Totals
- Total revenue
- $16,085,944
- Total expenses
- $18,630,040
- Contributions and grants received
- $15,776,680
- Grants paid
- $14,210,760
- Program service revenue
- $128,060
- Investment income
- $181,204
- Other revenue
- $0
- Total assets, end of year
- $6,585,462
- Total liabilities, end of year
- $1,637,928
- Net assets or fund balances, end of year
- $4,947,534
- Program services expenses (Part IX)
- $16,637,779
- Management and general expenses
- $1,095,979
- Fundraising expenses
- $896,282
- Program service expenses (Part III)
- $16,637,779
Program services were 89.3% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.
Line items
Every line the filer filed in Parts VIII, IX and X, as filed and in filed order. Blank columns are left out, and the lines are not forced to add up to the totals above.
Revenue
Part VIII, the statement of revenue.
-
1e · Government grants (contributions)
$19,000
-
1f · All other contributions, gifts and grants
$15,757,680
-
1g · Noncash contributions included above
$13,001,525
-
2a · Program service revenue: FEES FOR SERVICES
total $128,060 · related or exempt $128,060
-
2f · All other program service revenue
total $0 · related or exempt $0 · unrelated business $0 · excluded $0
-
3 · Investment income
total $168,294 · excluded $168,294
-
6c · Rental income or loss
real property $0 · personal property $0
-
7a · Gross sales of assets other than inventory
securities $2,308,869
-
7b · Less cost or other basis and sales expenses
securities $2,295,959
-
7c · Gain or loss
securities $12,910 · other assets $0
-
7d · Net gain or loss
total $12,910 · excluded $12,910
-
8c · Net income from fundraising events
total $0
-
11d · All other revenue
total $0 · related or exempt $0 · unrelated business $0 · excluded $0
-
11e · Other revenue, total
$0
Functional expenses
Part IX, the statement of functional expenses.
-
1 · Grants to domestic organizations and governments
total $14,210,760 · program services $14,210,760
-
5 · Compensation of officers, directors and key employees
total $959,632 · program services $551,021 · management and general $197,972 · fundraising $210,639
-
7 · Other salaries and wages
total $1,447,155 · program services $652,146 · management and general $407,050 · fundraising $387,959
-
8 · Pension plan contributions
total $35,574 · program services $19,060 · management and general $7,649 · fundraising $8,865
-
9 · Other employee benefits
total $171,233 · program services $88,789 · management and general $36,807 · fundraising $45,637
-
10 · Payroll taxes
total $188,904 · program services $100,482 · management and general $40,672 · fundraising $47,750
-
11b · Fees: legal
total $7,000 · management and general $7,000
-
11c · Fees: accounting
total $84,974 · management and general $84,838 · fundraising $136
-
11f · Fees: investment management
total $25,257 · management and general $25,257
-
11g · Fees: other
total $146,995 · program services $49,208 · management and general $60,310 · fundraising $37,477
-
12 · Advertising and promotion
total $12,694 · fundraising $12,694
-
13 · Office expenses
total $156,522 · program services $60,067 · management and general $61,753 · fundraising $34,702
-
14 · Information technology
total $46,293 · program services $24,232 · management and general $10,250 · fundraising $11,811
-
16 · Occupancy
total $523,263 · program services $352,990 · management and general $85,890 · fundraising $84,383
-
17 · Travel
total $14,371 · program services $10,456 · management and general $1,492 · fundraising $2,423
-
22 · Depreciation, depletion and amortization
total $24,335 · program services $7,670 · management and general $13,057 · fundraising $3,608
-
23 · Insurance
total $27,847 · program services $14,904 · management and general $5,937 · fundraising $7,006
-
24a · Other expenses: PROGRAM SUPPLIES
total $348,328 · program services $348,328
-
24b · Other expenses: RECRUITING EXPENSES
total $109,932 · program services $62,718 · management and general $46,384 · fundraising $830
-
24c · Other expenses: REPAIRS AND MAINTENANCE
total $42,987 · program services $38,964 · management and general $3,661 · fundraising $362
-
24d · Other expenses: PROGRAM DELIVERY
total $25,984 · program services $25,984
-
24e · All other expenses
total $20,000 · program services $20,000 · management and general $0 · fundraising $0
Balance sheet
Part X, book values.
-
1 · Cash, non-interest-bearing
beginning of year $1,360,550 · end of year $918,121
-
2 · Savings and temporary cash investments
beginning of year $41,256 · end of year $43,075
-
3 · Pledges and grants receivable
beginning of year $128,404 · end of year $376,466
-
5 · Loans and receivables from officers and key people
beginning of year $0 · end of year $0
-
6 · Loans and receivables from disqualified persons
end of year $0
-
8 · Inventories for sale or use
beginning of year $2,228,854 · end of year $1,345,419
-
9 · Prepaid expenses and deferred charges
beginning of year $28,320 · end of year $29,567
-
10a · Land, buildings and equipment: cost or other basis
$137,600
-
10b · Land, buildings and equipment: accumulated depreciation
$121,904
-
10c · Land, buildings and equipment, net
beginning of year $22,753 · end of year $15,696
-
11 · Investments: publicly traded securities
beginning of year $3,661,210 · end of year $2,518,122
-
12 · Investments: other securities
beginning of year $0
-
13 · Investments: program-related
beginning of year $0
-
14 · Intangible assets
beginning of year $40,000 · end of year $30,000
-
15 · Other assets
beginning of year $1,752,320 · end of year $1,308,996
-
17 · Accounts payable and accrued expenses
beginning of year $178,003 · end of year $271,611
-
19 · Deferred revenue
end of year $60,000
-
22 · Loans and payables to officers and key people
end of year $0
-
25 · Other liabilities
beginning of year $1,722,467 · end of year $1,306,317
-
27 · Net assets without donor restrictions
beginning of year $7,263,801 · end of year $4,572,624
-
28 · Net assets with donor restrictions
beginning of year $99,396 · end of year $374,910
Mission and programs · 2024
Mission
SEE SCHEDULE O.
-
FATHERHOOD/DADS - THE GOOD+ FATHERHOOD INITIATIVE AIMS TO IMPROVE THE ECONOMIC SELF-SUFFICIENCY OF FATHERS, CREATE A COMMUNITY OF SUPPORT FOR LOW-INCOME, CUSTODIAL AND NON-CUSTODIAL FATHERS, AND PROMOTE FATHER ENGAGEMENT STRATEGIES THAT INCORPORATE FATHERS AND FATHER FIGURES IN CHILD DEVELOPMENT AND PARENTING. PROGRAM PARTNERS HAVE ACCESS TO IN-KIND DONATIONS, TECHNICAL SUPPORT THROUGH THE TRAINING ACADEMY, AND FAMILY CASH GRANTS. IN 2024, GOOD+ TRAINED 5,799 SOCIAL WORKERS, NURSE HOME VISITORS, CASEWORKERS, AND ADMINISTRATORS IN 16 STATES BEYOND NY AND CA (AZ, CO, CT, DC, FL, NH, NJ, OH, OR, PA, SC, TX, NV, OK AND WA) AND DELIVERED 5 KEYNOTE ADDRESSES AND 9 VIRTUAL WORKSHOPS FOR NATIONAL CONVENINGS ON FATHERS ENGAGEMENT AND TRAUMA-INFORMED CARE. GOOD+ ALSO PROVIDED 26 TECHNICAL ASSISTANCE SESSIONS AND ARE COLLABORATING WITH NYC'S ADMINISTRATION FOR CHILDREN'S SERVICES TO ENHANCE FATHER-FOCUSED PRACTICES.
Expenses $5,956,397 · Grants $4,964,516
-
MOTHERS - GOOD+FOUNDATION INVESTS IN QUALITY MOTHERHOOD PROGRAMS AIMED AT IMPROVING THE ECONOMIC SELF-SUFFICIENCY OF THE FAMILY, PROVIDE POSITIVE PARENTING SUPPORT AND TRAINING, IMPROVE PRENATAL AND PERINATAL HEALTH, AND CREATE A COMMUNITY OF SUPPORT FOR LOW-INCOME MOTHERS. GOOD+ DONATED 1,897,918 ITEMS WORTH OVER $12 MILLION DOLLARS TO OUR GRANTEE PARTNERS IN 2024. DIAPERS CONTINUED TO BE AN ESSENTIAL NEED AND GOOD+ DONATED 1,005,018 DIAPERS IN 2024, BRINGING A TOTAL OF 36,937,633 DIAPERS DONATED TO FAMILIES SINCE ITS INCEPTION. GOOD+ MET 99.6% (COMPARED TO 97.7% IN 2023) OF ITS PARTNERS' CRITICAL GEAR REQUESTS, INCLUDING 1,658 STROLLERS, 1,437 PLAYPENS, 1,345 CAR SEATS, 1,030 FRONT CARRIERS, 1,014 FEEDING SEATS, 427 SAFETY GATES, AND 330 CRIBS. GOOD+ HAS NOW DONATED OVER $124 MILLION IN PRODUCT SINCE 2001.
Expenses $5,040,049 · Grants $4,320,258
-
CRISIS INTERVENTION - GOOD+ CONTINUED TO DONATE ESSENTIAL CHILDREN'S PRODUCTS TO PROGRAMS THAT PROVIDED SERVICES FOR CHILDREN AND FAMILIES LIVING IN POVERTY AND FACING CHALLENGING CIRCUMSTANCES. IN 2024, GOOD+ GRANTED OUT $325,800 THROUGH ITS FAMILY CASH GRANT PROGRAM TO HELP FAMILIES PAY FOR GROCERIES, RENT, HOLIDAY GIFTS, MEDICINE, AND CHILDCARE.
Expenses $3,544,144 · Grants $3,123,744 · Revenue $128,060
As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.
Listed in Part VII
-
Emmanuel AidooEMMANUEL AIDOO
DIRECTOR AND TREASURER
- Total calculated
- $0
- Hours/week
- 3
-
Jennifer FranklinJENNIFER FRANKLIN
DIRECTOR AND SECRETARY
- Total calculated
- $0
- Hours/week
- 3
-
Jessica SeinfeldJESSICA SEINFELD
DIRECTOR, FOUNDER & CHAIR
- Total calculated
- $0
- Hours/week
- 10
-
Ali WentworthALI WENTWORTH
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Amanda RotkelAMANDA ROTKEL
DIRECTOR (AS OF 7/24/24)
- Total calculated
- $0
- Hours/week
- 2
-
Bara TischBARA TISCH
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Beverly MillsBEVERLY MILLS
DIRECTOR (THRU 9/13/24)
- Total calculated
- $0
- Hours/week
- 1
-
Connie VerducciCONNIE VERDUCCI
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Jason WilliamsJASON WILLIAMS
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Jennifer Garcia AllenJENNIFER GARCIA ALLEN
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Jennifer KoenJENNIFER KOEN
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Kara MooreKARA MOORE
DIRECTOR
- Total calculated
- $0
- Hours/week
- 2
-
Leslie Simmons BrilleLESLIE SIMMONS BRILLE
DIRECTOR (AS OF 10/30/24)
- Total calculated
- $0
- Hours/week
- 1
-
Mary KitchenMARY KITCHEN
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Michael NissanMICHAEL NISSAN
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Nelle MillerNELLE MILLER
DIRECTOR (AS OF 3/21/24)
- Total calculated
- $0
- Hours/week
- 1
-
Sarah Michelle GellarSARAH MICHELLE GELLAR
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Stacey Bendet EisnerSTACEY BENDET EISNER
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Veronica Swanson BeardVERONICA SWANSON BEARD
DIRECTOR
- Total calculated
- $0
- Hours/week
- 1
-
Abdulai AidooABDULAI AIDOO
VP OF FINANCE & ADM
- Total calculated
- $187,649
- From this org
- $173,836
- From related orgs
- $0
- Other
- $13,813
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $163,836
- Bonus
- $10,000
- Other
- $0
- Deferred
- $0
- Nontaxable benefits
- $13,813
- Filer's total
- $187,649
-
Katherine E SniderKATHERINE E SNIDER
CEO (THRU 11/1/24)
- Total calculated
- $343,582
- From this org
- $309,170
- From related orgs
- $0
- Other
- $34,412
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $239,170
- Bonus
- $70,000
- Other
- $0
- Deferred
- $0
- Nontaxable benefits
- $34,412
- Filer's total
- $343,582
-
Laurel P WestLAUREL P WEST
INTERIM CEO (AS OF 11/1/24)
- Total calculated
- $256,391
- From this org
- $217,720
- From related orgs
- $0
- Other
- $38,671
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $217,720
- Bonus
- $0
- Other
- $0
- Deferred
- $0
- Nontaxable benefits
- $38,671
- Filer's total
- $256,391
-
Jennifer MooreJENNIFER MOORE
VP OF ADVANCEMENT
- Total calculated
- $172,010
- From this org
- $165,663
- From related orgs
- $0
- Other
- $6,347
- Hours/week
- 40
Schedule J breakdown matched by us
- Base
- $158,663
- Bonus
- $7,000
- Other
- $0
- Deferred
- $0
- Nontaxable benefits
- $6,347
- Filer's total
- $172,010
-
Alan-Michael GravesALAN-MICHAEL GRAVES
SR DIR OF LEARNING/CAPACITY
- Total calculated
- $122,372
- From this org
- $109,726
- From related orgs
- $0
- Other
- $12,646
- Hours/week
- 40
-
Ricardo JustinianoRICARDO JUSTINIANO
VP OF NATIONAL PROGRAMS & OPERATIONS
- Total calculated
- $131,955
- From this org
- $108,432
- From related orgs
- $0
- Other
- $23,523
- Hours/week
- 40
-
Shelby E McClellandSHELBY E MCCLELLAND
DIRECTOR OF INSTITUTIONAL GIVING
- Total calculated
- $113,339
- From this org
- $103,355
- From related orgs
- $0
- Other
- $9,984
- Hours/week
- 40
Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. A Schedule J breakdown is as filed: base pay, bonus, other, deferred compensation and nontaxable benefits from this organization, with any from related organizations beside each, and the filer's own total. It is shown with the Part VII listing of the same name on the same return. The form gives no key between the two, so that pairing is ours, and is marked matched by us.
Schedule J
Answered yes
- 3 · Compensation committee
- 3 · Compensation survey or study
- 3 · Approval by the board or compensation committee
Answered no
- 4a · Severance or change-of-control payment
- 4b · Supplemental nonqualified retirement plan
- 4c · Equity-based compensation arrangement
- 5a · Pay contingent on this organization's revenues
- 5b · Pay contingent on a related organization's revenues
- 6a · Pay contingent on this organization's net earnings
- 6b · Pay contingent on a related organization's net earnings
- 7 · Other non-fixed payments
- 8 · Paid under the initial-contract exception
The filer's explanations (Part III)
- Schedule J, Part I, Line 3
- THE HR COMMITTEE OF THE BOARD REVIEWS THE SALARY AND PERFORMANCE OF THE CEO EACH YEAR. THE BOARD VOTES ON THE SALARY AND ANY BONUS OF THE CEO IN A CLOSED SESSION AS PART OF THE BUDGET APPROVAL PROCESS EACH YEAR. THE BOARD APPROVES THE SALARY ALLOCATIONS FOR THE REST OF THE STAFF. FOR THE CEO'S SALARY AND BONUS, THE BOARD COMPARES AGAINST COMPARABLES. THE CEO DOES THE SAME IN DETERMINING HER STAFF'S SALARIES AND BONUSES.
Part I's answers as filed. A line not listed was left unanswered; on lines 1a and 3 that means the box was not checked.
Grants on this return
-
$30,000
SEE PART IV
-
$29,000
SEE PART IV
-
$28,000
SEE PART IV
-
$16,000
SEE PART IV
-
$14,600
SEE PART IV
-
$14,000
SEE PART IV
-
$13,000
SEE PART IV
-
SEE PART IV
-
$12,000
SEE PART IV
-
$12,000
SEE PART IV
The 10 largest by cash amount. The API serves every itemized grant.
Provenance
- Return type
- form_990
- Tax year
- 2024
- Filed
- 20 August 2025
- IRS schema version
- 2024v5.1
- Source object
- 202542329349301904
Check it against the return as filed: the GivingTuesday Data Lake hosts a public copy of the original XML.
The source document this was parsed from is served over the API, which is where bulk and document access live.