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WISCONSIN AUTOMOBILE AND TRUCK DEALERS ASSOCIATION INC

EIN 39-0711650 MADISON, WI

Browse the largest nonprofits in Wisconsin

Revenue 2025
$3,362,304
Expenses 2025
$2,229,892

As filed

Subsection
06
Classification
2000
Street
150 E GILMAN ST STE A100

These codes are the IRS's own and are shown exactly as filed. What each one means is in the Business Master File documentation (opens in a new tab).

Other organizations at this address

1 other organization in the IRS Business Master File lists the same street address. matched by us

This address is a suite or unit (STE A100). Organizations that share one are often clients of the same office-services firm, accountant or registered agent rather than related to each other.

We match the street line and ZIP code as the IRS gives them, ignoring case and outer spaces and nothing else, so "AVE" and "AVENUE" count as different streets and this list can miss some. A shared address can mean related organizations or a shared office, but it can also be a registered agent, a mail drop or a service provider holding mail for unrelated clients. It is not, by itself, evidence that two organizations are connected.

Mission and programs · 2025

Mission

THE WISCONSIN AUTOMOBILE AND TRUCK DEALERS ASSOCIATION, AN ORGANIZATION OF LICENSED DEALERS OF NEW AND USED MOTOR VEHICLES, IS DEDICATED TO ADVANCING THE COMMON GOOD OF ITS MEMBERS, CONSUMERS AND THEIR COMMUNITIES BY PROMOTING PROFESSIONALISM AND PROSPERITY THROUGH EDUCATION, ADVOCACY, INFORMATION AND SERVICE.

Activities or mission (Part I)

TO PROMOTE THE AUTOMOTIVE TRADE IN THE STATE OF WISCONSIN; TO PROMOTE A HIGH PLANE OF BUSINESS ETHICS FOR THOSE ENGAGED IN THE RETAIL MOTOR VEHICLE BUSINESS IN THE STATE OF WISCONSIN; TO ENCOURAGE AND PROMOTE A SPIRIT OF COOPERATION AMONG MOTOR VEHICLE DEALERS AND THOSE ENGAGED IN ASSOCIATED AND ALLIED TRADES; TO ENCOURAGE AND ASSIST IN THE FORMATION OF LOCAL ASSOCIATIONS AND SEEK TO MERIT THEIR COOPERATION AND SUPPORT OF THE WISCONSIN AUTOMOBILE AND TRUCK DEALERS ASSOCIATION, INC.; TO CONDUCT SUCH INVESTIGATIONS, STUDIES AND RESEARCHES AS MAY BE NECESSARY AND ADVISABLE TO COMPILE FACTUAL DATA AND GATHER INFORMATION, THE KNOWLEDGE OF WHICH MAY BE USEFUL AND VALUABLE TO THE AUTOMOTIVE TRADE TOWARD IMPROVING THE EFFICIENCY OF ITS OPERATIONS; TO PROMOTE THE ENACTMENT OF SUCH LEGISLATION AS WILL BENEFIT THE AUTOMOTIVE TRADE AND THE PUBLIC TO OPPOSE DISCRIMINATORY LEGISLATION RELATING TO THE TRADE; TO ISSUE PUBLICATIONS.

  • THE WISCONSIN AUTOMOBILE AND TRUCK DEALERS ASSOCIATION, INC. (ASSOCIATION) IS A STATEWIDE TRADE ORGANIZATION REPRESENTING WISCONSIN'S FRANCHISED AND INDEPENDENT CAR AND TRUCK DEALERS. BY UNITING THROUGH MEMBERSHIP, DEALERS AMPLIFY THEIR COLLECTIVE VOICE TO ACCOMPLISH GOALS THAT WOULD BE DIFFICULT OR COSTLY TO ACHIEVE INDIVIDUALLY.THE ASSOCIATION PROVIDES A WIDE RANGE OF MEMBER SERVICES, INCLUDING GOVERNMENT AND PUBLIC RELATIONS SUPPORT, INDUSTRY RESEARCH AND ANALYSIS, INDUSTRY EDUCATION AND TRAINING, REGULATORY, LEGAL, TAX AND ACCOUNTING RESOURCES.THE ASSOCIATION PROVIDES MANAGEMENT SERVICES TO ITS AFFILIATED ORGANIZATIONS WATDA SERVICES, INC. AND THE FOUNDATION OF THE WISCONSIN AUTOMOBILE & TRUCK DEALERS ASSOCIATION, INC. AND SHARES EMPLOYEES, FACILITIES, AND OTHER OPERATING EXPENSES WITH THEM.TOGETHER, THESE AFFILIATED ORGANIZATIONS PROVIDE AUTOMOTIVE AND TRUCK FORMS, SUPPLIES, AND PROMOTIONAL PRODUCTS; OFFER DEALER BONDS, ENDORSED PRODUCTS, AND RELATED SERVICES; AND AWARD SCHOLARSHIPS TO STUDENTS PURSUING TECHNICAL CAREERS IN THE RETAIL AUTOMOBILE AND TRUCK INDUSTRY, AND DELIVER EDUCATION, TRAINING AND INDUSTRY EVENTS.

As filed on the 2025 return. The filer continues this part on Schedule O, which is not shown here.

Officers and directors · 2025

As listed in Part VII of the 2025 return, in the order the filer printed them. Each return names its own; this is not a roster the organization keeps with us.

  • Frank Hallada

    CHAIR

    Total calculated
    $0
    Hours/week
    1
  • Chad Koehne

    CHAIR-ELECT

    Total calculated
    $0
    Hours/week
    1
  • Gregg Kunes

    SECRETARY/TREASURER

    Total calculated
    $0
    Hours/week
    1
  • John Klein

    IMMEDIATE PAST CHAIR

    Total calculated
    $0
    Hours/week
    1
  • Sean Baxter

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Joshua Johnson

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Mark Adams

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Andrew Dahl

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Eric Ewald

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Nolan Campbell

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 1 related
  • Mike Berg

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • David Kriete

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • David Cuene

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Dan Mattoon

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Chris Kari

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Lawrence Meade

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Tom Zimbrick

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Jim Griffin

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Jerry Brickner III

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Grant Sommer

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1
  • Ron Symdon

    DIRECTOR

    Total calculated
    $0
    Hours/week
    1 + 1 related
  • William Sepic

    PRESIDENT

    Total calculated
    $424,402
    From this org
    $335,824
    From related orgs
    $0
    Other
    $88,578
    Hours/week
    40 + 5 related

    Schedule J breakdown matched by us

    Base
    $308,059
    Bonus
    $0
    Other
    $27,765
    Deferred
    $30,571
    Nontaxable benefits
    $58,007
    Filer's total
    $424,402
  • Matthew Lavold

    VICE PRESIDENT - CONTROLLE

    Total calculated
    $191,853
    From this org
    $175,607
    From related orgs
    $0
    Other
    $16,246
    Hours/week
    40 + 6 related

    Schedule J breakdown matched by us

    Base
    $165,964
    Bonus
    $8,298
    Other
    $1,345
    Deferred
    $14,049
    Nontaxable benefits
    $2,197
    Filer's total
    $191,853
  • Christopher Snyder

    EXECUTIVE VP & GENERAL COU

    Total calculated
    $251,974
    From this org
    $220,234
    From related orgs
    $0
    Other
    $31,740
    Hours/week
    40

    Schedule J breakdown matched by us

    Base
    $197,305
    Bonus
    $10,122
    Other
    $12,807
    Deferred
    $17,598
    Nontaxable benefits
    $14,142
    Filer's total
    $251,974
  • John Strange

    ACCOUNT MANAGER

    Total calculated
    $127,793
    From this org
    $116,267
    From related orgs
    $0
    Other
    $11,526
    Hours/week
    40

The first 25 listed. Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us. Earlier years are each on their own filing page.

Filings

  • 2025
    Revenue
    $3,362,304
    Expenses
    $2,229,892
    Contributions
    $37,340
    Grants paid
    $100,000
  • 2023
    Revenue
    $2,657,275
    Expenses
    $1,723,095
    Contributions
    $66,279
    Grants paid
    $100,000
  • 2022
    Revenue
    $2,165,542
    Expenses
    $1,621,958
    Contributions
    $30,380
    Grants paid
    $100,000

The four totals the IRS asks for on Part I of the Form 990, as filed. A dash means the figure was not present on the return — not that it was zero.

Other returns filed

  • 2021 · 990

    Revenue
    $2,487,688
    Expenses
    $1,590,350
    Assets (EOY)
    $12,063,638
  • 2020 · 990

    Revenue
    $1,821,579
    Expenses
    $1,291,521
    Assets (EOY)
    $10,581,075
  • 2019 · 990

    Revenue
    $2,088,281
    Expenses
    $1,353,845
    Assets (EOY)
    $9,071,615
  • 2018 · 990

    Revenue
    $1,857,208
    Expenses
    $1,336,420
    Assets (EOY)
    $7,554,883
  • 2017 · 990

    Revenue
    $1,931,133
    Expenses
    $1,254,913
    Assets (EOY)
    $7,402,497
  • 2016 · 990

    Revenue
    $1,813,484
    Expenses
    $1,443,947
    Assets (EOY)
    $6,469,826
  • 2015 · 990

    Revenue
    $1,956,877
    Expenses
    $1,306,002
    Assets (EOY)
    $5,712,346
  • 2014 · 990

    Revenue
    $1,764,052
    Expenses
    $1,288,381
    Assets (EOY)
    $5,286,240
  • 2013 · 990

    Revenue
    $1,556,931
    Expenses
    $1,370,432
    Assets (EOY)
    $4,905,657
  • 2012 · 990

    Revenue
    not reported
    Expenses
    $2,816,240
    Assets (EOY)
    $5,475,363

Nonprofiteer parses Forms 990, 990-EZ and 990-PF, in a window of recent tax years. These returns are recorded from the IRS e-file index, so their figures were extracted by that index rather than read from the return here — treat them as a different source from the filings above, not as more of the same record. A dash means the index carries no figure; Form 990-T listings carry none at all. Showing the 10 most recent; the API carries the rest.

Grants made

Where these grants went next →

Grants received

No itemized grant names this organization as a recipient. Only grants over $5,000 are itemized, and only by filers of the full Form 990.

Related organizations

From Schedule R Part II, where a filer lists the tax-exempt organizations it is related to by control. It does not record shared board members or money.

Declared on its 2025 return

Declared as related by

Taxable family

From Schedule R Parts I, III and IV: entities that legally are the filer, and taxable partnerships, corporations and trusts it is related to. These record ownership and control, not shared board members or money.

Related corporations and trusts on its 2025 return

  • WATDA SERVICES INC

    C · BUSINESS SERVICES · WI · 100% owned · share of income $1,545,655 · share of assets $805,331 · controlled entity

Other IRS files

Auto-Revocation List

Not listed. The IRS publishes this list for organizations whose exemption was automatically revoked for failing to file for three consecutive years.

Publication 78

Not present in the most recent drop.

These are two separate IRS files on two separate schedules, shown as published and not reconciled with each other. Neither is a statement about whether a contribution is deductible today: 19,245 organizations appear in Publication 78 while the IRS's own revocation file lists them as currently revoked, more than half of those revoked before 2019. Absence from Publication 78 is evidence of nothing, and presence is not evidence either. Verify current status with the IRS before relying on it.

What this page reflects

The registration facts above come from the IRS Business Master File published 9 November 2026 and read 9 November 2026, for every organization at once. Returns through tax year 2025, the newest we have parsed for this organization.