THE CONVENTION AND VISITORS BUREAU OF GREATER CLEVELAND INC
EIN 34-0149652 CLEVELAND, OH
- Revenue 2024
- $28,226,993
- Expenses 2024
- $24,290,561
Program services were 0.0% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.
As filed
- Subsection
- 06
- Classification
- 1320
- Street
- 334 EUCLID AVE
These codes are the IRS's own and are shown exactly as filed. What each one means is in the Business Master File documentation (opens in a new tab).
Other organizations at this address
1 other organization in the IRS Business Master File lists the same street address. matched by us
We match the street line and ZIP code as the IRS gives them, ignoring case and outer spaces and nothing else, so "AVE" and "AVENUE" count as different streets and this list can miss some. A shared address can mean related organizations or a shared office, but it can also be a registered agent, a mail drop or a service provider holding mail for unrelated clients. It is not, by itself, evidence that two organizations are connected.
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SPIRIT OF CLEVELAND INC
EIN 34-1823509
Mission and programs · 2024
Mission
We are unapologetic promoters of Cleveland. By attracting people and connecting them to experiences that illustrate Cleveland's diversity, creativity, and contagious passion, we stimulate economic growth. Destination Cleveland exists to drive economic impact and stimulate community vitality for Greater Cleveland through memorable leisure, convention and business travel experiences. The organization markets the destination to individuals, meeting planners and tour operators to change perceptions and improve the narrative of Cleveland; pursues, books and services meetings, conventions and events; and manages the destination experience by connecting visitors to Cleveland, the industry that serves them and the environment they experience during their visit.
Activities or mission (Part I)
We are unapologetic promoters of Cleveland. By attracting people and connecting them to experiences that illustrate Cleveland's diversity, creativity and contagious passion, we stimulate economic growth.
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Allocation of funds to change perceptions of Cleveland as a destination city, increase demand for Cleveland as a leisure destination and as the host of meetings, conventions and events, and encourage area residents to recommend Cleveland as a visitor destination to family and friends.
Expenses $8,006,351
-
Expenses related to pursuing and booking meetings, conventions and events to be hosted in Cleveland. Also includes expenses related to servicing secured events to create memorable and personal experiences that are authentic to Cleveland, which contribute to increasing positive perceptions of Cleveland.
Expenses $7,453,839
-
Expenses incurred to update and maintain visitor experience assets, including wayfinding system, brand signage and illumination equipment for a permanent lighting installation in downtown Cleveland[.
Expenses $2,840,437
-
Convention services and destination engagement expenses
Expenses $3,474,335
As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.
Officers and directors · 2024
As listed in Part VII of the 2024 return, in the order the filer printed them. Each return names its own; this is not a roster the organization keeps with us.
-
Gordon Taylor III
Chief Sales Officer
- Total calculated
- $285,505
- From this org
- $255,793
- From related orgs
- $0
- Other
- $29,712
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $227,073
- Bonus
- $28,720
- Other
- $0
- Deferred
- $21,761
- Nontaxable benefits
- $7,951
- Filer's total
- $285,505
-
Hannah Belsito
Chief Experience Officer
- Total calculated
- $256,441
- From this org
- $227,734
- From related orgs
- $0
- Other
- $28,707
- Hours/week
- 40 + 0.5 related
Schedule J breakdown matched by us
- Base
- $206,514
- Bonus
- $21,220
- Other
- $0
- Deferred
- $21,761
- Nontaxable benefits
- $6,946
- Filer's total
- $256,441
-
Marie Scalia
Chief Marketing Officer
- Total calculated
- $231,987
- From this org
- $214,469
- From related orgs
- $0
- Other
- $17,518
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $189,749
- Bonus
- $24,720
- Other
- $0
- Deferred
- $11,857
- Nontaxable benefits
- $5,661
- Filer's total
- $231,987
-
Sharrona Burns
Vice President of Sales and Services Operations
- Total calculated
- $221,904
- From this org
- $200,239
- From related orgs
- $0
- Other
- $21,665
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $184,439
- Bonus
- $15,800
- Other
- $0
- Deferred
- $21,665
- Nontaxable benefits
- $0
- Filer's total
- $221,904
-
Steven Dieringer
Vice President of Finance
- Total calculated
- $203,016
- From this org
- $189,417
- From related orgs
- $0
- Other
- $13,599
- Hours/week
- 40 + 0.5 related
Schedule J breakdown matched by us
- Base
- $174,705
- Bonus
- $14,712
- Other
- $0
- Deferred
- $7,820
- Nontaxable benefits
- $5,779
- Filer's total
- $203,016
-
Jennifer Valencic
Vice President, Destination Engagement
- Total calculated
- $200,229
- From this org
- $173,059
- From related orgs
- $0
- Other
- $27,170
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $154,467
- Bonus
- $18,592
- Other
- $0
- Deferred
- $21,701
- Nontaxable benefits
- $5,469
- Filer's total
- $200,229
-
Emily Lauer
Vice President of PR & Communications
- Total calculated
- $182,224
- From this org
- $169,249
- From related orgs
- $0
- Other
- $12,975
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $155,937
- Bonus
- $13,312
- Other
- $0
- Deferred
- $7,773
- Nontaxable benefits
- $5,202
- Filer's total
- $182,224
-
Jim Ganotis
Director of Information Technology
- Total calculated
- $150,569
- From this org
- $129,147
- From related orgs
- $0
- Other
- $21,422
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $120,647
- Bonus
- $8,500
- Other
- $0
- Deferred
- $18,177
- Nontaxable benefits
- $3,245
- Filer's total
- $150,569
-
Lauren Federico
Senior Director of Convention Services
- Total calculated
- $138,131
- From this org
- $137,175
- From related orgs
- $0
- Other
- $956
- Hours/week
- 40
-
Bruce Akers
Director
- Total calculated
- $0
- Hours/week
- 1
-
Dr Laura Bloomberg
Director
- Total calculated
- $0
- Hours/week
- 1
-
Kate Borders
Directors
- Total calculated
- $0
- Hours/week
- 1
-
Brandon Bryant
Director
- Total calculated
- $0
- Hours/week
- 1
-
Micki Byrnes
Director
- Total calculated
- $0
- Hours/week
- 1
-
Shelly Cayette
Director through June 2024
- Total calculated
- $0
- Hours/week
- 1
-
Bradford Davy
Director
- Total calculated
- $0
- Hours/week
- 1
-
Robert Falls
Director
- Total calculated
- $0
- Hours/week
- 1
-
Adam Fishman
Director
- Total calculated
- $0
- Hours/week
- 1
-
Bill Griswold
Director
- Total calculated
- $0
- Hours/week
- 1
-
Steve Groppe
Director through August 2024
- Total calculated
- $0
- Hours/week
- 1
-
Greg Harris
Director
- Total calculated
- $0
- Hours/week
- 1
-
Craig Hassall
Director
- Total calculated
- $0
- Hours/week
- 1
-
David Heller
Director
- Total calculated
- $0
- Hours/week
- 1
-
Robert Hill
Director
- Total calculated
- $0
- Hours/week
- 1
-
Erik Janas
Director
- Total calculated
- $0
- Hours/week
- 1
The first 25 listed. Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us. Earlier years are each on their own filing page.
Filings
-
2024
- Revenue
- $28,226,993
- Expenses
- $24,290,561
- Contributions
- $2,769,690
- Grants paid
- $984,455
-
2023
- Revenue
- $23,370,295
- Expenses
- $17,729,849
- Contributions
- $704,404
- Grants paid
- $350,000
-
2022
- Revenue
- $19,527,413
- Expenses
- $15,586,168
- Contributions
- $60,878
- Grants paid
- $350,000
The four totals the IRS asks for on Part I of the Form 990, as filed. A dash means the figure was not present on the return — not that it was zero.
Other returns filed
-
2021 · 990
- Revenue
- $17,425,666
- Expenses
- $12,338,297
- Assets (EOY)
- $25,296,918
-
2020 · 990
- Revenue
- $8,543,785
- Expenses
- $10,609,393
- Assets (EOY)
- $20,037,093
-
2019 · 990
- Revenue
- $21,456,678
- Expenses
- $19,317,133
- Assets (EOY)
- $23,297,099
-
2018 · 990
- Revenue
- $17,827,942
- Expenses
- $16,380,524
- Assets (EOY)
- $24,550,071
-
2017 · 990
- Revenue
- $16,860,901
- Expenses
- $15,728,738
- Assets (EOY)
- $22,727,748
-
2016 · 990
- Revenue
- $16,875,738
- Expenses
- $13,901,522
- Assets (EOY)
- $21,124,654
-
2015 · 990
- Revenue
- $15,588,421
- Expenses
- $10,585,337
- Assets (EOY)
- $16,777,934
Nonprofiteer parses Forms 990, 990-EZ and 990-PF, in a window of recent tax years. These returns are recorded from the IRS e-file index, so their figures were extracted by that index rather than read from the return here — treat them as a different source from the filings above, not as more of the same record. A dash means the index carries no figure; Form 990-T listings carry none at all.
Grants made
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Greater Cleveland Sports Commission
$600,000
2024 Operating support to organization with similar mission
-
Forbes Media LLC
$334,455
2024 Operating support to organization with similar mission.
-
Greater Cleveland Sports Commission
$300,000
2022 Operating support to organization with similar mission.
-
Greater Cleveland Sports Commission
$300,000
2023 Operating support to organization with similar mission.
-
2022 Operating support to organization with similar mission.
-
2023 Operating support to organization with similar mission.
-
2024 Operating support to organization with similar mission
Grants received
-
$10,000
2023 program support
Related organizations
From Schedule R Part II, where a filer lists the tax-exempt organizations it is related to by control. It does not record shared board members or money.
Declared on its 2024 return
-
501(c)(3) · Promote Cleveland · OH · controlled entity
Declared as related by
-
On its 2024 return
Taxable family
From Schedule R Parts I, III and IV: entities that legally are the filer, and taxable partnerships, corporations and trusts it is related to. These record ownership and control, not shared board members or money.
Disregarded entities on its 2024 return
-
Investment in Cleveland Concert Company · OH · income $0 · assets $0
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DC Illumination LLC
Support of Illuminate CLE lighting project · OH · income $3,234,357 · assets $3,587,441
Other IRS files
Auto-Revocation List
Not listed. The IRS publishes this list for organizations whose exemption was automatically revoked for failing to file for three consecutive years.
Publication 78
Not present in the most recent drop.
These are two separate IRS files on two separate schedules, shown as published and not reconciled with each other. Neither is a statement about whether a contribution is deductible today: 19,245 organizations appear in Publication 78 while the IRS's own revocation file lists them as currently revoked, more than half of those revoked before 2019. Absence from Publication 78 is evidence of nothing, and presence is not evidence either. Verify current status with the IRS before relying on it.
What this page reflects
The registration facts above come from the IRS Business Master File published 9 November 2026 and read 9 November 2026, for every organization at once. Returns through tax year 2024, the newest we have parsed for this organization.