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← SIMPLE GENEROSITY FOUNDATION

Form 990 for tax year 2023

Filed by SIMPLE GENEROSITY FOUNDATION.

Totals

Total revenue
$9,265,616
Total expenses
$8,620,241
Contributions and grants received
$9,039,159
Grants paid
$8,020,569
Program service revenue
$183,678
Investment income
$42,154
Other revenue
$625
Total assets, end of year
$4,507,599
Total liabilities, end of year
$14,589
Net assets or fund balances, end of year
$4,493,010
Program services expenses (Part IX)
$8,387,405
Management and general expenses
$220,362
Fundraising expenses
$12,474
Program service expenses (Part III)
$8,387,405

Program services were 97.3% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

Line items

Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.

Revenue

Part VIII, the statement of revenue.

  • 1f · All other contributions, gifts and grants

    $9,039,159

  • 2a · Program service revenue: Donor Services

    total $183,678 · related or exempt $183,678

  • 3 · Investment income

    total $42,154 · excluded $42,154

  • 11a · Other revenue: Other

    total $625 · related or exempt $625

  • 11e · Other revenue, total

    $625

Functional expenses

Part IX, the statement of functional expenses.

  • 1 · Grants to domestic organizations and governments

    total $8,004,340 · program services $8,004,340

  • 3 · Grants to foreign organizations and individuals

    total $16,229 · program services $16,229

  • 7 · Other salaries and wages

    total $71,410 · management and general $71,410

  • 11g · Fees: other

    total $464,681 · program services $345,447 · management and general $106,760 · fundraising $12,474

  • 13 · Office expenses

    total $29,167 · program services $11,583 · management and general $17,584

  • 17 · Travel

    total $3,646 · program services $3,646

  • 23 · Insurance

    total $1,455 · management and general $1,455

  • 24a · Other expenses: Bank and Other Fees

    total $29,313 · program services $6,160 · management and general $23,153

Balance sheet

Part X, book values.

  • 1 · Cash, non-interest-bearing

    beginning of year $309,204 · end of year $131,313

  • 3 · Pledges and grants receivable

    beginning of year $61,601 · end of year $87,202

  • 11 · Investments: publicly traded securities

    beginning of year $3,398,607 · end of year $4,289,084

  • 17 · Accounts payable and accrued expenses

    beginning of year $28,100 · end of year $14,589

  • 27 · Net assets without donor restrictions

    beginning of year $3,741,312 · end of year $4,493,010

Mission and programs · 2023

Mission

To assist and financially support charitable organizations that seek to engage the next generation of philanthropists through the use of social media and other emerging communication tools.

  • The Simple Generosity Foundation provided curation and vetting services to match the values and charitable intentions of its donors. These vetting services include financial reviews, determination of the public perception, and an analysis of the programmatic activities of the charities with an emphasis on identifying small-scale charities, operating in the local communities of the retail operations of corporate donors. In the case of Target, this means identifying, curating, and reviewing thousands of charities per year and adjusting selection criteria based on the season, current events, and geography of each of their 1,900+ stores.

    Expenses $8,228,966 · Grants $8,020,569

  • The Simple Generosity Foundation provided grant payments to thousands of charities via paper checks or electronic payments, accounting for each payment, ensuring that payment transactions were completed, and engaging with charities to build trust and partnership in the funding process. These funding opportunities benefit small nonprofits by giving them exposure and a visible connection to well-respected businesses. These connections would not have been possible without the work of the Simple Generosity Foundation.

    Expenses $158,439

As filed on the 2023 return.

Listed in Part VII

  • George Stevens

    PresidentCEO

    Total calculated
    $119,946
    From this org
    $119,946
    From related orgs
    $0
    Other
    $0
    Hours/week
    50

  • Julie Savaria

    Director

    Total calculated
    $0
    Hours/week
    2

  • Jay Burkhart

    Director

    Total calculated
    $0
    Hours/week
    2

  • Elizabeth Delois

    Director

    Total calculated
    $0
    Hours/week
    0

  • Leo V Williams

    Director

    Total calculated
    $0
    Hours/week
    2

  • Martina Buchal

    Director

    Total calculated
    $0
    Hours/week
    2

  • Jeni Rone Becker

    TreasurerSecretary

    Total calculated
    $0
    Hours/week
    2

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those.

Grants on this return

The 10 largest by cash amount. The API serves every itemized grant.

Provenance

Return type
form_990
Tax year
2023
Filed
19 November 2024
IRS schema version
2023v5.1
Source object
202413249349301151

Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.

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