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SIMPLE GENEROSITY FOUNDATION

EIN 47-5570019 CAPE ELIZ, ME

Revenue 2024
$6,846,256
Expenses 2024
$8,783,220

Program services were 97.8% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

As filed

Subsection
03
NTEE code
X50
Classification
1000
Street
4 CHERRY CIR

These codes are the IRS's own and are shown exactly as filed. What each one means is in the Business Master File documentation (opens in a new tab).

Mission and programs · 2024

Mission

To make charitable giving easier and more meaningful for purpose-minded companies and make fundraising more equitable for small but important nonprofits that might otherwise be overlooked for large brand partnerships.

  • The Simple Generosity Foundation provided grant payments to thousands of charities via paper checks or electronic payments, accounting for each payment, ensuring that payment transactions were completed, and engaging with charities to build trust and partnership in the funding process. Many of these funding opportunities benefit small nonprofits by giving them exposure and a visible connection to high-profile, respected businesses. These connections would not have been possible without the work of the Simple Generosity Foundation.

    Expenses $8,348,075 · Grants $8,075,246

  • The Simple Generosity Foundation provided curation and vetting services to identify and engage charities that match the values and charitable intentions of its donors. These vetting services include financial reviews, determination of the public perception, and an analysis of the programmatic activities of the charities with an emphasis on identifying small scale charities that serve the local communities aligned with corporate donor operations and services. In the case of Target, this means identifying, curating, and reviewing thousands of charities per year and adjusting selection criteria based on the season, current events, and geography of each of Targets 1,900+ stores.

    Expenses $239,640

As filed on the 2024 return.

Officers and directors · 2024

As listed in Part VII of the 2024 return, in the order the filer printed them. Each return names its own; this is not a roster the organization keeps with us.

  • George Stevens

    President & Secretary

    Total calculated
    $116,000
    From this org
    $116,000
    From related orgs
    $0
    Other
    $0
    Hours/week
    50

  • Kate Brandeis

    Co-Executive Director

    Total calculated
    $108,000
    From this org
    $108,000
    From related orgs
    $0
    Other
    $0
    Hours/week
    40

  • Kristina Lange

    Co-Executive Director

    Total calculated
    $108,000
    From this org
    $108,000
    From related orgs
    $0
    Other
    $0
    Hours/week
    40

  • Leo V Williams

    Director

    Total calculated
    $0
    Hours/week
    2

  • Jeni Rone Becker

    Director

    Total calculated
    $0
    Hours/week
    2

  • Julie Savaria

    Director

    Total calculated
    $0
    Hours/week
    2

  • Elizabeth Delois

    Treasurer

    Total calculated
    $0
    Hours/week
    2

Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. Earlier years are each on their own filing page.

Filings

  • 2024
    Revenue
    $6,846,256
    Expenses
    $8,783,220
    Contributions
    $6,379,713
    Grants paid
    $8,075,246
  • 2023
    Revenue
    $9,265,616
    Expenses
    $8,620,241
    Contributions
    $9,039,159
    Grants paid
    $8,020,569

The four totals the IRS asks for on Part I of the Form 990, as filed. A dash means the figure was not present on the return — not that it was zero.

Other returns filed

  • 2021 · 990

    Revenue
    $7,447,485
    Expenses
    $9,301,300
    Assets (EOY)
    $2,902,105

  • 2020 · 990

    Revenue
    $11,150,937
    Expenses
    $9,060,098
    Assets (EOY)
    $4,974,412

  • 2019 · 990

    Revenue
    $6,734,552
    Expenses
    $5,775,269
    Assets (EOY)
    $2,837,820

  • 2018 · 990

    Revenue
    $881,251
    Expenses
    $1,314,153
    Assets (EOY)
    $1,824,862

  • 2017 · 990

    Revenue
    $2,840,906
    Expenses
    $634,308
    Assets (EOY)
    $2,227,012

  • 2016 · 990

    Revenue
    $110,289
    Expenses
    $103,897
    Assets (EOY)
    $26,057

Nonprofiteer parses Forms 990, 990-EZ and 990-PF, in a window of recent tax years. These returns are recorded from the IRS e-file index, so their figures were extracted by that index rather than read from the return here — treat them as a different source from the filings above, not as more of the same record. A dash means the index carries no figure; Form 990-T listings carry none at all.

Grants made

The 10 largest by cash amount. The API serves every itemized grant.

Where these grants went next →

Grants received

Other IRS files

Auto-Revocation List

Not listed. The IRS publishes this list for organizations whose exemption was automatically revoked for failing to file for three consecutive years.

Publication 78

Listed as of 13 October 2026, under deductibility PC.

These are two separate IRS files on two separate schedules, shown as published and not reconciled with each other. Neither is a statement about whether a contribution is deductible today: 19,245 organizations appear in Publication 78 while the IRS's own revocation file lists them as currently revoked, more than half of those revoked before 2019. Absence from Publication 78 is evidence of nothing, and presence is not evidence either. Verify current status with the IRS before relying on it.

What this page reflects

The registration facts above come from the IRS Business Master File published 13 October 2026 and read 29 October 2026, for every organization at once. Returns through tax year 2024, the newest we have parsed for this organization.