Skip to content
Nonprofiteer
← All organizations

THE PRIORITY CENTER ENDING THE GENERATIONAL CYCLE OF TRAUMA INC

EIN 33-0013237 SANTA ANA, CA

Revenue 2024
$10,396,094
Expenses 2024
$9,299,844

Program services were 80.7% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

As filed

Subsection
03
NTEE code
I72Z
Classification
1000
Street
1932 E DEERE AVE STE 240

These codes are the IRS's own and are shown exactly as filed. What each one means is in the Business Master File documentation (opens in a new tab).

Mission and programs · 2024

Mission

THE MISSION OF THE PRIORITY CENTER IS TO DELIVER LIFE-CHANGING PROGRAMS TO ASSIST PEOPLE IN CRISIS BY GIVING THEM THE TOOLS AND SUPPORT NECESSARY TO END THE GENERATIONAL CYCLE OF TRAUMA.

  • MENTAL HEALTH SERVICES- PROVIDES A TEAM OF CLINICIANS AND MENTAL HEALTH WORKERS TO SUPPORT INDIVIDUALS OF ALL AGES WHO ARE EXPERIENCING A MENTAL HEALTH CRISIS INCLUDING SUICIDAL THOUGHTS, PLANS, OR ATTEMPTS, OR THOUGHTS TO HURT OTHERS, BUT DONT MEET THE CRITERIA FOR HOSPITALIZATION. ALL SERVICES ARE DELIVERED AS FIELD BASED CRISIS SUPPORT AND INCLUDE ASSESSMENT, THERAPY, OUTREACH, PEER MENTORING AND CASE MANAGEMENT. THE TEAM IS AVAILABLE 24/7 TO SUPPORT ADULTS, CHILDREN, AND FAMILIES IN CRISIS. THE FOCUS IS TO PREVENT HOSPITALIZATION OR REHOSPITALIZATION, AND WHEN APPLICABLE, KEEPING THE FAMILY UNIT TOGETHER IN THE BEST INTEREST OF THE CLIENT. THIS IS ACCOMPLISHED BY PROVIDING IMMEDIATE CRISIS RESPONSE, OFFERING SHORT-TERM IN-HOME THERAPY, LINKAGE TO RESOURCES, AND REHABILITATION SERVICES.

    Expenses $3,921,114

  • IN HOME VISITATION PROGRAMS - SERVES HIGH RISK FAMILIES, WITH CHILDREN FROM BIRTH TO 5 YEARS OF AGE THAT COULD BENEFIT FROM A PROGRAM THAT INCLUDES PARENT EDUCATION AND LINKAGE TO COMMUNITY RESOURCES. PROGRAM CASEWORKERS PROVIDE SERVICES TO CLIENT FAMILIES EVERY TWO WEEKS. CASEWORKERS PROVIDE DEVELOPMENTAL SCREENINGS AND EDUCATE PARENTS ABOUT HOME CAR SAFETY, BREASTFEEDING, NUTRITION, IMMUNIZATIONS, HEALTHY DEVELOPMENT, EFFECTIVE PLAY ACTIVITIES, POSTPARTUM DEPRESSION, ORAL HEALTH, AND EARLY LITERACY. PROMOTES IMPROVED QUALITY AND POSITIVE RELATIONSHIPS BETWEEN PARENT AND CHILDREN, POSITIVE BEHAVIOR, AND EFFECTIVE AGE-APPROPRIATE COMMUNICATION STRATEGIES.

    Expenses $1,493,653

  • BASIC NEEDS- A PUBLIC/PRIVATE PARTNERSHIP THAT PROVIDES BASIC HOUSEHOLD ITEMS SUCH AS BASIC FURNITURE, NON-PERISHABLE FOOD, HYGIENE AND INFANT ITEMS TO IMPOVERISHED CHILDREN AND FAMILIES RECEIVING SERVICES FROM THE COUNTY SOCIAL SERVICES AGENCY.

    Expenses $1,129,672

  • OUTREACH AND EDUCATIONAL SERVICES- PROMOTE MENTAL HEALTH AND WELLNESS FOR CHILDREN AND TEENS IN UNDERSERVED COMMUNITIES BY RAISING AWARENESS AND INCREASING KNOWLEDGE OF PROTECTIVE AND RISK FACTORS THAT AFFECT CHILDRENS MENTAL HEALTH. ASSESS CHILDRENS AND FAMILYS MENTAL HEALTH & OTHER SERVICE NEEDS, PROVIDING BRIEF INTERVENTION AND SUPPORTIVE SERVICES, AND LINKING CLIENTS TO COMMUNITY BASED RESOURCES TO BUILD PROTECTIVE FACTORS AND AMELIORATE RISK FACTORS. PROVIDE A SOURCE OF SUPPORT FOR HEALTHY CHILD DEVELOPMENT THAT ENCOURAGES SOCIAL AND EMOTIONAL WELLBEING DURING THE EARLIEST YEARS OF LIFE. OFFERS A SOURCE OF EDUCATION, COACHING, AND SUPPORT FOR PARENTS AND CONNECTS FAMILIES TO SERVICES THAT SUPPORT HEALTHY CHILD DEVELOPMENT.

    Expenses $911,827

  • CHILD ADVOCACY- A MULTIDISCIPLINARY, PUBLIC/PRIVATE COLLABORATION THAT SUPPORTS CHILDREN UNDERGOING FORENSIC INTERVIEWS AND INVESTIGATIONS FOLLOWING REPORTS OF CHILD ABUSE AND WORK WITH THE LAW ENFORCEMENT, HEALTH PROFESSIONALS, VICTIM WITNESS ADVOCATES AND MEDICAL PROFESSIONALS TO REDUCE THE TRAUMA OF ABUSE AS CHILDREN PARTICIPATE IN INTERVIEWS AND MEDICAL EXAMS.

    Expenses $52,018

As filed on the 2024 return.

Officers and directors · 2024

As listed in Part VII of the 2024 return, in the order the filer printed them. Each return names its own; this is not a roster the organization keeps with us.

  • Kathy McCarrell

    CHIEF EXECTUTIVE OFFICER

    Total calculated
    $190,643
    From this org
    $188,819
    From related orgs
    $0
    Other
    $1,824
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $188,800
    Bonus
    not reported
    Other
    $19
    Deferred
    $1,824
    Nontaxable benefits
    not reported
    Filer's total
    $190,643
  • William Tornquist

    CHIEF PROGRAM OFFICER

    Total calculated
    $127,449
    From this org
    $127,449
    From related orgs
    $0
    Other
    $0
    Hours/week
    40
  • Janel Falcon

    PROGRAM DIRECTOR

    Total calculated
    $124,686
    From this org
    $122,426
    From related orgs
    $0
    Other
    $2,260
    Hours/week
    40
  • Deborah Fasola

    CHIEF ACCOUNTING OFFICER

    Total calculated
    $121,129
    From this org
    $119,129
    From related orgs
    $0
    Other
    $2,000
    Hours/week
    40
  • Isabel Valdivia

    CHIEF PEOPLE OFFICER

    Total calculated
    $113,217
    From this org
    $111,369
    From related orgs
    $0
    Other
    $1,848
    Hours/week
    40
  • Jeremy Webb

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • John Hoefer

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Athena Wong

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Casey Roberts

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Catherine Sorensen

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Debashis Chowdhury

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Rachel Ng

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Ed Inal

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Gregory Washer

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Hogiadi Kurniawan

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Kimberly Valley

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Madison Spach

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Andrew Phillips

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Roger Armstrong

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Susan Crockett

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Vanessa Dixon

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Mark McConnell

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Alison Teixeira

    BOARDMEMBER

    Total calculated
    $0
    Hours/week
    2
  • Colleen Rogers

    CHAIR

    Total calculated
    $0
    Hours/week
    2
  • Marc Reich

    SECRETARY

    Total calculated
    $0
    Hours/week
    2

The first 25 listed. Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us. Earlier years are each on their own filing page.

Filings

  • 2024
    Revenue
    $10,396,094
    Expenses
    $9,299,844
    Contributions
    $9,062,658
    Grants paid
    $0
  • 2023
    Revenue
    $9,864,601
    Expenses
    $10,002,432
    Contributions
    $9,395,110
    Grants paid
    $0
  • 2022
    Revenue
    $9,352,354
    Expenses
    $9,431,137
    Contributions
    $8,889,703
    Grants paid
    $0

The four totals the IRS asks for on Part I of the Form 990, as filed. A dash means the figure was not present on the return — not that it was zero.

Other returns filed

  • 2021 · 990

    Revenue
    $8,843,523
    Expenses
    $8,927,340
    Assets (EOY)
    $2,077,289
  • 2020 · 990

    Revenue
    $9,128,998
    Expenses
    $8,842,201
    Assets (EOY)
    $2,591,971
  • 2019 · 990

    Revenue
    $7,660,843
    Expenses
    $7,776,233
    Assets (EOY)
    $2,631,672
  • 2018 · 990

    Revenue
    $6,357,767
    Expenses
    $6,679,318
    Assets (EOY)
    $1,892,568
  • 2017 · 990

    Revenue
    $6,902,718
    Expenses
    $7,058,324
    Assets (EOY)
    $2,287,885
  • 2016 · 990

    Revenue
    $7,370,424
    Expenses
    $7,726,338
    Assets (EOY)
    $2,237,565
  • 2015 · 990

    Revenue
    $7,431,051
    Expenses
    $7,583,525
    Assets (EOY)
    $2,626,423
  • 2014 · 990

    Revenue
    $7,334,691
    Expenses
    $7,486,965
    Assets (EOY)
    $2,759,129
  • 2013 · 990

    Revenue
    $7,017,517
    Expenses
    $6,985,429
    Assets (EOY)
    $2,822,029
  • 2012 · 990

    Revenue
    not reported
    Expenses
    $5,911,006
    Assets (EOY)
    $2,584,170

Nonprofiteer parses Forms 990, 990-EZ and 990-PF, in a window of recent tax years. These returns are recorded from the IRS e-file index, so their figures were extracted by that index rather than read from the return here — treat them as a different source from the filings above, not as more of the same record. A dash means the index carries no figure; Form 990-T listings carry none at all. Showing the 10 most recent; the API carries the rest.

Grants made

No itemized grants to organizations. Schedule I is filed only by organizations that granted more than $5,000 to a recipient, so most filers have none.

Grants received

The 10 largest by cash amount. The API serves every itemized grant.

Other IRS files

Auto-Revocation List

Not listed. The IRS publishes this list for organizations whose exemption was automatically revoked for failing to file for three consecutive years.

Publication 78

Listed as of 13 October 2026, under deductibility PC.

These are two separate IRS files on two separate schedules, shown as published and not reconciled with each other. Neither is a statement about whether a contribution is deductible today: 19,245 organizations appear in Publication 78 while the IRS's own revocation file lists them as currently revoked, more than half of those revoked before 2019. Absence from Publication 78 is evidence of nothing, and presence is not evidence either. Verify current status with the IRS before relying on it.

What this page reflects

The registration facts above come from the IRS Business Master File published 13 October 2026 and read 29 October 2026, for every organization at once. Returns through tax year 2024, the newest we have parsed for this organization.