- Revenue 2024
- $14,606,823
- Expenses 2024
- $12,546,958
Program services were 85.7% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.
As filed
- Subsection
- 03
- NTEE code
- A120
- Classification
- 1000
- Street
- 401 E KENNEDY ST STE B1
These codes are the IRS's own and are shown exactly as filed. What each one means is in the Business Master File documentation (opens in a new tab).
Mission and programs · 2024
Mission
The ETV Endowment of South Carolina is a 501(c)(3) nonprofit founded in 1977 that provides funding for programming broadcast on South Carolina ETV, South Carolina Public Radio and other public media stations.
-
PROGRAM PURCHASE - Through annual membership contributions, the ETV Endowment of South Carolina supports programs broadcast by SCETV, SC Public Radio and other public media stations. The Endowment's 46,500 donors made nearly 277,000 individual gifts in FY25. These membership funds are used to purchase programming seen on 11 television stations broadcasting four television channels and heard on nine radio stations broadcasting two programming streams throughout the state. Funding for the programming that is broadcast 24 hours per day, seven days per week, including the national PBS and NPR schedules, is provided by members of the Endowment. The ETV Endowment is proud to serve all South Carolinians, without regard to their ability to pay for the many programs offered.
Expenses $5,936,630 · Revenue $790,394
-
PROGRAM PRODUCTION - Since its founding in 1977, the ETV Endowment has managed more than $140 million in restricted grants from corporations, foundations and individuals as well as governmental entities. The Endowment uses these funds in accordance with grant restrictions to produce and/or present programs for distribution on a national, regional or state level. SCETV, SC Public Radio and the ETV Endowment also contribute significant in-kind contributions to these programs to ensure completion and distribution. Such programs include television, radio and non-broadcast educational programs.
Expenses $4,449,933 · Grants $2,290,227
-
MEMBER SERVICES - For 47 years, the ETV Endowment family of donors, numbering 46,500, has provided membership contributions to sustain the program purchase and production of television and radio programming. Since the Endowment's inception in 1977, our Endowment donors have contributed nearly $169 million in unrestricted membership funds. Every member of the Endowment is offered a monthly SCENE program guide, which highlights the offerings on each of SCETV's four television channels and two radio streams. The Endowment also sends members membership decals for their vehicles each year so others may know of their support of public media in South Carolina. Lastly, the Endowment mailed more than 3,238 appreciation gifts to our donors in FY25. Those gifts included DVDs, books and tickets to performances, all of which are associated with ETV and SC Public Radio's programming and extend the educational outreach component of SCETV.
Expenses $363,298
As filed on the 2024 return.
Officers and directors · 2024
As listed in Part VII of the 2024 return, in the order the filer printed them. Each return names its own; this is not a roster the organization keeps with us.
-
Catherine Edwards
President
- Total calculated
- $0
- Hours/week
- 1
-
Eleanor Dunlap
Vice-President
- Total calculated
- $0
- Hours/week
- 1
-
Traci Young Cooper Ed D
Secretary
- Total calculated
- $0
- Hours/week
- 1
-
William A Finn
Treasurer
- Total calculated
- $0
- Hours/week
- 1
-
Cheryl Grant
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
David Buckshorn
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
DR Ruben Montalvo
Board Member - Retired
- Total calculated
- $0
- Hours/week
- 1
-
Helen Holland
Board Member - Retired
- Total calculated
- $0
- Hours/week
- 1
-
Howard Efird
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
James W Bradshaw
Board Member - Retired
- Total calculated
- $0
- Hours/week
- 1
-
Jim O Stuckey
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Jimmy Gulledge
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Katharine McNulty Hubbard
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
L Andrew Westbrook III
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Lane Gilpin
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Macaulay Smith
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Michelle Logan-Owens
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Natalie Parker Bluestein
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Pamela Williams
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Patti McAbee-Eison
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Preston Sabalis
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Rose Buyck Newton
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Sally Self MD
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Wes Hayes
Board Member
- Total calculated
- $0
- Hours/week
- 1
-
Coby C Latham CPA CFRE
Executive Director
- Total calculated
- $308,700
- From this org
- $268,575
- From related orgs
- $12,320
- Other
- $27,805
- Hours/week
- 40 + 5 related
Schedule J breakdown matched by us
- Base
- $234,858 + $12,320 related
- Bonus
- $33,717
- Other
- $0
- Deferred
- $13,602 + $639 related
- Nontaxable benefits
- $13,564
- Filer's total
- $295,741 + $12,959 related
The first 25 listed. Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us. Earlier years are each on their own filing page.
Filings
-
2024
- Revenue
- $14,606,823
- Expenses
- $12,546,958
- Contributions
- $10,869,998
- Grants paid
- $2,290,227
-
2023
- Revenue
- $13,983,396
- Expenses
- $11,024,755
- Contributions
- $10,242,573
- Grants paid
- $1,416,888
-
2022
- Revenue
- $12,417,364
- Expenses
- $10,316,814
- Contributions
- $9,250,704
- Grants paid
- $1,078,324
The four totals the IRS asks for on Part I of the Form 990, as filed. A dash means the figure was not present on the return — not that it was zero.
Other returns filed
-
2021 · 990
- Revenue
- $11,204,274
- Expenses
- $9,761,112
- Assets (EOY)
- $31,848,009
-
2020 · 990
- Revenue
- $10,825,348
- Expenses
- $9,313,731
- Assets (EOY)
- $34,650,598
-
2019 · 990
- Revenue
- $10,371,222
- Expenses
- $8,703,824
- Assets (EOY)
- $28,605,985
-
2018 · 990
- Revenue
- $9,293,696
- Expenses
- $7,905,265
- Assets (EOY)
- $27,197,359
-
2017 · 990
- Revenue
- $8,883,282
- Expenses
- $7,408,773
- Assets (EOY)
- $25,703,948
-
2016 · 990
- Revenue
- $7,992,763
- Expenses
- $7,062,134
- Assets (EOY)
- $23,550,681
-
2015 · 990
- Revenue
- $7,077,349
- Expenses
- $7,544,269
- Assets (EOY)
- $20,931,880
-
2014 · 990
- Revenue
- $7,619,967
- Expenses
- $6,881,558
- Assets (EOY)
- $21,586,468
-
2013 · 990
- Revenue
- $8,750,223
- Expenses
- $6,805,677
- Assets (EOY)
- $20,699,774
-
2012 · 990
- Revenue
- not reported
- Expenses
- $6,318,010
- Assets (EOY)
- $18,688,516
Nonprofiteer parses Forms 990, 990-EZ and 990-PF, in a window of recent tax years. These returns are recorded from the IRS e-file index, so their figures were extracted by that index rather than read from the return here — treat them as a different source from the filings above, not as more of the same record. A dash means the index carries no figure; Form 990-T listings carry none at all. Showing the 10 most recent; the API carries the rest.
Grants made
-
2024 PROGRAM PRODUCTION
-
2023 Program Production
-
2022 PROGRAM PRODUCTION
Grants received
-
$140,059
2024 TO PROMOTE EDUCATIONAL PROGRAMMING PROVIDED BY ETV
-
2024 For grant recipient's exempt purposes
-
$125,654
2023 TO PROMOTE EDUCATIONAL PROGRAMMING PROVIDED BY ETV
-
$116,291
2022 TO PROMOTE EDUCATIONAL PROGRAMMING PROVIDED BY ETV
-
2023 For grant recipient's exempt purposes
-
2022 For grant recipient's exempt purposes
-
DONOR ADVISED CHARITABLE GIVING
$65,770
2024 ARTS, CULTURE & HUMANITIES
-
DONOR ADVISED CHARITABLE GIVING
$45,540
2022 ARTS, CULTURE & HUMANITIES
-
DONOR ADVISED CHARITABLE GIVING
$40,870
2023 ARTS, CULTURE & HUMANITIES
-
2022 FOR RECIPIENT'S EXEMPT PURPOSE
The 10 largest by cash amount. The API serves every itemized grant.
Related organizations
From Schedule R Part II, where a filer lists the tax-exempt organizations it is related to by control. It does not record shared board members or money.
Declared on its 2024 return
-
SC Educational Communications Inc
501(c)(3) · Education · SC
Declared as related by
-
SOUTH CAROLINA EDUCATIONAL COMMUNICATIONS INC
On its 2024 return
Other IRS files
Auto-Revocation List
Not listed. The IRS publishes this list for organizations whose exemption was automatically revoked for failing to file for three consecutive years.
Publication 78
Listed as of 13 October 2026, under deductibility PC.
These are two separate IRS files on two separate schedules, shown as published and not reconciled with each other. Neither is a statement about whether a contribution is deductible today: 19,245 organizations appear in Publication 78 while the IRS's own revocation file lists them as currently revoked, more than half of those revoked before 2019. Absence from Publication 78 is evidence of nothing, and presence is not evidence either. Verify current status with the IRS before relying on it.
What this page reflects
The registration facts above come from the IRS Business Master File published 13 October 2026 and read 26 October 2026, for every organization at once. Returns through tax year 2024, the newest we have parsed for this organization.