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SUGAR BOWL LOUISIANA SUPERDOME

EIN 72-0272830 NEW ORLEANS, LA

Browse the largest nonprofits in Louisiana

Revenue 2024
$25,304,699
Expenses 2024
$24,265,166

Program services were 93.1% of total expenses calculated — Part IX's program-services column over total expenses, both as filed.

As filed

Subsection
03
NTEE code
N700
Classification
1000
Street
1500 SUGAR BOWL DR

These codes are the IRS's own and are shown exactly as filed. What each one means is in the Business Master File documentation (opens in a new tab).

Mission and programs · 2024

Mission

ESTABLISHED TO SEEK OUT, PROMOTE, FINANCE, SPONSOR, SCHEDULE, CONDUCT, AND OPERATE AN ANNUAL CALENDAR OF LOCAL, STATE, NATIONAL AND INTERNATIONAL AMATEUR AND COLLEGIATE SPORTING EVENTS IN THE GREATER NEW ORLEANS AREA AND THE STATE OF LOUISIANA, FOR THE [CONT'D ON SCH O] PURPOSE OF GENERATING TOURISM VIA AMATEUR ATHLETICS.

Activities or mission (Part I)

HOSTING AND SPONSORING AMATEUR AND COLLEGIATE SPORTING EVENTS TO PROMOTE TOURISM.

  • THE ORGANIZATION HOSTS THE ALLSTATE SUGAR BOWL, AN ANNUAL COLLEGIATE FOOTBALL POST-SEASON BOWL GAME. THE ALLSTATE SUGAR BOWL IS ONE OF THE OLDEST BOWL GAMES IN THE COUNTRY, HOSTING ITS 91ST ANNUAL COLLEIGIATE BOWL GAME ON JANUARY 2, 2025. THE GAME WAS UNEXPECTEDLY DELAYED BY ONE DAY DUE TO A TERRORIST ATTACK IN NEW ORLEANS ON JANUARY 1, 2025. DUE TO THIS INCIDENT, THE USUAL ECONOMIC IMPACT SURVEYS WERE NOT ABLE TO BE COMPLETED. HOWEVER, BASED ON HISTORICAL MEASURES, IT IS ESTIMATED THAT APPROXIMATELY 70% OF THE ATTENDEES OF THE NEAR SELLOUT WERE FROM OUTSIDE THE GREATER NEW ORLEANS METROPOLITAN AREA.

    Expenses $20,970,702 · Grants $11,500,000 · Revenue $7,183,019

  • THE ORGANIZATION ANNUALLY SPONSORS 25+ AMATEUR SPORTING AND RECOGNITION EVENTS IN LOUISIANA AND AROUND THE GREATER NEW ORLEANS METROPOLITAN AREA. TO PROMOTE TOURISM AND AMATEUR SPORTS IN THE AREA, THE SUGAR BOWL SUPPORTED STATE AND LOCAL ASSOCIATIONS FOR PREP FOOTBALL, VOLLEYBALL, GOLF, REGATTA, LACROSSE, SOCCER, TENNIS, AND SWIMMING. IN ADDITION, THE ORGANIZATION SPONSORS THE MANNING QUARTERBACK AWARD, THE EDDIE ROBINSON COACH OF THE YEAR AWARD, THE NEW ORLEANS SPORTS HALL OF FAME, AND THE LOCAL CHAPTER OF THE NATIONAL FOOTBALL FOUNDATION. AS PREVIOUSLY MENTIONED, THE USUAL ECONOMIC IMPACT SURVEYS WERE NOT ABLE TO BE COMPLETED DUE TO THE TERRORIST ATTACK, HOWEVER, BASED ON HISTORICAL MEASURES, THE SUM TOTAL OF THE ECONOMIC IMPACT FOR ALL SUGAR BOWL ACTIVITIES IS ESTIMATED TO BE APPROXIMATELY (CONTINUED ON SCHEDULE O) $200 MILLION IN 2024-2025. THIS WOULD INCLUDE APPROXIMATELY $20 MILLION IN DIRECT TAX REVENUE FOR THE CITY AND STATE.

    Expenses $1,631,693 · Grants $1,118,380

As filed on the 2024 return. The filer continues this part on Schedule O, which is not shown here.

Officers and directors · 2024

As listed in Part VII of the 2024 return, in the order the filer printed them. Each return names its own; this is not a roster the organization keeps with us.

  • Walter F Becker Jr

    PRESIDENT

    Total calculated
    $0
    Hours/week
    5
  • Dorothy Dottie Reese

    PRESIDENT-ELECT

    Total calculated
    $0
    Hours/week
    5
  • Riley Busenlener

    VICE PRESIDENT

    Total calculated
    $0
    Hours/week
    5
  • Sam Zurik III

    TREASURER

    Total calculated
    $0
    Hours/week
    5
  • W Scott Duggins

    SECRETARY

    Total calculated
    $0
    Hours/week
    5
  • Lloyd N Frischhertz

    EXECUTIVE COMMITTEE CHAIR

    Total calculated
    $0
    Hours/week
    5
  • Allison Briede Badon

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • John A Jay Batt

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Thomas Beron

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Gregory M Bowser

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Richard C Briede

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Brian Capitelli

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Ralph Capitelli

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Stanley J Cohn

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Kurt W Fromherz

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Marlin N Gusman Jr

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Hudson A Higgins

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Brian A Jackson

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Raymond J Jeandron III

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Jay H Kern

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Anne Teague Landis

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Jason W Loerzel

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Monique G Morial

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • James P Waldron

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1
  • Caroline C Zatarain

    EXECUTIVE COMMITTEE MEMBER

    Total calculated
    $0
    Hours/week
    1

The first 25 listed. Compensation is as filed in Part VII: reportable pay from this organization and from related organizations, other compensation, and hours per week. The total, marked calculated, is our sum of the three dollar columns, with a blank column counted as $0; the form itself has no total. On a Form 990-EZ the columns are Part IV's instead, and on a Form 990-PF Part VIII's — compensation, contributions to benefit plans, and expense account — and the total sums those. Earlier years are each on their own filing page.

Filings

  • 2024
    Revenue
    $25,304,699
    Expenses
    $24,265,166
    Contributions
    $2,000,000
    Grants paid
    $12,618,380
  • 2023
    Revenue
    $26,970,426
    Expenses
    $20,597,232
    Contributions
    $1,259,981
    Grants paid
    $435,600
  • 2022
    Revenue
    $35,105,912
    Expenses
    $34,079,787
    Contributions
    $650,000
    Grants paid
    $21,630,000

The four totals the IRS asks for on Part I of the Form 990, as filed. A dash means the figure was not present on the return — not that it was zero.

Other returns filed

  • 2021 · 990

    Revenue
    $18,207,173
    Expenses
    $20,355,304
    Assets (EOY)
    $66,510,603
  • 2020 · 990

    Revenue
    $10,828,287
    Expenses
    $6,150,308
    Assets (EOY)
    $77,028,466
  • 2019 · 990

    Revenue
    $16,622,624
    Expenses
    $26,343,850
    Assets (EOY)
    $62,375,550
  • 2018 · 990

    Revenue
    $18,671,678
    Expenses
    $22,801,822
    Assets (EOY)
    $72,969,844
  • 2017 · 990

    Revenue
    $21,770,576
    Expenses
    $15,741,966
    Assets (EOY)
    $77,095,766
  • 2016 · 990

    Revenue
    $16,846,221
    Expenses
    $19,232,136
    Assets (EOY)
    $70,442,608
  • 2015 · 990

    Revenue
    $16,183,485
    Expenses
    $19,119,510
    Assets (EOY)
    $68,833,422
  • 2014 · 990

    Revenue
    $18,904,116
    Expenses
    $14,894,914
    Assets (EOY)
    $72,026,806
  • 2013 · 990

    Revenue
    $16,278,876
    Expenses
    $13,497,373
    Assets (EOY)
    $65,384,070
  • 2012 · 990

    Revenue
    not reported
    Expenses
    $13,389,924
    Assets (EOY)
    $56,354,856

Nonprofiteer parses Forms 990, 990-EZ and 990-PF, in a window of recent tax years. These returns are recorded from the IRS e-file index, so their figures were extracted by that index rather than read from the return here — treat them as a different source from the filings above, not as more of the same record. A dash means the index carries no figure; Form 990-T listings carry none at all. Showing the 10 most recent; the API carries the rest.

Grants made

  • 2024 TO SUPPORT THE CONFERENCE VIA A PAYMENT IN ASSOCIATION WITH THE CFP QUARTERFINAL AT THE ALLSTATE SUGAR BOWL.

  • 2024 TO SUPPORT THE CONFERENCE VIA A PAYMENT IN ASSOCIATION WITH THE CFP QUARTERFINAL AT THE ALLSTATE SUGAR BOWL.

  • 2022 TO SUPPORT THE CONFERENCE AS PART OF A PAYOUT FOR PARTICIPATING IN THE ANNUAL ALLSTATE SUGAR BOWL.

  • 2022 TO SUPPORT THE CONFERENCE AS PART OF A PAYOUT FOR PARTICIPATING IN THE ANNUAL ALLSTATE SUGAR BOWL.

  • 2022 TO SUPPORT THE UNIVERSITY AS PART OF A PAYOUT FOR PARTICIPATING IN THE ALLSTATE LOUISIANA KICKOFF.

  • 2022 TO SUPPORT THE UNIVERSITY AS PART OF A PAYOUT FOR PARTICIPATING IN THE ALLSTATE LOUISIANA KICKOFF.

  • 2024 TO SUPPORT THE FOUNDATION'S TRAGEDY FUND AIMED AT VICTIMS ASSISTANCE AND PUBLIC SAFETY FOLLOWING THE BOURBON STREET TERRORIST ATTACK ON JANUARY 1, 2025.

  • 2024 TO SUPPORT THE FOUNDATION'S MISSION OF HELPING K-12 EDUCATORS IN CREATING POSITIVE OUTCOMES FOR U.S. STUDENTS. ALSO, TO SUPPORT THE FOUNDATION'S EFFORTS IN RELIEF OF THE PASADENA WILDFIRES.

  • 2022 TO SUPPORT NEW SCHOOLS FOR NEW ORLEANS' TEACHER SUPPORT INITIATIVE EVENTS.

  • 2023 TO SUPPORT NEW SCHOOLS FOR NEW ORLEANS' TEACHER SUPPORT INITIATIVE EVENTS.

The 10 largest by cash amount. The API serves every itemized grant.

Where these grants went next →

Grants received

Other IRS files

Auto-Revocation List

Not listed. The IRS publishes this list for organizations whose exemption was automatically revoked for failing to file for three consecutive years.

Publication 78

Listed as of 11 November 2026, under deductibility PC.

These are two separate IRS files on two separate schedules, shown as published and not reconciled with each other. Neither is a statement about whether a contribution is deductible today: 19,245 organizations appear in Publication 78 while the IRS's own revocation file lists them as currently revoked, more than half of those revoked before 2019. Absence from Publication 78 is evidence of nothing, and presence is not evidence either. Verify current status with the IRS before relying on it.

What this page reflects

The registration facts above come from the IRS Business Master File published 9 November 2026 and read 9 November 2026, for every organization at once. Returns through tax year 2024, the newest we have parsed for this organization.