425
    From this org
    $332,398
    From related orgs
    $0
    Other
    $49,027
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $248,588
    Bonus
    $58,489
    Other
    $25,321
    Deferred
    $38,026
    Nontaxable benefits
    $11,001
    Filer's total
    $381,425

  • LODRINI LINDSAY

    SENIOR DIRECTOR, PEOPLE AND CULTURE IN HUMAN RESOU

    Total calculated
    $130,231
    From this org
    $115,258
    From related orgs
    $0
    Other
    $14,973
    Hours/week
    40

  • MORRIS ERNST

    VP, MEETINGS & EVENTS

    Total calculated
    $162,112
    From this org
    $149,567
    From related orgs
    $0
    Other
    $12,545
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $129,503
    Bonus
    $12,343
    Other
    $7,721
    Deferred
    $7,721
    Nontaxable benefits
    $4,824
    Filer's total
    $162,112

  • SCHEIDERER EMILY

    SENIOR DIRECTOR OF EDUCATION, SALES & SERVICES

    Total calculated
    $134,516
    From this org
    $126,220
    From related orgs
    $0
    Other
    $8,296
    Hours/week
    40

  • SEDER GABRIEL

    VP, GLOBAL DEVELOPMENT

    Total calculated
    $167,333
    From this org
    $136,045
    From related orgs
    $0
    Other
    $31,288
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $118,284
    Bonus
    $10,763
    Other
    $6,998
    Deferred
    $22,022
    Nontaxable benefits
    $9,266
    Filer's total
    $167,333

  • WEISSENBORN ANDREAS

    VP, RESEARCH & ADVOCACY

    Total calculated
    $169,058
    From this org
    $148,585
    From related orgs
    $0
    Other
    $20,473
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $128,678
    Bonus
    $12,187
    Other
    $7,720
    Deferred
    $7,720
    Nontaxable benefits
    $12,753
    Filer's total
    $169,058

  • WELSH DONALD

    PRESIDENT & CEO

    Total calculated
    $1,160,221
    From this org
    $1,087,477
    From related orgs
    $0
    Other
    $72,744
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $582,933
    Bonus
    $477,029
    Other
    $27,515
    Deferred
    $51,625
    Nontaxable benefits
    $21,119
    Filer's total
    $1,160,221

  • WELTER CHELSEA

    SVP, GOVERNANCE & ADMINISTRATION

    Total calculated
    $212,948
    From this org
    $180,114
    From related orgs
    $0
    Other
    $32,834
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $156,038
    Bonus
    $14,812
    Other
    $9,264
    Deferred
    $16,181
    Nontaxable benefits
    $16,653
    Filer's total
    $212,948

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.

Schedule J

Answered yes

  • 1a · Travel for companions
  • 1b · Written policy on the line-1a expenses
  • 2 · Substantiation required before reimbursing expenses
  • 3 · Compensation committee
  • 3 · Form 990 of other organizations
  • 3 · Written employment contract
  • 3 · Compensation survey or study
  • 3 · Approval by the board or compensation committee

Answered no

  • 4a · Severance or change-of-control payment
  • 4b · Supplemental nonqualified retirement plan
  • 4c · Equity-based compensation arrangement

Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.

Grants on this return

No itemized grants to organizations on this return.

Related organizations on this return

Schedule R Part II: tax-exempt organizations related to the filer by control. It does not record shared board members or money.

Taxable family on this return

Schedule R Parts I, III and IV, as filed. These record ownership and control, not shared board members or money moved.

Disregarded entities

Part I: entities that legally are the filer and file no return of their own.

Provenance

Return type
form_990
Tax year
2024
Filed
1 October 2025
IRS schema version
2024v5.2
Source object
202503119349302510

Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.

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